• Title/Summary/Keyword: Online Social Capital

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Multi-level Analysis of the Antecedents of Knowledge Transfer: Integration of Social Capital Theory and Social Network Theory (지식이전 선행요인에 관한 다차원 분석: 사회적 자본 이론과 사회연결망 이론의 결합)

  • Kang, Minhyung;Hau, Yong Sauk
    • Asia pacific journal of information systems
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    • v.22 no.3
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    • pp.75-97
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    • 2012
  • Knowledge residing in the heads of employees has always been regarded as one of the most critical resources within a firm. However, many tries to facilitate knowledge transfer among employees has been unsuccessful because of the motivational and cognitive problems between the knowledge source and the recipient. Social capital, which is defined as "the sum of the actual and potential resources embedded within, available through, derived from the network of relationships possessed by an individual or social unit [Nahapiet and Ghoshal, 1998]," is suggested to resolve these motivational and cognitive problems of knowledge transfer. In Social capital theory, there are two research streams. One insists that social capital strengthens group solidarity and brings up cooperative behaviors among group members, such as voluntary help to colleagues. Therefore, social capital can motivate an expert to transfer his/her knowledge to a colleague in need without any direct reward. The other stream insists that social capital provides an access to various resources that the owner of social capital doesn't possess directly. In knowledge transfer context, an employee with social capital can access and learn much knowledge from his/her colleagues. Therefore, social capital provides benefits to both the knowledge source and the recipient in different ways. However, prior research on knowledge transfer and social capital is mostly limited to either of the research stream of social capital and covered only the knowledge source's or the knowledge recipient's perspective. Social network theory which focuses on the structural dimension of social capital provides clear explanation about the in-depth mechanisms of social capital's two different benefits. 'Strong tie' builds up identification, trust, and emotional attachment between the knowledge source and the recipient; therefore, it motivates the knowledge source to transfer his/her knowledge to the recipient. On the other hand, 'weak tie' easily expands to 'diverse' knowledge sources because it does not take much effort to manage. Therefore, the real value of 'weak tie' comes from the 'diverse network structure,' not the 'weak tie' itself. It implies that the two different perspectives on strength of ties can co-exist. For example, an extroverted employee can manage many 'strong' ties with 'various' colleagues. In this regards, the individual-level structure of one's relationships as well as the dyadic-level relationship should be considered together to provide a holistic view of social capital. In addition, interaction effect between individual-level characteristics and dyadic-level characteristics can be examined, too. Based on these arguments, this study has following research questions. (1) How does the social capital of the knowledge source and the recipient influence knowledge transfer respectively? (2) How does the strength of ties between the knowledge source and the recipient influence knowledge transfer? (3) How does the social capital of the knowledge source and the recipient influence the effect of the strength of ties between the knowledge source and the recipient on knowledge transfer? Based on Social capital theory and Social network theory, a multi-level research model is developed to consider both the individual-level social capital of the knowledge source and the recipient and the dyadic-level strength of relationship between the knowledge source and the recipient. 'Cross-classified random effect model,' one of the multi-level analysis methods, is adopted to analyze the survey responses from 337 R&D employees. The results of analysis provide several findings. First, among three dimensions of the knowledge source's social capital, network centrality (i.e., structural dimension) shows the significant direct effect on knowledge transfer. On the other hand, the knowledge recipient's network centrality is not influential. Instead, it strengthens the influence of the strength of ties between the knowledge source and the recipient on knowledge transfer. It means that the knowledge source's network centrality does not directly increase knowledge transfer. Instead, by providing access to various knowledge sources, the network centrality provides only the context where the strong tie between the knowledge source and the recipient leads to effective knowledge transfer. In short, network centrality has indirect effect on knowledge transfer from the knowledge recipient's perspective, while it has direct effect from the knowledge source's perspective. This is the most important contribution of this research. In addition, contrary to the research hypothesis, company tenure of the knowledge recipient negatively influences knowledge transfer. It means that experienced employees do not look for new knowledge and stick to their own knowledge. This is also an interesting result. One of the possible reasons is the hierarchical culture of Korea, such as a fear of losing face in front of subordinates. In a research methodology perspective, multi-level analysis adopted in this study seems to be very promising in management research area which has a multi-level data structure, such as employee-team-department-company. In addition, social network analysis is also a promising research approach with an exploding availability of online social network data.

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Political Discussion and the Civic Attitude in Cyberspace: Focusing on Interpersonal Trust and Reciprocity as the Conceptual Constructs of Social Capital (가상공간에서의 정치토론과 시민적 태도의 형성: 사회자본 개념요소로서 대인간 신뢰와 호혜성을 중심으로)

  • Kim, Dong-Yoon
    • Korean journal of communication and information
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    • v.39
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    • pp.102-139
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    • 2007
  • This research studied how political online discussion participation and experiencing opinion disagreement during the discussion affect on civic attitudes(interpersonal trust and reciprocity) and civic participation through pretest-posttest control group experimental treatment. For results, first of all, online political discussion positively affects on civic attitude of participants, but it's effect was partial. Next, experiencing opinion disagreement can help to have rather improving civic attitude than reducing civic attitude. Finally, civic attitude consists of interpersonal trust and reciprocity acquired from online discussion also partially and positively affects on civic participation which is more affected by reciprocity than interpersonal trust. Regard to these effect of online discussion, civic attitude can be extended by participating political communication(discussion), and participating communicative associations lead to encourage civic attitude of them and function to reinforce social integration and social ties.

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Development and Validation of the Social Capital and Built Environment Questionnaires (사회적 자본과 구축환경 질문지 개발 및 타당화 연구)

  • Jeong-A Yu;Ji-Ae Yun;Ji-Hoon Kim;Hye-Min Kim;Kyeong-Sook Choi
    • Anxiety and mood
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    • v.20 no.1
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    • pp.17-26
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    • 2024
  • Objective : The objective of this study is to create questionnaires for Social Capital (SCQ) and Built Environment (BEQ) that can be utilized as protective factors for mental health. Methods : A total of 426 adults aged 18 or older, residing in 'D' Metropolitan City in Korea, were included as subjects in this study. Data for subjective evaluation of social capital and built environment were collected through an online survey. Various statistical analyses, such as reliability analysis, exploratory factor analysis, confirmatory factor analysis, and correlation analysis between PHQ-9 and GAD-7, were conducted. Results : The Cronbach's α values for SCQ and BEQ were 0.94 and 0.90, respectively, indicating good reliability. Exploratory factor analysis revealed that SCQ consisted of 4 factors, explaining a total of 71.91%, while BEQ consisted of 4 factors, explaining a total of 62.18%. Confirmatory factor analysis confirmed that both questionnaires had a reasonable configuration, with TLI, CFI, and RMSEA values at an appropriate level. Additionally, both SCQ and BEQ showed negative correlations with depression and anxiety. Conclusion : This study has developed a tool for measuring social capital and the built environment in Korea. It also demonstrates the reliability and validity of this questionnaire. The use of this tool could greatly support preventive mental health interventions within the community.

SOPPY : A sentiment detection tool for personal online retailing

  • Sidek, Nurliyana Jaafar;Song, Mi-Hwa
    • International Journal of Internet, Broadcasting and Communication
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    • v.9 no.3
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    • pp.59-69
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    • 2017
  • The best 'hub' to communicate with the citizen is using social media to marketing the business. However, there has several issued and the most common issue that face in critical is a capital issue. This issue is always highlight because most of automatic sentiment detection tool for Facebook or any other social media price is expensive and they lack of technical skills in order to control the tool. Therefore, in directly they have some obstacle to get faster product's feedback from customers. Thus, the personal online retailing need to struggle to stay in market because they need to compete with successful online company such as G-market. Sentiment analysis also known as opinion mining. Aim of this research is develop the tool that allow user to automatic detect the sentiment comment on social media account. RAD model methodology is chosen since its have several phases could produce more activities and output. Soppy tool will be develop using Microsoft Visual. In order to generate an accurate sentiment detection, the functionality testing will be use to find the effectiveness of this Soppy tool. This proposed automated Soppy Tool would be able to provide a platform to measure the impact of the customer sentiment over the postings on their social media site. The results and findings from the impact measurement could then be use as a recommendation in the developing or reviewing to enhance the capability and the profit to their personal online retailing company.

A Structural Relationships among Leisure Activity, Psychological Capital, and Quality of Life in Rural Healing Tourists (농촌 치유관광객의 여가활동 참여, 심리적 자본, 삶의 질의 구조관계 분석)

  • Kyung-Hee Kim;Yae-Na Park
    • Journal of Agricultural Extension & Community Development
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    • v.30 no.3
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    • pp.131-141
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    • 2023
  • This study aims to examine the structural relationships among leisure activity, psychological capital, and quality of life in rural healing tourists. Data were collected from 407 workers who had experience in rural healing tourism through an online survey. SPSS 28.0 and AMOS 28.0 were used for frequency, confirmatory factor, and structural equation modelling analysis. The results of structural equation modelling indicate participation in leisure activities had a positive effect on psychological capital. Psychological capital had a positive effect on quality of life. The results of this study suggest that leisure activities play an important role in improving workers' psychological capital. Through rural healing tourism, various outdoor activities, cultural activities, and social interaction with people using rural resources can help improve the psychological capital of workers.

Reconceptualizing Online Free Spaces: A Case Study of the Sunflower Movement

  • Au, Anson
    • Journal of Contemporary Eastern Asia
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    • v.15 no.2
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    • pp.145-161
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    • 2016
  • Using the Sunflower movement as a case study, this article seeks to articulate a theoretical framework to evaluate online "free spaces" as tools for political mobilization. To this end, this article conducts a thematic and content analysis of 151 posts on the official Facebook page of the Sunflower movement. Key results uncover four thematic functions among posts - expressive, informative, informative-support, and promotional - that overlap, in which the expressive theme prevails, and two thematic topics discussed by posts - damages by protesters and their ideology of freedom. I conclude that: (1) combining the logistic and thematic dimensions of posts enables a specific understanding of an online free space's political viability and anticipates the campaigns it will connect itself to; (2) the networked nature of the Sunflower movement page prompts the reconceptualization of (i) online free spaces as nodes through which various political campaigns and struggles are thematically connected by a political ideology; (ii) inactivity as a strategy where protest capital and followers accumulate to prepare and empower future mobilizations.

What Makes Twitterers Retweet on Twitter? Exploring the Roles of Intrinsic/Extrinsic Motivation and Social Capital (왜 트위터러들은 리트윗하는가? 내외적 동기와 사회적 자본의 역할 탐색)

  • Lee, Sungjoon
    • Journal of the Korea Academia-Industrial cooperation Society
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    • v.15 no.6
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    • pp.3499-3511
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    • 2014
  • This study examined what determinants affect the intention of retweeting on Twitter from the perspectives of motivations and social psychology. The primary theoretical foundations are the theory of reasoned action (TRA), motivation theory and social capital theory. An online survey was administrated to collect the data. The data collected was analyzed using the structural equation model (SEM). The findings showed that both the attitude toward the retweeting behavior and subjective norm have significant effects on the intention to retweet. The results also showed that the attitude toward the retweeting behaviors was influenced by the individual intrinsic motivation and the norm of reciprocity. Social trust also had a significant influence on the intention to retweet. This study discusses the implications of these findings.

The Effect of Social Capital on Creating Shared Value for Educational Companies

  • HONG, Seung-Hyun;KIM, Seong-Gon
    • The Journal of Industrial Distribution & Business
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    • v.13 no.2
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    • pp.33-43
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    • 2022
  • Purpose: To examine the strength of social capital (SC) that are likely to affect Created share value (CSV) factors. This research aims to conduct a literature review to establish the components of SC and CSV identified within educational research and use factor analysis to identify how numerical values differ from the average and the amount of variance expressed in eigenvalue and factor score. Research design, data and methodology: To achieve the purpose of the study and provide adequate empirical results, we conducted the structural equation analysis using IBM AMOS 24.0 and collect online questionnaires from top practitioners, managers and non-managerial employees in Korean education firms, which will be used to conduct a factor analysis to assess SC's effect on CSV. Results: Final analysis of the path coefficient of the research model indicated that the SC values based on six have a significantly positive (+) effect on CSV values based on three categories (β=.35, p<.001). Therefore, the current research accepts the hypothesis in determining that SC can enhance the impact of CSV in educational companies. Conclusions: From the study, the practitioners of education companies should make more efforts to find action plans to create corporate social responsibility and shared value, which are required throughout society.

The Effects of Information Competency of People with Disabilities on Life Satisfaction : Mediating Effects of Social Capital (장애인의 정보화 역량이 생활만족도에 미치는 영향: 사회적 자본의 매개효과)

  • Yoo, Nari;Kim, Soung-Wan
    • Journal of Convergence for Information Technology
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    • v.10 no.9
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    • pp.111-122
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    • 2020
  • The purpose of this study is to elaborate the underlying mechanism by which information competency of those with disabilities influences their level of life satisfaction through a mediator, social capital built up through online and offline activities. To this end, the research conducts mediation analysis, comprised of three sets of regression by using the data of the "2018 Report on the Digital Divide." The results demonstrate that the information competency of those with disabilities has a significant effect on their level of life satisfaction; the higher the information competency, the greater the social capital. In addition, social capital partially mediates the relationship between information competency and life satisfaction. The policy implications from this study indicate that the efforts to improve information competency of those with disabilities should be made in a way that facilitates social interactions and community participation.

Relationship between Digital Informatization Self-Efficacy and Life Satisfaction in the Elderly - the Mediating Effect of Social Capital

  • Jun-Su Kim;Young-Eun Jang
    • Journal of the Korea Society of Computer and Information
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    • v.29 no.2
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    • pp.137-144
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    • 2024
  • The purpose of this study is to suggest action directions for preventing social isolation and improving life satisfaction of the elderly by verifying the mediating effect of social capital in the relationship between the elderly's digital information self-efficacy and their life satisfaction. For this purpose, the 2022 digital information gap survey data were used to analyze the relationship between digital information self-efficacy, social capital, and the elderly's life satisfaction using SPSS 26.0 and AMOS 24.0. As a result, first, the elderly's digital information self-efficacy was found to have a positive (+) effect on life satisfaction. Second, the elderly's digital information self-efficacy was found to have a positive (+) effect on social capital. Third, the social capital of the elderly was found to have a positive effect on life satisfaction. Fourth, the social capital of the elderly was found to have an indirect mediating effect in the relationship between digital information self-efficacy and life satisfaction. Based on this, practical and policy measures were presented to revitalize digital information education that older people can apply in real life, develop a digital platform for forming online-based social capital, communities suited to the digital information capabilities of older people, and revitalize information groups.