• Title/Summary/Keyword: Reputation Quotient

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The College Reputation System using Public Data and Sentiment Analysis (공공데이터와 감성분석을 이용한 대학평판시스템)

  • Kim, Eun-Ah;Lee, Yon-Sik
    • Convergence Security Journal
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    • v.18 no.1
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    • pp.103-110
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    • 2018
  • Modern society is increasingly demanding in many areas of big data processing technology to collect, aggregate, and analyze large amounts of data over the Internet and SNS. A typical application is to evaluate the reputation of a company or college. To measure and quantify a reputation, fair and precise data and efficient data processing are very important. For this purpose, a quantitative quotient was obtained using public data, a qualitative quotient was obtained through sentiment analysis using news articles, and a complex college reputation quotient was calculated. In this paper, a complex college reputation quotient was calculated based on the quantitative index, reflecting the sentimental reputation, and based on the proposed mixed university system. In this paper, the Complex College Reputation System(CCRS) was proposed, which produced the Complex College Reputation Quotient with an objective quantitative quotient and qualitative quotient reflecting the sentimental reputation to measure the college reputation.

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Quantitative Evaluation on Geographical Indication of Agricultural Specialty Products using Location Quotient (LQ) Index (입지계수를 이용한 지역 농특산물 지리적표시제의 정량적 평가기준 연구)

  • Kim, Solhee;Suh, Kyo;Kim, Yooan;Kim, Chanwoo;Jung, Chanhoon
    • Journal of The Korean Society of Agricultural Engineers
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    • v.61 no.2
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    • pp.75-83
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    • 2019
  • Using geographical indication, a type of source identification, can effectively promote local specialty agricultural products of superior quality, by identifying the specific geographic location or origin of the produce. Agricultural products can be registered using the geographical indication by describing the product's relation to its geographical origin including the reputation and quality. However, this indication has no objective standards to qualify goods as agricultural specialty products. The purpose of this study is to suggest basic criteria to define the characteristics and criteria of agricultural specialties based on a quantitative evaluation method. To propose this basic standard, we used the proportion of arable land to denote the major production areas and the location quotient (LQ) index to grasp the extent of the specialty of a product. The results show that the average LQ values of registered agricultural products, particularly apples, pears, and garlic, are 3.26, 8.01, and 2.82, respectively. This indicates that they are more specialized than produce from other areas that have not registered for a geographical indication. Low LQ values were found in some areas with registered rice geographical indications, which are also more focused on their historical reputation as the main rice producing areas. Considering the agricultural specialty of products, the recommendation is that the producing proportion should be over 1% of the national scale and over 10% of the province scale, and the LQ value should be over 2.0. This recommendation is not a requirement, but the criteria can prove to be useful in identifying a higher range of specialized agricultural products.