• Title/Summary/Keyword: Organizational identity

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Bonbu and Bangmyeon: The Lineage Principle in Daesoon Jinrihoe (본부와 방면 - 대순진리회 종교조직의 특성 -)

  • Irons, Edward
    • Journal of the Daesoon Academy of Sciences
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    • v.35
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    • pp.427-476
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    • 2020
  • Park Wudang formally registered Daesoon Jinrihoe in 1969. While it shares ideas and history with other Jeungsanist groups, this paper argues that its organizational profile is unique. The two major institutional structures, the bonbu (headquarters) and the bangmyeon (branch) have together created space for the rapid development of this Korean new religion. The bonbu is a centralized hierarchy, while the bangmyeon exhibits the strong loyalty and cohesiveness of the clan. Running throughout both structural forms is the lineage concept, which is conceived here as an articulating paradigm able to operate in different organizational forms. This finely-balanced institutional structure makes a major contribution to Daesoon Jinrihoe's ability to fulfill its religious mission. The first side of this balance is the headquarters, which includes the core organization based in Yeoju as well as some outside temples and training centers. All of these were established under the direction of the Lord of Principle, the Dojeon, Park Wudang. Park Wudang also fixed the Dao Constitution, the Doheon, which serves as a blueprint for governance. From the Central Council to the various institutions for propagation, guidance, and auditing, current management practices conform closely to Park Wudang's organization vision. The second aspect of Daesoon Jinrihoe's organization is the branch structure. The larger branches, such as Yeongwol and Geumreung, are complex organizations in their own rights. The paper concludes by characterizing the two major axes of headquarters and branch as organizational types. Using Robert Quinn and Kim Cameron's institutional typology, the paper concludes that the bonbu is a classic centralized hierarchy with its focus on efficiency. The bangmyeon, in contrast, with its high level of group identity and spirit, comes approximates the clan institutional structure.

A study on specializing the University Museum in the Perspective of Culture, Arts, and Science (문화.예술.과학의 관점에서 대학박물관의 특성화를 위한 기초연구)

  • Choe, Jong-Ho
    • KOMUNHWA
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    • no.68
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    • pp.25-39
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    • 2006
  • This article attempts to define identity, role and functions of a university museum and to suggest specialization of the university museum in the perspective of culture, arts, and science. A university museum is defined as a center for the service of the university community and its development which acquires, researches, communicates, exhibits and educates, for purposes of eduinfotainment,29 material evidence of people and their environment. The target user of the today's university museum are not only professors, students, university workers, but also university neighbourhood such as the related professionals, patrons, parents, school children and villagers. A multi-dimensional and multi-purpose university museum can be established and managed in a real world and / or a cyber world in the perspective of culture, arts, and science. Based on a ubiquitous system30 in a cyber world vis-a-vie a real world, the university museum can be easily utilized by users anywhere, anytime and any device. In order to specialize the university museum in the perspective of culture, arts and science, it is desirable that the university museum director with the CEO of the university community promote the specialization of the university museum based on philosophy and strategies of university community management after they definitely evaluate the components and resources of the university museum such as human powers, museum collections, organizational, technological, capital, spacial and symbolic resources, The specialization of the university museum should be projected and executed in the direction of maintaining the typical scope of museum activities and managing the effective museum management. Specializing the university museum in the perspective of culture, arts, and science can contribute not only to establish the identity of the university community and to perform role and functions of the university museum but also to encourage academic development, to revaluate the brand of the university community and to promote the marketing for the university.

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A Study on Authentic Leadership and Job Satisfaction in IT SMEs : Mediation Effect of Self-efficacy (IT중소기업 리더의 진정성이 직무 만족에 미치는 영향: 자기효능감의 매개효과를 중심으로)

  • Han, Man Yong;Choi, Jae Woong
    • Journal of Korea Society of Digital Industry and Information Management
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    • v.10 no.2
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    • pp.187-201
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    • 2014
  • This research attempts to see the phenomenon that how job satisfaction formulate through the analysis of structural relationships between the degrees of authenticity, self-concept, self-efficacy and organizational goals and objects. The survey collected questionnaires of the authentic leadership, self-efficacy and job satisfaction. 152 numbers of samples are collected for survey to observe empirical relationships, causal and correlation, for elucidating respected structural equation model. Structural equation modeling was carried out to explore the relationship of authentic leadership, self-efficacy, and job satisfaction. The mediation model posits that self-efficacy mediate the linkage between authentic leadership and job satisfaction. The result of this research indicates the positive impact of authenticity may not affect job satisfaction. As much leader authenticity affects positive impact to self-efficacy which is individual identity, the leader should invest them to foster the authenticity. In other words, authentic leadership on job satisfaction of subordinates is not directly affected. In order to increase job satisfaction of subordinates, leaders should be focused to raise self-efficacy.

A Study on the Regional Diversity of Rural Communities : a Comparative Study on Two Rural Communities (농촌 커뮤니티의 지역별 다양성에 관한 연구 -아산시와 청도군 농촌마을 사례-)

  • Kim, Tae-Yeon;Lee, Chul-Woo;Chang, Dong-Phil
    • Korean Journal of Organic Agriculture
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    • v.16 no.1
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    • pp.91-113
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    • 2008
  • This study ultimately aims at suggesting the improvements for community development policy in Korea. In order to do so, this carried out field surveys for two rural villages and tried to find out the current institutional situation of rural villages. Reviewing conceptual debates on rural, village, community and organisation theory, it sets up a typology of four groups as follows: voluntary expressive group, involuntary expressive group, voluntary instrumental group, and involuntary instrumental group. Based on this typology, this study conducted field surveys for two rural villages; Pyeongchon-Ri in Chungnam and Noolmi-Ri in Kyoungbuk. From the analysis on the field surveys, it finds some features on Korean rural groups. First, the residents in rural villages have very strong identity for their living areas. Second, the number of rural groups are tend to decrease recently. Third, the actions of instrumental groups are determined by the organisations operating nearby. Fourth, the function of groups within rural villages only carry out some village festivals, but other friendly relationship among rural residents are expanded out to wider areas called Myeon. As a result, this study suggests that we should recognize the diversity in rural communities in Korea and deals with them in different ways of public policies.

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A Proposal for Approaching Internet to Interior Design firm Management Strategy (인테리어 사무실 경영 전략을 위한 인터넷의 활용 제안)

  • 최용수
    • Korean Institute of Interior Design Journal
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    • no.33
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    • pp.99-105
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    • 2002
  • As a new environment, the Internet proposes to us the innovation of our life. New information technologies(IT) have enabled and stimulated new organizational forms. Electronic Commerce is the new economy that changes the pattern of our life and the form of business transaction. Electronic Commerce is rapidly growing due to the increasing of internet user and the development of information technology. With the emergence of the Internet, a totally new business, the electronic commerce(EC) is emerging. Internet EC brings in many benifits to the organization such as reduced costs, fast turnaround, better customer service, and in some firms strategic advantage over their competitors. As a newly created interior design paradigm, this proposal presents its utmost advantage, interlocking interior design firm management with virtual reality of internet. Appropriately interacting on-line with off-line in virtual reality of internet improves the image of interior design firm and makes the best use of its identity in marketing. This application can rightly attract consumers' interest. Analyzing the market, the most important thing in marketing is to anticipate consumers' existing and possible demand in future. In other word, servicing consumers with idea efficiently is competence. As the point of management, to maximize managing value in interior design proposes the application of internet to management strategy of interior design firm

Consumers' Commitment and Its Multi-Dimensional Structure (소비자 관계몰입의 다차원성에 관한 연구)

  • 이수진
    • Journal of the Korean Society of Clothing and Textiles
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    • v.28 no.3_4
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    • pp.527-538
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    • 2004
  • Despite the importance of and the vast empirical research attention devoted to commitment in channel relationships, several unresolved issues remain. First, although the term commitment is often measured as a single trait, measuring commitment as a single dimension, is problematic for the epistemological depth and methodological sophistication of the instrument. Second, consumer research has seldom considered the complex nature of commitment in consumer markets. This study hypothesized that the multidimensionality of commitment can be separately identified and that the multidimensional factors-LY(Loyalty), ID(Identity), INT(Internalization)-interact differently from those in inter-fun relationships. A conceptualization of commitment holds LY as a central mediator between ID and INT in this study. The data was collected from 491 retail consumers. For the measurement model test, the three-factor model was selected as representing the underlying factor structure in the sample data and the multidimensionality of commitment was confirmed. The conceptualized model, holding LY as a mediator of ID and INT, performed better than the competing model with INT as mediator of ID and LY. The results provide a theoretical contribution in furthering the research on relationship marketing with consumers by suggesting that the consumer commitment structure be presented differently from the organizational commitment.

Strategies for Rural Hospitals in Korea (농촌지역 병원들의 경영개선을 위한 전략)

  • 박종연;강명근;최귀선;조우현
    • Health Policy and Management
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    • v.10 no.1
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    • pp.148-173
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    • 2000
  • This thesis is a kind of case report on the managerial difficulties and strategies to overcome them for the rural hospitals in Korea. We examined environmental situations and SWOT(Strength, Weakness, Opportunity, Threat) of the hospitals, and suggested some strategies to improve the hospital business through analysing secondary data and brief survey to staffs and patients at 3 case hospitals. Among the strategies were included establishment of their identity as community hospitals, positioning towards high-touch services rather than high-tech services to improve their competence. For this positioning, patient satisfaction should be emphasized to make rapport with the residents in the community, and a few service areas should be selected and strengthened. Emergency care and geriatric health services are recommended to be covered strongly, because rural hospitals are usually the one and only hospital in the region and rural communities have aged population structure. In addition to these, networking is necessary among rural hospitals nationwide and with local clinics and tertiary hospitals near urban areas. And also, complementary role division with community health post should be developed to lessen the competitive relationship between public and private sectors. To support these strategies, fresh organizational culture should be built up to make hospital staff creative and enthusiastic on their job. Finally, inducement of governmental assistance will be necessary to make the environment advantageous to the rural hospitals.

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Relationship Brand Orientation and Internal Brand Equity at Internet Service Providers: An Organization Change Readiness Effect

  • TOBING, Rudy P.;SUROSO, SUROSO;HALIM, Rizal Edy;ALIF, Gunawan
    • The Journal of Asian Finance, Economics and Business
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    • v.7 no.2
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    • pp.181-193
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    • 2020
  • The midst competition makes a brand all together with its offering products and services is becoming a crucial element for company existence. This requires direct involvement from internal organizational to develop effective strategic branding. According to Asosiasi Penyelenggara Internet Indonesia (APJII), Indonesia's internet penetration is among the highest in Asia. The purpose of this research is to improve the strategic role of brand orientation within Internet Service Provider (ISP) for maximizing return on the company's financial and non-financial benefits by proposing organization change readiness variable. The data collection is taken using an online survey with a non-parametric sampling method and collected 68 qualified respondents for data analysis using SEM-PLS (Structural Equation Modeling with Partial Least Square). The result indicates partial hypotheses on the constructed model between variables brand orientation, brand commitment, and internal brand equity is acceptable. Another finding is stated hypotheses on organization change readiness as moderation is not accepted and means there is no significance to the constructed model. The main conclusion resumes associative human memory can shape up organization change readiness inside internal toward then brand. Relevant cues generate information received in the human brain then will create common associative and becoming social identity on internal brand equity.

A Pilot Study on a Strategic Development Plan for a National Branch Library (국가도서관 지역분관의 발전전략 모형 연구 - 국립세종도서관을 중심으로 -)

  • Yoon, Hee-Yoon;Chang, Durk Hyun
    • Journal of the Korean Society for Library and Information Science
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    • v.50 no.2
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    • pp.197-213
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    • 2016
  • This study aims at suggesting mid- and long-term development plan (vision, core values, strategic goals and functional performances, major tasks and detailed action plans for each strategy, organizational and human resources management, shared responsibility with the National Library of Korea which is main library in collection and services of policy information, and cooperation and collaborative exchange programs) for the National Library of Korea, Sejong. This study is based on the appropriateness that the library should enhance its visibility through focusing on the role as the specialized library in charge of public policy information services if it wished to ensure the identity of a branch of the National library of Korea for the comprehensive collection, preservation, and nationwide services of public policy information.

A study on the Policy Suggestion for Re-establishment of Health Family Support Centers - focused to Gyeonggi-do - (건강가정지원센터 위상 재정립을 위한 정책 제안 연구 -경기도를 중심으로-)

  • Kim, Sung-Hee;Yang, Jung-Sun
    • Journal of Family Resource Management and Policy Review
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    • v.15 no.4
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    • pp.43-64
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    • 2011
  • This study suggests policies to rearrange the status of Health Family Support Centers, targeting hands-on workers and centering on collected problems and improvements. To attain this aim, the study rearranged the materials investigated in 2009. On this basis, the study suggests the following policies. First, Health Family Support Centers changed into Korean Institute Healthy family which could prepare a means for opinion convergence through base organizations. Thus, it is necessary to establish a Gyeonggi-do wide area Health Family Support Center. Second, space and human resource arrangement, suitable to business, are necessary, and so are stable, secure finances. Third, urban areas, agricultural villages, and fishing villages are distributed across Gyeonggi-do. Thus, the development of specialized business, suitable to Gyeonggi-do, is necessary. Consequently, this study suggests executing obligatory family education (education for engaged couples, education for parents). Fourth, case management models, unique to Health Family Support Centers, have to be developed, as well as unified services related to education, counseling, and cultural businesses. Fifth, the Health Family Support Center has to secure its own status as a hub organization of inter-regional family businesses, has to strengthen its organizational identity, and has to promote suitable business development.

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