• 한국식생활문화학회지
• /
• 제30권2호
• /
• pp.182-189
• /
• 2015

This study assessed the effect of color marketing in the RTD coffee industry in Korea. In order to investigate the effect of color marketing, this study measured the characteristics of color marketing as well as brand image and attitude in accordance with behavioral intention to purchase. Data were collected using questionnaires, and a total of 310 questionnaires were distributed with 298 entered for data analysis. Frequency analysis, factor analysis, correlation, and multiple regression analysis were tested using SPSS. A total of seven factors were extracted, including brand attitude, purchase intention, association, identification, brand awareness, symbolism, and attention. Significances were found between brand awareness and identification (p<0.001) and attention (p<0.001). In the relationship between characteristics of colors and brand attitude, significances were found in identification (p<0.001), attention (p<0.001), and association (p<0.001). Further, brand attitude and brand awareness had a significant positive effect on purchasing intention of RTD coffee. Results of this study suggested that color marketing is a good marketing tool to persuade potential consumers to purchase RTD coffee based on brand attitude and brand awareness.

• Journal of Mechanical Science and Technology
• /
• 제18권12호
• /
• pp.2158-2173
• /
• 2004

In this paper, the higher order terms in the crack tip stress fields are investigated macroscopically for more realistic assessment of structural material behaviors. For reactor pressure vessel material of A533B ferritic steel, effects of crack size and temperature have been evaluated using 3-point SENB specimens through a series of finite element analyses, tensile tests and fracture toughness tests. The T-stress, Q-parameter and q-parameter as well as the K and J-integral are calculated and mutual relationships are investigated also. Based on the evaluation, it has proven that the effect of crack size from standard length (a/W=0.53) to shallow length (a/W=0.11) is remarkable whilst the effect of temperature from -20$^{\circ}C$ to -60$^{\circ}C$ is negligible. Finally, the cleavage fracture toughness loci as a function of the promising Q-parameter or q-parameter are developed using specific test results as well as finite element analysis results, which can be applicable for structural integrity evaluation considering constraint effects.

• 한국학교수학회논문집
• /
• 제2권1호
• /
• pp.231-242
• /
• 1999

The focus of this development program is to input multimedia materials into learning according to the trend of recent social changes and to maximize the learning effect for improving problem-solving by offering familiar teaching materials. The expecting effects of this study are as follows: 1. This program helps students acquire mathematical concepts and principles about circular equation through concrete examples using a variety of media - text, voice, sound, and animation and so on - , makes it possible individual learning which was difficult for students to expect at the existing multitude class as progressing learning each unit on the screen and the perfect learning by offering FEED BACK 2. This program varied the difficulty of learning contents to learn according to learning abilities of learners by using animation and making the most of merits of computer and was able to improve learning effect by studying in a mutual way with managing learning procedure nonsuccessively. 3. Class using CAI program about developed circular equation unit has a positive effect on improving problem-solving by becoming from teacher centered class to student centered one. 4. This program makes students understand the contents of auxiliary learning in multimedia computer more efficiently, and cultivate abilities to adopt in accordance with changes in the future society by forming familiar computer mind.

• 상하수도학회지
• /
• 제23권4호
• /
• pp.417-430
• /
• 2009

A BNR comprehensive performance evaluation (BNR CPE) system was established employing system-oriented evaluation methodology for biological nutrient removal (BNR) processes based on the CPE techniques developed by U.S. EPA for evaluation of conventional biological processes. The BNR CPE system applied to five domestic BNR plants adopting $A^2/O$ process confirmed that all target plants except the smallest one had not any serious defective performance and process stability was enhanced with increasing plant size. The system also clearly verified relatively poor performances in anoxic reactors without exception mainly due to influent carbon limit rather than functional defect. Consistent good performances were confirmed even during both winter season and wet weather generally known to be difficult to achieve satisfactory removals. Presentation of evaluation results by modified radar chart system simplified and clarified the evaluation and analysis procedures. The BNR CPE system could not only discover readily the causes of present and prospective poor performances but also facilitate the suggestion of their optimization options. Mutual effect and cause-and-effect among operation parameters and unit processes were also found easily using the evaluation system. The system justified that the adverse effect of defective operating parameters could be compensated by other favorable parameters, especially in anaerobic and anoxic reactors as well as during the winter season.

• 대한전자공학회논문지TC
• /
• 제48권5호
• /
• pp.46-53
• /
• 2011

유한한 기판크기가 E-평면으로 배열된 선형 위상 배열 안테나의 방사 특성에 미치는 영향을 연구하였다. 여러 가지 기판 크기에 따른 active reflection coefficient 와 average active element pattern 으로부터 선형 배열안테나의 방사특성을 예측하였다. E-평면과 만나는 기판 가장자리까지의 거리 변화가 H-평면과 만나는 기판 가장자리까지의 거리 변화에 비해 위상 배열 안테나의 방사 패턴 특성에 미치는 영향이 큰 것을 알 수 있었다.

• 한국간호교육학회지
• /
• 제29권3호
• /
• pp.281-291
• /
• 2023

Purpose: The purpose of this study is to confirm the relationship between nursing students' self-determination and life satisfaction in order to clarify the mediating effect of grit and social support, which can have a mutual influence on self-determination and life satisfaction. Methods: The data collection for this study was conducted from January 1 to 31, 2022, with nursing students enrolled in nursing departments at six universities located in three regions. The data collected in this study were analyzed using the IBM SPSS statistics 25.0 program. Results: The study found correlations between life satisfaction and self-determination (r=.64, p<.001), grit (r=.41, p<.001), and social support (r=.46, p<.001). Grit (B=0.06) and social support (B=0.06) showed a mediating effect in the relationship between self-determination and life satisfaction. Conclusion: Based on the results of the study, it is suggested that a program that can enhance the life satisfaction of nursing students be developed and implemented by focusing on social support, which is an external resource, and self-determination and grit, which are internal resources.

• 유통과학연구
• /
• 제21권12호
• /
• pp.91-102
• /
• 2023

Purpose: This study analyzed the structural relationship between interaction quality and relationship satisfaction, towards providing managerial implications for effective relationship management in the B2B market. Research design, data and methodology: The following survey was conducted only if respondents had used the airline's B2C more than twice. A total of 398 copies were collected and empirical analysis was conducted using AMOS 18.0 and PASW 18.0. Results: The flexibility, quickness, and fairness that make up the interaction quality in airline B2C have been shown to have a significant impact on trust, relationship performance and relationship satisfaction. Conclusions: Usefulness, quickness, and fairness, which are sub-variables of airline B2C mutual quality, have a positive effect on trust. In addition, trust was found to have a positive effect on relationship performance and relationship satisfaction. We draw implications for the importance of interaction quality in order to strengthen and sustain relationships with users in the airline B2C distribution market. In addition, in order to build meaningful relationship performance and relationship satisfaction, interaction quality and trust level should be examined first, and interaction quality improvement should be the top goal.

• International Journal of Advanced Culture Technology
• /
• 제12권1호
• /
• pp.20-25
• /
• 2024

The qualitative effect of class is influenced by the instructor's class design and operation method, but it comes from motivating students to actively participate in class and utilizing potential qualities that lead to student-centered learning. Students' activities and the quality development of class participation can be utilized in presentation-based classes. This could be confirmed through the presentation classes in English language curriculum applied to English major students in Korea. In other words, with presentations conducted in language-theoretic classes such as phonetics/phonology, and syntax, it turned out that immersion in learning, concentration on class, and motivation for learning can be improved, developing systematic self-directed learning ability and cooperative mutual communication ability. Instructors need to lead the direction and design of the classes, but the actual educational effect depends on how students accept the academic tasks, how well they understand the learning contents, and how well they can systematically transmit them to others. In this respect, this study aims to investigate that learner-centered presentation classes contribute to making learners develop their competencies in class design, data utilization, imparting knowledge, and communication, which would bring about the improvement of learning quality and educational effects.

• 한국치위생학회지
• /
• 제10권1호
• /
• pp.173-183
• /
• 2010

Objectives : The purpose of this study was to provide basic materials for defining educational direction of dental hygiene department and establishing the instruction to improve direction consulting and academic effect of dental hygiene department student. Methods : The researcher surveyed the relation among job aptitude, academic ability and academic performance by selecting 131 dental hygiene department students of P university as study targets. Results : For high school classifications, direction searches and academic abilities of dental hygiene department students of P university, it was found that classical high school was 68.7% and vocational high school was 31.3%. For job aptitude, social type was 58.0% and artistic type was 26.0% so they were usual. For academic ability, interpersonal relation($12.78{\pm}1.34$), music/rhythm was($12.32{\pm}1.09$) and natural($12.32{\pm}1.00$) showed high scores in order over the first, the second and the third field and language/vocabulary(22.6%) and music/rhythm(21.6%) was the next. For academic performance depending on high school classification, job aptitude and academic ability, there was a significant difference in high school classification by classical high school($86.55{\pm}8.21$) and vocational high school($85.34{\pm}11.31$)(p<0.05) and there was also a significant difference in job aptitude by social type($85.45{\pm}9.42$) and artistic type($88.41{\pm}6.93$)(p<0.05). In the mutual relation between academic ability and academic performance, the high academic ability score in the first field was led to the high score in the second and the third field, showing significant mutual relation(p<0.00). Conclusions : This research has been accomplished by college students of dental hygeine department, so you have to consider before generalizing these results. Therefore it is required to research more, likewise using a comparison with other students or it should be conducted by general people.

• 경영과정보연구
• /
• 제34권4호
• /
• pp.67-81
• /
• 2015

본 연구의 목적은 보건의료산업 주식 시장에 대해 거시경제변수에 대한 요인이 미치는 영향을 알아보고자 한다. 첫째, 의약품지수는 국공채금리와 환율을 원인변수로 하며 콜금리변수와는 상호영향 관계를 가진다. 즉 금리와 환율의 변화는 의약품산업에 영향을 미치는 변수로서 주의해야 한다는 것이다. 둘째, 의료기기지수는 콜금리, 국공채금리, 환율에 대해 상호 원인변수로 작용하며 경상수지변수를 원인변수로 한다. 즉 의료기기산업에 대해 금리와 환율 그리고 경상수지의 변화가 영향을 미칠 수 있다는 것이다. 셋째, 의약품 지수에 영향을 미치는 변수의 관계를 추가적으로 분석하면 콜금리와 환율은 음(-)의 관계이며 국공채금리와는 양(+)의 관계를 가진다. 의료기기 지수에 영향을 미치는 변수의 관계를 분석하면 환율과는 음(-)의 관계이며 국공채금리와는 양(+)의 관계를 가진다.