• Title/Summary/Keyword: Relationship Perception

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A study on Effects of Promotion of Coupons in Internet Shopping Mall on the Purchase Behavior of Consumers (인터넷쇼핑몰의 쿠폰판촉이 소비자의 구매행동에 미치는 영향)

  • Choi, Sook-Hee;Kim, Hong
    • Asia-Pacific Journal of Business Venturing and Entrepreneurship
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    • v.1 no.2
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    • pp.101-134
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    • 2006
  • This study is conducted to examine how purchase behaviors of consumers have affected by the promotion of coupons in internet shopping mall. This study was conducted with the purpose of identifying the differences In purchase behavior based on consumer's perception and experience of internet shopping mall coupons, and based on consumers' perception of cost and value of coupons, using a theoretic framework presented in previously conducted studies. The results of this study can be summarized as follows. First, based on the perception of coupons, there were significant differences in intent to use and intent to re-use at the time when coupons are offered, and at the time when coupons are offered, no significant differences were found between the level of interest and the importance of coupon at the time of visiting the shopping mall; however, significant differences were found in the overall purchase behavior based on perception of coupons. Second, when overall differences In purchase behavior based on experience in coupon use was observed, having experience in using coupons showed a higher average than did having no experience in using coupons, showing a significant difference. It was found that compared to those without experience in using coupons, those with experience with coupons had higher intent to use at the time when coupon is offered, intent to re-use at the time when coupon is offered, and higher level of purchase behavior In the importance of coupons at the time of visiting the shopping mall. Third, when relationship between purchase behaviors, cost of coupon, and perception of convenience was observed, a clear static relationship was found. This suggests that as the cost and perception of convenience of coupon increases, purchase behavior also increases. Such result suggests that there is a difference in purchase behavior based on experience in coupon use. When relationship of purchase behavior by variables of cost of coupon and perception of convenience is observed, it has a positive relationship with the perception that the use of coupon includes saving money, financial help, enjoyment of use, habitual use, has a short effective date, and has a negative relationship with the perception that it saves little money and is a waste of time. Therefore, it can be seen that purchase behavior has the highest relationship with enjoyment of coupon use and habitual coupon use. Such results suggest that purchase behavior will be significantly influenced based on cost of coupon and perception of convenience.

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Relationships Among Self-Concept, Perception of Aging, and Physical Aging (노인의 자아개념, 노화에 대한 지각 및 신체노화와의 관계 연구)

  • 이영희;김문실;최영희
    • Journal of Korean Academy of Nursing
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    • v.18 no.3
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    • pp.269-280
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    • 1988
  • Although everyone grows old, perception about the aging process and aging as measured physiologically vary widely. Perecptions of aging have psychologically influence on physical aging. This study was to examine the relationships between, self-concept, perception of aging, and physical aging in the elderly and to contribute to the theory development which may direct nursing intervention to promote well-being of the aged. Subjects were 70 women residents of a nursing home for the elderly in Seoul. Data collection was done from May 15 to June 15, 1988 using interview schedules and mechanical instruments. The instruments were selected items from the Health Self Concept Scale developed by Jacox and Stewart for self concept, and Secord and Jourad's Body Cathexis Scale and Osgood's Semantic Differential Scale for perception of aging. Physical aging was measured by mechanical instruments, inspection, questions, and palpation. The data were analysed for mean, 1-test, ANOVA, and Pearson Correlation Coefficient using an S.P.S.S computerized program. The results of the analysis were as follows. 1. The mean level of self concept for the subject group was 16.97(SD=$\pm$6.17)in a range from 6-30. The mean level of perception of aging was 39.6. (SD=$\pm$6.51) in a range from 13-65. The mean level of physical aging was 14.09(SD=$\pm$2.05)in a range from 8-40. 2. Relationships among self - concept, perception of aging, and physical aging. 1) There was a positive relationship between self-concept and perception of aging(r=0.4461, p=0.000). 2) There was a negative relationship between physical aging and perception of aging(r=-0.2975, p=0.006). 3) There was a tendancy toward a negative relationship between physical aging and self -concept, but not a significant relationship (r=-0.1033, p=0.197). 3. 1) No general charcteristic variables were related to self concept. 2) The general characteristic variable related to the level of perception of aging was religion (t=4. 17, p=0.001). 3) The general characteristic variable related to the level of physical aging was age (F=12.008, p=0.000). There was a significant relationship between self - cencept and perception of aging, and between physical aging and perception of aging. Therefore nursing intervention should focus on promoting a positive perception of aging and strengthening self- concept during the physical aging process.

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The Relationship between Perception and Satisfaction for National Health Insurance in Korea (국민건강보험 인식수준과 만족도의 관계)

  • Ahn, Young-Chang
    • The Journal of the Korea Contents Association
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    • v.14 no.8
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    • pp.277-286
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    • 2014
  • The purpose of this study was to identify the relationship between the health insurance perception level and health insurance satisfaction for national health insurance subscriber. The collected data were analyzed by $X^2$-test, t-test, ANOVA using the SPSS/WIN (ver.14.0). Research results can be summarized as follows. The relationship between the health insurance perception level and health insurance satisfaction was relatively high. The study showed significantly high levels in the score of health insurance satisfactions according to perception of security level, health insurance premium, positive thinking, and fair in premium charge. Also health insurance satisfaction scores were significantly low levels according to perception of raise health insurance premium and burden on households. This study investigated the relationship between the detail perception and satisfaction for national health insurance. Therefore, we are setting the overall direction of national health insurance perception, and look forward to utilizing the basis data as help to improve the system of health insurance for people.

The Effects of Perception Levels of Diversity on Team Performance: Moderating Effects of Conflict (다양성 지각 정도가 팀의 성과에 미치는 영향: 갈등의 조절효과를 중심으로)

  • Yun, Jun Hee;Shin, Ho-Chul
    • Journal of Korean Society for Quality Management
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    • v.41 no.2
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    • pp.289-300
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    • 2013
  • Purpose: The results of prior studies investigating main effects between diversity and team performance are neither clear nor consistent. This study seeks to provide more evidence for a direct link between these two. The present study also attempts to close a gap in the literature by examining conflict as a moderator of the relationship between diversity and team performance. Methods: As suggested by Williams and O'Reilly(1998), this study examines the effects of perception levels of three specific types of diversity (social category diversity, value diversity, and informational diversity) and two contextual moderators (task conflict and relationship conflict) on team performance. Results: The results show that perception levels of all three types of diversity are significantly related to team performance in the current sample of 313. Results also indicate that relationship conflict significantly interacted with the perception levels of diversity in relating to team performance. Results for task conflict, however, fails to support the hypothesis. Conclusion: The results suggest that the effects of diversity on team functioning depend on how diversity is perceived by team members, rather than actual diversity seen by team members. Theoretical and practical implications are reviewed, and limitations of the study and suggestions for future research are addressed.

The Effect of Relationship Variables between Mother-in-Law and Son-in-Law on Son-in-Law's Relation-Satisfaction and Negative Perception (장모-사위 간 관계 변인이 사위의 관계 만족도 및 부정적 지각에 미치는 영향)

  • Jeon, Se-Song;Kim, Sue-Kyung;Jeon, Gwee-Yeon
    • Journal of the Korean Home Economics Association
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    • v.49 no.7
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    • pp.123-133
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    • 2011
  • The purpose of this study was to investigate the effect of relationship variables between mother-in-law and son-inlaw on a son-in-law's relation-satisfaction and negative perception. The son-in-law subjects were 319 married men aged 20-70 years, who were living their mother-in-laws in Daegu, Kyungpook, the Seoul National Capital Area(Seoul, Kyeonggy, Incheon), Busan or Kyungnam. The major findings of this study are as follows: (1) there was a significant difference in a son-in-law's relation-satisfaction of his relationship with his mother-in-law according to the number of children and (2) mutual support and a mother-in-law's conflicting attitude toward her son-in-law affected the son-in-law's relation-satisfaction and negative perception of his relationship with his mother-in-law.

A study on oral health perception and oral health-related quality of life of the elderly patients in a geriatric hospital (요양병원 입원 노인환자의 구강건강인식도와 구강건강관련 삶의 질에 관한 연구)

  • Kim, Ga-Hyun;Kwon, Yong-Sun
    • Journal of Korean society of Dental Hygiene
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    • v.16 no.3
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    • pp.363-371
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    • 2016
  • Objectives: The purpose of the study was to investigate the relationship between oral health perception and oral health-related quality of life-14(OHIP-14) in a geriatric hospital. Methods: A self-reported questionnaire was completed by 230 elderly people in a long-term care institution. The questionnaire was consisted of items on general characteristics, oral health perception and OHIP-14. Except incomplete answers, 226 data were analyzed statistically with one-way ANOVA, t-test, Pearson's correlation coefficient and post hoc Tukey test and ANOVA when significance was set at 0.05. Results: The OHIP-14 showed a negative linear relationship(p<0.01) of r=-0.272 with the oral health perception. Among the subgroups of the OHIP-14, quantitative linear relationship(p<0.01) was shown in functional limitation(r=0.822), physical pain(r=0.825), psychological discomfort(r=0.568), physical disability(r=0.895), psychological disability(r=0.652), social disability(r=0.804) and handicap(r=0.818). Conclusions: In order to improve the oral health perception and OHIP-14 in a geriatric hospital, it is necessary to develop continuously a variety of oral health education and systematic oral health promotion program.

Perception in the MZ Generation's Untact Era on Physical Consciousness and Cosmetological Management Behavior (MZ세대의 언택트 시대 지각이 신체의식과 뷰티관리행동에 미치는 영향)

  • Na, Yunyoung
    • Fashion & Textile Research Journal
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    • v.24 no.5
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    • pp.628-635
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    • 2022
  • This study sought to investigate the relationship between perception, body awareness, and beauty management behavior in the untact era in their MZ generation's, and as a result of the study, it was confirmed that there is a causal relationship between variables. For the empirical analysis of the study, a survey was conducted online(Google questionnaire) in Seoul/Gyeonggi area from June 7 to 26, 2021. Of the 548 questionnaires, 512, excluding 36, were analyzed using SPSS V.21.0. Among the sub-factors of perception in the untact era, it was confirmed that the social environment perception and human relationship perception are key factors that negatively affect body consciousness and beauty management behavior, and so does self-awareness(p<.05). Next, it was confirmed that, among the sub-factors of body consciousness, appearance management awareness and appearance/body care effort were key factors that positively affected beauty management behavior, and that appearance confidence was also an important factor that positively affected beauty management behavior(p<.05). Therefore, through this study, we intend to provide basic data for product development, programs, and marketing strategies that can cope with changes in the beauty consumption market in preparation for the post-COVID era.

The Moderating Effect of Self-esteem in the Relationship between Hospital Nurses' Perception of Death and the Meaning of Life (병원간호사의 죽음에 대한 인식과 삶의 의미 관계에 미치는 자아존중감의 조절효과)

  • Park, Sun Hee;Lee, Ga Eon
    • Korean Journal of Occupational Health Nursing
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    • v.32 no.2
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    • pp.68-78
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    • 2023
  • Purpose: This study aimed to determine the moderating effect of self-esteem on the perception of death and the meaning of life among hospital nurses. Methods: The participants were 167 nurses working in two tertiary general hospitals located in city B. Data were collected from September 8 to 21, 2022. SPSS/WIN 29.0 was used for analysis along with t-test, ANOVA, Pearson correlation coefficients, and hierarchical multiple regression. Results: The study showed that the meaning of life was significantly correlated with the perception of death (r=.34, p<.001) and self-esteem (r=.31, p<.001). Self-esteem significantly moderated the relationship between the perception of death and the meaning of life (F=16.00, p<.001). Conclusion: Self-esteem may moderate the relationship between the two factors. This means that nurses with higher self-esteem have a greater tendency for their perception of death to positively impact their meaning of life. Therefore, for hospital nurses to discover the meaning of life, it is necessary to develop and apply a self-esteem enhancement program specialized for each clinical career.

Perception of Equity.Decision-Making Styles and Family Life Satisfaction in Dual-Career Couple (맞벌이 부부의 공평성 인지.의사결정 참여도 및 가정생활만족도)

  • 이정우;강기연
    • Journal of the Korean Home Economics Association
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    • v.39 no.9
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    • pp.137-152
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    • 2001
  • On the basis of the equity theory, as the couple perceives their relationship is equitable, they tend to make decisions jointly and are satisfied with their family lives. Therefore this study is aimed to identify the relationship among perception of equity, decision-making styles and family life satisfaction in dual-career couples. As a result of analyzing the cause-effect relationship, it shows that many socioeconomic$.$psychological variables have direct indirect impact on family life satisfaction through medium factor, so this study proves the application of the cause-effect modes. However the influence of the perception of equity of wives were higher than husbands.

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The Relationship between Stress and Health Habits in Industrial Workers (일부 산업장 근로자들에 있어서 스트레스 지각정도와 건강습관과의 관련성)

  • Lee, Young-Soo
    • Journal of Preventive Medicine and Public Health
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    • v.23 no.1 s.29
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    • pp.33-42
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    • 1990
  • This study was conducted to find out the relationship between the stress perception and health habits with 426 industrial workers using the GARS(Global assessment of recent stress) scale. The results were as follows : 1. The mean scores of stress perception were higher in female, more educated and divorced. There were no evident trends of mean scores of stress perception in age, monthly income and years worked. 2. The stress perception by health habits and sex showed significant difference in physical exercise and smoking variables. The higher health bit index, the lower degree of stress perception in male, but higher in female reversely. 3. The health habits and demographic variables were classified by five factors. Factors of sleeping hours, body mass index, and taste containing smoking and alcohol drinking had relatively high relation to stress perception. The explanation power of factors and variables was relatively low as 3.4%.

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