• 지역연구
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• 제12권2호
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• pp.59-68
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• 1996

Common belief in border regions holds that Mexican cross-border shoppers play a larger role in the regional economic base than they do and that NAFTA will provide a bigger stimulus to the regional economy than it is likely. In the regional economy than it is likely. In the first case, price elasticities are implicitly underestimated as highly inelastic and in the latter case, overestimated as highly elastic. This paper provides empirical evidence on the effects of distance and real exchange rates as price proxies on both field survey and population-imputed estimates of cross-border shopping. After estimating both distance-based and real exchange rate-based estimates of price elasticities of Mexican shopper demand for U.S. border-region goods, implications are obtained concerning the relative importance for U.S. border-regon economies of more distant Mexican markets, and the likely impacts of NAFTA.

• 한국병원경영학회지
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• 제5권1호
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• pp.24-39
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• 2000

This paper aims to analyze the effects that marketing mix variables have on the marketing performance of pharmaceutical manufacturers. It examines how product characteristics, price, marketing channel and promotion effort influence the sales and market share of anti-ulcer drugs in the markets for clinics and hospitals separately. Empirical results from 29 products of anti-ulcer drugs show that sales in hospitals are affected by the profit per prescription to the physician, brand name drugs relative to generics, and the age of ingredients since its introduction to the markets. Profit per prescription to the hospital, relative price, age of ingredients and promotion effort have positive effects on the market share.

• East Asian Economic Review
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• 제20권4호
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• pp.427-445
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• 2016

We review research using departures from the law of one price to measure the advent of globalization in Europe and Asia. In an application, we then study the role of distance and time in statistically explaining price dispersion across 32 Swedish towns for 19 commodities from 1732 to 1914. The resulting large number of relative prices (502,689) allows precise estimation of distance and time effects, and their interaction. We find an effect of distance that declines significantly over time, beginning in the 18th century, well before the arrival of canals, the telegraph, or the railway.

• 한국식품저장유통학회지
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• 제7권1호
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• pp.63-67
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• 2000

Changes in the compressive strength of four typical corrugating mediums (K$_2$A, AS and S) as affected by relative humidity conditions were compared and their relative cost effectiveness was analysed. All mediums lost their compressive strength as relative humidity increased. at the relative humidity of 93% , As medium lost 58% of its initial strength while S medium did about 40%. Calculations of compress factor and compress factor by price indicated that $K_2$ medium was the most cost effective and maintained the highest compressive strength among the mediums tested. It was recommended that $K_2$ medium could be effectively used to make corrugated fiberboard especially for fresh agricultural product packaging .

• 마케팅과학연구
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• 제20권2호
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• pp.149-163
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• 2010

以前的研究已经表明零售价格促销改变消费者的购买行为以及零售商频繁的使用价格促销. 为了持续的从消费者身上获得利益, 零售商会采用几种价格促销方式. 例如, 零售商采用绝 对的降低价格($,€), 百分比价格, 或两种方法的结合(Della Bitta et al. 1981). 采用不同的价格促销类似于购买决定的形成(Monroe 1990). 框架效应是指一个问题两种在逻辑意义上相似的说法却导致了不同的决策判断(Frisch 1993). 因此, 如何陈述促销会影响消费者的交易评价并提高销售量. 事实上, 大量的营销研究已经证实了价格陈述对交易感知的影响(Lichtenstein and Bearden 1989; Urbany et al. 1988; Yadav and Monroe 1993). 从这个意义上说, 很多的营销研究已经论证了交易感知同样由消费者准确的计算折扣和最终价格的水平决定的(Estelami 2003a; Morwitz et al. 1998). 所以营销者能够通过提高计算的准确性来提高消费者对折扣的反应. 最后, 由于整体的计算误差导致低估了折扣(Kim and Kramer 2006), 消费者更容易在深度分析价格信息之后领会打折的报价,使他们能更准确地评估价格折扣. 本研究的目的是测试不同的折扣价格对消费者价格感知的影响. 更准确的来说, 本研究的目的是探索如何不同的执行相同的价格促销(语义和视觉凸显), 从而影响消费者对促销的感知和他们的购买决定. 我们的分析聚焦于价格陈述对评估, 购买意图和储蓄感知的影响. 为了验证提出的假设, 本文用实验性分析来分析几个折扣陈述. 从这个意义上来说, 我们采用一个2(数值显著陈述: 绝对和相对)x 2(语言显著陈述: 新颖的和传统的)x 2(视觉显著: 红色和蓝色)的设计来探索折扣陈述对三个因变量的影响: 评估, 购买意图和储蓄感知. 我们向受访者提供一个假设的广告, 受访者被告知报价的情况并需要对此评估. 一旦样本完成对广告的评估, 他们需要回答一份与价格显著和依赖纬度的问卷. 然后, 进行操作来确保受访者记得他们被对待的情况. 接着, 我们用一个2x2x2的多变量方差分析和随访单变量的测试来证实研究假设并检测单因子(价格显著)对评估, 购买意图和储蓄感知的影响. 结果表明, 语义和视觉显著的陈述对评估, 购买意图和储蓄感知有显著的主要影响和相互作用. 数值显著的作用显著影响评估和购买意图. 另外, 语言显著主要影响储蓄并作用与评估和购买意图. 最后, 视觉显著的相互作用对评估有显著影响. 本研究的结果的实践启示包括公司在计划基于用折扣来吸引消费者主义的促销时需要考虑. 因为价格陈述对消费者感知有重要的影响, 所以零售商应该考虑那种影响是想要的从而设计有效的折扣陈述. 特别是, 零售商应该用一种使得最终价格计算容易的传统方式来陈述折扣. 这是如此重要的调查方式使得营销者可以提高消费者心算的准确性来提高消费者对价格折扣的反应. 这个有关价格陈述对消费者反之和购买意图的影响的初步研究为未来的研究开启了方向.

• 대한안전경영과학회:학술대회논문집
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• 대한안전경영과학회 2002년도 추계학술대회
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• pp.321-339
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• 2002

The result of variance decomposition through yield of Treasury of 30 year maturity of USA, S&P 500 index, stock price of KEPCO has 76.12% of impulse of KEPCO stock price at short-term horizon, but they have 51.40% at long-term horizon. After one year, they occupy 13.65%, and 33.25%. So their effects are increased. By the way, S&P 500 index and yield of Treasury of 30 year maturity of USA have relatively more effect for forecast of stock price oi KEPCO at short-term & long-term. The yield of Treasury of 30 year maturity of USA more than S&P 500 index have more effect for stock price of KEPCO. It is why. That foreign investors through fall of stock price of USA invest for emerging market is less than movement for emerging market of hedge funds through effect of fall of yield of Treasury of 30 year maturity of USA, according to relative effects for stock price of Korea companies. The result of variance decomposition through won/dollar foreign exchange rate, yield of corporate bond of 3 year maturity, Korea Stock Price index(KOSPI), stock price of KEPCO has 81.33% of impulse of KEPCO stock price at short-term horizon, but they have 41.73% at long-term horizon. After one year, they occupy 23.57% and 34.70%. So their effects are increased. By the way, KOSPI and won/dollar foreign exchange rate have relatively more effect for forecast of stock price of KEPCO at short-term & long-term. The won/dollar foreign exchange rate more than KOSPI have more effect for stock price of KEPCO. It is why. The recovery of economic condition through improvement of company revenue causes of rising of KOSPI. But, if persistence of low interest rate continues, fall of won/dollar foreign exchange rate will be more aggravated. And it will give positive effect for stock price of KEPCO. This gives more positive effect at two main reason. Firstly, through fall of won/dollar foreign exchange rate and rising of credit rating of Korea will be followed. Therefore, foreign investors will invest more funds to Korea. Secondly, inflow of foreign investment funds through profit of won/dollar foreign exchange rate and stock investment will be occurred. If appreciation of won against dollar is forecasted, foreign investors will buy won. Through this won, investors will do investment. Won/dollar foreign exchange rate is affected through external factors of yen/dollar foreign exchange rate, etc. Therefore, the exclusion of instable factors for foreign investors through rising of credit rating of Korea is necessary things.

• 국제지역연구
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• 제21권4호
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• pp.141-158
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• 2017

본 연구의 목적은 첫째, 북한의 물가 상승률을 상대적 구매력평가를 이용하여 처음으로 추정을 시도하였다. 기존 연구의 경우 북한 쌀 가격을 대리변수로 이용하여 북한 물가 변화를 설명하는 것이 대부분이다. 본 연구에서는 과거 사회주의 국가의 물가를 추정하기 위해 사용된 방식인 구매력평가이론을 북한에 적용하여 북한 물가를 추정하였다. 둘째, 화폐개혁이라는 제도 변화 이후 북한의 물가에 미친 영향을 분석하는 것이다. 화폐개혁이라는 제도 변화 이후 북한 물가의 움직임을 살펴보고 여타 사회주의 국가의 화폐개혁 이후와 비교해 보았다. 경제적으로 화폐개혁이 북한에 어떠한 영향을 끼쳤는지 물가를 중심으로 알아본다. 분석결과 화폐개혁 이후인 2009년 이후 북한은 초인플레이션을 경험하였다. 모형에서 나타난 북한 물가상승률은 2010년 3,010.0%, 2011년 195.0%, 2012년 68.0%, 2013년 48.3% 였다. 북한의 화폐개혁 이후 물가 상승률은 이전에 화폐개혁을 경험한 중국, 베트남 등 사회주의 국가보다 매우 높은 수준이다. 북한의 화폐개혁은 경제적 측면만 고려 시 초인플레이션이라는 부작용을 가져오며 실패한 것으로 평가된다.

• 한국산학기술학회논문지
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• 제16권9호
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• pp.6315-6324
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• 2015

본 연구에서는 2008년 금융위기 이후 부동산 정책에서 많은 비중을 차지하는 서울의 아파트 전세가격에 가계경제가 어떤 영향을 미치는지 2009년 1월부터 2013년 12월까지 자료를 이용하여 VAR모형을 통해 실증분석하였다. 서울의 전세가격에 미치는 가계경제변수들은 서울 아파트 매매가격, 소비자물가지수, 고용률, 실질GNI, 가계대출금액으로 구성하였다. 분석결과에 따르면, 서울 아파트 전세가격은 단기적으로 가계경제변수들에 영향력을 받는 것으로 나타났다. 또한 가계경제변수들의 구조적 충격에 따른 서울 아파트 전세가격 변동의 상대적 기여도는 단기적으로는 서울 아파트 전세가격 자체 충격에 가장 큰 영향력을 받으며, 시간이 지날수록 가계변수들의 영향력이 커지는 것으로 나타났다. 본 연구결과를 통해 가계경제를 이루는 어떤 요인들이 주택전세가격에 많은 영향을 미치는지 파악할 수 있어 향후 주택가격 안정화를 위한 정책수립에 기여할 것으로 기대된다.

• Asian-Australasian Journal of Animal Sciences
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• 제26권10호
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• pp.1388-1398
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• 2013

The present study investigated the contribution of carcass traits on carcass prices of Holstein steers in Korea. Phenotypic data consisted of 76,814 slaughtered Holsteins (1 to 6 yrs) from all over Korea. The means for live body weight at slaughter (BWT), chilled carcass weight (CWT), dressing percentage (DP), quantity grade index (QGI), eye muscle area (EMA), backfat thickness (BF) and marbling score (MS), carcass unit price (CUP), and carcass sell prices (CSP) were 729.0 kg, 414.2 kg, 56.79%, 64.42, $75.26cm^2$, 5.77 mm, 1.98, 8,952.80 Korean won/kg and 3,722.80 Thousand Korean won/head. Least squares means were significantly different by various age groups, season of slaughter, marbling scores and yield grades. Pearson's correlation coefficients of CUP with carcass traits ranged from 0.12 to 0.62. Besides, the relationships of carcass traits with CSP were relatively stronger than those with CUP. The multiple regression models for CUP and CSP with carcass traits accounted 39 to 63% of the total variation, respectively. Marbling score had maximum economic effects (partial coefficients) on both prices. In addition, the highest standardized partial coefficients (relative economic weights) for CUP and CSP were calculated to be on MS and CWT by 0.608 and 0.520, respectively. Path analyses showed that MS (0.376) and CWT (0.336) had maximum total effects on CUP and CSP, respectively; whereas BF contributed negatively. Further sub-group (age and season of slaughter) analyses also confirmed the overall outcomes. However, the relative economic weights and total path contributions also varied among the animal sub-groups. This study suggested the significant influences of carcass traits on carcass prices; especially MS and CWT were found to govern the carcass prices of Holstein steers in Korea.

• 문화기술의 융합
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• 제4권3호
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• pp.93-98
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• 2018

본 연구는 아시아의 대표적인 신흥경제국으로 원유수입국이며 소규모 개방경제인 한국을 대상으로 유가쇼크의 거시경제 효과를 충격반응함수를 추정하여 분석하였다는데 의의가 있다. 유가쇼크는 대부분 공급 측면의 요인에 의해 발생하는 것으로 알려져 왔으나, 본 연구는 유가쇼크를 수요와 공급 측면에서 세 가지로 구분하여 그 거시경제 효과를 분석하였다. 한국의 경우에 있어, 유가쇼크는 쇼크의 요인에 따라 상이한 반응을 보였다. 원유공급쇼크는 산업 활동과 금리를 하락시키며, 원유 자체 수요쇼크는 다른 요인에 의한 유가쇼크보다 상대적으로 금리를 가장 크게 상승시키는 것으로 나타났다. 그리고 경제호황에 의한 원유수요쇼크는 다른 요인에 의한 유가쇼크보다 물가와 환율을 상대적으로 가장 크게 상승시키는 것으로 나타났다. 따라서 정책당국은 유가쇼크의 요인에 따라 상이한 정책 대응을 할 필요가 있을 것이다.