• 산경연구논집
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• 제11권9호
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• pp.37-47
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• 2020

Purpose: This study examined how interpersonal relationship abilities in the elderly affected anger control abilities, as well as the mediating effects of generativity in the relationships between interpersonal relationships, anger control abilities, and self-integration. Research design, data and methodology: The study consisted of randomly selected 300 elderly people currently residing in welfare centers for the elderly, senior citizens colleges, social welfare facilities and other centers in the Seoul or Gyeonggi area. SPSS 23.0 was utilized for this study. Results: Through this research, the effect of interpersonal relationships on anger control ability and self-integration was observed. Not only that, the effects of interpersonal relationship abilities on anger control and self-integration and the mediating role of generativity, was also closely examined. Conclusion: Anger control ability was found to have a direct positive effect on interpersonal relationship abilities. Anger control ability had a direct and positively correlated effect on self-integration. Additionally, ability to control anger was found to have a positive effect on generativity, and generativity was found to have a positive effect on interpersonal relationship ability, but it was not statistically significant. Anger control ability had a positive effect on generativity, and generativity had a positive effect on self-integration.

• Human Ecology Research
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• 제55권6호
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• pp.609-623
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• 2017

Fur apparel is a representative luxury item that displays wealth and social status; however, it is also recognized as an unethical product criticized for its animal maltreatment in the production process. Understanding consumer responses to an ambivalent object, such as fur apparel, is an important research topic both academically and practically. This study investigates the hierarchical effects of perceived benefits and risks of fur apparel on consumers' emotions and purchase intention by applying the ABC model of attitudes to identify the mediating effects of consumer emotions. An online survey was conducted on 390 female consumers that verified hypotheses through structural equation modeling and bootstrapping analysis using phantom variables. The initial results of the survey showed that the relationship between perceived conspicuous benefits and purchase intention towards fur apparel was partially mediated by positive emotion. Second, the relationship between perceived epistemic benefits and purchase intention was completely mediated by positive emotion. Third, the relationship between perceived ethical risk and purchase intention was completely mediated by positive and negative emotions. Fourth, perceived social risk did not affect the purchase intention of fur apparel significantly. The results support that cognitive beliefs about the subject have a significant positive effect on behavioral intentions through emotions as suggested in the ABC model of the attitude. This study provides an in-depth understanding of consumer responses to ambivalent objects by revealing the individual mediating effects of consumers' positive and negative emotions.

• 한국의류학회지
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• 제27권6호
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• pp.685-695
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• 2003

The purpose of this study was to identify dynamic relationship structure in fashion Internet shopping mall and to present marketers to perform marketing strategy in e-CRM, focusing on trust and commitment. 473 customers who had purchased fashion products in fashion internet shopping mall had participated in the survey. Finally, 470 were used into data analysis. The data was analyzed by factor analysis, t-test, ANOVA, correlation analysis and Structural Equation Model(SEM) using AMOS program. As the results, 'economic benefits' and 'service' variables had the positive effects on 'trust'. Especially, 'service' had the major effect on 'trust'. 'Trust' and 'product information quality' had the positive effects on 'emotional commitment'. 'Trust', 'economic benefits' and 'reputation' had the positive effects on calculus commitment, while contents had the negative effect. Also, 'emotional' and 'calculus' commitment had positive effects on 'relationship maintenance intention'. 'Emotional commitment' had higher effect on 'relationship maintenance intention' than 'calculus commitment'. 'Calculus commitment' had the positive effect on discontinue relationship intention when shopping mall made mistakes. The results of this study provide e-CRM marketing strategy for marketers of fashion internet shopping mall.

• The Journal of Asian Finance, Economics and Business
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• 제8권12호
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• pp.295-303
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• 2021

The aim of this study is to analyze the effects of oil prices on economic growth and exchange rate in Saudi Arabia during the period 1980-2020. For this purpose, the linear and nonlinear ARDL models are estimated. The linear ARDL model shows that the oil price and economic growth are cointegrated. Moreover, the two variables have a significant positive association in the long run. However, the oil price has no significant impact on the exchange rate. When estimating the nonlinear ARDL model, it has been shown that oil price is only cointegrated with economic growth but not with the exchange rate. The estimation of nonlinear effects using the nonlinear ARDL model shows that economic growth is affected by both positive and negative oil shocks in the long run. However, the impact of positive shocks is higher than those of negative shocks. Moreover, results show that the short-run effects of positive and negative oil shocks are not statistically significant. Regarding the exchange rate, our results show that the effects of positive and negative oil shocks are not statistically significant. Consequently, this study concludes that the oil price has an asymmetric effect on economic growth in Saudi Arabia, but not on the exchange rate.

• 한국간호교육학회지
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• 제29권2호
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• pp.161-169
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• 2023

Purpose: This study was conducted to identify the effects of grit on the work engagement of nurses and to identify the mediating effects of positive psychological capital and burnout in the relationship between grit and work engagement. Methods: The study subjects were 182 nurses who had been working in a general hospital for more than six months. The data were collected from July 12 to July 26, 2021. The collected 182 sets of data were analyzed by descriptive statistics, correlation analysis, and a hierarchical regression analysis using IBM SPSS statistics version 23.0 and also by bootstrapping using SPSS Process Macro. Results: As a result of the analyses, it was found that higher work engagement was associated with higher grit, higher positive psychological capital, and lower burnout. The mediating effects of positive psychological capital and burnout in the relationship between grit and work engagement were found to be both direct and indirect. Conclusion: This study provides basic data suggesting that an education program designed to reduce burnout and reinforce grit and positive psychological capital is necessary to promote the work engagement of nurses in clinical settings.

• The Journal of Asian Finance, Economics and Business
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• 제9권3호
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• pp.295-302
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• 2022

This research aims to determine and analyze: (a) the effects of digital marketing activity (DMAc), digital marketing capability (DMC), and Digital marketing asset (DMA), (b) the effects of DMAc, DMC, and DMA on marketing performance (MP), (c). the effects of entrepreneurial orientation (OE) on MP and (d). the mediating role of OA on the effects of DMAc, DMC, and DMA on OE. The research population is all the small enterprise actors in Kendari city applying digital marketing and having a permanent establishment in Kendari City. The analysis tool used is SEM Partial Least Square. Results of the research show that: (a). DMC and DMA have positive and significant effects on OE while DMAc is found to be insignificant on OE, (b). then, DMAc and DMA have positive and significant effects on MP, and DMC is found to be insignificantly increasing MP, (c). OE has positive and significant effects on MP and (d). DMC effects on MP and effects between DMA and MP are mediated by OE, whereas DMA effects on MP are not mediated by OE position. Based on research findings, DMC and DMA are superior at forming research opinions since they have a substantial influence on enhancing collaboration.

• 한국식생활문화학회지
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• 제27권4호
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• pp.331-339
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• 2012

The study examined the moderating effects of the relationship among purchase motivation, satisfaction, and loyalty in a farmer-to-consumer direct market. Data were collected from 426 consumers of direct sale agricultural products who visited nine rural villages across the country. The SPSS 15.0 and LISREL 8.80 statistical package were used for frequency, reliability, exploratory factor, confirmatory factor, and path analysis. Results showed that 'product factor', 'experience factor' and 'economic factor' among purchase motivation had positive effects on satisfaction and satisfaction had positive effects on loyalty. The analysis also indicated that gender moderated the relationship among purchase motivation, satisfaction, and loyalty. Whereas product and economic factors among purchase motivations had positive effects on satisfaction in the male group, product and experience motivation were important factors for female group. These results could enable direct sales marketers to develop marketing techniques to expand farm sales.

• Journal of the Korean Data and Information Science Society
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• 제28권4호
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• pp.927-936
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• 2017

To analyze longitudinal count data, Poisson linear mixed models are commonly used. In the models the random effects covariance matrix explains both within-subject variation and serial correlation of repeated count outcomes. When the random effects covariance matrix is assumed to be misspecified, the estimates of covariates effects can be biased. Therefore, we propose reasonable and flexible structures of the covariance matrix using autoregressive and moving average Cholesky decomposition (ARMACD). The ARMACD factors the covariance matrix into generalized autoregressive parameters (GARPs), generalized moving average parameters (GMAPs) and innovation variances (IVs). Positive IVs guarantee the positive-definiteness of the covariance matrix. In this paper, we use the ARMACD to model the random effects covariance matrix in Poisson loglinear mixed models. We analyze epileptic seizure data using our proposed model.

• 한국콘텐츠학회논문지
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• 제8권10호
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• pp.114-128
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• 2008

최근 몇 년 동안 브랜드 커뮤니티에 대한 연구는 많은 반면에, UCC에 관련된 연구는 아직 미비한 실정이며, 또한 브랜드 커뮤니티에서의 UCC의 연구도 활발하게 진행되고 있지 못하다. 본 연구에서는 UCC를 하나의 새로운 현상으로 보는 것이 아니라 이러한 UCC가 브랜드커뮤니티에서 상호작용을 통해서 퍼뮤니케이션되는 현상을 학문적 연구를 통해 시사점을 제시하고 브랜드 커뮤니티에 관한 향후 연구의 방향을 제시하는데 목적이 있다. 이에 따라서 본 연구는 온라인 브랜드 커뮤니티에서의 UCC를 통한 상호작용이 펌 행위의도와 방문충성도에 미치는 영향에 대해 규명하고자 하였다. 연구결과를 살펴보면, 첫째, 브랜드 커뮤니티의 품질특성 중에서 정보성만이 모든 상호작용성에 정의 영향을 미치는 것을 알 수 있다. 둘째, 브랜드 커뮤니티의 신뢰 및 응답성 부분은 상호작용의 구성요인 중에서 연결성 부분에만 정의 영향을 미치는 것으로 나타났다. 셋째, 확신성은 상호작용요인 중에서 능동성과 연결성에만 정의 영향을 미치는 것을 알 수 있다. 다섯째, 공유의지가 상호작용의 구성요인 중에서 능동성과 연결성에는 영향을 미치고 있지만 반응성에는 영향을 미치지 못하는 것으로 나타났으며, 마지막으로 상호작용성이 펌 행위의도에 반응성 부분에만 영향을 미치지 못하였고, 방문충성도에는 모두 긍정적인 영향을 미쳤다. 앞에서 살펴본 내용을 바탕으로 브랜드 커뮤니티의 품질특성과 사용자특성요인 중에서 상호작용성에 많은 영향을 미치는 변수로 정보성, 확신성 그리고 사용자 특성요인인 공유의지를 들 수 있다.

• 한국보육지원학회지
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• 제14권1호
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• pp.249-268
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• 2018

Objective: The purpose of this study was to examine the effects of preschooler's temperament on peer play activity, focusing on the mediation of mothers' social interaction parenting behaviors Methods: 1695 mothers of preschoolers completed questionnaires on children's temperament and peer play behaviors, and mothers' parenting behaviors. Data were analyzed by regression analyses by SPSS 18.0. Results: First, preschoolers' sociability exerted positive effects on good peer play behaviors(play interaction) and negative effects on the bad peer play behaviors (disruption, disconnection) and both were partially mediated by mothers' social interaction parenting behaviors. Second, preschoolers' emotionality exerted negative effects on good peer play behaviors and positive effects on the bad peer play behaviors and both were partially mediated by mothers' social interaction parenting behaviors. Preschoolers' activity exerted positive effects on good peer play behaviors and negative effects on the bad peer play behaviors and both were partially mediated by mothers' social interaction parenting behaviors. Conclusion/Implications: These findings provide preliminary evidence that mothers' social interaction parenting behavior partially mediate the effects of preschoolers' temperament on peer play behaviors. Implications for the use of intervention targeting specific temperament have been discussed.