• 산업경영시스템학회지
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• 제41권4호
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• pp.146-159
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• 2018

This study analyzed what premium features significantly affect customer satisfaction and their recommendation, and what factors significantly affect product attributes. In the process, first, the loyalty program and the customer compensation program were studied to determine the impact of the customer satisfaction and recommendation. The study analyzed that quality and design of product properties had significant effects on all factors, but the brand was not significantly affected. Second, while superiority, differentiation and scarcity of luxury items are significant to customer satisfaction but superiority is only significant in relation to recommendation intention. Third, the preceding study shows that the customer compensation program has a significant impact on sales growth, but the study found that it was not for imported luxury car customers. Fourth, if the royalties program is low in awareness, it has been analyzed that the scarcity and customer satisfaction relationships among luxury goods have been adjusted. On the contrary, if there is a high level of awareness, it is analyzed that there is a control effect customer satisfaction and differentiation among luxury brands. In the conclusion, in order to satisfy customers at the import luxury car market, the differentiation of luxury goods by standard index must be strengthened and the brand must be strengthened among the attributes of the product. In addition, by raising awareness of the royalties program, the relationship between differentiation and customer satisfaction can be enhanced.

• 대한통합의학회지
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• 제12권2호
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• pp.121-131
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• 2024

Purpose : This study aimed to investigate the leisure satisfaction of participants in the Geod-Jyu walking program and to examine the relationship between health promotion behaviors and quality of life. In addition, we investigated the impact of leisure satisfaction with walking among program participants on health promotion behaviors and quality of life. By clarifying these relationships, we aimed to identify factors of leisure satisfaction with walking that could enhance participants' health promotion behaviors and quality of life. Methods : A survey was conducted among 301 participants enrolled in the Geod-Jyu walking program in Chungcheongnam-do, with 288 responses analyzed. Data analysis included Pearson's correlation, confirmatory factor analysis, and multiple regression analysis using SPSS 27.0. Result : Leisure satisfaction exhibited a positive correlation with health promotion behavior (r=.544, p<.01) and quality of life (r=.478, p<.01). Furthermore, health promotion behavior showed a positive correlation with quality of life (r=.636, p<.01). Leisure satisfaction positively influenced quality of life, with physiological satisfaction (β=.16, t=2.32) and relaxation satisfaction (β=.15, t=2.04) emerging as notable contributors. In addition, leisure satisfaction had a significant positive impact on health promotion behaviors, with psychological satisfaction (β=.24, t=3.09) and educational satisfaction (β=.20, t=3.09) playing key roles. Health promotion behavior had a positive impact on quality of life, with all sub variables exhibiting significant positive effects in the following order: self-actualization (β=.24, t=4.16), stress management (β=.22, t=3.97), exercise (β=.22, t=4.05), and health responsibility (β=.12, t=2.14). Conclusion : The findings indicate that factors related to physical and rest satisfaction, as well as health-promoting behaviors facilitated by walking, significantly affected the quality of life among Geod-Jyu participants. Thus, promoting leisure satisfaction and engaging in health-promoting activities through walking can enhance overall well-being. Encouraging participation in the Geod-Jyu walking program is critical for physical and psychological benefits, and for promoting healthier behaviors. Further development of Geod-Jyu is expected to enhance walking satisfaction, promote self-care skills for health management, and positively influence quality of life.

• 사회복지연구
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• 제42권1호
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• pp.151-177
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• 2011

바우처 사회서비스가 확대되면서 서비스 성과가 강조됨에 따라 성과평가에 대한 학문적·실천적 관심도 증가하고 있다. 이에 이용자들의 서비스 만족도 조사가 확대되고 있으나 아직 바우처 서비스 이용자들을 대상으로 한 만족도에 대한 연구는 체계적으로 진행되지 못하고 있다. 이에 본 연구는 보건복지부에서 시행하고 있는 지역사회서비스투자사업(지역개발형)의 바우처 서비스 이용자를 대상으로 하여 서비스 만족도 지표를 개발하려는 연구목적으로 진행되었다. 분석자료는 2009년 5월 현재 지역개발형 바우처 서비스 이용자 1800명을 대상으로 한 설문을 활용하였다. 기존의 만족도 연구에서 사용되고 있는 만족도의 유형과 측정방식, 측정도구를 정리하고 바우처 특성을 반영한 요소만족도 지표를 구성하였다. 우선 요소만족도 구성문항들은 문항분석과 신뢰도 분석을 통해 동질적인 문항들로 구성되어 있음이 확인되었다. 요소만족도와 체감만족도를 활용하여 종합만족도를 도출하였으며 수렴타당도와 판별타당도 평가를 통해 만족도 평가도구로서의 타당성을 확인하였다. 본 연구 결과, 종합만족도를 산출하는 방식에 있어 체감만족도를 요소만족도의 가중치 선정에만 활용하는 방식과 체감만족도를 요소만족도의 가중치 선정뿐만 아니라 종합만족도 합산시에도 중복적으로 사용하는 방식 간에 있어서 만족도 지수의 차이가 거의 없음이 확인되었다.

• 산업융합연구
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• 제20권2호
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• pp.87-94
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• 2022

본 연구는 목적은 특수체육활동에 참여하는 부모의 프로그램 가치 인식, 서비스품질, 서비스만족의 관계를 검증하고 규명하는데 있다. 이를 위해 수도권 소재 장애인 복지시설 및 사설특수체육기관에서 프로그램에 참여하는 부모를 대상으로 설문조사를 실시하였다. 설문조사는 연구자가 직접 방문하였으며, 수집되어 분석에 이용된 자료는 236부이다. 수집된 자료는 서술통계, 요인분석과 신뢰도분석 그리고 상관분석과 회귀분석을 통하여 인과관계를 검증하였다. 분석 결과 다음과 같은 결론을 얻었다. 첫째, 프로그램 가치 인식과 서비스 품질의 관계에서 유형성, 신뢰성, 공감성, 보증성에서 유의미한 영향력을 나타내었다. 둘째, 프로그램 가치 인식과 서비스 만족의 관계에서 이용만족, 성과만족에서 유의미한 영향력을 나타내었다. 셋째, 서비스품질과 서비스 만족의 관계에서 이용만족, 성과만족에서 유의미한 영향력을 나타내었다.

• 한국콘텐츠학회논문지
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• 제15권3호
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• pp.123-132
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• 2015

본 연구의 목적은 노인일자리사업 참여자의 일자리사업 참여만족, 경제상태만족 및 자기가치감 변화와 삶의 질의 구조적 관계를 실증적으로 분석하는 것이다. 본 연구에는 노인일자리사업 참여노인 실태조사(2012)의 데이터가 분석에 사용되었다. 분석 결과, 일자리사업 참여만족, 경제상태만족 및 자기가치감은 삶의 질에 직접적으로 영향을 미칠 뿐 아니라, 일자리사업 참여만족은 경제상태만족과 자기가치감을 통하여 삶의 질에 유의미하게 영향을 미쳤다. 또한 경제상태만족과 삶의 질의 관계에서 자기가치감이 간접효과를 지니는 것으로 나타났다. 이를 통하여 본 연구는 향후 노인일자리사업 수행에 있어 정책적 실천적 함의를 제시하였다.

• 한국임상약학회지
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• 제24권4호
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• pp.288-295
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• 2014

Background: The pharmacy education system in South Korea has changed from four-year degree program to two-year pre-pharmacy program plus four-year professional degree program (a total of six years) since 2009. Objectives: The purpose of this study is to assess final year student's satisfaction on this new pharmacy education system and to explore factors related to student satisfaction. Methods: A paper-and-pencil survey instrument was administered to all final year pharmacy students at four universities located in South Korea during September of 2014. The self-administered questionnaire contained 39 items. In part 1, the quality of education with regards to school utilities, education system, human resources, and communication domains were measured. In part 2, overall satisfactions with the new education system were asked to students. Responses were recorded on a seven point Likert scale. Results: A total of 207 students were participated in this study. Students showed low satisfaction on school utilities and standardization of education while they displayed high level of satisfaction on the quality of the faculty members and preceptors at clerkship sites. Factor analysis showed that education service was the most significant factor that affects students' satisfaction followed by facilities, standardized education, communication, administration, pharmacy practice (p<0.05). Conclusion: The qualification of faculty and preceptors ranked number one in students' satisfaction and it was the most significant factor. School facilities were found to be the second most significant factor in students' satisfaction while students displayed poor satisfaction. The study results might need to be reflected in future education planning to improve students' satisfaction.

• 보건의료산업학회지
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• 제8권3호
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• pp.89-102
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• 2014

This study was aimed to investigate the effects of Organizational Socialization Education Program on new nurse's job satisfaction, organizational commitment and turnover intention. This study was utilized a non equvalent control group post only design. The subjects of this study were total 76 nurses in total. Data were collected from 1st to 31th July, 2012. For the experimental group, 16 hours lectures on Organizational Socialization Education Program was given. Data were analyzed by Frequency, $X^2$, Fisher's Exact test & t-test. The findings of this study were as the followings: As proposed in the hypothesis, the subjects in the experimental group experienced more job satisfaction(t= -2.10, p=.039), more organization commitment(t= -2.68, p=.009), less perceived turnover intention(t= 4.65, p=.000), than those in the control group. The results of this study shows that Organizational Socialization Education Program is considered an effective program to improve job satisfaction, organizational commitment and to lessen turnover intention for new nurses. The Organizational Socialization Education program would be continually necessary to contribute to development of professional nursing occupation.

• 한국초등과학교육학회지:초등과학교육
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• 제28권4호
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• pp.495-506
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• 2009

The purposes of the study were to examine the effect of 'Hands-on Science Class at School' program on students' scientific attitude and interest, and to investigate the satisfaction differences by students, lecturers, and local operating organizations respectively. For this study, 1,054 students from 1st to 6th grade participated in the national-wide survey, while they engaged in the program activities during 3 months. 496 students participated in scientific attitude test and 558 students answered to scientific interest test. For the program satisfaction survey, 689 out of 1,054 students, 363 lecturers and 55 local operating organizations also participated. The data show that 'Hands-on Science Class at School' program gave positive influences on students' scientific attitude improvement. The program also had considerable effects on increasing students' interest toward science as well. The satisfaction survey results showed that students' satisfaction with the program was significantly higher than lecturers'. The educational implications are discussed.

• 농촌지도와개발
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• 제17권3호
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• pp.419-446
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• 2010

This study is the purpose to analyze the satisfaction of training course for the village lifelong education leader who will act as the village lifelong education leaders in the future. The data were collected from 197 the participants who have learned the training course for village lifelong education leaders among 7 local governments. The collected questionnaires were statistically treated by using SPSS (Version 17.0) program and frequency, T-test, and ANOVA. The major findings of this study were as follow; 1) the satisfaction of women's learners to the training course of village lifelong education leaders is high. 2) the satisfaction of low ages to training course for village lifelong education leaders is high. 3) the satisfaction of high educational background learners to training course for village lifelong education leaders is high. 4) the satisfaction of high income background learners to training course for village lifelong education leaders is high. 5) the satisfaction of much learning experience learners to lifelong education is high. 6) the highest among the satisfaction level of the program participants for village lifelong education is the staff service of lifelong education organization.

• The Journal of Asian Finance, Economics and Business
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• 제8권12호
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• pp.141-151
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• 2021

This study aims to: 1) analyze the effect of leadership style on job satisfaction and organizational commitment, 2) analyze the effect of leadership style, job satisfaction and organizational commitment on employee performance, 3) examine the indirect effect of leadership style on employee performance mediated by job satisfaction and organizational commitment. The population of this research is all employees who have structural positions totaling 95 respondents. The sample was selected using the census technique, resulting in a total of 95 respondents in the research sample. Methods of data collection was using a questionnaire. The research model is structural so that the research data is analyzed using SEM Smart PLS 2. Research results: 1) leadership style has a positive and significant effect on job satisfaction and organizational commitment, 2) leadership style, job satisfaction, and organizational commitment have a positive and significant effect on employee performance, 3) Job satisfaction and organizational commitment mediates the influence of leadership style on employee performance, and has a positive and significant effect. Indirect influence gives stronger results than direct influence. As a result, it is hoped that university leadership will use an effective leadership style and pay attention to employee work satisfaction and commitment to boost employee performance.