• Title/Summary/Keyword: Product Network

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Effectiveness of Socially Recommended Advertising on Social Network Sites (소셜 네트워크 사이트의 소셜 추천 광고 효과에 대한 연구)

  • Kim, Jeeyoung;Suh, Kiseul;Kim, Wonjoon;Kim, Songmi
    • The Journal of the Korea Contents Association
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    • v.17 no.4
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    • pp.108-118
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    • 2017
  • This study focuses on an effectiveness of socially recommended advertising on social network sites (SNSs) and investigates the impact of three critical factors on SNS advertising effectiveness - reward type for advertising recommenders' intention, product type on advertisements, and tie strength. A $2{\times}2$ factorial design was used to test the interaction effects between the two variables, reward type and product type on advertisements, moderated by tie strength. The results indicate that when participants observe socially recommended advertising, hedonic product ads with non-monetary reward shows the most effectiveness, and reward type and product type are also effective. In the combination of reward type and product type, we have confirmed the regulating factor influencing the effectiveness of social advertising according to the tie strength between the recommenders and the consumers. Strong-tie recommenders have more influence on the effectiveness of the social advertising than weak-tie recommenders. Based on these results, theoretical and practical implications were provided to refine marketing environments on SNSs.

Performance Evaluation of a Two-Product CONWIP System with Poisson Demand Processes (Poisson 수요과정을 갖는 두 품목 콘윕시스템의 성능평가)

  • Park, Chan-Woo;Kim, Su-Min;Bang, Woo-Hyung;Lee, Hyo-Seong
    • Journal of Korean Institute of Industrial Engineers
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    • v.39 no.3
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    • pp.172-182
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    • 2013
  • In this study we consider a flow line CONWIP system in which two types of product are produced. The processing times of each product type at each station follow an independent exponential distribution and the demands for the finished products of each type arrive according to a Poisson process. The demands that are not satisfied instantaneously are either backordered or lost according to the number of unsatisfied demands that exist at their arrival instants. For this system we develop an approximation method to obtain the performance measures such as steady state probabilities of the number of parts of each product type at each station, mean waiting times of backordered demands and the proportion of backordered demands. For the analysis of the proposed CONWIP system, we model the CONWIP system as a two class closed queueing network with a synchronization station and analyze the closed queueing network using a product-form approximation method for multiple classes developed by Baynat and Dallery. In the approximation method, each subsystem is analyzed using a matrix geometric method. Comparisons with simulation show that the approximation method provides fairly good results for all performance measures.

A study for the design of EIP and by-product exchange network (한국형 생태산업단지 구축 및 자원화 순환망 구축에 관한 연구)

  • Lim, Chang-ho;Rhee, Dong-Seok
    • Journal of Industrial Technology
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    • v.29 no.B
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    • pp.95-100
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    • 2009
  • Recently, SID (Sustainable Industrial Development) or green growth is the major concern of industries. EIP (Eco Industrial Park) is one of the important part of SID which aims to improve eco-efficiency of resources such as material, energy and water. In this study, current status of Banwol & Sihwa industrial complex relating EIP was investigated and the plan to design of Banwol & Sihwa EIP was suggested.

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Distributed CAD/CAE Environment Using STEP (STEP을 이용한 분산 CAD/CAE 환경)

  • 권기억;박명진;조성옥
    • Proceedings of the Korean Society of Precision Engineering Conference
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    • 1997.04a
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    • pp.395-399
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    • 1997
  • An international standard for the product model data, STEP, and a standard for the distributed object technology. CORBA, will play a very important role in the future manufacturing environment. These two technologies provide background for the sharing of product data and the integration of applications on the network. This paper describes a prototype CAD/CAE enviroment that is integrated on the network by STEP and CORBA. Several application servers and client software were developed to verify the proposed concept.

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Adaptive Clustering Algorithm for Recycling Cell Formation: An Application of Fuzzy ART Neural Networks

  • Seo, Kwang-Kyu;Park, Ji-Hyung
    • Journal of Mechanical Science and Technology
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    • v.18 no.12
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    • pp.2137-2147
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    • 2004
  • The recycling cell formation problem means that disposal products are classified into recycling part families using group technology in their end-of-life phase. Disposal products have the uncertainties of product status by usage influences during product use phase, and recycling cells are formed design, process and usage attributes. In order to deal with the uncertainties, fuzzy set theory and fuzzy logic-based neural network model are applied to recycling cell formation problem for disposal products. Fuzzy C-mean algorithm and a heuristic approach based on fuzzy ART neural network is suggested. Especially, the modified Fuzzy ART neural network is shown that it has a good clustering results and gives an extension for systematically generating alternative solutions in the recycling cell formation problem. Disposal refrigerators are shown as examples.

A Detailed Design for DBR Based APS System (DBR 기반의 APS 시스템 상세 설계)

  • Choi, Jeong-Gil;Kim, Su-Jin;Ju, Jeong-Min;Chung, Sun-Wha;Chung, Nam-Kee
    • IE interfaces
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    • v.14 no.4
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    • pp.348-355
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    • 2001
  • This paper suggests a detailed design of APS(Advanced Planning & Scheduling) system using the DBR (Drum-Buffer-Rope) which is a finite capacity scheduling logic of TOC(Theory of Constraints). Our design is composed of four modules; Network, Buffer, Drum and Subordination. The Network module defines the Product Network which is built from BOM and routings. The Buffer module inserts the Buffers into the Product Network. The Drum module describes detail procedures to create Drum Schedule on the CCR(Capacity Constraint Resource). The Subordination module synchronizes all non-constraints to the constraints by determining the length of Rope. This design documented by ARIS.

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Application of Neural Network Scheme to Performance Enhancement of Rheotruder

  • Kim, Sung-Ho;Lee, Young-Sam;Diaconescu, Bogdana
    • International Journal of Fuzzy Logic and Intelligent Systems
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    • v.5 no.2
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    • pp.114-118
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    • 2005
  • Recently, in order to guarantee the quality of the final product from the production line, several equipments able to examine the polymer ingredients' quality are being used. Rheotruder is one of the equipments manufactured to measure the viscosity of the ingredient that is an important factor for the quality of final product. However, Rheotruder has nonlinear characteristics such as time delay which make systematic analysis difficult. In this paper, in order to enhance the performance of Rheotruder, a new scheme is introduced. It incorporates TDNN (Time Delay Neural Network) bank and Elman network to get a right decision on whether the tested ingredient is good or not. Furthermore, the proposed scheme is verified through real test execution.

Process Design of a Hot Forged Product Using the Artificial Neural Network and the Statistical Design of Experiments (신경망과 실험계획법을 이용한 열간 단조품의 공정설계)

  • 김동환;김동진;김호관;김병민;최재찬
    • Journal of the Korean Society for Precision Engineering
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    • v.15 no.9
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    • pp.15-24
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    • 1998
  • In this research. we have proposed a new technique to determine .the combination of design parameters for the process design of a hot forged product using artificial neural network(ANN) and statistical design of experiments(DOE). The investigated problem involves the adequate selection of the aspect ratio of billet, the ram velocity and the friction factor as design parameters. An optimal billet satisfying the forming limitation, die filling, load and energy as well as more uniform distribution of effective strain, is determined by applying the ability of artificial neural network and considering the analysis of mean and variation on the functional requirement. This methodology will be helpful in designing and controlling parameters on the shop floor which would yield the best design solution.

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