• 제목/요약/키워드: Perceived Environment

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레스토랑 내부 서비스환경과 소비자반응 (In-Store's Servicescapes and Consumer's Responses in Restaurant)

  • 최철재
    • 한국콘텐츠학회논문지
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    • 제17권6호
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    • pp.452-469
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    • 2017
  • 본 연구는 레스토랑 서비스 환경에서 점포내부에서 제시되는 서비스 환경요인이 인지반응으로서 지각된 서비스품질 및 이미지에 미치는 영향을 검증하고, 또한 이들 인지반응요소와 감정반응으로서 감정적 만족 관계, 그리고 감정적 만족과 행동반응으로서 재 구매의도 관계를 확인하여 레스토랑 내부의 서비스 환경에 대한 소비자의 인지반응, 감정반응 및 행동반응의 관계를 설명하는데 목적이 있다. 이를 위해 SPSS 21.0 및 AMOS 20.0 통계패키지를 이용하여 구조방정식모형분석으로 연구가설을 검증하였다. 연구결과는 다음과 같다. 첫째, 주변 환경, 인테리어환경 및 청각환경은 지각된 서비스품질에 유의한 영향을 준 반면 인테리어환경은 지각된 서비스품질에 영향이 없었다. 둘째, 주변 환경 및 레이아웃환경은 이미지에 유의한 영향을 준 반면 인테리어환경 및 청각환경은 이미지에 영향이 없었다. 셋째, 지각된 서비스품질은 감정적 만족에 유의한 영향을 준 반면 이미지 및 재 구매의도에는 영향이 없었다. 마지막으로, 이미지는 감정적 만족 및 재 구매의도에 모두 유의한 영향을 주었다. 따라서 레스토랑의 마케팅관리자는 소비자에게 주변 환경, 레이아웃환경 및 청각환경을 개선하여 지각된 서비스품질 수준을 높이고, 또한 주변 환경 및 레이아웃환경을 개선하여 기업의 이미지를 높임으로써 소비자에게 감정적 만족을 유도하고 재방문을 높일 수 있는 서비스 마케팅전략을 계획하고 실행해야 할 것이다.

금융 MVNO 환경에서의 소비자의 모바일지급결제서비스 이용의도 (Intention to use of Mobile Payment Service in Financial MVNO Environment)

  • 박진성;강인양;한필구;전병호
    • 디지털산업정보학회논문지
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    • 제8권2호
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    • pp.213-227
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    • 2012
  • Recently MVNO has been adopted to reform the monopoly structure of mobile telecommunication industry in Korea. MVNO is expected to not only enable mobile telecommunication industry more free, but also provide various welfare service with customers, in particular mobile payment system service. Based on TAM, this paper is to investigate the affecting factors of intention to use of mobile payment system service in MVNO environment. The results indicate that all system quality factors are significantly related to both perceived usefulness and perceived easy of use, but only stability of service quality factor is significantly related to the perceived usefulness. Perceived easy of use was found to be siginificantly related to the intention to use of mobile payment system in MVNO environment, but percevied usefulness was not.

작업환경 및 근무조건 특성과 제조업 근로자의 스트레스 증상 간의 관련성 (Work Environments and Work Conditions Associated with Stress Symptoms Among Korean Manufacturing Factory Workers)

  • 박경옥
    • 한국환경보건학회지
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    • 제30권3호
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    • pp.272-282
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    • 2004
  • Stress is a primary health promotion issue in worksite research because psychological distress is closely related not only to workers  health status but also to their job performance. This study identified the work environment and work condition factors affecting workers  stress symptoms among the Korean manufacturing factory workers. A total of 7,818 factory workers employed in 1,562 manufacturing companies participated in the Korean nation-wide occupational health survey conducted by the Korean Occupational Safety and Health Agency in 2003. Participants were selected by the stratified proportional sampling process by standardized industry classification, company size, and locations. Trained interviewers visited the target companies and interviewed the factory workers randomly selected in each company. Work environments included physical work environments (temperature, noise, hazardous organic compounds, and so on) and psychological work environments (job demands, job control, and social support at work), and work conditions included daily working hour, rest time, and so on. Men were 71.5% and the mean age was 34.0 years old. The average working period in the present company was 6.9 years. The average stress score was 26.2 under the perfect score, 50, which means the moderate level of stress. Perceived stress had significant correlations with young age, poor physical work environment, high fatigue, bad perceived health status, and high job demands in Pearson's simple correlation analysis. Perceived health status and perceived fatigue explained 21% variance of stress symptoms and the work environment factor explained 4.8% of that; however, work condition did not have the sufficient effect. In particular, psychosocial work environment variables (job demand, job control, and social support at work) had a clear effect on stress symptoms rather than the physical work environments. Poor perceived health status, severe perceived fatigue, poor physical work environment, high job demands, low social support, heavy alcohol consumption and little exercise were significantly related to high stress symptoms in the Korean manufacturing workers.

플립드러닝 환경에서 초등 교사가 지각하는 테크노스트레스 관련 변인 (Factors Related to Techno-stress Perceived by Elementary School Teachers in a Flipped Learning Environment)

  • 엄우용;이희명;이성아
    • 정보교육학회논문지
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    • 제24권2호
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    • pp.177-188
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    • 2020
  • 본 연구는 플립드러닝 환경에서 초등 교사가 지각하는 테크노스트레스와 관련 변인 간 관계를 살펴보는 데 목적이 있다. 연구 목적 달성을 위한 연구 문제는 다음과 같다. 첫째, 초등 교사가 지각하는 테크노스트레스의 차이는 어떠한가? 둘째, 초등 교사가 지각하는 테크노스트레스 관련 변인의 차이는 어떠한가? 셋째, 초등 교사가 지각하는 TPACK의 정도와 교사효능감, 학교 환경 지원은 테크노스트레스에 어떠한 영향을 주는가? 본 연구를 위하여 플립드러닝 수업을 운영한 경험이 있는 초등 교사 207명을 대상으로 설문조사를 실시하였다. 테크노스트레스, TPACK, 교사효능감, 학교 환경 지원으로 구성된 연구도구를 활용하였으며, 독립표본 t 검정, ANOVA, 중다회귀분석을 실시하였다. 본 연구의 결과는 다음과 같다. 첫째, 선도학교에서 근무하는 교사가 지각하는 테크노과부하, 테크노복잡성은 높다. 둘째, 교사의 경력, 선도학교 근무 여부에 따라 TPACK, 교사효능감, 학교 환경 지원의 지각 정도에 차이가 있다. 셋째, TK, TCK, TPACK 그리고 교사효능감의 교육 지원과 학교 환경 지원의 테크놀로지 어포던스는 테크노스트레스와 정적인 관계가 있다. 본 연구의 결과는 플립드러닝 환경에서 초등 교사의 테크노스트레스 감소를 위한 기초 자료를 제시하였다는 점에서 의의가 있다.

The influence of Jeju island's environmental resource factors on agricultural product purchase intention: a comparison of image of environment resource and environment-product image congruence

  • Ho Joong, Yi;Kyeong Ah, Ahn;Shin Hea, Choi
    • 농업과학연구
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    • 제49권3호
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    • pp.667-678
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    • 2022
  • A characteristic of a region's environmental resources is the competitiveness of local agricultural products. This study explores methods of making locally produced agricultural products appealing to consumers. We looked at ways to appeal to consumers by using the image of environment resource and environment-agriculture product image congruence. The relationships of two dimensions of environmental image, perceived quality and purchase intention, are examined. From the results of the study, both the image of environment resource and environment-agriculture product image congruence have a positive effect on purchasing local agricultural products through perceived quality. This study tried to ascertain which of the two dimensions of the environmental image factor is more effective in terms of consumer appeal for local agricultural products. As a result, both the image of environment resource and environment-agricultural product image congruence are found to have a positive effect on the purchase intention of consumers through perceived quality. By comparing the paths of the two dimensions it is found that the method of appealing to consumers by using the environment-agriculture product image congruence is more effective. The results of this study present an effective method of making locally produced agricultural products appealing to consumers and suggest an effective strategic direction for selling local agricultural products.

Effects of Value Inclination of the Producers on Production Intention of Environment-Friendly Products: Mediation Effects of Perceived Public Certification and Shared Value

  • Yang, Hoe-Chang;Oh, Young-Sam
    • 융합경영연구
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    • 제3권3호
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    • pp.24-33
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    • 2015
  • This study attempted to identify the effects that would be brought about by the value inclination of agricultural and livestock products producers upon the intention to produce environment -friendly products. In this study, We analyzed the data used in Yang et al.(2014) with producers of agricultural and livestock products in Incheon-si and Gyeonggi-do. Total of 149 valid questionnaires were corrected and value inclination as divided into individualism orientation and collectivism orientation, it has been tried to identify whether the intention to produce environment-friendly products would vary with producer's orientation or not. According to the analysis result, individualism, collectivism perceived public certification and shard value were positive effect on production intention of environment-friendly product. This can be said to have been an attempt to establish a more effective and specific strategy through identifying the characteristics of producers that must be considered first of all in the process of establishing policies.

뇌혈관질환 환자가 인지하는 의료서비스 질이 지각하는 가치, 만족도 및 재이용 의도에 미치는 영향 (A Study of the Effects upon Satisfaction, Intention to Revisit and Perceived Value by Cerebrovascular Disease Patients through the Quality of Medical Services)

  • 지경자;박천만
    • 보건의료산업학회지
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    • 제7권2호
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    • pp.53-67
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    • 2013
  • This study aims to analyze the effect of quality of health care on perceived value, patient satisfaction and revisit intention. Especially, it was focused on outdoor environment, admission procedure, hospital image, service quality of physicians that patients perceived. For inpatients, hospital image and service quality of medical technicians have an effect on perceived value. Service quality of physicians has an effect on the patient satisfaction. For outpatients, hospital image and service quality of physicians and medical technicians have an effect on perceived value. Outdoor environment, hospital image, service quality of physicians and medical technicians, and perceived value have an effect on patient satisfaction. Perceived value and patient satisfaction have an effect on revisit intention. They should evaluate customer satisfaction on their services and analyze various factors that affect on it to improve specialty hospitals.

유아 및 아동의 가정환경 및 또래환경과 역량지각 (A Study on Children's Home Environment and Peer Group Environment and Their Self-perceived Competence)

  • 이주리
    • 대한가정학회지
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    • 제33권3호
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    • pp.127-147
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    • 1995
  • The purpose of this study was to investigate the children's self-perceived competence(in cognitive, social and physical competence domains)depending on age, sex, home environmental variables and peer group environmental variables. The subjects of were 772 children at age five, seven, nine, eleven and thirteen attending kindergartens, elementary schools and junior high schools, and 772 their mothers in Seoul. The main results of this study were summerized as follows; 1. Children's cognitive, sosial and physical self-perceived competences were significantly lower with increasing age.

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산업장 근로자 건강문제의 산업위생학적 연구 (A Study on the Health Problem of the Industrial Workers)

  • 박문희;서인선;안옥희
    • 한국보건간호학회지
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    • 제4권2호
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    • pp.59-77
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    • 1990
  • The purpose of this study was to provide the basic data for the effective health management of the industrial workers, by classifying factors influencing their perceived symptoms to examine their health status and identifying the inter' relationship of their perceived symptom with their working department. the environment of working area and their general characteristics. The study was undertaken from October 1 to November 30. 1989. The subjects were 999 workers who had worked in Industrial Corps located in Chungbuk Province. The results of this study were as follows: I . Worker's perceived symptoms were classified according to the following eight factors; 1) musculo - skeletal symptoms of shoulder, neck, back and arm 2) optical symptoms 3) symptoms in head(such as headache and dull) 4) musculo - skeletal symptoms of leg and lower back 5) gastro - intestinal symptoms 6) mental symptoms. 7) neural symptoms 8) lung and heart symptoms II . The degrees of workers' perception of perceived symptoms; Mean score of perceived symptoms:7.0 The rank of degrees of perceived symptoms: The highest:musculo - skeletal symptoms of shoulder, neck, back, and arm The second:optical symptoms The third:musculo - skeletal symptoms of leg and lower back The fourth:mental symptoms the fifth:gastro-intestinal symptoms m . Analysis of the inter-relationship of perceived symptoms with working department, environment of working area and general characteristics; 1) sexuality The difference of degrees of perceived symptoms was significant;femanle was higher than male(P<0.000). 2) level of education The difference of degrees of perceived symptoms according to the level of education was significant; The higher the level of education, the higher the degree. 3) working department The working department played a significant part in the degrees of perceived symptoms of workers; Workers of assembling department:musculo-skeletal symptoms both of shoulder. neck, back and arm and of leg and lower back(P<0.000). Workers of inspection department:optical symptoms(P<0.05). Office workers:mental symptoms(P<0.05). 4) kinds of job The difference of the degrees of perceived symptoms according to kinds of job was significant; Workers dealing with chemical materials and workers dealing with job with high tension:gastro-intestinal symptoms and symptoms in head. Workers dealing with weighty things or working a long time with the same posture:musculo-skeletal symptoms both of shoulder, neck, back and arm and of lower back(P<0.000). 5) working posture The difference of the degrees of perceived symptoms related with working posture was significant; Sitting:optical symptoms(P<0.0000) and symptoms in head(P<0.005) Standing:musculo-skeletal symptoms of leg and lower back(P<0.0000). 6) satisfaction with their own duty The more dissatisfien they were. the higher became the degrees of their perceived symptoms(P<0.0001). 7) satisfaction with their working condition The more dissatisfied with their working condition they were, the higher became the degrees of their perceived symptoms(P<0.001). 8) environment of working area The environment of working area played a significant part in the degrees of perceived symptoms of workers; Workers exposed to most of the factors of the environment of working area were higher than those not exposed in the degrees of musculoskeletal symptoms. Workers in the noisy environment:optican symptoms(P<0.000), symptoms in head(P<0.005). Workers in the damp environment:optical symptoms(P<0.005) and lung and heart symptoms(P <0.01). Workers with illumination problem:optical symptoms(P<0.000), mental symptoms(P<0.005) and neural symptoms(P<0.01). Workers with ventilation problem:optical symptoms and lung and heart symptoms(P<0.001)

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지각된 유용성과 사용용이성이 기업 이러닝 교육의 학습전이에 미치는 영향에 관한 연구 -자기효능감과 업무환경의 매개효과를 중심으로- (The Effects of Learning Transfer on Perceived Usefulness and Perceived Ease of Use in Enterprise e-Learning - Focused on Mediating Effects of Self-Efficacy and Work Environment -)

  • 박대범;구자원
    • 경영과정보연구
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    • 제37권3호
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    • pp.1-25
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    • 2018
  • 본 연구는 이러닝 학습 경험이 있는 국내외 기업 종업원 390명을 대상으로 지각된 유용성, 사용용이성, 자기효능감 및 업무환경이 학습전이에 미치는 영향을 실증 분석하였다. 또한 각 요인의 학습전이에 대한 직접효과와 더불어 자기효능감과 업무환경의 매개효과를 분석하였다. 분석결과 이러닝 학습자의 지각된 유용성과 사용용이성은 자기효능감에 유의미한 정(+)의 영향을 보였으며, 상사 및 동료 지원과 조직 분위기에도 유의미한 정(+)의 영향을 갖는 것으로 분석되었다. 자기효능감은 학습전이에 유의미한 정(+)의 영향을 보였으며, 상사 및 동료 지원과 조직 분위기도 학습전이에 유의미한 정(+)의 영향을 갖는 것으로 나타났다. 지각된 유용성 또한 학습전이에 유의미한 영향을 갖는 것으로 분석되었다. 하지만 지각된 사용용이성은 학습전이에 유의미한 영향을 미치지 않았다. 매개효과 분석결과 자기효능감과 업무환경은 각각 지각된 유용성, 지각된 사용용이성과 학습전이에 대해 모두 매개효과를 갖는 것으로 분석되었다. 본 연구에서 제시한 시사점은 첫째, 기업교육에서 보편화된 이러닝에 대해 기술수용 단계를 벗어나 수용 후 실질적인 학습전이 효과에 대한 영향요인을 반영한 새로운 연구 모형을 제시하였다. 기술수용모델에서 외부 특성요인에 대한 매개변수로 사용되는 지각된 유용성과 지각된 사용 용이성을 독립변수로, 외부 특성요인으로 연구되었던 자기효능감과 조직 환경을 매개변수로 사용한 연구모형을 도출하였다. 둘째, 기술수용과 학습전이에 관한 연구는 단일국가를 대상으로 한 연구들이 대부분이다. 26개 국가의 표본을 대상으로 다양한 샘플을 사용하여 연구 모형을 검증함으로써 신뢰성을 높였다. 셋째, 기존의 연구에서 지각된 유용성과, 사용용이성을 수용의향 및 학습전이의 주요 결정요인으로 고려하였다. 본 연구는 수용된 정보기술에 대해 학습자 및 환경 요인의 매개효과를 탐색하여 지각된 유용성, 사용용이성의 학습전이에 대한 경로를 강화하고 보완하였다. 본 연구에서 활용된 다양한 국가의 표본 분석을 기반으로 향후 국제비교연구도 가능할 것으로 기대된다.