• Journal of Service Research and Studies
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• v.10 no.2
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• pp.59-76
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• 2020

The purpose of this study is to analyze the impacts of the lasciviousness of news anchor's mention on viewers'negative emotions, news reliability and their attitude towards the broadcasting company. This study also analyzed the moderating effect of anchor's attractiveness and viewers' sex. First, the more lascivious anchor's mention in news report gets, the more negative the viewers felt. Second, stronger lascivious expressions of news anchor's mention in news report had a negative effect on news reliability. Third, the moderating effect of the anchor attractiveness was found when news anchor's mention influences the viewers' attitude towards the broadcasting company : those who thought news anchor attractive showed less negative emotions and their news reliability and attitude towards the broadcasting company were higher compared to those who thought news anchor less attractive. Fourth, the moderating effect of the viewers' sex was found when news anchor's mention influences on viewers' negative emotions and the viewers' attitude towards the broadcasting company. This study has an academic and practical implication by studying the lasciviousness of news anchor's mention and anchor's attractiveness. This study is also a new approach of integrating the fields of journalism : News report and Anchor into the marketing fields : Attractiveness and Reliability. This can be meaningful for both journalism and marketing field.

• Korean Architects
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• s.595
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• pp.168-169
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• 2018

• Pallet News
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• s.9
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• pp.13-16
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• 1998

• Photonics industry news
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• s.64
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• pp.4-5
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• 2011

• Photonics industry news
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• s.52
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• pp.32-43
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• 2009

• Journal of Digital Convergence
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• v.15 no.2
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• pp.309-318
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• 2017

This study is for analyzing the tone, the frame and the characteristics of political news in social media. Social news media is not same as old media in sharing news freely by SNS like tweeter, facebook and reporting, editing by anyone using SNS with various opinions. With Content analysis, sampling 419 cases from 'Wikitree' by the keyword, 'presidential election', all the full text analysed each how is social media making public opinion differently and which frame is using in. As the result, the social media has different tone, frame, and characteristic due to the reported figure, type of report, information source, attitude to the government, specifically shows a lack of in-depth report and distinct soft-journalism just same as old media's. Because the tone of social news media is not probable, specific but improbable, vague, using the irrational, strategic and episodic frame mainly.

• The Journal of the Acoustical Society of Korea
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• v.26 no.3E
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• pp.74-79
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• 2007

In this paper, we report our recent work on a indexing and retrieval system of broadcast news using audio content analysis. Key issues addressed in this work are two major parts of the audio indexing system: anchorperson detection based on audio segmentation, and phone-based spoken document retrieval, developed in the framework of the emerging MPEG-7 standard. Experiments are conducted on a database of Britisch broadcast news videos. We discuss the development of the retrieval system, and the evaluation of each part and the retrieval system.

• Korean journal of communication and information
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• v.27
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• pp.35-62
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• 2004

This study examined how the three major newspapers covered the press reform movement in Korea. Despite that the NGOs and Korean government keep trying to reform the market and structure of the newspapers, the targeted newspapers argue that they are unjustly accused of the dominance of the press market made by the readers' choice. Using frame analysis and discourse analysis, this study analyzed the news coverage on the press reform for 6 months and revealed that these major newspapers presumed to be targeted were totally challenging against the press reform by means of flaming of news and using news discourse. The ways of challenge were, firstly they appealed to the readers that the press reform is the press suppress so that they have to fight against this unacceptable pressure. And secondly, they report the news selectively for their own interests by elaborating, magnifying, or reducing the facts. Thirdly, they attack the government policies and major figures leading the press reform by letting the outside columnists favorable to their own standing point. And finally, they conduct the poll on and off and report what they want according to their self interests.

• The Journal of the Korea Contents Association
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• v.11 no.7
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• pp.100-109
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• 2011

This thesis is a content analysis on whether the proportion of structural element and theme association of television news imagery is different, depending on the historical background, and on what it means, which can be the index of scene-based and realistic report. Most researches of television news are horizontal studies of the same period, making light of vertical studies reflecting the change of age. Therefore, This study analyzed 729 items composed of 11,945 shots extracted from MBC Newsdesk from 1987, to 2007, the samples of which were extracted by systematic random sampling with five years' interval. This content analysis found out that there was high proportion of scene-based and realistic report such as 'sound-bite', 'event footage', 'direct matching' in the year 1987, 2007, and high proportion of 'corroboration shot', 'file footage', 'indirect reference', 'literal matching only' in the year 1997, which revealed the fact that reality-based report had not been faithfully accomplished in 1997.

• Korean journal of communication and information
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• v.45
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• pp.463-495
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• 2009

Korea has started to pay attention to civic journalism in recent years while it initially emerged in the United State since late 1980s. Furthermore, albeit some discernable limitations, the Internet has played an important role in fertilizing civic journalism as indicated by the emergence of online news media and the increasing number of civic journalists engaged in the online activities. Whereas there are some patterns of civic journalism practice and the civic influence commonly observed in both countries, there are significant factors that distinguish th1e case of Korea from that of the U.S. The purpose of this study is to compare the two countries in terms of the patterns of civic journalism practice and civic influence. This goal has been achieved by analyzing ‘CNN iReport’ in the U.S. and ‘Ohmynews’ in Korea, both of which are prime civic journalism websites. Those websites have been compared in light of four standards of civic journalism: first, the degree of post-objectivism; second, the search for effective resolutions of social problems; third, civic engagement in the news making process to enhance bottom-up agenda setting; and finally, citizens’ interaction with the news. The results reveal that the American civic journalism website is more likely to shed light on deviating from the principle of objectivity and seeking alternatives and resolutions of social problems. Moreover, it effectively utilizes civic engagement in the news Abstracts 551 making process as indicated by the higher numbers of civic journalists and civic news resources. Also, readers’ interaction with the news was found to be more active in the iReport website than in the Ohmynews.