• The Journal of the Korea Contents Association
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• v.22 no.1
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• pp.74-85
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• 2022

Along with the change in the values of marriage and the prevalence of non-marriage in Korean society, a new form of family composition called unmarried birth or non-maritalism childbirth has appeared, and social discussion in taking place in connection with the problem of a decrease in the birthrate. Using sentiment analysis and social network analysis, this research explored how the people's sentiment and perception has changed toward 'nonmarital birth.' The data used is comments on news articles from the period of November 2020 to August 2021. As a result of the study, there were a lot of positive comments during the social issue period by marriage, whereas there were many negative comments from the policy agenda to the policy making period. As a result of co-occurrence network analysis, the topic of family norm, policy, and personal aspect appeared. This study is significant in that it revealed that negative perceptions prevailed during the policy-making process after the issue of unmarried births after the issue of unmarried births, and it became a cornerstone of social discussion on unmarried births

• Asia-pacific Journal of Multimedia Services Convergent with Art, Humanities, and Sociology
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• v.8 no.6
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• pp.875-885
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• 2018

This study analyzed the major issues of the Candlelight Rally and Taegukgi Rally registered in news comments of the politics section of the portal site from October 24, 2016 to March 19, 2017. We examined the political recognition of the two rallies with the Named Entity Recognition. The main analytical items are the responsibility for impeachment, the subject and method of settlement, and other major issues. As a result of the analysis, the comments of the Candlelight Rally focused on the impeachment support and the legal penalties of the regime ministers, and insisted on resolving the political situation through the next election after impeachment. The comments of the Taegukgi Rally focused on the rejection of the impeachment to maintain the regime and insisted on rejecting the impeachment of the Constitutional Court. The conflicts between the group that supported Candlelight Rallis and the group that supported Taegukgi rallies are predicted to last at least for the time being (Park Geun-hye's trial period) after the presidential election. After the impeachment of the President and replacement of the regime this conflict will develop into the confrontation between the pursuit of liquidation and new politics and the attempt to influence the trial of Park Geun-hye. Therefore, the efforts to integrate society in the aftermath are necessary.

• International Journal of Contents
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• v.17 no.2
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• pp.48-64
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• 2021

This study examines mobile news engagement-conceptualized as news exposure and participation-in the context of South Asia which has experienced tremendous growth in mobile-Internet users without receiving much attention from communication scholars. Along with demographic characteristics, this research incorporates motivational factors (grounded on uses and gratifications-U&G-approach) and news type preferences to explore their roles in mobile news engagement among urban citizens in Bangladesh. Results of a self-administered survey (N = 504) revealed that participants' mobile news engagement partially varied depending on their demographic differences, particularly gender, age, and education. Our study also unveiled that individuals' motivation for sharing information seemed to be a strong predictor of mobile news exposure and participation. In addition, Bangladeshi respondents were more likely to be interested in the hard news in terms of expressing views on news comments and sharing news via mobile platform. Conversely, preference for soft type news had a significant influence on news exposure through mobile browsing. This study provides insights into the understanding of global phenomena of mobile news engagement by unpacking the case of Bangladesh where mobile news usage seems to be an evolving state.

• The Journal of Bigdata
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• v.4 no.2
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• pp.35-45
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• 2019

Recently, the damage with social cost of malicious comments is increasing. In addition to the news of talent committing suicide through the effects of malicious comments. The damage to malicious comments including abusive language and slang is increasing and spreading in various type and forms throughout society. In this paper, we propose a technique for detecting abusive language using a bi-directional long short-term memory neural network model. We collected comments on the web through the web crawler and processed the stopwords on unused words such as English Alphabet or special characters. For the stopwords processed comments, the bidirectional long short-term memory neural network model considering the front word and back word of sentences was used to determine and detect abusive language. In order to use the bi-directional long short-term memory neural network, the detected comments were subjected to morphological analysis and vectorization, and each word was labeled with abusive language. Experimental results showed a performance of 88.79% for a total of 9,288 comments screened and collected.

• Journal of Information Technology Applications and Management
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• v.21 no.4
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• pp.157-171
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• 2014

As electronic word of mouth plays an important role in purchase behavior among consumers, the number of studies on the impact of electronic word of mouth is rapidly increasing. Nevertheless, it is difficult to discover comparative studies on the mass media which had a great impact on consumer's purchase behavior before the impact of electronic word of mouth becomes greater versus the social media where electronic words of mouth are created and distributed. It is considered that it seems to be necessary to find an appropriate mutual supplement point between the media designed for a successful marketing by comparing and analyzing the existing mass media versus the social media, major media for electronic word of mouth. Therefore, this study aims to compare and analyze the impact of comments on movie revenue in the representative forms of mass media such as online news and social media blogs. In particular, this study also considers an appropriate media for promoting movies by period by comparing and analyzing the two media before and after film release. For analysis, this study collects the information on the number of comments on online news and blogs in 70 Korean movies released in 2011 and 2012 from five weeks before film release to eight weeks after film release on a daily basis via Naver. This study also collects the information on the movie revenue using the statistical data of movie industry from Korean Film Commission. As a result of empirical data analysis, it is found that the two media showed no difference in movie revenue before film release, but after film release, the impact of blogs was more significant than that of online news.

• The Journal of the Convergence on Culture Technology
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• v.8 no.4
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• pp.435-444
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• 2022

There are three focuses in the paper. Firstly, the study identified what channels were most viewed by YouTube users to watch the 'Daejang-dong scandal,' which was the most powerful agenda to influence the candidate preference among voters during the 20th presidential election. Secondly, the study analyzed whether the political tone of the first videos was in line with that of the subsequent videos. Finally, we compared the sentiment of comments on the first and subsequent videos. The results showed that TBS 'News Factory' and 'TV Chosun News' represented liberal and conservative factions, respectively. Secondly, the political tone of channels that were viewed subsequently was neutral, but the conservative channel users left more negative comments and that was significant statistically. In addition, about 80% of the conservative and liberal channel users shared the same political tendency with the channel they watched first, and more than 90% of the comments left at the subsequent videos in line with that of at the first news. Based on these results, the study concluded that the voters tended to seek political news that was similar with their political ideology, and it was considered a sort of echo chamber phenomenon on the YouTube. The study suggests that the performance of high-quality journalism by traditional news outlet might contribute to decrease the negative influence of political contents on YouTube users.

• The Journal of the Korea Contents Association
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• v.18 no.11
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• pp.222-235
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• 2018

This study explores the factor which effects user's viewing on online in the situation of increasing viewing via OTT. After analyzing how the amount of news coverage and viewing rate affects user's active viewing, higher the number of views, In case of groundwave programs, if number of news coverage is high, hits of view and the number of comments is also high. While viewing rate, the number of views, the number of comments are independent of each other. In case of TV channels of comprehensive programming and cable TV, there is a interaction effect of viewing rate and the amount of news coverage. This study highlights the importance of the amount of news coverage when viewers is watching video on web.

• Korean Journal of Environment and Ecology
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• v.34 no.5
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• pp.396-401
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• 2020

As the world becomes more globalized, the non-native species issue has emerged as a problem that is growing internationally. In particular, the number of non-native turtles found in the wild has been increasing sharply in South Korea. At least 15 species of non-native turtles, including the red-eared slider (Trachemys scripta elegans) first imported in the 1970s, have been found in Korea. On October 15, 2019, an alligator snapping turtle (AST, Macrochelys temminckii) was found in a stream located in Gwangju city, South Korea. The discovery of AST became a big issue in South Korea as the animal is known for its large body size and aggressiveness and was featured widely in the mass media. In this study, to learn the public's perception of non-native species, we examined comments (opinions) to the online news articles about the AST. We collected 1,100 comments from the Internet news articles on the AST. Out of the 1,100 comments, 342 (31.1%) comments were related to non-native species' issues. Most of the respondents (97.7%, n=334) stated that the non-native species are a problem. Forty two comments mentioned potential threats posed by non-native species: non-native species' aggressive nature (n=11, 26.2%) and ecological disturbance (n=31, 73.8%). Lack of responsibility (n=122, 51.7%) was the major causative factor for the introduction of non-native species, and followed by indiscriminate pet trade (n=99, 42.0%), absence of relevant legislation (n=13, 5.5%), and absence of treatment (n=2, 0.8%). Animal registration (n=59, 45.7%) was the most commonly mentioned as the way to deal with the issue of the non-native species' invasion. Our results show that the public is aware of the seriousness of the invasion of non-native species, including AST. This study highlights that researchers and government officials need to consider the public's perception and opinions. We believe that our study can serve as an essential reference for the policy direction and the management of non-native species.

• Journal of the Korea Institute of Information and Communication Engineering
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• v.26 no.12
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• pp.1880-1889
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• 2022

The online portal platform provides online news with online comments, but the anonymity of comments causes incivility, and online comments are considered social problems. While there are many foreign language-based incivility detection studies, in-depth research is not being conducted in Korea since there has not been implemented Korean language dataset which is labeled detailed criteria of incivility. In this study, the incivility notation of comments was conducted in a total of 13 items, uncivil words were summarized. Furthermore, Attention algorithm was applied to each comment and summary to extract embedding vectors. 2-d CNN followed at the end to detect incivility in given data. As a result, we showed that the proposed algorithm is useful for anti-citizen detection such as name-calling and offensive tones. This study is expected to contribute to the formation of a healthy online comment culture by detecting uncivil comments which hinder democratic discourse.

• Journal of the Korea Academia-Industrial cooperation Society
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• v.21 no.7
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• pp.475-486
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• 2020

The purpose of present study is to identify the regional tourism resources using Webometric network analysis. The study focuses on Suseong area in Daegu metropolitan city. Various kinds of web-based data, for example, hit counts, online news, and public comments, were used to discover hot places and people's responses. The research question is, 'First, what is the optimum level of the search engine for suseong? Second, what is the online appearance of tourist resources in suseong? Which region is the center of tourism with high levels of emergence? Third, what are the main contents of news articles and comments related to the Suseong pond?'. The results show that the search engine optimization level in Suseong is lower than that in other areas in Daegu. In other words, tourism information and contents regarding Suseong are not highly visible on cyber space. Importantly, Suseong pond had the highest online presence. A close analysis of both online news and users' comments on Suseong pond, however, revealed the biggest concern as calling for improving public accessibility to tourism infrastructure. The findings are expected to contribute to policy development and service operation related to tourism resources in Suseong.