• Title/Summary/Keyword: Mobile communication industry

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Sasang Constitution Analysis and Wine Recommendation App suggestion through Mobile Face Recognition

  • Sung, Ki-hyuk;Ryu, Gi-hwan;Yun, Dai-yeol
    • International Journal of Internet, Broadcasting and Communication
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    • v.13 no.3
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    • pp.155-162
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    • 2021
  • With the global COVID-19 pandemic, the tourism sector and all consumption have contracted with the untact era. Wine will also be sold and developed in various ways non-face-to-face in the future. Therefore, it is necessary to develop apps and web servers that focus on health in the era of single-person households and non-face-to-face. This study used facial recognition data based on photos of adult men and women in their 40s and 50s to analyze the Sasang constitution through a mobile app and web server, and suggested wine recommendations suitable for their constitution. First, the user's body information is entered. And through the facial recognition mobile app, recommend the right wine after analyzing the body type. if it's not like the first recommended wine, it is configured to receive another wine recommendation. In the future, the number of single-person households will increase further, and in the age of well-being, wine recommendations that fit my body will be useful. Wine recommendation suitable for Sasang constitution will be a useful mobile application to manage personal healt

Technologies and Standards of Future Railway Mobile Telecommunication (차세대 철도 통합무선망 기술 및 표준화 동향)

  • Yoon, Byungsik;Kim, Junsik;Lee, Sukjin;Kim, Kyung-Hee;Kim, Yong-Kyu;Park, Duk-Kyu
    • Journal of the Korean Society for Railway
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    • v.16 no.6
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    • pp.519-527
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    • 2013
  • Mobile radio technologies have evolved in the railway industry offering seamless connectivity and various functionalities to improve railway service. Recently, advanced mobile communication technologies have enabled a new level of railway customer services with more efficient railway operation. Since the LTE mobile communication technology offers many benefits and better performance for new railway services, it is considered to be a strong candidate for the future railway mobile telecommunication. However, communication networks in the railway sector are critical for secure operation and have stringent requirements for reliability and safety. In this paper, we explain the requirements for the future railway mobile telecommunication. The LTE, which would be the future railway mobile technology, is analyzed against these requirements. We also introduce the current state of standardization for the future railway mobile telecommunication and its implementation plan.

A Study on Relationship between Service Quality and Payment Value in Mobile Communication Industry

  • Kim, Min-Cheol;Noh, Kyoo-Sung
    • 한국디지털정책학회:학술대회논문집
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    • 2004.11a
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    • pp.203-210
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    • 2004
  • In this paper, the conceptualization and the measurement of service quality and the relationships among service quality, consumer satisfaction, value, and post behavior (post behavior and recommendations to others) are investigated. The results suggest that service quality is an antecedent of consumer satisfaction and that consumer satisfaction exerts a strong influence on payment value and post behavior.

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An Empirical Study on the Relative Effectiveness of 3.5 Generation Mobile Service Adoption and Use Intention (3.5세대 이동통신서비스 가입의도 및 이용의도의 상대적 영향력에 관한 연구)

  • Lee, Jun Yub;Kim, Chul Hyun;Byun, Daniel
    • Journal of Korea Society of Digital Industry and Information Management
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    • v.5 no.4
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    • pp.249-262
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    • 2009
  • HSDPA(High Speed Downlink Packet Access) service has begun nationwide network service since the year 2007 and will be leading technology in mobile service technologies in domestic. But the ARPU(Average Revenue Per Use) from HSDPA has not increased, despite of increasing in subscribers with HSDPA service. It's important to understand why the incresing subscriber with hsdp didn't cause the increasing of its usage. The purpose of this study is to examine factors affecting the intention to adopt and to use HSDPA which refer to the new 3.5 generation communication service, and we are to analyze the relation between the two intentions based on previous studies about technology acceptance.

Design of Secure Protocol based on trust model and trust values for Ubiquitous Sensor Networks (Ubiquitous Sensor Network에서 안전성 증가를 위한 신뢰모델과 신뢰값에 관한 프로토콜 설계)

  • Jang, Kun Won;Suh, Jang Won
    • Journal of Korea Society of Digital Industry and Information Management
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    • v.4 no.3
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    • pp.9-18
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    • 2008
  • Mobile devices do not need the fixed network infrastructure in ad-hoc network, these devices communicate each other through the distributed control. Accordingly, mobile devices can discover several services using dynamic searching method and provide safely public ownership of these services. Ad-hoc network needs the distributed control and topology of dynamic network because the limited power for processing and network communication. This paper is devoted to provide the secure protocol that provides efficient services discovery using SDP(Service Discovery Protocol) and considers the security requirements. Proposed protocol provides the distributed control based on PKI without central server, the discovery of trusted service, secure telecommunication, the identification among mobile devices, and service access control by user authority.

Brand Marketing Strategy of Live Streaming in Mobile Era : A Case Study of Tmall Platform

  • Liu, Lin;Aremu, Emmanuel Olugbemisola;Yoo, Dongwoo
    • Journal of East Asia Management
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    • v.1 no.1
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    • pp.65-87
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    • 2020
  • In recent years, with the rapid development of network live streaming, with the popularization of mobile Internet and mobile terminal equipment, the live streaming industry has ushered in great development. A sudden outbreak of the COVID-19 makes the PC end live streaming which has been developed for many years enter a new era, giving birth to the rapid development of mobile end live streaming. Not only because of the expansion of the live streaming industry market, the rise of the trend of the national live streaming, but also because the mobile live streaming is more and more valued by the brand, becoming an important tool for brand communication and product promotion. It is because of its unique communication characteristics that some scholars believe that the era of precision marketing has been opened by live network. Mobile live from the initial fans to reward and promote the brand, to now in the form of live marketing, consumers can "buy while watching". The time period from the understanding of the goods to the final completion of the purchase behavior has been greatly shortened. It is conducive to improving sales volume and brand awareness. Marketing communication through mobile live platform has become a popular way of brand marketing. This paper mainly studies the current situation, methods, problems and development strategies of brand marketing activities with the help of live streaming platform under the background of mobile internet. Taking Tmall live streaming platform as an example, this paper analyzes several ways of brand marketing with the help of live streaming and some universal characteristics of live streaming marketing by using the relevant theories of marketing. In view of the problems existing in live streaming brand marketing, it puts forward relevant Improvement measures. First of all, the paper puts forward the innovation in content and form. Second, the paper suggests that we should make full use of new technologies such as AR and VR to effectively combine with mobile live broadcasting. Third, the paper explores the integration of multiple channels to create intelligent marketing, and further optimize the live interface of mobile terminals. Finally, the paper emphasizes that the government departments and the platform itself should jointly supervise the mobile network live streaming platform and establish a good live broadcasting environment for mobile terminals. With the help of mobile live streaming, the marketing mode has an important impact on the promotion of brand marketing. How to make better use of this business mode and accurately use mobile live broadcast to promote brand marketing, so that enterprises can create greater profits, is also of profound research significance.

A Study on Simulation and Performance Evaluation of Group Communication over Mobile Wimax (시뮬레이션에 의한 모바일 와이맥스 네트워크에서 그룹단위 통신의 성능평가에 관한 연구)

  • Oh, Moon-Kyoon;Kim, Jae-Myong;Yoo, Dae-Seung;Kim, Dae-Young;Thinh, Vu Manh;Ro, Soong-Hwan
    • The Journal of Korean Institute of Communications and Information Sciences
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    • v.35 no.6B
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    • pp.921-929
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    • 2010
  • Group communication that involves the setup of a list of users has been a topic of interest in mobile industry. Push to Talk over Cellular (PoC), a group communication service for cellular phone network, is a type of half duplex communications that allows a single person to reach an active talk group without making several calls, but a single button press. Based on this service, we build a new protocol called Push to Talk over Mobile Wimax that uses group communication service in 802.16e network. Also, weper formed simulation to verify and evaluate performance of the designed service in Mobile Wimax network. From the results of performance evaluation, network administrators can evaluate the stability of network and make a better of network's shortcoming and have decision to build the robust network.

Research on Improving Performance Utilizing Pilot Channel of Smart Antenna System in CDMA2000 system (CDMA2000 시스템에서 파일럿 채널을 이용한 스마트 안테나 시스템의 성능향상 연구)

  • Ahn, Sung Soo;Kim, Min Soo
    • Journal of Korea Society of Digital Industry and Information Management
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    • v.5 no.3
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    • pp.99-105
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    • 2009
  • This paper suggests novel signal processing methods for optimal beamforming of smart antenna system in CDMA2000 mobile communication environments. This method utilize characteristics of the reverse pilot channel of CDMA2000 mobile communication systems, and applies them to improve the performance of an adaptive algorithm, which is used to a smart antenna system for beamforming. To perform the best beamforming, it is important to get an exact beamforming algorithm. This paper proposed an algorithm based on Laglange multiplier which has such an adaptive process, and also proposed the method to demodulate the received signal through array antenna using pilot channel in CDMA2000 environment. This paper analysed the enhanced performance of proposed algorithm in various signal environment through signal modeling of physical layer in CDMA2000 reverse link.

Study on Museum Digital Exhibition Mode and Industrialization of Intangible Cultural Heritage

  • Bai, Jian-Song;Boo, Jong-Chul
    • Journal of information and communication convergence engineering
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    • v.9 no.2
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    • pp.129-134
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    • 2011
  • Nowadays, most of exhibits are material antiquities while the exhibit of intangible cultural heritage is deficient and the form is less advanced which cannot meet the exhibition needs of digital times. This has resulted in insufficient display of intangible heritage's value which may not facilitate inherit and protection of intangible heritage, no other than protection mechanism of forming healthy industrialization. This article has established digital exhibition mode in museum about intangible cultural heritage by analysis on current museum and using mobile communication and augmented reality techniques. Discuss the mode in the layer integrating creative industry and mobile industry and provide practicable reference project of forming the healthy industrialization mechanism for protecting intangible heritage.

Temporal and Spatial Traffic Analysis Based on Human Mobility for Energy Efficient Cellular Network

  • Li, Zhigang;Wang, Xin;Zhang, Junsong;Huang, Wei;Tian, Ye
    • KSII Transactions on Internet and Information Systems (TIIS)
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    • v.15 no.1
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    • pp.114-130
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    • 2021
  • With the drastic growth of Information and Communication Technology (ICT) industry, global energy consumption is exponentially increased by mobile communications. The huge energy consumption and increased environmental awareness have triggered great interests on the research of dynamic distribution of cell user and traffic, and then designing the energy efficient cellular network. In this paper, we explore the temporal and spatial characteristics of human mobility and traffic distribution using real data set. The analysis results of cell traffic illustrate the tidal effect in temporal and spatial dimensions and obvious periodic characteristics which can be used to design Base Station (BS) dynamic with sleeping or shut-down strategy. At the same time, we designed a new Cell Zooming and BS cooperation mode. Through simulation experiments, we found that running in this mode can save about 35% of energy consumption and guarantee the required quality of service.