• Journal of Digital Contents Society
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• v.13 no.4
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• pp.591-600
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• 2012

Variety media based on the digital technology have emerged from the beginning of the 21th century and have competed with the traditional media in the advertisement market. With the high dependency upon the advertisement market, the Korean media industry has the urgent demand to increase it's pie. Korea regulator allowed PPL and private representatives, which resulted in low outcome. This study analysed the decision factors for the advertising market with the cross-sectional microeconomic data for 28 countries in OECD. The service industry, tax and GDP per capita affect negatively to the market growth rate, and unemployment positively. Therefore the market's growth speed would be slow down and the share of TV decreased. Therefore the two policies were suggested, increasing the direct payment by the audiences and retire of the inefficient broadcasters.

• Journal of Technologic Dentistry
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• v.20 no.1
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• pp.99-120
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• 1998

The objective of this study is to research the job spirits of Korea Dental Technisians, Then to figure out the reality of Dental Laboratory Technology field. So to provide data for improving the working condition in which they can with the proper value and pride and be of help in the development of Dental Laboratory Technology field. 1. Before entering school, 121(59.1%) scarcely knew about Dental Technisians, which show its perception is fairly low. The reason for choosing their job, 93(45.4%) answered the most it has a rosy future. 2. About the job satsfaction, 77.5% was satisfied counting the "so-so"s as contentment. About the channel for getting their jobs, 81(39.5%) the most made it through their own efforts. 3. The most influential factor when choosing their jobs, character and aptitude is answered the most by 115(56.1%). The working period they want is the time when they can't work for health problem, 76(37.1%) answered. 4. The most favored job condition of Dental Technitians is opening their own office(69, 33.7% and the most favored work is dental ceramics 62.9%, 129) 5. About their desires on changing jobs, about 52.2% was considering it and the reason for it they are treated improperly in spite of their academic background.(57.1%, 117ppl) 6. About the events for improvement of their job knowledge, 75(36.6%) answered participation in seminars. For the present, the most interesting part is to take new skills via the seminars(33.7%, 69ppl) 7. On the future of the Dental Laboratory Technology field, 80.4% said would be better. On the claims for the Dental Laborotory Technology Association, 152(74.1%) said they wanted their reights and interests protected.

• Journal of Technologic Dentistry
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• v.20 no.1
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• pp.121-138
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• 1998

With 1002 students around 8 colleges nationwide joining, the survey was on their knowledge before entering their school, and thereafer, the degree of their satisfaction in their major and professors & lectures. 1. When they chose their major, the most influential was their parents and relatives, the largest number of 435(43.5%) replied, About the motivation for selection their jajor, 454(45.4%) answered the most it seemed to be a bright future specialty. On that question, more freshmen(51.0%) answered theyu expected good trend than sophomores and juniors and more women students(48.8%) did so than men ones.(P<.05) 2. While 619(61.8%) were familiar with major before applying, only 68(6.85%) knew their major very well at that time. More freshmen(62.5%) applied in the state of well-knowing what their major is than sophomores and juniors did.(P<.01) More women students(40.9%) applied not knowing it than the counterpart. About the time for choice, 795(79.5%) answered the most one of application days. More women students(81.0%) chose their major during the application time(P<.01) 3. The satisfaction survey shows 438(43.8%) are satisfied and 165(16.5%) are not. More men students(47.2%) are satisfied.(P<.01) The factor their satisfaction is their major come together with aptitude(44.7%), 196ppl), and the dissatisfaction factor is the difficulty of the theory and practice.(30.8%, 171ppl) 4. If they could change their major, 454(46.6%) wouldn't do so, while 541(54.4%) would shift their major to other fields. More freshmen(49.5%) wouldn't change than sophomores and juniors. Neither did more men students(4938%) than women. Within the same grade, there's no meaninful difference.(P<.01) 5. On the satisfaction in the lectures of the professors of their major, 464(46.5%) said the lecutres are excellent, 102(10.2%), they are not. About the lectures of the liberal subjects, 193(19.4%) said are excellent, 365(36.6%) are not.

• Korean Journal of Clinical Laboratory Science
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• v.36 no.1
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• pp.49-54
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• 2004

The purpose of this study was to investigate the effects of Lycii fructus extract on the serum lipids in hyperlipemia rats. The rats were divided five groups including negative control, positive control and treated L. fructus extract at dose of 50, 100, 200 mg/kg. To induce the hyperlipemia, 4 groups of rats, not including the negative control group, were fed experimental diets consisting of cholesterol, lard, corn oil, and normal diet for experiment period. As a result, the L. fructus extract decreased total cholesterol(T. Cho), trigryceride(TG), low density lipoprotein cholesterol(LDL-C), and free fatty acid(FFA) significantly compared with positive control. However, no significant difference was found in high density lipoprotein(HDL-C) and phospholipid(PPL) level. Otherwise, in serum lipid level including, T-Cho, TG, LDL-C, FFA and PPL was decreased dose dependently by treatment of L. fructus extract. But HDL-C was increased by L. fructus extract too. Thereby having beneficial effect on hyperlipermia by influencing the serum lipid change, it is expected that Lycii fructus extract can suppress arteriosclerosis and obesity.

• Korean Journal of Plant Taxonomy
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• v.45 no.1
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• pp.29-35
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• 2015

Sasa borealis (Hack.) Makino & Shibata is widely distributed in South Korea. With amplified fragment length polymorphism (AFLP) markers, we analyzed the genetic diversity of S. borealis to predict and measure the phytogeographical factors of these populations. Relatively high levels of genetic diversity (PPL = 37.2%, h = 0.143, I = 0.205) and genetic differentiation ($G_{ST}$ = 0.324, ${\theta}^B$ = 0.395) were confirmed in populations of S. borealis. Moreover, an analysis of molecular variance (AMOVA) showed that the rate of differentiation among the populations was 47.7%. The results showed that genetic diversity is inversely proportional to the latitude of the S. borealis populations, indicating that the distribution of S. borealis may have extended from lower to higher latitudes. This method of investigating the correlation between genetic diversity and latitude presents critical information for estimating changes in distributions and plant conservation due to climate change.

• Journal of Digital Convergence
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• v.12 no.10
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• pp.353-361
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• 2014

This study was confirmed nurse's traditional, social, professional and personal image of the dimensional perception of the difference between the majors and non-majors students exist? and Reflected on the role of the media image of nurses are there differences in perception? and Nurses and nurse related information, and information on contacting the media and contacted the media image of the existing research results and is there a difference? For the purpose, we survey the nursing majors and non-majors students. The results follows. First, the traditional nurses, social, professional and personal image perception gap is high. Second, the media reflected the image of the nurse in charge of the secondary role of a doctor about the image is high. Third, the nurse contacted the media about the TV is very high. The results of this study have implications to enable communication between patients and nurses agree that will provide evidence. In particular, the nurses through the use of media(PPL and Publicity strategy) suggest ways to improve the image.

• Bulletin of the Korean Chemical Society
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• v.33 no.2
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• pp.409-414
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• 2012

Xanthorrhizol is a bisabolane type of natural sesquiterpene, the major component of essential oils of Curcuma xanthorrhiza. 2-(3-Methoxy-4-methylphenyl)propan-1-ol and 2-(3-hydroxy-4-methyl phenyl)propan-1-ol could be essential building block for enantioselective synthesis of xanthorrhizol. Enantioselective (c = 53%, E = $80{\pm}3$) for R-(+)-2-(3-hydroxy-4-methylphenyl) propan-1-ol and (c = 58%, E = $27{\pm}1$) for R-(+)-2-(3-methoxy-4-methylphenyl) propan-1-ol resolution processes were developed via lipase-catalyzed reaction. We found lipase Aspergillus oryzae (AOL) and Porcine pancreas (PPL) are selective to transesterification and hydrolysis in organic and aqueous phase. Modified demethylated substrate is appropriate for enantioselective hydrolysis reaction without any additives. Enantiopure chiral alcohol was crystallized from ethyl acetate/n-hexane co-solvent system. Gram scale resolved chiral intermediate will facilitate the synthesis of the unnatural S-(+)-xanthorrhizol, the corresponding isomer of the natural one.

• International Journal of Internet, Broadcasting and Communication
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• v.12 no.4
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• pp.42-47
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• 2020

YouTube, the online video streaming platform, has become popular and influential around the globe. Due to the development of science and technology, people without expertise in filming can now easily produce their videos with unique content. Many people are more eager to become a popular YouTube creator because they can earn money by placing commercials or Products in Placement (PPL) in their video clips. However, it is yet unknown what genres of YouTube videos are popular. YouTube creators have their channels where they upload videos of a certain type of genre. This study investigates video genres of the top 250 YouTube channels in English-speaking countries (United States, Canada, United Kingdom, and Australia) using Social Blade, which is a research website. The ranking is set based on the number of times people watched a video ("Video Views"). We handsomely analyze popular genres of the channels and also the YouTube ecosystem, and it will be meaningful for today's new media era.

• Journal of Information Technology Applications and Management
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• v.27 no.1
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• pp.173-186
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• 2020

This study examines the effect of congruity between product and TV reality show on purchase intention of Chinese consumers. A total of 110 respondents from Chinese consumers were collected using online surveys. The results were analyzed by SPSS 22.0. Multiple Linear Regression and process analysis were used to test the hypotheses. This article found that congruity between product and TV reality show, attitude toward product placement and recall of product affected consumers' purchase intention. In addition, the frequency of consumer watching TV reality show and familiarity of product moderated the attitude toward product placement and recall of product. This study provides useful implications for sponsors to select product placement as one of their marketing promotion tool.

• KSBB Journal
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• v.4 no.1
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• pp.1-7
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• 1989

In order to increase the oxygen transfer in a bioreactor for animal cell culture, a penluorocarbon, $Flutec^R$ ppll was used in a modified Celligen $Celligem^{TM}$. Also, the effects of ppll on the hybridoma cell growth and on the production of monoclonal antibody were investigated. There was no harmful effect of ppl1 on the cell growth and on the production of monoclonal antibody.