• Title/Summary/Keyword: Movie analysis

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Personalized Item Recommendation using Image-based Filtering (이미지 기반 필터링을 이용한 개인화 아이템 추천)

  • Chung, Kyung-Yong
    • The Journal of the Korea Contents Association
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    • v.8 no.3
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    • pp.1-7
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    • 2008
  • Due to the development of ubiquitous computing, a wide variety of information is being produced and distributed rapidly in digital form. In this excess of information, it is not easy for users to search and find their desired information in short time. In this paper, we propose the personalized item recommendation using the image based filtering. This research uses the image based filtering which is extracting the feature from the image data that a user is interested in, in order to improve the superficial problem of content analysis. We evaluate the performance of the proposed method and it is compared with the performance of previous studies of the content based filtering and the collaborative filtering in the MovieLens dataset. And the results have shown that the proposed method significantly outperforms the previous methods.

The Expressive Effects of Queen Marie Antoinette's Costumes in the Movies

  • Kim, Ju-Ae;Trout, Barbara L.
    • Journal of the Korean Society of Clothing and Textiles
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    • v.34 no.12
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    • pp.2039-2050
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    • 2010
  • This study examines Queen Marie Antoinette's costumes in her portraits according to symbolic meanings and analyzes the expressive effects of Queen Marie Antoinette's costumes in the movies. The symbolic meanings through the costumes of Marie Antoinette expressed in the portraits shows the strong historical power of France in Europe along with the majestic appearance of the queen. A new perception of Marie Antoinette's taste can be found as she wore simple robe $\`{a}$ la l$\'{e}$vite in addition to extravagant costumes that demonstrated convention and position. The benevolent, extravagant, and splendid side of Marie Antoinette in history was emphasized; however, it also emphasized that she was a fashion leader with adventurous thinking and a liberal mind who accepted new things that transcend the era through this costume. The results of studying the expressive effects of Marie Antoinette's costumes as presented in the movies through the formative analysis of DeLong are as follows. The costumes expressed like this were observed through definer and the priority of observation, and it could be classified and analyzed in 4 expressive effects of excitement, calmness, strength, and delicacy; in addition, it induced the visual maximization according to the flow of the movie. After the study analyzed movies about the queen through four expressive effects, the costumes were shown as excitement, calmness, strength, and delicacy according to the flow of play.

A Study on the Space of Film - Focused on Hitchcock's Film - (영화에서의 공간에 관한 연구 - 히치콕의 영화를 중심으로 -)

  • Zhang, Shu;Choi, Won-Ho
    • Journal of Korea Multimedia Society
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    • v.23 no.2
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    • pp.376-382
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    • 2020
  • In the 1970s and 1980s, space installations in films became a new approach to film research. Many film directors and theoretical scholars believe that the space setting in films, other than textual stories, is an important core of film narrative research. Early film scholars have proposed that the film space with sensory narrative mode as the core motive force can promote people's in-depth understanding of the film content. Therefore, many researchers have tried to emphasize the importance of space in films through Hitchcock's films, but have not analyzed the elements and techniques of film space performance in detail. Reviewing the Hitchcock's classic crime film, through the space set in the traditional film, we can discover the movie techniques and concepts related to space. Therefore, this study takes Hitchcock's classic crime film as an example, and through analysis of film space expression techniques, attempts to propose factors for film space creation and bring new spatial perception effects to the audience.

Design and Implementation of N-Screen Based Movie Reservation System in the jQuery Mobile Environment (제이쿼리 모바일 환경에서 N-스크린 기반의 영화 예매 시스템의 설계 및 구현)

  • Lee, Myeong-Ho
    • Journal of Digital Convergence
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    • v.12 no.5
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    • pp.255-261
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    • 2014
  • This paper intends to suggest methods to design and implement a jQuery mobile based system in a future mobile webapp environment through a study on an N-Screen application in a mobile webapp. N-Screen is one of the representative services of cloud computing. It is promoted by the need of users to require universal functions for all devices. However, this situation is in conflict with the users' need to have the same experience and N-Screen cannot deal with these disparate services. Thus, this study intends to suggest a system analysis, structure of design, and a framework by implementing the N-Screen based movie reservation system in the jQuery mobile environment.

Unstructured Data Quantification Scheme Based on Text Mining for User Feedback Extraction (사용자 의견 추출을 위한 텍스트 마이닝 기반 비정형 데이터 정량화 방안)

  • Jo, Jung-Heum;Chung, Yong-Taek;Choi, Seong-Wook;Ok, Changsoo
    • Journal of Korean Society of Industrial and Systems Engineering
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    • v.41 no.4
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    • pp.131-137
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    • 2018
  • People write reviews of numerous products or services on the Internet, in their blogs or community bulletin boards. These unstructured data contain important emotions and opinions about the author's product or service, which can provide important information for future product design or marketing. However, this text-based information cannot be evaluated quantitatively, and thus they are difficult to apply to mathematical models or optimization problems for product design and improvement. Therefore, this study proposes a method to quantitatively extract user's opinion or preference about a specific product or service by utilizing a lot of text-based information existing on the Internet or online. The extracted unstructured text information is decomposed into basic unit words, and positive rate is evaluated by using existing emotional dictionaries and additional lists proposed in this study. This can be a way to effectively utilize unstructured text data, which is being generated and stored in vast quantities, in product or service design. Finally, to verify the effectiveness of the proposed method, a case study was conducted using movie review data retrieved from a portal website. By comparing the positive rates calculated by the proposed framework with user ratings for movies, a guideline on text mining based evaluation of unstructured data is provided.

A Study on Narrative Structure of the Hero Character in the Movie 'Captain America' Series (영화 '캡틴아메리카' 시리즈에 나타난 영웅 캐릭터의 서사구조에 관한 연구)

  • Park, Chanik
    • Journal of Korea Society of Digital Industry and Information Management
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    • v.15 no.3
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    • pp.111-118
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    • 2019
  • Chapter 1 and 2 of this study examined the methodology of modern storytelling using the hero narrative structure. This involved analyses of Joseph Campbell's monomyth structure, which is the prototype model of modern storytelling and Christopher Vogler's story structure in which the monomyth structure is classified into 3 Acts and 12 Stages. In addition, the movie 'Captain America' was analyzed based on Vogler's narrative structure theory. According to the analyses results, the hero of 'Captain America' fully follows Christopher Vogler's hero narrative structure but in some cases, he does not follow the existing hero narrative structure. It is interpreted that this is because heroes of modern tales have different birth backgrounds from mythical heroes. There is also a difference even in the stage where a hero completes all adventures and returns home between modern tales and myths due to different social backgrounds. Therefore, these findings provide a basis for modification and supplementation of a modern hero epic. Through this analysis, the modified modern hero narrative structure is evaluated to be appropriate as a basic model for modern storytelling. Further, it is expected that those who frame a film script can complete a new hero epic while following the structure of syntagmatic systems by selecting a level among Northrop Frye's paragmatic systems based on this structure and considering story themes and heroes' personality and characteristics.

Origin of Aggression in Modern Society: Based on Film 'American Psycho' (현대사회 공격성의 근원: 영화 '아메리칸 사이코'를 중심으로)

  • Hong, Sumin;Ha, Jee Hyun
    • Psychoanalysis
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    • v.29 no.4
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    • pp.63-71
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    • 2018
  • One of the most striking features of modern society in the 21st century, is increased levels of aggression. Aggression refers to aggressive or hostile behavior, and is manifested in suicide or an attack against others. Aggression in modern society is more accidental, reckless, and aimless than before. As more patients visit hospitals due to the serious problem of aggression control, we need to address the nature of this growing aggression. The authors analyzed sources and the nature of aggression, based on the movie 'American Psycho.' The main character of the movie, Patrick, is similar to many people today, with traits such as egotistical thinking, lack of empathy, demand for attention and admiration, and exploited and superficial relationships. Patrick's aggression is in reaction to narcissistic injury. Through this, one can think of pathological narcissism, behind growing aggression in modern society. There are a number of social and environmental factors, attributable to increasing narcissism in modern society. Among them, change in parenting practices, and parent-child relationships, is likely to have affected increase in narcissism in terms of personality development. In conclusion, when treating patients exhibiting aggression in psychotherapy, it is critical to fully consider the possibility of pathological narcissism and its use in analysis.

Effective Demand Lifting through Pre-Launch Movie Marketing Activities

  • Song, Tae Ho;Yoo, Shijin;Lee, Janghyuk
    • Asia Marketing Journal
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    • v.18 no.3
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    • pp.1-18
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    • 2016
  • The purpose of this paper is to examine empirically how to balance advertising expenditure before and after launch with regard to the direction of word of mouth in the motion picture industry. The vector auto-regression model is applied to assess the dynamic impact of advertising and word of mouth on sales. Empirical data, including advertising, word of mouth, and sales (the number of entries) of 83 movies are used for analysis. The research results show that for a movie having more positive word of mouth in the pre- and post-launch periods, it is worthwhile to spend the advertising budget in the pre-launch period only and to spare it in post-launch period. However, it is worthwhile to spare the advertising budget in the pre-launch period for movies having less positive word of mouth before and after launch, and to concentrate spending in post-launch period instead. Mangers who handle products and services facing shortened lifecycles, such as games, eBooks, and digital music contents, need to check the quality of pre-launch word of mouth for their advertising budget decisions in the pre- and post-launch periods and spend more of the advertising budget in the post- (pre-) launch period if pre-launch word of mouth is negative (positive). For products and services with a shortened lifecycle, it is recommended to spend more of the advertising budget in the post- (pre-) launch period if pre-launch word of mouth is negative (positive).

A Study on Lacan's Desire in <Parasite> (<기생충>에 나타난 자크 라캉의 욕망)

  • Zhou Xin;Choi Won-Ho
    • The Journal of the Convergence on Culture Technology
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    • v.9 no.5
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    • pp.299-310
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    • 2023
  • According to Jacques Lacan, human desire stems from a primitive lack, This lack acts as a driving force, propelling humans to continually seek pleasure and satisfaction. Given its intricacies, the interplay between the subject's and the overall human desire is intricate, making complete realization of desire unattainable. Through Jacques Lacan's theory of desire, the researcher aims to explore the balance achieved as the subject in the movie navigates ideals, frustrations, and growth. This paper focuses on the analysis of the movie 'Parasite' using Amedeo Giorgi's phenomenological method. By doing so, the researcher seeks to uncover the essence of human desire, offering insights and a theoretical framework for cinematic creation.

Generalized neural collaborative filtering (일반화 신경망 협업필터링)

  • In Jun Hwang;Hee Ju Kim;Yu Jin Kim;Yoon Dong Lee
    • The Korean Journal of Applied Statistics
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    • v.37 no.3
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    • pp.311-322
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    • 2024
  • In this study, we conduct an exploratory analysis of the MovieLens data, which is frequently used in many recommender system researches, to examine the detailed characteristics of the data. Also, we seek alternatives to improve the well-known neural collaborative filtering (NCF) method. NCF improved matrix factorization method by using deep neural networks in recommender systems. We devise, generalized NCF (G-NCF), a variant of NCF and test the performances. The G-NCF we propose shows superior characteristics on average performance across key evaluation metrics, compared to the NCF, but it also has a slightly larger variance in the evaluation metrics. Evaluation metrics such as MAP and nDCG were considered for comparison.