• Journal of the Society of Cosmetic Scientists of Korea
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• v.39 no.4
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• pp.323-327
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• 2013

Various indicators representing skin characteristics such as skin hydration, sebum excretion rate, lightness, and pH are different depending on environmental and genetic factors. However, they are absolute skin indicators and are different from skin characteristics that a person recognizes. Based on this fact, many recent studies have been mainly conducting researches on perspective changes according to changes of absolute skin. This study was proposed not only to find out differences on skin colors of asian by nations, but also to find out whether there was any difference in skin brightness they perceive depending on actual skin color changing. As many as 410 subjects of three Asia nations were participated in this study, and investigated their responses on skin brightness using questionnaire, which was answered their skin color in three different levels. It was also were analyzed how actual skin brightness were changed depending on their perceived skin color changes of subjects. There was a trend showing that the brightness of the actual skin color was increased when participants felt their skin color got brighter regardless of their nationalities. However, there were some differences in color between perceived color and actual color. In addition, there was a different aspect by nations in changes of skin redness and skin yellowness. In conclusion, it was revealed that factors which help people to perceive their own skin brightness were not based on absolute skin brightness, but on different criteria depending on where they are from.