• Title/Summary/Keyword: Online Trade

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The role of corporate image and privacy concerns in adopting online travel services

  • Tapanainen, Tommi;Nguyen, Thi Thanh Hai;Dao, Kien Trung
    • The Journal of Information Systems
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    • v.28 no.3
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    • pp.1-23
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    • 2019
  • Purpose This study examines the role of corporate image and privacy concerns in intention to use of online travel services using data from Vietnam. Design/methodology/approach The data collection was implemented to a student sample at the Foreign Trade University in Hanoi, which has a high concentration of young people who are interested in online travel in Vietnam. The paper based questionnaire was directly delivered to the respondents. After sorting to eliminate unfit samples, the number of responses was 541, which exceeds 500, the minimum number typically required. To test the hypotheses, we applied structural equation modeling (SEM) and Confirmatory Factor Analysis (CFA) was used to evaluate the reliability and validity of constructs in the model. We also used direct, indirect and total effect coefficient to evaluate the total impact of factors on the intention to use online services. Findings This study found that corporate image is positively associated to intention to use online services. It found a link between corporate image and privacy concerns, which suggests another way for firms to address their customers' privacy concerns; corporate image, which has received great attention in traditional offline sales channels, but not in online services, should receive higher attention in IS research. Online travel businesses, besides increasing ease of use, perceived usefulness and trust in their services, should focus on build a reliable corporate image, which can not only promote the service use but also help to eliminate users' the privacy concerns.

The Impact of SNS Use on Export Marketing Performance (SNS 활용이 수출마케팅 성과에 미치는 영향)

  • Kim, Hag-Min;Lee, Seung-Chul
    • International Commerce and Information Review
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    • v.14 no.1
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    • pp.391-418
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    • 2012
  • The use of SNS (Social Network Service) has been increasing in world society and the SNS has been used to satisfy different purposes of social groups over the years. In the beginning, the SNS were formed using e-mail, listserve, newsgroup, etc., where information was shared among relatively homogeneous groups of people. Now different groups including corporations have been using SNS such as personal web pages, blogs, Facebook and Twitter for their social media marketing. This study intends to verify the relationship between SNS use and export marketing performance. To achieve this, different types of SNS use were analyzed in order to verify their relationship with export marketing performance. The conceptual model is suggested in this paper and several research constructs are identified. The constructs used in this paper include export marketing performance, SNS use, degree of innovation, product online fitness, marketing competence, and internationalization competence. According to the results, the SNS use directly influences the export marketing performance. In addition, the factors which determine the level of SNS use are product's online fitness and organizational willingness to undertake innovation. Therefore, it is suggested to increase SNS use in different marketing purposes for future research.

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Improvement of Material Safety Data Sheet Regulation for Enhancing the Effectiveness and Efficiency in the Field (현장 활용성과 효과 제고를 위한 물질안전보건자료 제도개선 방안)

  • Choi, Sangjun;Choi, Youngeun;Park, Jeongim
    • Journal of Korean Society of Occupational and Environmental Hygiene
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    • v.28 no.4
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    • pp.352-364
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    • 2018
  • Objective: The Korean Industrial Hygiene Association(KIHA) held a forum on "Improvement of Material Safety Data Sheets (MSDS) regulations for enhancing the effectiveness and efficiency in the field" at its 2018 Winter Conference(February 2, 2018). This article summarized the major consensus opinions developed at the forum. Methods: Since the initial implementation of the MSDS system, the contents of the system have changed and related studies have been reviewed. Before the forum, online questionnaires were developed and opinions on the effectiveness of MSDS program were collected from various strata of the occupational health field. We also summarized the key opinions of companies, trade unions, experts, and government officials as discussed at the forums. Results: A total of 265 opinions were gathered through online questionnaire surveys from safety and health managers, trade unions, government officials, and health professionals. The results of online surveys and discussions showed some differences of opinion, but it was a common perception that the current MSDS system is not working effectively in the workplace. It was considered necessary to strengthen MSDS education and to make it easier for workers to understand and deliver the necessary information. In addition, it was confirmed that the supply of and education on MSDS to small- and medium-sized enterprise workers is not being well executed. In particular, MSDS training for subcontract workers should be carried out under the responsibility of the contracting employer. Conclusions: In order for the MSDS system to serve more effectively in the field in the future, it needs to be improved in terms of the effective education and training considering the type of industry and employment.

Government Support for Entrepreneurship Damage to Small Retail Traders from Large Wholesalers' Online Business Expansion

  • Suh, Geun-Ha;Kim, Mi-Gou;Suh, Chang-Soo
    • Journal of Distribution Science
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    • v.13 no.12
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    • pp.13-21
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    • 2015
  • Purpose - The purpose of this research paper is twofold. First, this paper attempts to grasp the damage caused to small and medium-size retail traders from online wholesalers in the field. Second, this paper engages in a psychological characterization of the enterprise spirit and the management of small and medium-size entrepreneurs in the retail trade business that are harmed by online wholesalers. Research design, data, and methodology - Data on three large Korean wholesalers engaged in ongoing litigation during the first half of 2014, including E-Mart Traders E-Club, and regarding applications for business adjustments from three large wholesalers were used. Results - The results show that small and medium-size distribution merchants seek political support for facility modernization, policy-specific funds, development of the distribution of PB products, advanced distribution techniques, joint logistics systems, establishment of distribution and logistics centers, sharing of parking facilities, and joint ordering systems. Conclusions - This study examined the damage to, and the government's support of policy demands from, small retail traders.

A Comparison Analytical Study on the B2B Electronic Trade Settlement System (B2B 전자무역대금결제시스템 비교.분석에 관한 연구)

  • Song Yong-Jong
    • Management & Information Systems Review
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    • v.14
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    • pp.151-180
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    • 2004
  • Owing to the digital revolution, Internet Commerce and Electronic commerce, revolutionize the way of doing business and making payment. The entrance of the Internet has a prominent for spread of Electronic Commerce and those phenomenons will result in paperless trading and cashless trade. By virtue of Internet, an increasing share of business transactions occurs online. Electronic payment is essential for the smooth progress of the electronic commerce as electronic payment plays the important role in the electronic commerce, that is, the value transfer restyling from the electronic commerce. Traditionally international settlement systems such as letters of credits, remittance and documentary collections operated as important and poplar method of payment, Now, information technology has made it possible to pay for the sale of goods and services over the internet. In international trade, there are service providers (bolero, TradeCard, BeXcom) to settle payment electronically through the Internet. The purpose of this study is to Conduct comparative analysis with approach manner functional respect systematic respect, role. It is shown which the Electronic payment system is better. In this study, the author attempts to find the problems is (bolero, TradeCard, BeXcom) and solutions in switching from the documentary payment system to the electronic one. This conclusion of this study can be summarized as followings. In resoect of the law, bolero should seek to prevert the users from being treated unfairly due to multilateral agreement on Rulebook. TradeCard, BeXcom do not have the proper law that users are governed. so far as the practice problems concerned, stability of computer's operation and security of message interchange should be warranted and improved continuously. Through the standardization of the electronic document and the development of software, the examination of the shipping occuments must be done automatically. Bolero should induce more banks to take part in Bolero, and make the carrier the cost and time in managing the traditional document which will be used for the time being. In respect of information technology and security, to deduce the risk in the electronic settlement system and positively uses the global authentication guideline(Identrus).

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A Study on the Intention to Purchase Electric Vehicles (EV) by Combining the Technology Acceptance Model and Goal-Oriented Behavior Model - Focusing on Chinese Consumers (기술수용모델과 목표지향행동모델을 접목한 전기자동차 구매의도에 관한 연구 -중국 소비자를 중심으로-)

  • Jian Cong;Kyoung-Suk Choi;Xi-Na Ji;Xiang-Yu Han
    • Korea Trade Review
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    • v.46 no.2
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    • pp.193-212
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    • 2021
  • This study investigates the structural relationship among 11 latent factors that potentially influence the intention of Chinese consumers to purchase electrical vehicles (EV) by applying the MGB and TAM models, both based on well-established socio-psychological theories. For this research, we conducted an online survey using a Chinese platform collecting 287 valid responses to our questionnaire. The analysis reveals that 10 out of the 12 hypotheses were adopted while 2 were rejected. Specifically, it was found that EC (environment concern) and PEV (perceived environment value) had a positive effect on the PEU (perceived environmental usefulness) of electric vehicles. In addition, ATT (attitude), PAE (positive anticipated emotion), and PBC (perceived behavior control) were confirmed to have a significant positive relationship with DES (desire) for EV purchase. At the same time, the results of the analysis show a statistically significant relationship between PEU, ATT as well as PI (purchase intention). This study further analyzed and presented the results of the moderating effects of gender, based on the adopted relationship hypotheses. This study is novel in that it is the first attempt in the literature to apply both the MGB model and the TAM simultaneously to predict EV purchasing behavior.

An Investigation of Haptic Interaction in Online Negotiation between different native language people

  • Chen, Meng;Okada, Shogo;Nitta, Katsumi
    • Journal of Korea Society of Industrial Information Systems
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    • v.17 no.1
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    • pp.11-20
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    • 2012
  • Due to the development of internet technology, the online business trade becomes an active area. Online negotiation supporting systems have been developing very actively in recent years to meet the growing needs. We have been studying on the effect that the haptic device brings about in interaction through online negotiation between two parties. In order to meet the online negotiation's requirements, the developed interface should be able to protect user's anonymity, convey user's emotion and make the scene alive.In this study, we adopt haptic interaction as a means of conveying emotion in an online negotiation between Japanese and Chinese people. In this study, our goal is to investigate the effectiveness of haptic interaction in communications between Chinese and Japanese users and analyze the characteristis in operation the haptic device. We conducted online negotiation experiments with and without haptic interaction . The comparison experiments results show that the haptic feedback can help to convey the emotion and the sense of presence. The Chinese subjects' feedback for the questionaire concerning the emotional communication and the sense of presence varies slightly compared to the Japanese subjects. We also found when using the haptic device, the force feedback can influence subject's feelings.There is little significant difference between the advanced and the medium subjects in negotiation dialogues and the haptic device's operation, the beginner subjects are slightly at a disadvantage.

Chinese Online Circulation Market and Market Approaching Strategy (중국 온라인 유통시장의 발전과 시장진출 전략)

  • Song, Jae-Do;Lee, Chan-Woo
    • Journal of Digital Convergence
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    • v.15 no.8
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    • pp.477-487
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    • 2017
  • This paper releases strategies for firms that wish to enter into online circulation business in China. SWOT based on a Korean manufacturing company teaches us better way to approach Chinese online market. Chinese online market is under oligopoly, where Alibaba and Jingdong account for about 80% of the total market. Game theory is used as a measure of threat and opportunity between Korean manufacturer and Chinese online market retailer. Game shows that they are easy to accept opportunity and sales uplift rather than low risk. Analysis shows that Korean companies should improve its products and brand competitiveness in the offline market before entering into the Chinese online retail market. They need to prepare a localization model.

Estimating the Determinants for the Sales of Retail Trade:A Panel Data Model Approach (페널 데이터모형을 적용한 소매업 매출액 결정요인 추정에 관한 연구)

  • Kim, Hee-Cheul;Shin, Hyun-Cheul
    • Convergence Security Journal
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    • v.8 no.3
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    • pp.83-92
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    • 2008
  • In respect complication of group and period, the sales of retail trade is composed of various factors. This paper studies focus on estimating the determinants of the sales of retail trade. The volume of analysis consist of 7 groups. Analyzing period be formed over a 36 point(2005. 1$\sim$2007. 12). In this paper dependent variable setting up sales of retail trade, explanatory(independent) variables composed of composite stock price index, the number of the consumer's online buying behavior company, the coincident composite index, the index of trading price of APT, employment rate, an average of the rate of operation(the manufacturing industry), the consumer price index. The result of estimating the determinants of sales of retail trade provides empirical evidences of significance positive relationships between the coincident composite index, the index of trading price of APT, employment rate, an average of the rate of operation(the manufacturing industry). However this study provides empirical evidences of significance negative relationships between the consumer price index. The explanatory variables, that is, composite stock price and the number of the consumer's online buying behavior company, are non-significance variables. Implication of these findings are discussed for content research and practices.

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A Study on the Effectiveness of e-Trade Marketing for Export Performance (전자무역 마케팅의 수출 성과에 대한 효과성 분석)

  • Kim, Hag-Min
    • International Commerce and Information Review
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    • v.13 no.2
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    • pp.3-26
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    • 2011
  • The objective of this study is to improve export performance using e-Trade marketing systems. The use of e-Trade has been increasing but there is some controversy about the performance of e-Trade marketing for Small-to-Medium enterprises (SME). The research construct for determining the export performance is suggested and five factors are introduced in this paper such as: B2B relationship and cooperation, product complexity, online fitness, level of internationalization, and use of e-Trade marketing. Sample data were collected from the companies who are familiar with the e-Trade systems. The result shows that the use of e-Trade marketing mostly contributes to the increase of export performance. The regression and cluster analysis shows that both variables of e-Trade marketing and on-line fitness are significant to high export performance group. The implication for SMEs is that the use of e-Trade marketing methods could contribute to the increase of export performance and more analytical works need to be made for future study.

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