• The Journal of Information Systems
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• v.26 no.2
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• pp.1-23
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• 2017

Purpose Facebook is a social network service that has the highest number of Monthly Active Users around the world. Hence, marketers have selected Facebook as the most important platform to get customer engagement. With respect to the customer engagement enhancement, the most popular and engaging post type in the Facebook brand fan pages related to what was usually classified as 'sweepstakes'. Sweepstakes refer to a form of gambling where the entire prize may be awarded to the winner. Which makes customers more engaged with the brand. This study aims to explore sweepstakes-oriented social media marketing approaches based on the application of big data analytics. Design/methodology/approach we collect sweepstakes data from each company based on the data crawling from the Facebook brand fan pages. The output of this study explains how companies in each category of FCB grid can design and apply sweepstakes for their social media marketing. Findings The results show that they have one thing in common across the four quadrants of FCB grid. Regardless of the quadrants, most frequently observed type is 'Simple/Quiz or Comments/Quatrains [event type of sweepstakes] + Gifticon [type of reward prize] + Image [type of message display] + No URL [Link toother website] +Single-Gift-Offer [type of reward prize payment]'. So, if the position of the brand is hard to be defined by the FCB grid model, then this general rule can be applied to all types of brands. Also some differences between the quadrants of the FCB grid were observed. This study offers several research implications by analyzing Sweepstakes-oriented social media marketing approaches in Facebook brand fan pages. By using the FCB grid model, this study provides guidance on how companies can design their sweepstakes-oriented social media marketing approaches in the context of Facebook brand fan pages by considering their context.

• Journal of Electrical Engineering and Technology
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• v.13 no.1
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• pp.418-429
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• 2018

This paper studies the decentralized position/force control problem for constrained reconfigurable manipulator without torque sensing. A novel joint torque estimation scheme that exploits the existing structural elasticity of the manipulator joint with harmonic drive model is applied for each joint module. Based on the estimated joint torque and dynamic output feedback technique, a decentralized position/force control strategy is presented. In order to solve the problem of controller parameter perturbation, the non-fragile robust technique is introduced into the dynamic output feedback controller. Subsequently, the stability of the closed-loop system is proved using the Lyapunov theory and linear matrix inequality (LMI) technique. Finally, two 2-DOF constrained reconfigurable manipulators with different configurations are applied to verify the effectiveness of the proposed control scheme in numerical simulation.

• Journal of Industrial Technology
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• v.34
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• pp.15-20
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• 2014

Recently, PMSMs(Permanent Magnet Synchronous Motors) have become increasingly popular in various high-performance motor drive applications. However, the high-performance drive of PMSMs needs a position sensor such as a resolver, which increases not only the price of the system but also reduces the system reliability. This paper is on the implementation of sensorless control of a SPMSM, which drives a fan for cooling in appliances. In this paper, the rotor position for high-performance drive of a SPMSM is derived from back electromotive force (EMF) information proportional to the rotor speed. Also, the initial rotor position information for start-up is estimated from a saturation phenomenon of inductance. The validity of the proposed sensorless drives was confirmed by the experiment on the SPMSM drive systems for cooling fans of refrigerators and laptop computers.

• Proceedings of the Korean Society for Noise and Vibration Engineering Conference
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• 2003.05a
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• pp.719-724
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• 2003

The present experimental study deals with noise reduction and improvements in cooling performance in a plasma display panel(PDP) television (TV). To reduce the noise, the effects of installation parameters are studied. The experimental parameters under investigation are the distance between the fan and the rear case of a PDP TV, position of the strut on the fan, and the fan RPM. The variance of RPM is the most significant facto., and a 250 RPM decrease from 910 RPM causes about 4㏈(A) reduction in the system noise. To increase performance, flow characteristics are investigated by using a visualization technique and measuring the volume flow rate. The visualized results show that a radial direction flow due to large system resistance is significant, and an axial velocity oscillation is observed from the measurement of the volume flow rate. To prevent both a radial direction flow and an axial velocity oscillation, sponges are inserted in the space between f3n and the rear case. Inserted sponges improve the volume flow rate of cooling fans up to 32% since they convert a radial direction flow to an axial direction flow. Also an axial velocity oscillation with large amplitude and low RPM disappears. Increasing volume flow rate causes the PDP TV to improve its cooling performance. Additionally the same volume flow rate can be obtained with a decreased fan speed due to the inserted sponge. Noise reductions of 4.2 ㏈(A) at the rear and 1.1 ㏈(A) at the front of the TV are obtained by the decreased RPM. An increase of 10% of the volume flow rate is also achieved by inserting sponges.

• Korean Journal of Air-Conditioning and Refrigeration Engineering
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• v.19 no.12
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• pp.874-882
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• 2007

The effects of a guide fin blade on the flow characteristics in a ventilating axial fan were investigated experimentally. The guide fins were setup onto the pressure surface of the blade, and their effects on the flowrate were evaluated. Two types of the guide fin blade were designed. One is the stem fin blade, and the other is the radial fin blade. The stem fin is designed normal to the circumference of a circle, and the radial fin is designed along the circumference of a circle. The results from the guide fin blade fans are compared with that of the blade without guide fins. The position and the geometry of the radial fin setting up on the blade have an effect on the increase of flowrate with the minor sacrifice of rotational speed of the blades. The radial fin positioning at 0.84 times blade diameter shows highest performance in the flowrate. The increase of the blade weight resulting from applying the guide fins shows minor effect on the variation of rotational speed of the blades.

• International Journal of Air-Conditioning and Refrigeration
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• v.12 no.1
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• pp.50-60
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• 2004

An experimental analysis using three-dimensional Laser Doppler Velocimetry(LDV) measurement and computational analysis using the Reynolds stress model in FLUENT are conducted to give a clear understanding of the effect of blade loading on the structure of tip leakage flow in a forward-swept axial-flow fan operating at the maximum efficiency condition ($\Phi$=0.25) and two off-design conditions ($\Phi$=0.21 and 0.30). As the blade loading increases, the onset position of the rolling-up of tip leakage flow moves upstream and the trajectory of tip leakage vortex center is more inclined toward the circumferential direction. Because the casing boundary layer becomes thicker and the mixing between the through-flow and the leakage jet with the different flow direction is enforced, the streamwise vorticity decays more fast with the blade loading increasing. A distinct tip leakage vortex is observed downstream of the blade trailing edge at $\Phi$=0.30, but it is not observed at $\Phi$=0.21 and 0.25.

• Transactions of the Korean Society of Mechanical Engineers B
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• v.27 no.7
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• pp.883-892
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• 2003

The experiment using three-dimensional laser Dopperr velocimetery (LDV) measurements and the computation using the Reynolds stress model of the commercial code, FLUENT, were conducted to give a clear understanding on the structure of tip leakage flow in a forward-swept axial-flow fan operating at the maximum efficiency condition. The tip leakage vortex was generated near the position of the minimum wall static pressure, which was located at approximately 12% chord downstream from the leading edge of blade suction side, and developed along the centerline of the pressure trough within the blade passages. A reverse flow between the blade tip region and the casing, induced by tip leakage vortex, acted as a blockage on the through-flow. As a result, high momentum flux was observed below the tip leakage vortex. As the tip leakage vortex proceeded to the aft part of the blade passage, the strength of tip leakage vortex decreased due to the strong interaction with the through-flow and casing boundary layer, and the diffusion of tip leakage vortex caused by high turbulence. In comparison with LDV measurement data, the computed results predicted the complex viscous flow patterns inside the tip region, including the locus of tip leakage vortex center, in a reliable level.

• Korean Journal of Air-Conditioning and Refrigeration Engineering
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• v.15 no.4
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• pp.294-304
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• 2003

An experimental analysis using three-dimensional laser Doppler velocimetry(LDV) measurement and computational analysis using the Reynolds stress model in FLUENT are conducted to give a clear understanding of the effect of blade loading on the structure of tip leakage flow in a forward-swept axial-flow fan operating at the maximum efficiency condition ($\Phi$=0.25) and two off-design conditions ($\Phi$=0.21 and 0.30). As the blade loading increases, the onset position of the rolling-up of tip leakage flow moves upstream and the trajectory of tip leakage vortex center is more inclined toward the circumferential direction. Because the casing boundary layer becomes thicker and the mixing between the through-flow and the leakage jet with the different flow direction is enforced, the streamwise vorticity decays more fast with the blade loading increasing. A distinct tip leakage vortex is observed downstream of the blade trailing edge at $\Phi$=0.30, but it is not observed at $\Phi$=0.21 and 0.25.

• Proceedings of the KSME Conference
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• 2004.11a
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• pp.1383-1388
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• 2004

The flow characteristics in the blade passage of a low speed axial flow fan have been investigated by experimental analysis using a rotating hot-wire sensor for design and off-design operating conditions. The results show that the tip leakage vortex is moved upstream when flow rate is decreased, thus disturbing the formation of wake flow near the rotor tip. The tip leakage vortex interfaces with blade pressure surface, and results in high velocity fluctuation near the pressure surface. From the relative velocity distributions near the rotor tip, large axial velocity decay is observed at near stall condition, which results in large blockage compared to that at the design condition. Througout the flow measurements using a quasi-orthogonal measuring points to the tip leakage vortex, it is noted that the radial position of the tip leakage vortex is distributed between 94 and 96 percent span for all flow conditions. High spectrum density due to the large fluctuation of the tip leakage vortex is observed near the blade suction surface below the frequency of 1000 Hz at near stall condition.

• The Journal of Korean Institute of Communications and Information Sciences
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• v.17 no.4
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• pp.361-370
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• 1992

A controller of the hovering VTOL aircraft with four fan is constructed by SRFIMF(State Rate Feedback Implicit Model-Following)theory, in which feedback state are angle acceleration, angle velocity and angle position of the aircraft during hover With yaw control of the system, characteristics of the hovering aircraft can be analyzed by changing states feedback gain and sponse provides robust stable hovering system.