• 산업융합연구
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• 제16권4호
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• pp.9-17
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• 2018

중국 시간 명예 브랜드는 중국의 산업과 상업의 보물이다. 그것은 땀을 흘리는 여러 세대의 사람들에 의해 지어졌으며 매우 심오한 역사적, 문화적 유산을 가지고 있다. 오랜 세월을 거쳐온 브랜드에 관해서는 각 브랜드가 꽤 유명하다. 그러나 경제 세계화의 급속한 발전과 마케팅 환경의 거대한 변화로 인해 중국의 오랜 역사를 자랑하는 브랜드의 생존과 발전이 도전 받고 영향을 받았다. 중국의 오랜 역사를 지닌 브랜드를 더 탐구하기 위해 본 논문에서는 브랜드 커뮤니케이션의 기존 문제를 분석하고 브랜드 커뮤니케이션의 관점에서 중국의 시간 명예 브랜드의 현재 상황을 정교화함으로써 효과적인 해결 전략을 제시하고자 한다.

• 산업융합연구
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• 제16권2호
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• pp.15-23
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• 2018

마크스앤스펜서가 중국 시장을 잃은 것은 우연이 아니다. 이 논문은 Marks & Spencer가 시장 환경, 전략, 시장 포지셔닝, 마케팅 전략 및 사이트 선택의 다섯 가지 측면에서 중국 시장을 확장하지 못한 이유를 분석하고자 한다. 이를 통해 문화, 전략, 포지셔닝, 마케팅 측면에서 이러한 전략이 기업에게 가져다주는 시사점에 대해 논의하고자 한다. 분석결과, 문화, 전략, 포지셔닝, 마케팅 차원에서의 전략이 기업의 경영전략 및 경쟁우위를 창출하는데 중요한 역할을 한다는 사실을 발견하였다. 본 연구결과는 실무적인 차원에서 매우 유요한 가이드라인으로 활용 가능할 것으로 보인다.

• 유통과학연구
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• 제19권2호
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• pp.65-75
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• 2021

Purpose: During the pandemic, a large number of orders forced online retailers of fresh produce to quickly change their emergency logistics capabilities to meet the needs of ordinary consumers during the pandemic. Our research aims to help online retailers establish an emergency physical distribution framework for fresh produce during disasters to meet consumer needs. Research design and methodology: 160 effective responses were collected from the online response team in Wuhan, China, and exploratory factor analysis was used to determine the emergency logistics capability framework. Twelve experts were invited online to collect their scoring opinions and use the entropy method to determine the importance of emergency logistics capabilities. Results: Our results have identified a total of 17 emergency logistics factors for online retailers, and we found that Transportation route planning and reconstruction capabilities, Emergency plan planning ability, and Supply chain real-time information sharing capability are the most important in the overall framework. Conclusions: This research completely established the physical distribution framework of fresh agricultural products online retailer in emergency situations. It enriches academic resources in the field of emergency distribution and provides a scientific basis for corporate managers to improve their physical distribution capabilities in emergency situations.

• KSII Transactions on Internet and Information Systems (TIIS)
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• 제15권6호
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• pp.2255-2281
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• 2021

Channel characteristic-based physical layer authentication is one potential identity authentication scheme in wireless communication, such as used in a fog computing environment. While existing channel characteristic-based physical layer authentication schemes may be efficient when deployed in the conventional wireless network environment, they may be less efficient and practical for the industrial wireless communication environment due to the varying requirements. We observe that this is a topic that is understudied, and therefore in this paper, we review the constructions and performance of several commonly used test statistics and analyze their performance in typical industrial wireless networks using simulation experiments. The findings from the simulations show a number of limitations in existing channel characteristic-based physical layer authentication schemes. Therefore, we believe that it is a good idea to combine machine learning and multiple test statistics for identity authentication in future industrial wireless network deployment. Four machine learning methods prove that the scheme significantly improves the authentication accuracy and solves the challenge of choosing a threshold.

• KSII Transactions on Internet and Information Systems (TIIS)
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• 제15권4호
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• pp.1360-1388
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• 2021

Shipbuilding and repairing enterprise has the characteristics of many hazards and accidents. Therefore, the safety management ability of shipbuilding and repairing MIS (management information system) must be effectively guaranteed. The verification on safety management is the necessary measure to ensure and improve the safety management ability of MIS. Safety verification can not only increase the safety of MIS, but also make early warning of potential risks in management to avoid the accidents. Based on the authoritative standards in the field of safety in shipbuilding and repairing enterprise, this paper applied modeling and verification method based on ontology to safety verification of MIS, extracted the concepts and associations from related safety standards to construct axiom set to support safety verification on MIS of shipbuilding and repairing enterprise. Then, this paper developed the corresponding safety ontology modeling and verification tool-SOMVT. By the application and comparison of two examples, this paper effectively verified the safety of MIS to prove the modeling method and the SOMVT can improve the safety of MIS in a much more effective and stable way to traditional manual analysis.

• Geomechanics and Engineering
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• 제23권6호
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• pp.587-600
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• 2020

Shear-induced instability of jointed rock mass has greatly threatened the safety of underground openings. To better understand the failure mechanism of surrounding rock mass under shear, the flawed specimens containing a circular opening and two open joints are prepared and used to conduct direct shear tests. Both experimental and numerical results show that joint inclination (β) has a significant effect on the shear strength, dilation, cracking behavior and stress distribution around flaws. The maximum shear strength, occurring at β=30°, usually corresponds to a unifrom stress state around joint and an intense energy release. However, a larger joint inclination, such as β=90°~150°, will cause a more uneven stress distribution and a stronger stress concentration, thus a lower shear strength. The stress distribution around opening changes little with joint inclination, while the magnitude varys much. Both compression and tension around opening will be greatly enhanced by the 30°-joints. In addition, a higher normal stress tends to enhance the compression and suppress the tension around flaws, resulting in an earlier generation and a larger proportion of shear cracks.

• Structural Engineering and Mechanics
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• 제77권4호
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• pp.509-521
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• 2021

The neighbouring gaps at the mortise-tenon joint in traditional timber structure, which leads to the complexity of the joint, are considered to impair the mechanical performance of the joint. In this paper, numerical simulation of loose joint was conducted to examine the deformation states, stress distributions, and bearing capacities, which was verified by full-scale test. On the basis of the experimental and numerical results, a simplified mechanics model with gaps has been proposed to present the bending capacity of the loose joint. Besides, the gap effects and parameter studies on the influences of tenon height, friction coefficient, elastic modulus and axial load were also investigated. As a result, the estimated relationship between moment and rotation angle of loose joint showed the agreement with the numerical results, demonstrating validity of the proposed model; The bending bearing capacity and rotational stiffness of loose joint had a certain drop with the increasing of gaps; and the tenon height may be the most important factor affecting the mechanical behaviors of the joint when it is subjected to repeated load; Research results can provide important references on the condition assessments of the existing mortise-tenon joint.

• Nuclear Engineering and Technology
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• 제54권7호
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• pp.2475-2490
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• 2022

The Accident Tolerant Fuel (ATF) is a new concept of fuel, which can not only withstand the consequences of the accident for a longer time, but also maintain or improve the performance under operating conditions. ISAA is a self-developed severe accident analysis code, which uses modular structures to simulate the development processes of severe accidents in nuclear plants. The basic version of ISAA is developed based on UO₂-Zr fuel. To study the potential safety gain of ATF cladding, an improved version of ISAA, referred to as ISAA-ATF, is introduced to analyze the station blackout accident of PWR using ATF cladding. The results show that ATF cladding enable the core to maintain a longer time compared to zirconium alloy cladding, thereby enhancing the accident mitigation capability. Meanwhile, the generation of hydrogen is significantly reduced and delayed, which proves that ATF can improve the safety characteristics of the nuclear reactor.

• Animal Bioscience
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• 제35권8호
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• pp.1195-1204
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• 2022

Objective: The objective of this study was to investigate the in vitro fermentation profiles of different soybean oligosaccharides (SBOs) and their effects on skatole production and cecal microbiota of broilers. Methods: Five SBOs with varying main component contents were fermented using an in vitro batch incubation inoculated with broiler cecal microbiota. Gas production was recorded automatically, skatole, indole and short-chain fatty acids (SCFAs) were determined using high-performance liquid chromatography, and microbial changes were analyzed using 16S DNA gene sequencing. Results: The addition of SBOs increased (p<0.05) gas production, suggesting bacterial growth-stimulating activities. In addition, the concentrations of indole were significantly (p<0.05) decreased after SBO supplementation, and SBO III, with higher sucrose and stachyose contents, decreased (p<0.05) the skatole level. Our results also revealed that the fermentation of SBOs by cecal microbiota produced (p<0.05) SCFAs, which were dominated by propionic acid, butyrate acid and lactic acid compared to the control. In addition, SBO III increased (p<0.05) the abundance of Firmicutes and Subdoligranulum and decreased that of Bacteroides. Conclusion: These results suggest that SBOs with higher sucrose and stachyose contents are promising prebiotics in modulating gut microbiota and reducing odor emission in broilers.

• Journal of Ginseng Research
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• 제46권2호
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• pp.206-213
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• 2022

Ginsenoside Rb2 is an active protopanaxadiol-type saponin, widely existing in the stem and leave of ginseng. Rb2 has recently been the focus of studies for pharmaceutical properties. This paper provides an overview of the preclinical and clinical pharmacokinetics for Rb2, which exhibit poor absorption, rapid tissue distribution and slow excretion through urine. Pharmacological studies indicate a beneficial role of Rb2 in the prevention and treatment of diabetes, obesity, tumor, photoaging, virus infection and cardiovascular problems. The underlying mechanism is involved in an inhibition of oxidative stress, ROS generation, inflammation and apoptosis via regulation of various cellular signaling pathways and molecules, including AKT/SHP, MAPK, EGFR/SOX2, TGF-β1/Smad, SIRT1, GPR120/AMPK/HO-1 and NF-κB. This work would provide a new insight into the understanding and application of Rb2. However, its therapeutic effects have not been clinically evaluated. Further studies should be aimed at the clinical treatment of Rb2.