• 패션비즈니스
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• 제17권3호
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• pp.15-29
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• 2013

In the children's market, characters are applied to products to stimulate children to buy a product directly or to implore their parents to buy it for them. To sell characterized products, marketers consider both parents and children. This research was designed to identify which parenting style factors affect the evaluation of characterized children's fashion products and to test how parenting style affects the evaluation of value importance of characterized children's fashion products. The parenting style factors studied were first categorized as communication, children's social acceptance, educational involvement, and media exposure. Responses from 259 parents residing in Woodbury, MN, and Ellicott City, MD, were used for data analysis. A factor analysis and canonical correlation analysis were conducted. Parents with high "Susceptibility to child peer pressure" attached importance to "Social Value" when buying characterized products. On the other hand, parents who were highly involved in their child's life and frequently intervened in their "Child's TV-viewing" attached importance to educational value. Educational value was a unique contributor to the evaluation of characterized products as compared to other fashion products. Marketers can therefore leverage both the social and educational value of characterized products.

• 한국보건간호학회지
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• 제18권2호
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• pp.218-224
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• 2004

This study was conducted to explain adolescents' smoking behavior using Health Belief Model. A cross-sectional study design was used to analyze characteristics and factors that influence smoking behavior among Korean adolescents. A total of 1.535 adolescents attending 21 high schools in one district of Seoul participated in the study. The results indicated that perceived susceptibility, severity, benefits, and barriers were significant in predicting smoking behavior of adolescents. Likewise, the degree of juvenile delinquency, gender, the amount of pocket money, and having smoking parent(s) and friend(s) significantly affect smoking behavior of adolescents. Based on the study results, it is recommended to incorporate HBM components in smoking cessation programs, and to include parents and friends in smoking prevention and cessation programs for high school students in Korea.

• 여성건강간호학회지
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• 제9권4호
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• pp.369-378
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• 2003

Purpose: To identify factors influencing women's intention to take hormone replacement therapy(HRT). Method: A cross-sectional survey design was utilized. A total of 116 married women aged 40 to 60 were recruited from women's groups in communities. They completed a structured questionnaire containing demographic characteristics, Orientation to Life Questionnaire, Menopausal Symptom Checklist, Health Belief of Korean Adult, Sexrole Idea of Kim, Dong-il, chronic illnesses, and a single item measuring marital satisfaction. Result: Thirteen percents of the women were currently taking HRT and 28.4% had intention to take HRT. Education, sense of coherence, and sex role attitude were related to women's susceptibility to menopause. Hysterectomy status and the level of sense of coherence explained women's perception of seriousness regarding menopause. In addition, chronic health conditions accounted for the variances of benefits and barriers to HRT. Factors influencing women's intention to take HRT were education, menopausal symptoms, and perceived benefits of HRT. Conclusion: Women's chronic health conditions, psychosocial characteristics as well as menopausal discomforts were associated with women's choice regarding HRT. Other factors related to decision making process of women's health seeking behaviors need to be explored.

• 대한간호학회지
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• 제35권5호
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• pp.850-857
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• 2005

Purpose: This research was conducted to examine the relationship of knowledge, health beliefs, and self-efficacy on osteoporosis. Method: The design of this study was a correlative design. The subjects were 1,615 Korean adults over the age of 20 registered in a new town and participants were asked to fill in a questionnaire developed by Kim, Horan & Gendler (1991), translated into Korean. Results: 1) The subjects recorded an average score of 1l.10 on osteoporosis knowledge. The average scores on the osteoporosis health beliefs was 15.68 for perceived susceptibility and the respondents recorded an average score of 40.40 for osteoporosis self-efficacy. 2) There were statistically significant differences in the degree of osteoporosis knowledge, self-efficacy and health belief according to gender, age, scholastic achievement, marital state, and jobs. 3) There were statistically significant positive correlations between osteoporosis knowledge and self-efficacy. Conclusion: According to these results, an osteoporosis education program improving not only knowledge but also self-efficacy and health beliefs should be developed and applied to decrease the perception of barriers to exercise and intake of calcium.

• 농촌의학ㆍ지역보건
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• 제26권2호
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• pp.111-132
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• 2001

골다공증 환자들의 치료순응도와 그 관련요인을 알아보기 위하여 1999년 4월에서 6월 사이에 골다공증으로 진단된 고령지역의 3개 보건진료소와 보건소 관할지역에 거주하는 40세에서 69세 사이의 여성 140명을 대상으로 골밀도 검사 사업을 실시한지 약 1년 후인 2000년 4월에서 5월 사이에 약물치료순응도와 치료순응도 관련 이론적 모형 변수에 대한 설문조사를 실시하였다. 연구 대상자 중 규칙적 치료군은 12.1%, 간헐적 치료군은 53.6%, 미치료군은 34.3%였다. 단순분석 결과, 일반적 특성 중 연령이 높을수록, 본인이 인지하는 질병의 정도가 심하다고 생각할수록, 의사의 치료권유를 받은 경우에 치료순응률이 높았다(p<0.05). 환자역할수행요인 중 합병증(골절)의 가능성과 골다공증의 심각성이 치료 순응과 유의한 관련성이 있었다(p<0.05). 그리고 치료가 유익하다고 생각할수록, 치료의 장애도가 낮을수록 치료경험율이 높았다(p<0.01). 경로분석 결과 모형의 적합도는 양호하였다. 합병증(골절)의 가능성 인지에는 연령, 학력, 골다공증에 대한 매스컴 접촉/보건교육 경험, 치료에 대한 가족의 관심 등이 정(正)의 직접효과를 미쳤으며, 골다공증의 심각성 인지에는 연령, 학력, 의사의 치료권유, 치료에 대한 가족의 관심 등이 정(正)의 직접효과를 미쳤다. 치료의 유익성 인지에는 의사의 치료권유와 치료에 대한 가족의 관심이 정(正)의 직접효과를 미쳤으며, 치료의 장애도 인지에 대하여는 연령, 경제적 수준, 의사의 치료권유와 치료에 대한 가족의 관심이 부(負)의 직접효과를 미쳤다. 골다공증 치료순응도에는 골다공증의 심각성이 정(正)의 직접효과, 치료의 장애도가 부(負)의 직접효과를 미쳤다. 수정요인 중 본인이 인지한 질병의 정도는 치료순응도에 정(正)의 직접효과를 미쳤으며, 연령, 경제적 수준, 학력, 의사의 치료권유, 가족의 치료에 대한 관심 등은 환자역할 수행요인에 대한 영향을 통해 치료순응도에 정(正)의 간접효과를 미쳤다. 치료순응도에 총 효과 가장 큰 요인은 치료의 장애도였으며, 그 다음으로 본인이 인지하는 질병의 정도, 연령, 의사의 치료권유, 치료에 대한 가족의 관심, 골다공증의 심각성 순이었다. 치료의 장애도는 연령, 경제적 수준, 의사의 치료권유와 치료에 대한 가족의 관심의 영향을 받았다. 또한 낮은 연령일수록 치료순응도가 낮았다. 향후 골다공증 환자의 치료순응도를 향상시키기 위하여는 자신의 질병상태를 올바르게 인식하도록 하고, 의사의 치료 권유와 치료에 대한 가족의 관심 등 골다공증 치료에 지지적인 환경을 조성하여 심리적 및 현실적 장애를 감소시키는 것이 중요하리라 생각되며, 효율적이고 지속적인 환자관리체계의 개발이 필요하겠다.

• 보건교육건강증진학회지
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• 제25권3호
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• pp.111-124
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• 2008

Objectives: The purpose of this study was to suggest effective methods for not only preventing college students from being exposed to smoking but also helping them stop smoking, by examining and analysing a variety of factors related to their smoking behavior. Methods: To accomplish the purpose, this study was carried out using 1,553 valid questionnaires selected from 1,584 questionnaires completed and returned by 1,800 randomly chosen students of 2 colleges and 3 universities in Gyeongsangbuk-do Province and Daegu City during the period of April 3 through April 21, 2006. Results: It was turned out that while the total smoking rate of whole students was 52.4% in male students and 9.1% in female students, the smoking rate after their admission to the college was 27.1% in males and 1.5% in females. It was also shown that both the perceived susceptibility and barrier factors of Health Belief Model were statistically significant, and that the perceived seriousness factors were entirely significant in all other variables except the body seriousness. The perceived benefit factors were significant in only the variable that there would not be any improvement in academic performance even after stopping smoking. A relation between smoking and stop smoking program or smoking prevention program showed that the non-smoking rate was significantly high among the college students who participated in such programs while in middle school. When variables having a significant effect on smoking students after their admission were analysed, it was shown that the smoking rate was higher among males than females students, and that the more the number of smoking friends is and the more the number of students thinking that stop smoking would make it difficult to release stress and make friends is, the higher the smoking rate is among students. It is required, therefore, to encourage students to continuously participate in more smoking prevention programs from middle school, and to put an emphasis on a variety of smoking-related illnesses and advantages from non-smoking. Conclusions: Since the current smoking rate among college students is relatively high but most of the smoking students surveyed are ready to actually try to stop smoking, it will be possible to significantly reduce the smoking rate among college students if proper methods are suggested to eliminate barrier factors they face while participating in the stop smoking programs.

• 농촌의학ㆍ지역보건
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• 제36권2호
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• pp.87-100
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• 2011

이 연구는 보건소 금연클리닉에 등록하여 6개월 금연에 성공한 사람들의 장기적인 금연 지속 여부와 재흡연에 영향을 미치는 요인을 파악하기 위하여 실시되었다. 2008년 1월부터 2009년 2월까지 C시 보건소 금연클리닉에 등록하여 6개월 금연에 성공한 920명 중 조사에 응한 남성 159명을 최종 분석 대상으로 하였다. 연구 자료는 금연클리닉 등록카드와 2010년 9월 20일부터 10월 20일까지 실시된 우편설문을 통해 수집되었다. 연구에 포함된 변수는 응답자들의 흡연상태, 인구사회학적 특성, 금연클리닉 등록 당시의 흡연관련 특성, 금연클리닉을 통하여 제공받은 서비스, 건강행태, 건강믿음모형의 구성 변수 등이었다. 연구의 결과는 다음과 같다. 6개월 금연성공자 중 지속적 금연성공자는 57.2%, 중간 흡연자는 17.0%, 재흡연자는 25.8%였다. 재흡연자들의 재흡연 이유는 스트레스가 쌓여서 76.2%, 본인의 의지가 약해서 16.7%, 주위의 유혹에 의해서 7.1%로 나타났다. 응답자의 인구사회학적 특성, 과거의 흡연관련 특성, 제공받은 금연상담서비스, 건강행태 요인 등은 6개월 금연 성공자의 1년 후 재흡연 여부에 유의한 영향을 미치지 못하였으며, 건강믿음모형의 구성요소 중 (1) 흡연으로 인한 질병의 발생 가능성, (2) 흡연으로 야기되는 질환의 심각성, (3) 금연의 건강증진에 대한 도움, (4) 금연으로 인한 스트레스와 사회생활에 대한 장애정도, (5) 자기효능감이 단변량분석에서 재흡연 여부에 유의한 영향을 미치는 것으로 나타났다. 서열 로짓 분석을 시행한 결과 이 중 (4) 금연으로 인한 스트레스와 사회생활에 대한 장애정도, (5) 자기효능감만이 재흡연 여부에 유의한 영향을 미쳤으며, 특히 자기효능감이 매우 중요한 영향을 미치는 것으로 밝혀졌다. 이 연구를 통해 보건소 금연클리닉을 통하여 6개월 금연에 성공한 남성들 중 상당수가 재흡연을 하게 된다는 것을 알 수 있었다. 재흡연자들은 다시 담배를 피우게 된 이유를 스트레스의 증가나 자신의 의지부족 때문이라고 하였으며, 재흡연에 영향을 미치는 요인이 금연자의 인구사회학적 변수나, 과거의 금연습관보다는 심리학적 요인, 특히 자기효능감과 금연과 관련된 인지된 장애임도 밝혀졌다. 이러한 연구결과는 금연클리닉 등록자 중 재흡연 위험이 높은 사람을 선별하여 맞춤식 관리를 하는데 도움을 줄 것으로 기대되며, 금연 클리닉 등록자를 위한 스트레스 해소나 자기효능감 강화 프로그램 개발이 시급함을 시사한다. 이 연구는 일개 중소도시의 금연클리닉 등록자 중 남성만을 대상으로 하였고, 우편조사로 인한 낮은 응답률, 조사 시기에 따른 회상 오차, 금단 증상, 행동계기(cue to action), 금연에 대한 사회적 지지와 같은 변수가 누락되는 등 연구방법론 상에 제한이 있어 연구결과의 일반화에 주의를 요하며, 향후 연구에서는 이러한 문제점을 보완할 필요가 있다.

• Asian Pacific Journal of Cancer Prevention
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• 제17권5호
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• pp.2549-2554
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• 2016

Background: Early detection remains the cornerstone of breast cancer control in terms of outcome and survival. Thus far the only breast cancer screening method proven effective is mammography. The awareness of female health care workers (HCW) about breast cancer prevention is of vital importance, as their beliefs and behavior may have a major impact on other women. This study was designed to assess mammography screening uptake among female healthcare workers at primary healthcare centers, and to identify the primary motivators and barriers that affect uptake results. Materials and Methods: A cross sectional study design was used to assess mammography screening by 299 female healthcare workers who completed a self-administered questionnaire that assessed demographics, screening uptake, motivators and barriers. Results: The mean age was 46 years (within age of risk). The majority (95.1%) demonstrated adequate knowledge about breast cancer and mammography screening and 50% of the participants reported having at least one mammogram; however only 21% of them had regularly scheduled mammograms. The most frequent reported motivator was the perceived benefit that early detection of breast cancer is important for its management (89.6%), followed by the belief that mammography can detect breast cancer before its symptoms appear (84.4%). On the other hand, the most frequent barrier reported was being busy (46.7%), followed by the lack of perceived susceptibility (41.5%). Conclusions: Mammography screening was found to be sub-optimal in a population of HCW's with 50 % stating that they received a mammogram at least once, and a minority reported regular screening. There is a pressing need for educational programs aimed at removing the barriers that limit compliance with recommendations for mammography screening, and to emphasize the importance of early detection in breast cancer treatment. Ensuring the availability and accessibility of screening services, particularly for healthcare workers within their work settings are other important factors that would improve the acceptance and compliance for mammography screening programs.

• 한국콘텐츠학회논문지
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• 제15권3호
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• pp.280-289
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• 2015

본 연구는 심혈관질환자의 건강행위를 개선할 수 있는 프로그램을 개발하기 위하여 성별차이를 중심으로 건강행위에 미치는 요인의 차이를 파악하기 위하여 수행된 연구로, 경기도와 충남 소재 2개 대학병원에 내원한 심혈관질환자 228명(남자 114명, 여자114명)을 대상으로 하였다. 자료수집을 위한 설문조사는 2013년 1월부터 2013년 2월까지 실시하였으며 수집된 자료는 SPSS 20.0으로 분석하였다. 연구결과 심혈관질환자 남성과 여성사이의 건강행위이행의 유의한 차이가 있었다. 여성이 건강행위 중 운동습관, 스트레스관리, 금연행위에서 남성보다 건강행위를 더 잘하는 것으로 나타났다. 남성과 여성사이의 건강행위의 예측인자는 남성은 연령, 자기효능감, 의료인 지지, 지각된 장애성, 지각된 민감성, 자율적 동기로 45 %를 차지하였고 여성은 연령, 자율적 동기, 자기효능감, 의료인지지로 51%를 차지하였다. 특히 가장 설명력이 높은 변수는 남성은 자기효능감, 여성은 자율적 동기이었다. 따라서 남성과 여성사이의 건강행위의 예측인자가 유의하게 차이가 있는 본 연구결과를 반영하여 심혈관질환자의 지속적인 건강행위이행을 위하여 간호중재 시 성별 특성에 따른 차별화된 방안이 고려되어야 될 것이다.

• Asian Pacific Journal of Cancer Prevention
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• 제16권6호
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• pp.2269-2276
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• 2015

Colorectal cancer (CRC) is now common in Thailand with an increase in incidence over time. Health authorities are planning to implement a nationwide CRC screening program using fecal immunochemical test (FIT) as a primary screening tool. This study aimed to estimate preferences and acceptance of FIT and colonoscopy, explore factors influencing the acceptance, and investigate reasons behind choosing and rejecting to screen before the program was implemented. Patients aged 50-69, visiting the primary care unit during the study period, were invited to join this study. Patients with a history of cancer or past CRC screening were excluded. Face-to-face interviews were conducted. Subjects were informed about CRC and the screening tests: FIT and colonoscopy. Then, they were asked for their opinions regarding the screening. The total number of subjects was 437 (86.7% response rate). Fifty-eight percent were females. The median age was 58 years. FIT was accepted by 74.1% of subjects compared to 55.6% for colonoscopy. The acceptance of colonoscopy was associated with perceived susceptibility to CRC and family history of cancer. No symptoms, unwilling to screen, healthy, too busy and anxious about diagnosis were reasons for refusing to screen. FIT was preferred for its simplicity and non-invasiveness compared with colonoscopy. Those rejecting FIT expressed a strong preference for colonoscopy. Subjects chose colonoscopy because of its accuracy; it was refused for the process and complications. If the screening program is implemented for the entire target population in Thailand, we estimate that 106,546 will have a positive FIT, between 8,618 and 12,749 identified with advanced adenoma and between 2,645 and 3,912 identified with CRC in the first round of the program.