• 한국산학기술학회논문지
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• 제16권5호
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• pp.3491-3498
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• 2015

본 연구는 건축 도시 분야의 시장 전망과, 건축 도시 상품 패러다임 변화, 융복합 교육수요 증가에 기초하여 경력자 실무자들을 대상으로 융복합 교육 수요, 교육방법, 교육과정 운영체계 등에 대한 요구를 파악하는데 목적을 두었다. 건축 도시분야의 융복합 교육에 대한 수요자의 전반적인 요구 식별을 위해, 건설분야와 비건설분야 재직자 실무자를 대상으로 온라인 설문을 실시하였다. 교육수요 조사결과는 세 가지로 요약될 수 있다. 첫 번째, 단기적 관점에서 실무환경과 밀접한 연계성을 가진 학문(세부전공 빈도증가율: 금융(716.7%), 경영(633.3%), 기획 및 마케팅(454.5%))과 기존 학문을 융합하는 것이 중요하다. 두 번째, 융복합 교육에 적합한 운영방식에 대한 설문결과가 온 오프라인을 병행해야 한다는 의견이 79%를 차지했다. 이에 따라 오프라인 대학과 사이버 대학의 장점을 상호 보완한 새로운 교육방법이 요구된다. 세 번째, 융복합 교과과정내 교육수요자의 교과과목 선택방식은 한정 자유형이 70.9%로 나타났다. 교육과정 운영체계는 건설 실무의 흐름에 맞추어 직무관련 교과과목을 배치하고, 융복합 교과과목은 선택적으로 수강할 수 있게 구성하는 것이 필요하다.

• 한국의류학회지
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• 제35권6호
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• pp.646-658
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• 2011

Wide-spread practitioner literature exists for the one-to-one marketing effect from a firm's perspective; however, limited research discusses the psychological effect of one-to-one marketing from a consumer's perspective. The authors test a model that integrates the level of consumer-perceived one-to-one marketing effort (OTO-E), instrumental (i.e., perceived usefulness) and affective benefits (Le., pleasure and arousal), and attitude toward the e-store (ATE). The analysis of an online survey (conducted with 195 U.S. undergraduates) confirms the positive effect of level of OTO-E on the benefits that influence ATE. In addition, it reveals the positive effect of the affective benefits on the instrumental benefit. The results expand the current research on the value of one-to-one marketing by presenting a consumer-oriented approach. As the study was conducted in the U.S. market with intense consumer demands for individuation of service, the results should provide useful managerial/ theoretical implications to Korean apparel e-tailers, concerning their future implementation of one-to-one marketing.

• 대한치과기공학회지
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• 제34권3호
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• pp.303-314
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• 2012

Purpose: This study aimed to find overseas workplace and improve global competence through the preference survey on overseas employment by dental technology students. Methods: The survey sample consisted of 250 randomly selected dental technology students. Survey was conducted from March 1 to May 1 in 2012. Total of 245(98.0%) replies and analyzed 236 questionnaires excluding 9 incomplete questionnaires. The questionnaires used in this study consisted of 7 items for general information, overseas employment characteristics of 10 items, 7 items for overseas employment activation plane and job competency development of 7 items. Collected data were analyzed using SPSS(Statistical Package for Social Sciences) Win 19.0 statistics program. Results: Regarding general characteristics of the subjects, there were 131 third graders(55.5%), 63 first graders(26.7%) and 42 second graders(17.8%) among 130 males(55.1%) and 106 females(44.9%). 221(93.6%) of the subjects had no experience in language training. Students who had clinical training for 1-5 months were 123(52.1%), and 24(10.2%) students had more than six months. 89(37.7%) of the subjects had no clinical training. 155(65.7%) of the subjects hope to work with korean owner, and 81(34.3%) chose foreign owner. Favored working countries were Australia(41.5%), the United States(29.2%), Canada(18.2%) and other(11.0%). The field of dental ceramic was indicated to be the highest proportion of 104(44.1%). Period of training were 3 hours(40.3%) and 6 hours(35.2%). The most important training were language-centered education(54.2%), Job-oriented education(24.2%), local culture education(16.1%), other(3.0%) and Leadership Training(2.5%). The subjects chose overseas worker(44.9%), working-level practitioner (28.8%), successfully employed dental technology graduate(19.5%a) and professor(3.4%) as an instructor. The subjects get education and training information from professor(40.3%), other(28.0%), senior(14.4%), job site(8.9%) and acquaintance(8.5%). A credit exchange(2.46 points), a joint degree program(2.46 points), and a foreign professor(2.33 points) were needed to activate the overseas employment. A kind of dental prosthesis(3.58 points), carving tooth morphology(3.38 points), and majors of dental technology(3.30 points) were indicated to develop job competency for overseas employment. Age, year, clinical training experience and company owner were statistically meaningful data among the general characteristics affecting job competency development. Conclusion: The college needs to offer variety programs such as foreign language-centered education and a local job competency development program to graduates to be connected with international workplace and employment.