• Title/Summary/Keyword: Product Information

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A New Product Development Using Robust Design and Decision Making Process

  • Lin, Than;Doan, Trieu An;Vu, Ngoc Anh;Cho, Guk-Hyun;Lee, Jae-Woo;Byun, Yung-Hwan
    • Journal of the Korean Society of Systems Engineering
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    • v.3 no.1
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    • pp.41-48
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    • 2007
  • This paper presents a design methodology for developing a new push scooter. A case study is clone with effective planning processes to ensure the product quality under the different phases of a product design process. Parametric model based design process simulation and optimization is implemented by using ANSYS application tool. The relationship matrix and decision matrix are drawn by using several methods. The simulation results for deterministic design and robust design are compared. This entire design process phase can support the design and quality improvements for a new product development.

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A Study on the Effects of Product Involvement on the Purchase Decision Process of Online Shopping Malls (온라인 소비자 구매결정과정에서의 제품관여도 효과에 관한 연구)

  • Kim, Jong-Uk;Park, Sang-Cheol
    • Asia pacific journal of information systems
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    • v.15 no.3
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    • pp.133-161
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    • 2005
  • This research is to investigate the effects of product involvement on the selection of online shopping malls. From the statistical analysis of 282 response data, it was found that consumers buying products with higher involvement tend to shop in a shopping mall with greater trust, which provide more information regarding their products and a wider variety of products. The other purpose of this research is to investigate factors of shopping malls which influence the buyer's purchase intention. The results of data analysis indicate that consumers are more likely to buy in a shopping mall with greater trust, with detailed product information, and with higher entertaining contents. The results of the study indicate that the shopping malls which give more detailed product information to their customers and establish greater trust will finally lead to a higher sales revenue because more expensive products will be sold.

The Influences of Restaurant Consumers' Electronic Word-of-Mouth(E-WOM) Information Communication on Product Perception Risk, Benefit and WOM Effect

  • Heo, Yeong-Uk
    • The Journal of Economics, Marketing and Management
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    • v.6 no.4
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    • pp.51-64
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    • 2018
  • Purpose - This study is intended to look into the influences of restaurant consumers' e-WOM information communication on product perception risk, benefit and WOM effect. Research design, data, and Methodology - To achieve this, a survey was empirically carried out to 426 restaurant consumers. Results - The findings are as follows. First, the influence of e-WOM on product perception risk showed that WOM information sender characteristics, WOM information recipient characteristics and online community had a statistically significant positive influence on product perception risk. Second, the influence of e-WOM on product risk benefit showed that WOM information sender characteristics, WOM information recipient characteristics and online communication had a statistically significant positive influence on product risk benefit. Third, WOM risk perception had a statistically significant positive influence on WOM acceptance. Fourth, WOM risk benefit had a statistically significant positive influence on WOM effect. Conclusions - As for the above-mentioned findings, the communication between e-WOM sender and recipient had a positive influence on the product evaluation and attitude change in the restaurant industry, and the WOM effect had an influence on the financial performance and non-financial performance. The communication attaches importance to a direct using and tasting experience due to the nature of restaurant industry when it is simultaneously performed as a positive mechanism between sender and recipient through each channel of these factors. But the e-WOM culture can lead to the WOM effect when both sender and recipient share the persuasive communicability in reality that diversifies communication methods, having a positive influence on the management performance.

Fashion Firm's Utilization of Fashion Information (패션기업의 패션정보 활용)

  • Jung, Song-Heang
    • Fashion & Textile Research Journal
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    • v.6 no.6
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    • pp.699-706
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    • 2004
  • In today's fashion industry, directions for new products and high value added of fashion goods, product changes according to cycles, the shortening of life cycles, added value, planned obsolescence, and presentation is focused on fashion trends that will be selected by many consumers at the point of selling time. Therefore fashion information poses great importance and its weight is growing bigger everyday. Fashion information recognized to be important is reflected practically in the prediction of fashion changes in the fashion industry; especially, it is the first stage of the merchandising process that is the course of new product development. Presently, with some differences according to the size and specialized area of a firm, domestic fashion menufacturers obtain information from sales data of competing brands and their own, market information, consumer information based on primary data, shared fashion trend information given by domestic fashion information providing companies. Firms can not produce differentiated images and product concepts using such shared information. Although the types, importance and reflection of used information vary according to merchandising processes, all experts engaging in the merchandising of fashion products use the same shared information.

The Analysis of Consumer Information Posted on Young Casual Brand Web Sites (남녀 영 캐주얼 업체의 웹사이트에 나타난 소비자 정보 분석)

  • Lee Mi-Sook
    • The Research Journal of the Costume Culture
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    • v.13 no.6 s.59
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    • pp.934-945
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    • 2005
  • The purpose of this study was to investigate the content and presentation style of consumer information of Korean young casual apparel brand. To collect the data for this study, the representative 25 casual brand web sites were selected, based on major search engines. In addition, to investigate exact product information, four product categories, knit shirts and casual pants for men and women, were selected and the number of products was limited as maximum 15 products per each category. A coding instrument was developed to capture the consumer information, based on the instrument by Park and Stoel(2002). The Pretest was conducted to gauge inter-coder reliability and the results showed that inter-coder reliability was highly acceptable. The results of this study were as follows. Most casual brand web sites for this study were presented well in brand and customer service information. Especially, many web sites provided various engaging information such as various events(best dresser contest, date with a star, special gift) and useful multimedia file(MP3 music file, screen saver, movie, calender). However, product information was very lack in most web sites. Especially, sizing and fitting information and textile and fabric hand information were rarely provided. Therefore, this result showed that the web sites should provide more specific product information and develop devices to get tactile sensory and experiential information for enhancement of future e-commerce of apparel products.

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Product Recommendation System based on User Purchase Priority

  • Bang, Jinsuk;Hwang, Doyeun;Jung, Hoekyung
    • Journal of information and communication convergence engineering
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    • v.18 no.1
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    • pp.55-60
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    • 2020
  • As personalized customer services create a society that emphasizes the personality of an individual, the number of product reviews and quantity of user data generated by users on the internet in mobile shopping apps and sites are increasing. Such product review data are classified as unstructured data. Unstructured data have the potential to be transformed into information that companies and users can employ, using appropriate processing and analyses. However, existing systems do not reflect the detailed information they collect, such as user characteristics, purchase preference, or purchase priority while analyzing review data. Thus, it is challenging to provide customized recommendations for various users. Therefore, in this study, we have developed a product recommendation system that takes into account the user's priority, which they select, when searching for and purchasing a product. The recommendation system then displays the results to the user by processing and analyzing their preferences. Since the user's preference is considered, the user can obtain results that are more relevant.

A Study on the Necessity for the Standardization of Information Classification System about Construction Products

  • Hong, Simhee;Yu, Jung-ho
    • International conference on construction engineering and project management
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    • 2017.10a
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    • pp.121-123
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    • 2017
  • The widespread dissemination of the green building certification system has led to the ongoing development of information management technologies with the aim to effectively utilize construction product information. Among them, a data crawling technology enables to collect the data conveniently and to manage large volumes of construction product information in Korea and overseas. However, without a standardized classification system, it is difficult to efficiently utilize information, and problems such as an additional work for classifying information or information-sharing errors. Therefore, this study suggests to present a necessity for the standardization of the information classification system through expert interviews, and to compare construction product classification systems in Korea and overseas. This study is expected to present a necessity for the effective management of construction product information and the standardization of information-sharing with regard to various construction certifications.

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Comparison Shopping System Based on RSS with Ontology Matching (온톨로지 매칭을 이용한 RSS 기반의 비교쇼핑 시스템)

  • Park, Sang-Un
    • The Journal of Information Systems
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    • v.20 no.3
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    • pp.41-61
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    • 2011
  • In order to buy products through the Internet, consumers dissipate much time and efforts in collecting and comparing product information from various online shopping malls. Consumers can save their efforts by using price comparison sites, but there are some shortcomings in comparison shopping. Firstly, comparison sites do not show the lowest price of some products that are selling in shopping malls. Secondly, the product information provided by comparison sites is sometimes wrong. Thirdly, there are too many results. In order to overcome the shortcomings, we suggested a comparison shopping system based on RSS by using ontology matching. We used the current RSS standard for syntactic interoperability instead of suggesting new standards. Moreover, we used ontology matching for semantic interoperability to compare product information with different ontologies. The suggested ontology matching consists of three steps. The first step is finding exact sense from WordNet for a given product category, and the second step is searching for matching product category candidates from the products of RSS feeds. The final step is calculating similarities of the candidates with the target product category. From the experiments, we could get better recall rates that are suitable for e-commerce environments and the results show that our system is effective in product comparison.

Addressing cold start problem through unfavorable reviews and specification of products in recommender system

  • Hussain, Musarrat;Lee, Sungyoung
    • Annual Conference of KIPS
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    • 2017.04a
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    • pp.914-915
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    • 2017
  • Importance and usage of the recommender system increases with the increase of information. The accuracy of the system recommendation primarily depends on the data. There is a problem in recommender systems, known as cold start problem. The lack of data about new products and users causes the cold start problem, and the system will not be able to give correct recommendation. This paper deals with cold start problem by comparing product specification and the review of the resembled products. The user, who likes the resembled product of the new one has more probability of taking interest in the new product as well. However, if a user disagreed with resembled product due to some reasons which the user mentioned in the reviews. The new product overcomes that issue, so the user will greatly accept the new product. Therefore, the system needs to recommend new product to those users as well, in this way the cold start problem will get resolved.