• Journal of Digital Contents Society
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• v.10 no.3
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• pp.433-439
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• 2009

With the help of fast growing popularization of internet, all areas of e-Health have expanded rapidly; such that people have become interested in digital personal health record and its management. This paper examined the characteristics of personal health record and made the analysis of the structure of Google Health, the internet-based personal health record system. Google Health allows you to store and manage all of your health information, import medical records from hospitals and pharmacies, share your health records, and explore online health services. This examples represents not only a significant change of current medical systems but also enables to estimate the future stream of it. As a result, this paper, in the areas of e-Health which will be expanded in various service areas, may give you a greater sense of importance of personal health record and will eventually provide more complemental structure of future personal health record through comparative studies on the strength and weakness of it.

• Journal of Digital Convergence
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• v.14 no.8
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• pp.203-209
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• 2016

The advertising media is undergoing a dramatic change mainly due to the increased use of smartphone. This study predicts the future of the advertising industry driven by the mobile advertising using scenario planning. Targeting technologies, restriction on the use of personal information, and overcoming ad avoidance were selected as key uncertain variables expected to impact on the growth of the mobile advertising 5 years later. With the support by expert interviews, the $2{\times}2$ matric combines two cases to generate four scenarios; the one whether mobile ads surpass PC-based online ads, the other whether the combined force of mobile and PC-based ads surpass the traditional media in advertising spendings. Each scenario is articulated according to the future of key variables. The most likely scenario is that mobile will dominate the advertising media market. However, it is important not to ignore different scenarios because key variables evolves in unexpected manner and then they can become reality. The future research will combine its key variables with social and economic ones and segment technical variables in more details.

• The Journal of the Korea Contents Association
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• v.14 no.9
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• pp.188-202
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• 2014

This major purpose of this study is to examine factors influencing the attitude toward News Feed advertising in Facebook. For this purpose, this study posited seven determinants including informativeness, entertainment, irritation, trust, individualization, incentive and privacy concern, which can have influences on the attitude toward News Feed Advertising. and this research tests the relationships between these seven determinants and the attitude toward News Feed Advertising. An online survey was administrated to collect data and hierarchical regression analyses were employed for data analysis. The results showed that infortainment as a new combined factor of informativeness and entertainment, trust, individualization have significantly positive influences on the attitude toward News Feed advertising in Facebook. It was also shown that the moderating effect of involvement on the relationship between irritation and the attitude. The results in this study implied that it is needed to reinforce the attributes of advertising including infortainment, trust and individualization to boost the effects of News Feed advertising in Facebook on consumers.

• International Journal of Computer Science & Network Security
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• v.22 no.2
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• pp.250-260
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• 2022

Mobile Banking Applications (MBAPs) is one of the recent fads in mobile trading applications (Apps). MBAPs permit users to execute exchanges of money and many more whenever it might suit them; however, the primary issue for mobile banking Apps is usability. Hardly any investigation analyzes usability issues dependent on user's age, gender, exchanging accomplices, or experience. The purpose of this study is to determine the degree of usability issues, and experience of mobile banking users. The survey employs a quantitative method and performs user experiment on 240 participants with six different tasks on the application's interface. The post experiment survey is done with concerning participants. On the other hand, banking experts and Information Technology (IT) expert's group is also involved after the experiment. Expert's opinions about existing mobile banking Apps and suggestions for improving usability of MBAPs are collected through physical means (like questionnaire and interview) and online means like Google form. After that comparison of the opinions of users and experts about MBAPs is performed. The experimentation measures the tasks usability of various mobile banking apps with respect to its effectiveness, efficiency, trustfulness, learnability, memorability and satisfaction. The usability testing was led at different Universities and the outcomes acquired show that there are privacy and trust issues with their mobile banking apps. There is also a gap between users and experts which should be minimized by applying customized usability models, modes concept like other application software and also by adding complete features of banking in MBAPs. It will benefit mobile banking apps users, developers and usability engineers by providing user-friendly which are up to the mark of user's requirements.

• KSII Transactions on Internet and Information Systems (TIIS)
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• v.16 no.10
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• pp.3313-3332
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• 2022

This study is an investigation into the factors affecting patient dissatisfaction among Saudi hospitals. The selected factors considered for analysis are security of information sharing, operational practices, disruptive technologies, and the ease of use of EHR patient information management systems. From the literature review section, it was clear that hardly any other studies have embraced these concepts in one as was intended by this study. The theories that the study heavily draws from are the service dominant logic and the feature integration theory. The study surveyed 350 respondents from three large major hospitals in three different metropolitan cities in the Kingdom of Saudi Arabia. This sample came from members of the three hospitals that were willing to participate in the study. The number 350 represents those that successfully completed the online questionnaire or the limited physical questionnaires in time. The study employed the structural equation modelling technique to analyze the associations. Findings suggested that security of information sharing had a significant direct effect on patient satisfaction. Operational practice positively mediated the effect of security of information sharing on patient dissatisfaction. However, ease of use failed to significant impact this association. The study concluded that to improve patient satisfaction, Saudi hospitals must work on their systems to reinforce them against the active threats on the privacy of patients' data by leveraging disruptive technology. They should also improve their operational practices by embracing quality management techniques relevant to the healthcare sector.

• Journal of the Korea Institute of Information Security & Cryptology
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• v.31 no.6
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• pp.1115-1126
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• 2021

In this paper, we developed a mobile student ID providing a self sovereignty identity (SSI) which replaces the conventional plastic-type student ID that includes private information of a student such as a name, a student number, a facial photo, etc. The implemented mobile student ID solves the problem of exposing student's identity due to a loss or a theft of a plastic-type student ID, and it has a structure and process of FRANCHISE model which is developed by a concept of a decentralized Identity(DID) of a Blockchain, in which specialized for convenience as an electronic student ID through an application on a smart phone device. In addition, it protects student's privacy by controlling personal information on oneself. By using a smartphone, not only it easily identifies the student but also it expands to several services such as participation in school events, online authentication, and a student's exchange program among colleges.

• The Journal of the Korea Contents Association
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• v.21 no.11
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• pp.20-29
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• 2021

This study aims to explore the issue of drones and crime in newspaper articles. BIG KINDS, an online news archive of the Korea Press Foundation, collected 1,213 newspaper articles that met the terms of "drone" and "crime" in 11 central and 28 regional comprehensive newspapers between January 1, 1990 and May 1, 2021. Among them, we perform keyword frequency, centrality analysis, network structure construction, CONCOR analysis, and density matrix analysis on 117 key keywords. According to the analysis, the main issues were classified into eight, and the report analysis on drones and crimes in newspaper articles showed that the government's policy-making and social problems on protecting people's privacy, preventing illegal filming, securing navigation safety, social security and resolution. This study attempts to expand the field of humanities and social studies related to drones and crime, and specifically suggests the current status and counterplan against drone-related crimes as policy implications and media implications.

• Convergence Security Journal
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• v.22 no.5
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• pp.11-20
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• 2022

As the Internet and web technology develop around mobile devices, image data contains various types of sensitive information such as people, text, and space. In addition to these characteristics, as the use of SNS increases, the amount of damage caused by exposure and abuse of personal information online is increasing. However, research on de-identification technology based on multi-type object detection for personal information protection is insufficient. Therefore, this paper proposes an artificial intelligence model that detects and de-identifies multiple types of objects using existing single-type object detection models in parallel. Through cutmix, an image in which person and text objects exist together are created and composed of training data, and detection and de-identification of objects with different characteristics of person and text was performed. The proposed model achieves a precision of 0.724 and mAP@.5 of 0.745 when two objects are present at the same time. In addition, after de-identification, mAP@.5 was 0.224 for all objects, showing a decrease of 0.4 or more.

• Journal of IKEEE
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• v.27 no.4
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• pp.548-555
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• 2023

With the advancement of the internet, the use of personal information in online interactions has increased, underscoring the significance of data protection. Breaches of personal data due to unauthorized access can result in psychological and financial damage to individuals, and may even enable wide-ranging societal attacks aimed at those associated with the victims. In response to such threats, there is active research into security measures using blockchain to safeguard personal information. This study proposes a system that uses middleware and IAM (Identity and Access Management) services to protect personal information in a BaaS (Blockchain as a Service) environment where blockchain is provided via the Internet. The middleware operates on servers where IAM roles and policies are applied, authenticates users, and performs access control to allow only legitimate users to access blockchain data existing in the cloud. Additionally, to understand the impact of the proposed personal information protection method on the system, we measure the response time according to the time taken and the number of users under three assumed scenarios, and compare the proposed method and research related to personal information protection using blockchain in terms of security characteristics such as idea, type of blockchain, authentication, and confidentiality.

• Journal of the Korean Society for information Management
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• v.41 no.1
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• pp.283-311
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• 2024

This study examined the factors affecting the intention of the public to share electronic medical records(EMR) based on the theory of reasoned action and the privacy calculus model. It also investigated whether the purpose of EMR sharing varies depending on personal characteristics, such as the degree of interest in health and personal medical history. According to an online survey of 145 people, altruistic enjoyment, awareness of personal information protection, recognition of legal and institutional roles, and interest in health had a positive impact on the level of EMR sharing, and trust in hospitals positively adjusted the relationship between recognition of legal and institutional roles and sharing intentions. Accordingly, we confirmed that the public recognized the role of the government and hospitals in the sharing process as necessary. The public interest benefits of sharing are critical to activating public participation in the sharing of EMR, and it is also essential to prepare guidelines that legally guarantee the security and proper use of EMR.