• Title/Summary/Keyword: New export market

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A study on a plan to increase produce and agricultural foods export (농산물 및 농식품 수출 확대를 위한 방안 연구)

  • Kang, Chang-Won
    • Journal of Distribution Science
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    • v.7 no.4
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    • pp.27-36
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    • 2009
  • In the performance of this research we aimed at surveying·studying the trouble factors, problems and improvement plans to extend agricultural products and agro-food and providing basic data for the globalization of Korean agricultural products and agricultural foods in future. All the respondents highly recognized, in general, the problems in exporting agricultural products and agro-food, and it was surveyed that the biggest reason lay in the insufficiency of the scout for new buyers and the lack in opening overseas market and marketing specialists. As for the problems of the supporting system of the export of agricultural products, it was pointed out that the level of recognition was fairly high, but the procedures were difficult, and they indicated the problems of non-benefits in spite of the recognition of the selection. For the purpose, it could be known that it required the publicity and education as to export supporting system, and also required the extension of export supporting system and the improvement of the system. Finally, in relation with the export promotion plan, the factors blocking the export promotion of agricultural products marked the highest in the weak management size and production foundation and the lack in export mind and special workforce. Therefore, considering that most of exporters of agricultural products are small/medium sized businesses, we foresaw that we lack in the opening of overseas market and the capacity of marketing activities, and analyzed that it was necessary to open an overseas market in the dimension of the government and cooperate with the marketing to solve the problems.

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Korea Plant Now & A Plan to Promote Its Export (우리나라의 플랜트 산업의 현황과 수출촉진 방안)

  • 신용하;조영준;손병진
    • Journal of Korean Society of Industrial and Systems Engineering
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    • v.15 no.26
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    • pp.201-215
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    • 1992
  • Plant industry, which get high added value, renders to finding a new market for foreign trade by reducing its trouble and promoting economic collaboration. Inspite of this advance, korea plant industry has low techical know-how and has not been koreanized yet. This report presents the range and characteristics of the korean plant industry in chapter one, the present condition in chapter two, and the trend of plant industry of the world in chapter three. It concludes by showing the reform measures of korean plant industry which promoting korean export.

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Exports of Cultivated Quinquefolium in The United States(1990~1994) (미국의 재배삼 수출 실적(1990~1994))

  • Lee, Dong-Phill;Park, Hoon
    • Journal of Ginseng Research
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    • v.20 no.2
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    • pp.188-192
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    • 1996
  • Export amount and price of P. quinquefolium of United States during 1990 to 1994 were briefly introduced. Export tended decreasing especially to Europe. Middle and South America appeared to be new market. Ginseng Board of Wisconsin Inc. and its Wisconsin seal program to curb Kinase white root were introduced.

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Trends and Effect of foreign Direct Investment in Fashion Industry (패션산업에서 해외직접투자 -무역과의 관계를 중심으로-)

  • 손미영;이은영;김하나
    • Journal of the Korean Society of Clothing and Textiles
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    • v.28 no.910
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    • pp.1341-1350
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    • 2004
  • With the advent of the globalization trend of the industry, the enterprises in the fashion industry around the world have witnessed a surge in exports and foreign direct investment (FDI). Many fashion enterprises in each country, along with the multi-national enterprises, have engaged in global outsourcing of the production process in order to increase their global competitiveness, and have attempted to expand their commercial presence in the world market by entering into other foreign markets. Such market entry attempts have lead to the increase of FDI and trade by the fashion enterprises. This study attempts to examine the interactive relation between FDI and export/import of fashion products in different fashion industries both worldwide and in Korea. First, we will look into the relation between export/imports and FDI of each regional fashion industry, then expand the study to the relation between those two factors found in the fashion industry of Korea in general, and finally, to the relation between the two factors in the fashion industry of countries that are the major export nations of fashion goods into Korea. The data which this study is based on were collected from the International Trade Statistics Yearbook Vol. II (UN, 1991-2002, New York: UN), UNCTAD Handbook of Statistics (UN, 1996-2001, Vienna: UN), UNCTAD database, the archives of the Korea Federation of Textile Industry and the archives of the Export-Import Bank of Korea. The methods of analysis used in this study were correlation, regression, and descriptive statistics of the data. The result of this study showed that each fashion industry of different regions was subject to a diversity of effects. For one, the fashion industry in Korea showed a significant correlation between outbound investment and both export and import. On the other hand, the apparel industry in Korea showed a significant correlation between outbound investment and imports, but no such correlation between outbound investment and exports.

Effect Analysis of OSMU on Entertainment Contents Export in East-Asia Market (아시아 시장에서 엔터테인먼트 콘텐츠 수출의 One Source Multi-Use(OSMU) 효과분석 - 일본.중국.대만.홍콩 시장을 중심으로 -)

  • Lee, Chan-Do
    • International Commerce and Information Review
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    • v.9 no.1
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    • pp.427-449
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    • 2007
  • The question of what our cultural goods might have known in a major exporting market, has intrigued investigators since 2000 year. Actually, Maybe Korean cultural assets just didn't have time to get to know International or Asia market. But now, a new euphoria can be tasted, on the lips of the small but growing Korean Contents Mania, as New Korean Wave-Crust begin to welcome the priciest contents from korea. Given Asian's surging population for our entertainment contents-drama, movie, music, character, etc., and the sense of a positive response its newly international market, it is hardly surprising. Now, Korea Wave must play an important roles in our country- economy, business, specially. This paper is seeking in OSMU on Korean Contents in East-North Asian Market, and is developing about Korean Wave study model. and It also points to a different strategy for exporting cultural contents, suggesting it should be effected for model to OSMU.

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Marketing Strategy of Korean Textile Industry for US market in Post Korea-Us FTA era. (한미 FTA에 대비한 미국 섬유시장 진출 전략)

  • Koh, Joong-Hyun;Kim, Joo-Nam
    • International Commerce and Information Review
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    • v.11 no.1
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    • pp.95-116
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    • 2009
  • Korea-Us FTA negotiation started in February 2006 with a view to overcoming those uncertainties in the global market and was finally concluded in April, 2007. The Agreement was officially signed between ministers two month later and it is expected to be ratified this year even though the process is most likely to be painful in both countries by the political resistances. For the new President of the United States, effective leadership will depends largely on how to encourage domestic industries such as Automobile industry and Iron and Steel industry from the financial crisis. Many trading partners of US worry about US foreign trade policy changes to protectionism that might be unequal to bear. Korea textile industry is one of the major industry in Korea as it occupies 15% of total number of manufacturers, 11% of total employment and 5% of national GDP. Korea-US FTA will provide a breakthrough for bouncing back by exploring new market. US agreed to remove all tariff and non-tariff barriers to 87% of textile items under trading. This study shows that Korean textile industry has been losing it's competitiveness as textile quota system abolished in the year 2005 and has been traced by pursuers such as China, India and Vietnam. In case of woven fabric which was a representing export item of Korea lost price competitiveness against China after 2005. This study seeks the strategy of Korea textile industry in the US market by utilizing the capacity of KOTRA offices in US. All possible statistical data obtained in the US were used for analysing the competitiveness. Fabrics and Garments are analysed independently with a view to finding out real trends of textile market in US. This study also suggest Korea's textile industry strategic ideas obtained from the potential buyers to show the way to penetrate into US market.

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A Study on the Tradeshow Application Strategies of Korean Trade Firms

  • Hong, Seon-Eui
    • THE INTERNATIONAL COMMERCE & LAW REVIEW
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    • v.52
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    • pp.73-96
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    • 2011
  • The economic globalization has contributed the easy interchangeability of goods and services worldwide and consequently this tendency gives a great impetus to the expansion of exhibition Nowadays there is no dispute that the exhibition industry contains Export Marketing, Sales, Market Research and New product launching. This paper is trade show strategy use for export firms. Therefore, paper discusses theory of exhibition, character and utility. Moreover study to basic strategy of participate in Trade show Participate in Trade show strategies are several point. First, Trade show goal accord to firm's purpose. Second, Devise of trade show competition strategy. Third, Support of government and relevant agency. forth, Trade Show insurance.

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An Analysis of the Export Performance of Korean Eyewear Products in China Market (국산 안경제품의 중국시장 수출성과 분석)

  • Shim, Jae-Hee
    • International Commerce and Information Review
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    • v.15 no.4
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    • pp.27-46
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    • 2013
  • The objective of this study is to analyze the export performance of Korean eyewear products in China market, and derive some implications from the results of the analysis. For the analysis, the statistical data from 2003 to 2013 produced by Korea International Trade Association were used, and Market Share Index, Trade Specialization Index, and Revealed Comparative Advantage Index as an analyzing method were selected. According to the analysis, Korea's eyewear goods market share in China's glasses market was less than 5% on average during the analyzing period amid recording chronic deficits in Korea's eyewear commodities trade to China and by product, contact lenses were competitive, while eyeglass frames, eyeglasses, eyeglass lenses and sunglasses were not competitive. The suggestions for revitalizing Korea's eyewear products exports to the China market are as follows: First, Korea's glasses industry must enhance the ability to develop creative and distinctive product design to meet the needs of Chinese consumers. Second, to meet Chinese consumers preferences, Korea's glasses industry must actively produce new materials and functional products. Third, Korea's glasses industry must improve brand awareness through the continuous launch of new products for the Chinese market. Fourth, Korea's glasses industry must actively promote strategic alliances with domestic and foreign enterprises, and the Hallyu marketing. Fifth, Korea's glasses industry must reasonably improve the unusual products distribution system. Finally, The government must prepare a systematic support system for eyeglasses industry.

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Revisiting the Asian Financial Crisis: Is Building Political Ties with Emerging Political Elites Beneficial during a Crisis?

  • Kyung Hwan Yun;Chenguang Hu
    • Journal of Korea Trade
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    • v.26 no.4
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    • pp.63-82
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    • 2022
  • Purpose - Drawing on relational institutional theory, we explored how demographic similarity between board members of a firm and newly emerged political elites led to firms' increased financial resource acquisition such as leverage ratio and decreased export intensity amidst the Asian financial crisis. We also studied how a firm's leverage ratio and export intensity can further affect firm profitability and financial credit rating. Design/methodology - We revisited and explored a unique, unprecedented crisis that affected most Korean firms: the Asian financial crisis that coincided with a governmental shift from a conservative to a liberal party. We collected demographic information from 432 listed Korean firms' board members and 43 political elites of the Blue House from 1998-2000 to create a demographic similarity measurement. We collected firms' financial information, built panel data, and used ordinary least squares regression to test our theory. Findings - Our results showed that demographic similarity between a firm's directors and newly emerged politicians had a positive association with a firm's leverage ratio but a negative association with a firm's export intensity. A firm's leverage ratio had a negative relationship with firm performance measured by firm profitability and financial credit rating. A firm's export intensity showed a positive effect on firm performance. Originality/value - We highlighted that during an economic crisis that coincided with a governmental shift and change of leading political actors, firms exerted efforts to survey the environment and build new external stakeholder relationships to cope with the changing landscape. We proposed that in an emerging market like Korea where low levels of trust and favoritism are prevalent across society, one of the relational institutional strategies that firms can employ is the selection of directors with similar demographic characteristics to political elites based on factors including birthplace and school affiliations. We examined the efforts of firms to build political networks with newly empowered political elites during a financial crisis, and the consequences of establishing such networks. We highlighted that during a financial crisis, the demographic similarity between a firm's board members and newly emerged politicians can provide firms with access to financial resources but can also result in poor management and reduced effort to enhance its international competitiveness.

Justification of eco-friendly organic ginseng products and the product R&D

  • Shin, W.
    • Korean Journal of Organic Agriculture
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    • v.19 no.spc
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    • pp.35-38
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    • 2011
  • In order to cope with change of Korean and global consumption trend, it is forecast that GAP cultivated ginseng & its processed products, Organic cultivated ginseng & its processed products, Sanyangsam & its processed products as well as existing white ginseng (products), red ginseng (products), Taekuksam (products), black ginseng (products) will enter into market and customer demands will create new consumption. Eventually, it is considered that the time has come for considering and carrying out together for raw material cultivation and production, research and development of processed products and export and distribution of domestic and overseas market.