• 제목/요약/키워드: Multi-group SEM Analysis

검색결과 57건 처리시간 0.022초

AlOx와 SiO2 형판위 CdSe와 CdS 박막의 우선방위(Preferred Orientation) 특성 (The Preferred Orientation of CdSe and CdS Thin Films on the AlOx and SiO2 Templates)

  • 이영건;장기석
    • 한국군사과학기술학회지
    • /
    • 제15권4호
    • /
    • pp.502-506
    • /
    • 2012
  • In order to find the structural characteristics of the thin films of group II-VI semiconductor compounds compared with those of powder materials, films were made of 4 powders of ZnS, CdS, CdSe, and CdTe(Aldrich), each with 99.99 % purity. For the ZnS/CdS multi-layers, the ZnS layer was coated over the CdS layer on an $AlO_x$ membrane, which served as a protective layer within a vacuum at the average speed of 1 ${\AA}$/sec. After studying the structures of the group II-VI semiconductor thin films by using X-ray spectroscopy, we found that the ZnS, ZnS/CdS, CdS, and CdSe films were hexagonal and exhibited some degree of preferred orientation. Also, the particles of the thin films of II-VI semiconductor compounds proved to be more homogeneous in size compared to those of the powder materials. These results were further verified through scanning electron microscopy(SEM), EDX analysis, and powder and thin film X-ray diffraction.

패션 사회적기업과 공익연계마케팅의 유사한 사회적가치 추구 활동에 대한 소비자 반응 연구 (Research on Consumer Responses to Similar Social Value Seeking Activities Conducted by Fashion Social Enterprises and Cause-Related Marketing)

  • 서민정
    • 한국의류학회지
    • /
    • 제43권4호
    • /
    • pp.506-520
    • /
    • 2019
  • This study first investigates relationships among fashion consumer's positive emotion toward social value seeking activities (SVSA), enterprise image (EI), enterprise-perceived quality (EPQ), and purchase intention. Additionally, it demonstrates if the confirmed relationships are different in similar SVSA between social enterprise and cause-related marketing (CRM). An online experiment using a 2 (the implementation organization of social values: social enterprise vs CRM) ${\times}2$ (SVSA: support of vulnerable group vs environmental protection) factorial design was conducted to test the established hypotheses. Participants were randomly assigned to one of four conditions, and the collected data were analyzed using a partial least squares structure equation modeling (PLS-SEM) and partial least squares multi-group analysis (PLS-MGA). The results revealed that positive emotion toward SVSA directly influenced EI and purchase intention. EI and EPQ were identified as sequential mediators linking positive emotion toward SVSA and purchase intention. A finding for similarity in consumer response paths between social enterprises and CRM highlights that social enterprises need to develop a marketing strategy distinguished from CRM.

Factors Affecting Parents' Intention to Choose English Centers: The Role of STEM Education

  • Tran, Do-Van-Anh;Nguyen, Ngoc-Duyen;Tang, Thai-Ngoc;Le, Dinh-Bao-Nhi;Vo, Huyen-Yen-Nhi;Le, Hoanh-Su
    • Journal of Multimedia Information System
    • /
    • 제7권1호
    • /
    • pp.87-96
    • /
    • 2020
  • Parents' desire for daily English practice for students and the urge for a etter English education has led to a demand for a highly qualified educational curriculum. In addition to getting deep-dive insights into parents' decision-making process, the increasingly important role of STEM education method has been proved in accordance with plenty of evidenced-based many of previous research. This study was conducted to examine the five independent factors affecting parents' intentions when designating English centers for their children, respectively named: Facility, Teachers, Brands, Social factors and Tuition. Through a preliminary approach, 235 samples were analyzed. Analysis of the sample responses reveals the importance level of five independent factors affecting Parents' intention to choose English centers in descending order: Facilities, Teachers, Brands, Tuition and Social factors. Furthermore, a positive correlation was found between STEM and Intention to choose English centers, indicating that whether the center applies STEM-related curriculum in English courses or not, in fact, has a significant impact on parents' decision. In terms of attitude towards STEM, further statistical tests revealed an interesting finding, which is the fact that how STEM affects Intention of parents is directly proportional to the Attitude towards STEM. With the help of SPSS 20 and AMOS 20, the SEM analysis was processed in order to draw conclusions about factors impacting Intentions to choose English centers. Combining with Multi-group analysis, the major role of STEM education has been assessed in relation to plenty of correlations. In light of recent major and massive growth of English teaching market in Vietnam, several suggestions and recommendations in terms of sustainable developments have been displayed in this research.

O2O 서비스의 지속이용의도에 관한 연구 : 이용자 혁신성의 조절효과를 중심으로 (A Study on the Intention of Continuous Usage of O2O Service: Focusing on the Moderating Effect of User Innovation)

  • 이옥;이문봉
    • 한국정보시스템학회지:정보시스템연구
    • /
    • 제29권2호
    • /
    • pp.51-69
    • /
    • 2020
  • Purpose Today, the increasing of internet use and the expansion of internet range provide us with many opportunities. Therefore, this study examine relation of perceived ease of use, perceived playfulness, perceived risk, perceived usefulness based on previous studies. And we examine the effect of O2O service satisfaction on continuous use intention. Also, we studied the relationship between perceived ease of use, perceived playfulness, perceived risk, perceived usefulness according to user innovation. Design/Methodology A Structural Equation Model(SEM) method was used to test the theoretical framework based on a sample of 451 respondents who have experienced the O2O service. Factor analysis and confirmation factor analysis was conducted to check the reliability, convergency validity and discriminant validity. To test moderating effect of the user innovation, multi group analysis was conducted. Findings First, perceived ease of use, perceived playfulness, perceived risk have significant effects on perceived usefulness. Second, perceived usefulness of O2O service have a positive effect on satisfaction. Third, satisfaction of O2O service have a positive effect on continuous use intention. The relationship that perceived ease of use, perceived playfulness, perceived risk affect perceived usefulness is differ depending on user innovation. Based on these findings, this study suggested to marketing practitioners the need for different approach by a user innovation.

고등학생의 학업적 자기효능감, 외적동기, 흥미, 과학 과목 성취도의 구조적 관계와 성별에 따른 잠재평균 분석 (The Structural Relationship and Latent Means Analysis of Gender among Academic Self-Efficacy, Interest, External Motivation and Science Achievement for High School Students)

  • 주영주;정영란;이유경
    • 한국과학교육학회지
    • /
    • 제31권6호
    • /
    • pp.876-886
    • /
    • 2011
  • 본 연구는 고등학교 과학 과목에서의 학업적 자기 효능감, 외적동기, 흥미 및 성취도의 성별에 따른 잠재평균 분석 및 변인들 간의 구조적 관계를 규명하고자 하였다. 이를 위해 PISA 2006의 한국 학생 데이터를 사용하여 잠재평균 비교 및 변인 간의 인과관계를 살펴보았다. 다집단 분석의 잠재평균 비교 결과, 남학생을 참조집단으로 삼았을 때 여학생들의 잠재평균은 학업적 자기효능감, 외적동기, 흥미에서 모두 낮게 나타났다. 또, 학업적 자기효능감, 외적 동기는 흥미에 영향을 미쳤고, 학업성취도에는 학업적 자기효능감, 흥미, 외적 동기의 순으로 영향을 미쳤다. 본 연구결과를 바탕으로 고등학교 과학과목에서 흥미 증진 및 성취도 향상을 위해 학업적 자기효능감을 높이고, 동기 진작 방안이 고려되어야 할 것이다.

부모의 심리적 통제와 청소년의 학교적응 간의 관계 : 희망의 매개효과를 중심으로 (The Relationship between Parental Psychological Control and Adolescent School Adjustment : Hope as a mediator)

  • 오연경;임정하
    • 한국가정과교육학회지
    • /
    • 제29권3호
    • /
    • pp.1-14
    • /
    • 2017
  • 본 연구는 부모의 심리적 통제가 청소년의 학교적응에 미치는 영향과 이들의 관계에서 희망의 매개효과를 알아보기 위하여 수행되었다. 서울과 강원지역의 중 고등학생 403명을 대상으로 t검증, 상관분석, 구조방정식 모형, 다집단 분석을 실시하였다. 주요 연구결과는 다음과 같다. 첫째, 부모의 심리적 통제와 청소년의 희망 수준은 청소년의 성별에 따라 유의한 차이가 없었다. 하지만, 학교적응 중 학교교사 요인에서 남학생 집단의 평균이 여학생 집단의 평균보다 높았다. 둘째, 부모의 심리적 통제는 청소년의 학교적응에 직접적으로 영향을 미치기도 하였고 희망을 매개로 하여 학교적응에 간접적으로도 영향을 미쳤다. 즉, 청소년들은 부모의 심리적 통제를 높게 지각할수록 희망 수준이 낮았고, 희망 수준이 낮을수록 학교적응력도 낮았다. 이러한 부모의 심리적 통제와 청소년의 희망 및 학교적응의 관계는 청소년의 성별에 따른 차이가 없는 것으로 나타났다. 그러므로 청소년이 적응적인 학교생활을 할 수 있도록 부모의 심리적 통제를 감소시키고 청소년의 희망을 증진시키는 다양한 개입이 이루어져야 할 것이다.

코로나 방전처리에 의한 폴리에스테르 및 P/C 혼방직물의 복합기능화 가공(I) -난연 및 위생가공- (Multi-Functional Finish of Polyester and P/C blend Fabrics by Corona Discharge(I) -Flame-Retardant and Sanitary Finish-)

  • Lee, Bang One;Pak, Pyong Ki;Lee, Hyun Ja;Lee, Hwa Sun
    • 한국염색가공학회지
    • /
    • 제9권2호
    • /
    • pp.1-9
    • /
    • 1997
  • This paper was carried out to introduce flame retardant and antibiotic properties to polyester(PET) and polyester/cotton(P/C) blend fabrics. PET and P/C blend fabrics were treated by a paddry-cure method in the aqueous solutions of the finishing agents(JA 6034, JA 6050, DC-5700). The corona discharge technique was applied to increase the polar group of the polymer surface. The characteristics of the treated fabric were investigated by means of scanning electron microscope (SEM) and electron spectroscopy for chemical analysis(ESCA), and water penetration time, limiting Oxygen index(LOI), and K/S value were also measured. Wettability of the fabrics was increased considerably with the corona discharge treatment. ESCA was used to elucidate the surface chemical composition of the fabrics treated with the corona discharge. Relative Ols intensity increased and oxygen was incorporated in the form of -C-O-, -C=O, and O=C-O on the polymer surface. The current study indicated that corona discharge treatment was effective for modifying the polymer surface.

  • PDF

The Factors Influencing the Use of Shared Economy-Based Mobility Services

  • KIM, Hyeong-Min
    • 유통과학연구
    • /
    • 제18권1호
    • /
    • pp.107-121
    • /
    • 2020
  • Purpose: Shared mobility services are the most notable in the shared economy; however, they have yet to be activated in Korea due to various regulations and conflicts amongst stakeholders. Nevertheless, shared mobility has become an irresistible trend of the times, as it can cause a great deal of economic and environmental benefits. In this vein, the purpose of this study is to contribute to the revitalization of shared mobility services in Korea and to provide service providers with implications for developing consumer-oriented marketing strategies. Research design, data and methodology: Based on the reasons that the users do not use shared mobility service, the factors influencing the behaviors of shared mobility users are structured and analyzed in a reliable, technical and procedural manner. To this end, the theory of reasoned action (TRA) of Ajzen and Fisbbein, the initial trust model (ITM), task technology fit (TTF) and switching cost (SC) are adopted. A total of 202 questionnaires were collected from the respondents who were aware of shared mobility. Then statistical processing of the collected data used SmartPLS(v.3.2.8), a PLS-SEM (Partial Least Squares Structural Equation Modeling) analysis program. The steps of the analysis are as follows. First, a PLS-Algorithm analysis was performed to evaluate the measurement model, and a Bootstraping and Blindfolding analysis was performed to evaluate the structural model and verify the hypotheses. Second, a multi-group analysis (PLS-MGA) was conducted to further analyze the differences depending on whether or not users experienced shared mobility service. Results: The results showed that initial trusts model (ITM) and task technology fit (TTF) have positive effects on users' behaviors through the mediation of the intention to use. As opposed to the assumption, switching costs did not have negative moderating effects in relation to the intention to use and users' behaviors. The influence of IT self-efficacy was significant, depending on the prior experience to use shared mobility services. Conclusions: This study will contribute to the revitalization of domestic shared mobility services and the formulation of service providers' marketing strategies. In future studies, there is a need to explore, reconstruct, and validate factors other than the impact factors of the shared mobility services used in this research model.

Factors Influencing the Purchase Intention of EVs Among Korean and Chinese Consumers

  • Jian Cong;Kyoung-Suk Choi;Tongshui Xia
    • Journal of Korea Trade
    • /
    • 제27권4호
    • /
    • pp.77-100
    • /
    • 2023
  • Purpose - Using the Model of Goal-Directed Behavior (MGB), this study identifies the critical factors that influence consumer intention to purchase an electric vehicle (EV). This study also provides differentiated policy implications to the Korean and Chinese governments and EV-related companies for the expansion of the EV market in both countries by comparing consumers' perceptions of EV purchase intentions. Design/methodology - Our extended MGB model adds to the standard model consideration of financial incentives, perceived risks, and environmental concerns. An online survey was conducted of Korean and Chinese consumers. Based on the collected responses, all tested hypotheses were verified using PLS-SEM (Partial Least Squares-Structural Equation Modeling). Differences in the path analysis results between Korea and China were compared and verified using Henseler's MGA (multi-group analysis), the parametric test, and the Welch-Satterthwaite test. Findings - The most critical factor that influences the intent to purchase an EV in consumers from both countries is personal desire. PBC and SN were identified as the critical factors that respectively increase personal desire in Korea and China. In addition, in Korea, among the three factors EC, FIP, and PR, environmental concerns were found to have the most significant impact on attitudes and purchase intention. In contrast, in China, economic factors (specifically financial incentives) had greater importance than environmental issues. Originality/value - This study has academic contributions in that it presents a new research model that includes financial incentive policies, environmental concerns, and perceived risk variables based on the MGB to explore consumers' purchase intentions. This study can also make a practical contribution in that it provides some meaningful implications to the governments and EV-related companies of both countries based on the differences in the analysis results of the Korean and Chinese markets.

연령 집단별 노인의 주관적 건강인식이 삶의 만족도에 미치는 영향과 사회활동참여의 매개효과 (Analysis of the Effects of Self-Perceived Health on Life Satisfaction and Mediating Effect of Social Activities of the Elderly by Age Group)

  • 손근호;김경호
    • 한국콘텐츠학회논문지
    • /
    • 제20권7호
    • /
    • pp.127-138
    • /
    • 2020
  • 본 연구는 노인의 주관적 건강인식과 사회활동참여가 삶의 만족도에 미치는 영향 및 사회활동참여의 매개효과를 연령집단별로 분석한 것이다. 이를 위해 고령화연구패널조사 6차년도(2016) 자료를 활용하여, 만65세이상 75세 미만의 전기노인 2,106명, 75세 이상의 후기노인 2,219명을 대상으로 구조방정식모형을 사용했다. 분석결과, 주관적 건강인식 수준과 사회활동참여의 정도 및 삶의 만족도 수준 모두가 전기노인이 높은 것으로 나타났으며, 사회활동참여의 매개효과는 전기노인에게만 유의미하게 나타났다. 다중집단분석 결과, 주관적 건강인식이 삶의 만족도에 미치는 영향력은 집단 간에 차이가 없어 전기·후기노인 모두에게 주관적 건강인식이 동일하게 중요한 것으로 나타났다. 주관적 건강인식이 사회활동참여에 미치는 영향력은 후기노인이 상대적으로 높게 나타났다. 그러나 사회활동참여가 삶의 만족도에 미치는 영향력에서 전기노인에게만 유의미한 영향을 미치는 것으로 나타났다. 이러한 연구 결과를 토대로 노인의 삶의 만족도 제고를 위하여 전기노인과 후기노인의 집단 간 차이를 고려한 실천적 개입방안을 논의하였다.