• Title/Summary/Keyword: Mobile content

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모바일과 온라인 게임의 즐거움 요소들에 대한 연구:한국과 중국 간 비교 연구 (User Enjoyment Elements on Mobile and Online Games: Comparative Study between China and Korea)

  • 진위;김종우;이홍주
    • 한국IT서비스학회지
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    • 제12권4호
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    • pp.381-397
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    • 2013
  • User enjoyment is a key factor to understand online and mobile game users' behaviors. This study aims to understand the differences between mobile and online games, and the differences between Korean and Chinese game users in terms of the perceived importance of user enjoyment elements. To use AHP (Analytic Hierarchical Process), we decompose user enjoyment into sub-elements; sensory enjoyment, content enjoyment, enjoyment of the achievement, and enjoyment of interaction. Though the empirical study and independent t-test, we can find that there are the differences in the perceived importance of user enjoyment elements between Korean and Chinese game players, and between mobile and online games. Chinese users more stress on enjoyment of interaction and Korean users more emphasize on enjoyment of the achievement.

모바일 커뮤니티 특성이 고객 충성도에 미치는 영향에 관한 연구

  • 정인근;김윤호
    • 한국경영과학회:학술대회논문집
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    • 한국경영과학회 2003년도 추계학술대회 및 정기총회
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    • pp.39-42
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    • 2003
  • A community can have a physical presence or can be formed from a group of people who communicate remotely via a conference call, a fixed Internet chatroom or instant message solution and most recently, a mobile handset. The mobile handset gives community members the advantage over fixed line or physical communities that they are not constricted by time or place as to when they can communicate with any members of their community. Operators, riding on the back of the SMS boom, are deploying community applications to increase both average revenue per user and customer loyalty. The purpose of this study is to find the effects of the characteristics of mobile community on the consumers'satisfaction and loyalty so that operators'participation in mobile community could be enhanced. A general model for the study was proposed with three independent variables. The variables are community usability(dialog and social support, information design, navigation, access), community sociability (purpose, people, policies), and mobile community content(location, personalization, immediacy, availability).

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INTEROPERABLE APPLICATION OF 3D GEO-BASED FEATURES ON MOBILE AND WEB

  • Dong, Woo-Cheol;Lee, Ki-Won
    • 대한원격탐사학회:학술대회논문집
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    • 대한원격탐사학회 2008년도 International Symposium on Remote Sensing
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    • pp.274-276
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    • 2008
  • At the stage of content convergence into cell phone, technologies for geo-spatial information sharing and searching are being developed. Currently, 2D portable navigation map for mobile navigation is provided by communication companies, but geobrowers for 3D geo-information in cell phone are under developing. In this study, 3D feature transformation among X3D-M3G-KML, on mobile and web environments, is dealt with as the first stage for the further mobile 3D web application. As well, it is possible to real-time interoperable 3D geo-information exchange issues within both environments.

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인터렉티브 에듀테인먼트 기반 유아용 한글 학습 콘텐츠 개발 (Development of Korean Learning Content for Children based on Interactive Edutainment)

  • 송미영;박수빈;김우연;김효원;최유진
    • 한국컴퓨터정보학회:학술대회논문집
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    • 한국컴퓨터정보학회 2019년도 제60차 하계학술대회논문집 27권2호
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    • pp.55-56
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    • 2019
  • 본 논문은 유아기 언어 발달 시기에 한글의 기초 단계를 학습하기 위해 기존의 교육 방식과는 달리 시각적, 청각적 효과로 몸의 감각을 통해 사물을 배우며 이러한 자극으로 정보를 기억하고 축적할 수 있는 에듀테인먼트 콘텐츠를 개발한다. 유아의 호기심을 자극할 뿐만 아니라 모바일 플랫폼과의 상호작용을 통해 재미와 즐거움을 키우며 나아가 지식을 얻을 수 있다.

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이동 멀티캐스트에서 기밀성을 제공하기 위한 키관리 방법 (Key Management Scheme for Providing the Confidentiality in Mobile Multicast)

  • 노종혁;진승헌;이균하
    • 정보보호학회논문지
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    • 제16권1호
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    • pp.97-104
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    • 2006
  • 이동 멀티캐스트 환경에서 다수의 이동 호스트가 안전하고 효율적인 멀티캐스트를 실현하기 위해서는 호스트의 이동성 및 무선 영역의 특성을 반영하는 키관리 방법이 요구된다. 본 논문에서는 이동 네트워크 구조를 반영한 KTMM 과 WSMM을 제안한다. 호스트의 이동에 따른 핸드오프와 그룹 멤버쉽 변화로 인한 키갱신을 처리하는 키 관리 구조 및 프로토콜을 설명하고, 실험을 통하여 데이터 전송, 멤버의 가입, 멤버의 탈퇴, 핸드오프 등으로 인해 발생하는 지연 시간을 서로 비교하여 각 방법의 장단점을 분석한다.

Visual SLAM 기반의 모바일 증강현실 시스템 구축 (Building a Mobile AR System Based on Visual SLAM)

  • 송주은;국중진
    • 반도체디스플레이기술학회지
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    • 제20권4호
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    • pp.96-101
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    • 2021
  • The SLAM market is growing rapidly with advances in Machine Learning, Drones, Augmented Reality technologies. However, due to the absence of an open source-based SLAM library for developing AR content, most SLAM researchers are required to conduct their own research and development to customize SLAM. In this paper, we propose an opensource-based Mobile Markerless AR System by building our own pipeline based on Visual SLAM. To implement the Mobile AR System of this paper, it uses ORB-SLAM3 and Unity Engine and We experimented with running our system in a real environment and confirming it in the Unity Engine's Mobile Viewer. Through this experimentation, we can verify that the Unity Engine and the SLAM System are tightly integrated and communicate smoothly. Also, we expect to accelerate the growth of SLAM technology through this research.

지상파 DMB 컨텐츠의 MPEG-4 BIFS 최적화 기법 (MPEG-4 BIFS Optimization for Interactive T-DMB Content)

  • 차경애
    • 한국산업정보학회논문지
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    • 제12권1호
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    • pp.54-60
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    • 2007
  • The Digital Multimedia Broadcasting(DMB) system is developed to offer high quality multimedia content to the mobile environment. The system adopts the MPEG-4 standard for the main video, audio and other media format. For providing interactive contents, it also adopts the MPEG-4 scene description that refers to the spatio-temporal specifications and behaviors of individual objects. With more interactive contents, the scene description also needs higher bitrate. However, the bandwidth for allocating meta data, such as scene description is restrictive in the mobile environment. On one hand, the DMB terminal renders each media stream according to the scene description. Thus the binary format for scene(BIFS) stream corresponding to the scene description should be decoded and parsed in advance when presenting media data. With this reasoning, the transmission delay of the BIFS stream would cause the delay in transmitting whole audio-visual scene presentations, although the audio or video streams are encoded in very low bitrate. This paper presents the effective optimization technique in adapting the BIFS stream into the expected bitrate without any waste in bandwidth and avoiding transmission delays inthe initial scene description for interactive DMB content.

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모바일 실내위치기반서비스를 활용한 해외 관광콘텐츠 정보 제공 연구 - 일본 오사카 지역 웹/앱 비교 분석을 중심으로 - (Study of foreign tourism content information providing utilizing mobile indoor location-based services)

  • 김영재;오세종;두일철
    • 디지털산업정보학회논문지
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    • 제10권3호
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    • pp.223-235
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    • 2014
  • In this study, it is the study of foreign tourism content information providing utilizing mobile indoor location information services. In particular, we compared the Web App used in Osaka, Japan. Widespread use of smartphones in the world increases, it is changed to free travel of individuals from group travel. Tourists cultural complex shopping mall is able to travel in a room is increasing. By utilizing the services of the guidance location based on the room, it is possible to easily obtain the discount coupon information, tourism content. Also, it is possible to grasp the movement path and disaster relief information. Osaka Japanese tourists increased after the earthquake in Tokyo. So we compare the difference in Osaka web and applications. If improving the indoor location information service method of domestic if it would help foreign tourists attract. In addition, it will give a big impact if there is a fusion of the Internet of things.

Influencer Attachment and Consumer Response to Product Links in Native Video Ads: An Empirical Study on Bilibili's Platform

  • Hu, Jiayu;Chen, Mingyuan;Yoo, Seungchul
    • International journal of advanced smart convergence
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    • 제13권1호
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    • pp.140-151
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    • 2024
  • This study explores an innovative advertising technique on Bilibili, where product links are embedded as bullet comments visible only to mobile app users. The research involved 140 participants, divided equally between followers and non-followers of a popular influencer, 'Gourmet WanggangR.' These groups were further split, with half viewing a video containing the product link on the app and the other half via PC. The study revealed that influencer attachment significantly increased viewer immersion (transportation) and positively influenced attitudes towards the content, which in turn elevated purchase intentions. Importantly, the influencer's followers showed a stronger attachment and more favorable attitudes towards the content, alongside a heightened likelihood to purchase the advertised product. The presence of the product link further accentuated these effects among the influencer's followers. Conversely, in the absence of the link, the correlation between influencer attachment and content attitude was less pronounced. These findings highlight the effectiveness of embedding product links in video content as a marketing strategy, particularly when targeting an influencer's followers through mobile platforms.

J2ME MIDP를 이용한 모바일 컨텐츠 변환 시스템 설계 및 구현 (Design and Implementation of A Mobile Content Conversion System using J2ME MIDP)

  • 김석훈;성경
    • 한국정보통신학회논문지
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    • 제10권5호
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    • pp.934-941
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    • 2006
  • 모바일 기기의 특성상 기기에 많은 영향을 받기 때문에 모바일 데이터서비스 환경에서의 문제점을 나타내었고, 각 회사별로 각각의 에뮬레이터와 API가 나오게 되었는데 서로 다른 에뮬레이터와 API 때문에 CP 업체쪽에서는 특정회사만을 위한 서비스가 아닌 모든 이동회사에게 서비스를 하기 위해 각각의 에뮬레이터로 개발과 테스트를 하고 있는 문제점 때문에 모바일 컨텐츠 변환시스템의 필요성이 대두되고 있다. 본 논문에서는 모바일 컨텐츠 개발시 서로 다른 컨텐츠를 각 회사별로 맞도록 변환시키는 컨텐츠 변환 시스템을 구현하여 막대한 비용을 절감할 수 있도록 하였고, 또한 모바일 데이터서비스 환경에서 XML 문서를 사용하여 데이터의 상호 처리 능력을 향상시키고, 데이터의 공용성과 프로그램의 유연성을 향상시키는데 필요한 비용과 노력을 훨씬 절감할 수 있도록 하였다.