• 패션비즈니스
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• 제14권5호
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• pp.49-65
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• 2010

The purpose of this paper is to derive the categories of negative e-WOM (electronic word of mouth) via consumer review. Disclosing the details of negative e-WOM based consumer reviews has never been done before. For this reason, a content analysis was adopted to provide knowledge and understanding of the phenomenon. This paper analyzes the content of 630 consumer reviews posted on the open market internet site, www.auction.co.kr. The analysis was conducted from October 20th, 2008 to March 10th, 2009. The results indicated that the negative e-WOM based consumer reviews can be divided into two categories: the cognitive evaluation and the expression of consumer's emotion. The category of cognitive evaluation is consisted of negative e-WOM of product, negative e-WOM of service, and warning about the risk of purchasing products. The category of expressing consumers' emotion are composed of venting customers' dissatisfaction and passive response of dissatisfaction. Investigating the details of negative e-WOM has a number of implications. Most importantly, the results revealed multidimensional structure of negative e-WOM. This understanding of negative e-WOM communication allows marketers to improve products and services that better meet customers' current and future needs.

• 한국감성과학회:학술대회논문집
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• 한국감성과학회 2002년도 춘계학술대회 논문집
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• pp.195-200
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• 2002

ART (Adaptive Resonance Theory [1]) neural network and its variations perform non-hierarchical clustering by unsupervised learning. We propose a scheme "arboART" for hierarchical clustering by using several ART1.5-SSS networks. It classifies multidimensional vectors as a cluster tree, and finds features of clusters. The Basic idea of arboART is to use the prototype formed in an ART network as an input to other ART network that has looser distance criteria (Ishihara, et al., [2,3]). By sending prototype vectors made by ART to one after another, many small categories are combined into larger and more generalized categories. We can draw a dendrogram using classification records of sample and categories. We have confirmed its ability using standard test data commonly used in pattern recognition community. The clustering result is better than traditional computing methods, on separation of outliers, smaller error (diameter) of clusters and causes no chaining. This methodology is applied to Kansei evaluation experiment data analysis.

• Animal cells and systems
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• 제14권3호
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• pp.225-236
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• 2010

We compared the composition of phospholipid fatty acids (PLFA) to assess the microbial community structure in the soil and rhizosphere community of non-transgenic watermelons and transgenic watermelons in Miryang farmlands in Korea during the spring and summer of 2005. The PLFA data were seasonally examined for the number of PLFA to determine whether there is any difference in the microbial community in soils from two types of watermelons, non-transgenic and transgenic. We identified 78 PLFAs from the rhizosphere samples of the two types of watermelons. We found eight different PLFAs for the type of plants and sixteen PLFAs for the interaction of plant type and season. The PLFA data were analyzed by analysis of variance separated by plant type (P<0.0085), season (P<0.0154), and the plant type${\times}$season interaction (P<0.1595). Non-parametric multidimensional scaling (NMS showed a small apparent difference but multi-response permutation procedures (MRPP) confirmed that there was no difference in microbial community structure for soils of both plant types. Conclusively, there was no significant adverse effect of transgenic watermelon on bacterial and fungal relative abundance as measured by PLFA. We could reject our hypothesis that there might be an adverse effect from transgenic watermelon with our statistical results. Therefore, we can suggest the use of this PLFA methodology to examine the adverse effects of transgenic plants on the soil microbial community.

• 수산해양기술연구
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• 제47권3호
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• pp.222-233
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• 2011

This study is for the multi-dimensional analysis of diverse data sets for artificial reefs off the coast of Shimonoseki, Yamaguchi prefecture, Japan. Various data sets recorded in artificial reefs ground were integrated in new GIS software: to reveal the relationships between water temperature and fish schools; to visualize the quantitative connection between the reefs and the fish schools; and to compare the seabed types derived from two different data sources. The results obtained suggest that the application of GIS in analyzing multi-dimensional data is a better way to understand the characteristics of fish schools and environmental information around artificial reefs and particularly in the evaluation of the effectiveness of artificial reefs.

• 한국의류학회지
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• 제24권3호
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• pp.313-322
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• 2000

The purpose of this study was to investigate the characteristic and image of oriental costume designs which represented among three countries, Korea, China and Japan. The specific objectives were: 1) to find out the positioning of oriental costume design. 2) to find out relation to oriental costume image and preference. The stimulus were 75 costume designs of contemporary costume which represented the traditional images of three countries Korea, China and Japan. The main survey of questionary consisted of their evaluation of the oriental costume image by 26 semantic differential bi-polar scales and the subjects were 99 female students majoring in clothing and textile. The data were analyzed by Multidimensional Scaling Method and Regression Analysis. The specific objective were as follows: 1. According to image positioning. The oriental costume design was classified by simple-decorative, soft-hard. 2. As result of regression analysis. The preference of oriental costume image was related to attractive factor.

• Asian Pacific Journal of Cancer Prevention
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• 제15권21호
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• pp.9499-9503
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• 2014

This study aimed to examine the relationship between body image satisfaction and breast self-screening behaviors and intentions. The sample for this cross-sectional study consisted of 842 female university students who were recruited from a number of public and private universities. Data were obtained between the months of November and December, 2013, using multistage random cluster sampling. Main research variables were breast cancer screening behavior and intentions, demographic factors, and the total scores on each of the Multidimensional Body-Self Relations Questionnaire (MBSRQ-Appearance Scales) subscales. Results of multivariate analysis showed that having higher satisfaction and more positive evaluation of appearance were related to having performed breast self-examination more frequently in the last year and intending to perform breast self-examination more frequently in the next year. Longitudinal research can potentially provide detailed information about overall body image satisfaction and breast cancer screening behavior among various communities.

• 한국정보처리학회:학술대회논문집
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• 한국정보처리학회 2000년도 추계학술발표논문집 (상)
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• pp.109-112
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• 2000

이동 단말기 관리, 무인 항공 제어 시스템 둥의 시스템에서는 검색 대상의 정보(위치, 여러 가지 상태등)가 시시각각으로 빠르게 변화하므로 현재의 상태를 정확히 파악하기 위하여 많은 양의 자료 검색, 변경 요청이 빈번히 발생한다. 이와 같은 시스템에서의 상태 정보 검색은 자료의 효용성이 사라지기 전에 이루어져야 하므로 디스크 I/O가 많은 디스크 상주형 데이터베이스로는 한계점을 안고 있다. 또한 빠른 검색을 지원할 수 있는 주기억장치 상주형 데이터베이스로는 다량의 데이터를 저장해야 하는 어려움을 안고 있다. 본 논문에서는 위와 같은 실시간 검색 기능과 대용량 자료 저장의 2가지 요구 사항을 만족시키기 위한 내장형 주기억장치 저장 시스템을 개발하였다.

• 한국소음진동공학회:학술대회논문집
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• 한국소음진동공학회 2003년도 추계학술대회논문집
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• pp.298-303
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• 2003

The eccentric rotor system has various problems by vibration of unbalance mass. Specially, it is difficult to analyze vibration problem for the drum washing machine due to correlation of transmission paths. We analyze the mechanical structure by multidimensional spectral density to identify the maximum vibration magnitude at the frequency domain. It estimates the coherence function of the signals to pass the transmission paths. In case of the drum washing machine, because the transmission paths are correlated partially it needs to determinate the priority ranking. And the correlated parts are eliminated using conditioned spectral density function. Finally the shielding effect method confirms the reasonability of the modeling.

• 한국의류산업학회지
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• 제4권1호
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• pp.11-18
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• 2002

The purpose of this study was to investigate the characteristic and composition factor of Japanese costume design. The stimulus were 25 contemporary costume design which represented the traditional image of Japanese. The main survey of questionary consisted of their evaluation of the Japanese costume image by 26 semantic differential bipolar scales and the subjects were 99 female students majoring in clothing and textiles. The data were analyzed by Factor analysis, Multidimensional Scaling Method and Regression Analysis. The major findings were as follows. As a result of design analysis, contemporary Japanese costume design which represented the traditional image had traditional form, color, texture, pattern, etc. Through factor analysis about Japanese costume image 7 factors were identified; Attractiveness, Attention, Cool and warm, Neatness, Activeness, Maturity, Classics. According to image positioning, Japanese costume design was classified by simple-decorative, soft-hard. As the result of regression analysis, The preference of Japanese costume image was related to attractive factor.

• 한국감성과학회:학술대회논문집
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• 한국감성과학회 2002년도 춘계학술대회 논문집
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• pp.295-299
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• 2002

본 연구에서는 피륙의 물리화학적 특성에 의해 결정되는 촉감, 태 이외에도 색채, 무의 등 여러 요소들의 영향을 받아 복합적으로 표현되는 의류소재의 총체적인 개념인 의류소재 이미지는 어떤 것들이 있으며 이러한 이미지들은 어떻게 분류될 수 있는지를 알아보기 위하여 의류소재 이미지의 평가를 위한 축을 개발해 보았다. 1995년부터 2000년까지의 Texjournal과 인터패션플래닝에서 발간되는 98/99FW부터 0255까지 트렌드 북에서 소재를 설명하는 형용사를 조사하여 유사한 형용사를 통합 처리하여 87개의 형용사를 최종 추출하여 형용사쌍을 만들고 소재 자극 없이 형용사쌍이 주는 소재이미지만을 가지고 쌍비교법을 통해 유사성을 7점 척도로 표시하도록 하였다. 얻어진 결과를 다차원척도법을 이용하여 분석하여 87개의 형용사의 평가차원을 살펴보았다. 의류소재 이미지를 평가하는 축을 다차원 척도법을 이용하여 개발한 결과 '남성적-여성적', '새로운-낡은 듯한', '캐주얼-클래식', '모호한-정돈된'의 4가지 차원의 8개축이 개발되었다.