• 제목/요약/키워드: Reliability of artificial intelligence

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The effect of image search, social influence characteristics and anthropomorphism on purchase intention in mobile shopping

  • KIM, Won-Gu;PARK, Hyeonsuk
    • 산경연구논집
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    • 제11권6호
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    • pp.41-53
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    • 2020
  • Purpose: The purpose of this study is to review the previous studies on the characteristics of the image search service provided by using artificial intelligence, the social impact characteristics, and the moderating effect of perceived anthropomorphism, and conduct empirical analysis to identify the constituent factors affecting purchase intention. To clarify. Through this, I tried to present theoretical and practical implications. Research design, data, and methodology: Research design was that characteristics of image search service (ubiquity and information quality) and social impact characteristics (subjective norms, electronic word of mouth marketing) are affected by mediation of satisfaction and flow, therefore, control of perceived anthropomorphism have an effect on purchase intention to increase. For analysis, research conducted literature review, and developed questionnaires, so that EM firm which is a specialized research institute has collected data. This was conducted on 410 people between the 20s and 50s who have mobile shopping experiences. SPSS Statistics 23 and AMOS 23 had been used to perform necessary analysis such as exploratory factor analysis, reliability analysis, feasibility analysis, and structural equation modeling based on this data. Results: first, ubiquity, information quality and subjective norms were found to have a positive effect on purchase intention through satisfaction and flow parameters. Second, satisfaction and flow were found to have a mediating effect between ubiquity, information quality, and subjective norms and purchase intentions. However, there was no mediating effect between eWOM information and purchase intention. Third, perceived anthropomorphism was found to have a moderating effect between information quality and satisfaction, and it was found that there was no moderating effect on the relationship between information quality and flow. Conclusions: The information quality of image search services using artificial intelligence has a positive effect on satisfaction, and it has been found that there is a positive moderate effect of perceived anthropomorphism in this relationship, which may be an academic contribution to the distribution science utilizing artificial intelligence. Therefore, it is possible to propose a distribution strategy that improves purchase intention by utilizing image search service and anthropomorphism in practical business and providing a more enjoyable immersive experience to customers.

인공지능을 활용한 초음파영상진단장치에서 초음파 팬텀 영상을 이용한 정도관리의 정량적 평가방법 연구 (A Study on the Quantitative Evaluation Method of Quality Control using Ultrasound Phantom in Ultrasound Imaging System based on Artificial Intelligence)

  • 임연진;황호성;김동현;김호철
    • 대한의용생체공학회:의공학회지
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    • 제43권6호
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    • pp.390-398
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    • 2022
  • Ultrasound examination using ultrasound equipment is an ultrasound device that images human organs using sound waves and is used in various areas such as diagnosis, follow-up, and treatment of diseases. However, if the quality of ultrasound equipment is not guaranteed, the possibility of misdiagnosis increases, and the diagnosis rate decreases. Accordingly, The Korean Society of Radiology and Korea society of Ultrasound in Medicine presented guidelines for quality management of ultrasound equipment using ATS-539 phantom. The DenseNet201 classification algorithm shows 99.25% accuracy and 5.17% loss in the Dead Zone, 97.52% loss in Axial/Lateral Resolution, 96.98% accuracy and 20.64% loss in Sensitivity, 93.44% accuracy and 22.07% loss in the Gray scale and Dynamic Range. As a result, it is the best and is judged to be an algorithm that can be used for quantitative evaluation. Through this study, it can be seen that if quantitative evaluation using artificial intelligence is conducted in the qualitative evaluation item of ultrasonic equipment, the reliability of ultrasonic equipment can be increased with high accuracy.

인공지능 기반 화자 식별 기술의 불공정성 분석 (Analysis of unfairness of artificial intelligence-based speaker identification technology)

  • 신나연;이진민;노현;이일구
    • 융합보안논문지
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    • 제23권1호
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    • pp.27-33
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    • 2023
  • Covid-19으로 인한 디지털화는 인공지능 기반의 음성인식 기술을 급속하게 발전시켰다. 그러나 이 기술은 데이터셋이 일부 집단에 편향될 경우 인종 및 성차별과 같은 불공정한 사회적 문제를 초래하고 인공지능 서비스의 신뢰성과 보안성을 열화시키는 요인이 된다. 본 연구에서는 대표적인 인공지능의 CNN(Convolutional Neural Network) 모델인 VGGNet(Visual Geometry Group Network), ResNet(Residual neural Network), MobileNet을 활용한 편향된 데이터 환경에서 정확도에 기반한 불공정성을 비교 및 분석한다. 실험 결과에 따르면 Top1-accuracy에서 ResNet34가 여성과 남성이 91%, 89.9%로 가장 높은 정확도를 보였고, 성별 간 정확도 차는 ResNet18이 1.8%로 가장 작았다. 모델별 성별 간의 정확도 차이는 서비스 이용 시 남녀 간의 서비스 품질에 대한 차이와 불공정한 결과를 야기한다.

Research on the evaluation model for the impact of AI services

  • Soonduck Yoo
    • International Journal of Internet, Broadcasting and Communication
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    • 제15권3호
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    • pp.191-202
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    • 2023
  • This study aims to propose a framework for evaluating the impact of artificial intelligence (AI) services, based on the concept of AI service impact. It also suggests a model for evaluating this impact and identifies relevant factors and measurement approaches for each item of the model. The study classifies the impact of AI services into five categories: ethics, safety and reliability, compliance, user rights, and environmental friendliness. It discusses these five categories from a broad perspective and provides 21 detailed factors for evaluating each category. In terms of ethics, the study introduces three additional factors-accessibility, openness, and fairness-to the ten items initially developed by KISDI. In the safety and reliability category, the study excludes factors such as dependability, policy, compliance, and awareness improvement as they can be better addressed from a technical perspective. The compliance category includes factors such as human rights protection, privacy protection, non-infringement, publicness, accountability, safety, transparency, policy compliance, and explainability.For the user rights category, the study excludes factors such as publicness, data management, policy compliance, awareness improvement, recoverability, openness, and accuracy. The environmental friendliness category encompasses diversity, publicness, dependability, transparency, awareness improvement, recoverability, and openness.This study lays the foundation for further related research and contributes to the establishment of relevant policies by establishing a model for evaluating the impact of AI services. Future research is required to assess the validity of the developed indicators and provide specific evaluation items for practical use, based on expert evaluations.

Implementation of Algorithm to Write Articles by Stock Robot

  • Sim, Da Hun;Shin, Seung Jung
    • International journal of advanced smart convergence
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    • 제5권4호
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    • pp.40-47
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    • 2016
  • Journalism robot by using a computer algorithm, while maintaining the precision and reliability of the existing media refers to an article which is automatically created. In this paper, we introduce 'stock robot' of robot journalism which writes securities articles and describe artificial intelligence algorithms in stages. Key steps of stock robot implemented artificial intelligence algorithm through four steps of data collection and storage, key event extraction, article content production, and article production. This research has developed a stock robot that collects and analyzes data on social issues and stock indexes for the last 2 years. In the future, as the algorithm is further developed, it becomes possible to write securities articles quickly and accurately through social issues. It will also provide customized information tailored to the user's preferences.

A Study on Factors Influencing AI Learning Continuity : Focused on Business Major Students

  • 박소현
    • 한국정보시스템학회지:정보시스템연구
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    • 제32권4호
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    • pp.189-210
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    • 2023
  • Purpose This study aims to investigate factors that positively influence the continuous Artificial Intelligence(AI) Learning Continuity of business major students. Design/methodology/approach To evaluate the impact of AI education, a survey was conducted among 119 business-related majors who completed a software/AI course. Frequency analysis was employed to examine the general characteristics of the sample. Furthermore, factor analysis using Varimax rotation was conducted to validate the derived variables from the survey items, and Cronbach's α coefficient was used to measure the reliability of the variables. Findings Positive correlations were observed between business major students' AI Learning Continuity and their AI Interest, AI Awareness, and Data Analysis Capability related to their majors. Additionally, the study identified that AI Project Awareness and AI Literacy Capability play pivotal roles as mediators in fostering AI Learning Continuity. Students who acquired problem-solving skills and related technologies through AI Projects Awareness showed increased motivation for AI Learning Continuity. Lastly, AI Self-Efficacy significantly influences students' AI Learning Continuity.

주요국의 지능로봇 정책 추진 현황과 시사점 (Status and Implications of Policies on Intelligent Robotics in Major Countries)

  • 고순주
    • 전자통신동향분석
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    • 제39권3호
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    • pp.25-35
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    • 2024
  • As artificial intelligence advances, major countries are actively promoting the use of intelligent robots to improve industrial productivity and enhance the quality of life. As robots become more capable of interacting with humans, they are being increasingly integrated into the human realm. Accordingly, major countries are actively implementing policies to lead intelligent robot technology and secure market leadership. We examine the status of policies related to intelligent robots in five countries: United States, China, Japan, Germany, and South Korea. These countries apply 1) government-led intelligent robot policies, 2) investments to secure core robot technologies and promote the convergence of artificial intelligence and robots, 3) programs for research and development on intelligent robots, 4) strengthened human-centered human-robot interaction and collaboration, and 5) ethics, stability, and reliability in the development and use of robot technologies. For Korea to compete with major countries and promote the intelligent robot industry, high-risk, high-performance innovation projects should be prioritized.

Determining the reliability of diagnosis and treatment using artificial intelligence software with panoramic radiographs

  • Kaan Orhan;Ceren Aktuna Belgin;David Manulis;Maria Golitsyna;Seval Bayrak;Secil Aksoy;Alex Sanders;Merve Onder;Matvey Ezhov;Mamat Shamshiev;Maxim Gusarev;Vladislav Shlenskii
    • Imaging Science in Dentistry
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    • 제53권3호
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    • pp.199-207
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    • 2023
  • Purpose: The objective of this study was to evaluate the accuracy and effectiveness of an artificial intelligence (AI) program in identifying dental conditions using panoramic radiographs(PRs), as well as to assess the appropriateness of its treatment recommendations. Materials and Methods: PRs from 100 patients(representing 4497 teeth) with known clinical examination findings were randomly selected from a university database. Three dentomaxillofacial radiologists and the Diagnocat AI software evaluated these PRs. The evaluations were focused on various dental conditions and treatments, including canal filling, caries, cast post and core, dental calculus, fillings, furcation lesions, implants, lack of interproximal tooth contact, open margins, overhangs, periapical lesions, periodontal bone loss, short fillings, voids in root fillings, overfillings, pontics, root fragments, impacted teeth, artificial crowns, missing teeth, and healthy teeth. Results: The AI demonstrated almost perfect agreement (exceeding 0.81) in most of the assessments when compared to the ground truth. The sensitivity was very high (above 0.8) for the evaluation of healthy teeth, artificial crowns, dental calculus, missing teeth, fillings, lack of interproximal contact, periodontal bone loss, and implants. However, the sensitivity was low for the assessment of caries, periapical lesions, pontic voids in the root canal, and overhangs. Conclusion: Despite the limitations of this study, the synthesized data suggest that AI-based decision support systems can serve as a valuable tool in detecting dental conditions, when used with PR for clinical dental applications.

A Study on the Development of Service Quality Scale in Traditional Market for Big Data Analysis

  • HWANG, Moon-Young
    • 한국인공지능학회지
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    • 제7권1호
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    • pp.23-59
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    • 2019
  • The purpose of this study is to develop a measure of service quality in the traditional market by examining previous research on the service quality of the traditional market studied so far. After defining basic concepts through definition of traditional market and existing studies, 5 categories of configuration items for SERVQUAL measurement in traditional market were made up based on existing researches related to definition of service quality and service quality of traditional market. A survey was conducted on the items that fit the intention of this study and various statistical analyzes were conducted. Statistical analysis was performed using SPSS 22.0 and AMOS 22.0. The reliability of the items was measured by the reliability test, and the predictability and accuracy of the items were examined. The validity of the measured variables was verified through confirmatory factor analysis. Reliability, empathy, responsiveness, certainty, and tangibility were the most important factors in this study. Responsiveness factors include communication, time reduction, real time, promptness. Assurance factors include the assurance of delivery, prompt answers, product knowledge items. Tangibility factors include, convenient device systems, location information, presence as a fact, and as a result, the latest modern items are adopted. The quality of service in the traditional market developed in this study was found to be good in reliability and validity test. Confirmatory factor analysis result using structural equation model also met the conformity index standard. If service satisfaction is measured based on this research, basic data can be presented to policy makers who implement policies on traditional markets to make the right decisions. In addition, it will be able to provide traditional market operators with operational strategy and marketing data. In the future, based on the traditional market service quality scale developed in this study, it is necessary to grasp the factors to be continuously managed to improve the service quality of the traditional market, user satisfaction, and intention to use.

Exploratory Analysis of AI-based Policy Decision-making Implementation

  • SunYoung SHIN
    • International Journal of Internet, Broadcasting and Communication
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    • 제16권1호
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    • pp.203-214
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    • 2024
  • This study seeks to provide implications for domestic-related policies through exploratory analysis research to support AI-based policy decision-making. The following should be considered when establishing an AI-based decision-making model in Korea. First, we need to understand the impact that the use of AI will have on policy and the service sector. The positive and negative impacts of AI use need to be better understood, guided by a public value perspective, and take into account the existence of different levels of governance and interests across public policy and service sectors. Second, reliability is essential for implementing innovative AI systems. In most organizations today, comprehensive AI model frameworks to enable and operationalize trust, accountability, and transparency are often insufficient or absent, with limited access to effective guidance, key practices, or government regulations. Third, the AI system is accountable. The OECD AI Principles set out five value-based principles for responsible management of trustworthy AI: inclusive growth, sustainable development and wellbeing, human-centered values and fairness values and fairness, transparency and explainability, robustness, security and safety, and accountability. Based on this, we need to build an AI-based decision-making system in Korea, and efforts should be made to build a system that can support policies by reflecting this. The limiting factor of this study is that it is an exploratory study of existing research data, and we would like to suggest future research plans by collecting opinions from experts in related fields. The expected effect of this study is analytical research on artificial intelligence-based decision-making systems, which will contribute to policy establishment and research in related fields.