• Journal of the Korean Society for information Management
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• v.40 no.3
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• pp.221-244
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• 2023

Focusing on Gyeonggi Library, which is preparing Metaverse services using resident participatory budgets, we deduced the role of Metaverse suitable for metropolitan representative libraries, conducting a preliminary study and analyzing various informational resources. Subsequently, we presented a collaborative content construction and service model primarily centered around the metropolitan representative library. We conducted a survey targeting on-site librarians from metropolitan representative libraries, as well as various libraries across Gyeonggi Province and the entire nation. Through this survey, we extracted insights into the Metaverse role, content possibilities, and considerations for seamless cooperation within the scope of the metropolitan representative library. Based on the opinions of surveyed librarians, it was evident that the role of the metropolitan representative library's Metaverse should function as a tool for continuous utilization of library resources and serve as a space for the entire local community. Approximately three-fourths of the respondents expressed willingness to participate in collaborative content development. However, concerns were raised about human resource limitations, budget constraints, and excessive workloads as potential obstacles to participation. This highlighted the need for systematic support from the metropolitan representative library to address these concerns.

• Land and Housing Review
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• v.13 no.4
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• pp.91-103
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• 2022

Home has significant meaning in the real world. In contrast, there's a lack of interest in homes in the Metaverse compared to other architectural spaces. This study aims to establish the concept of a home in the Metaverse based on meaning, typology, and characteristics of real-world homes. For this purpose, previous research and existing models of real- world homes were analyzed and case studies and a survey were conducted of homes in the Metaverse. As a result of the research, a model of home in the Metaverse is proposed based on physical, social, and personal models. Modifying one's dwelling, a refuge from the outside world, and self-expression/personalized space was also identified as the most significant characteristic of a home in the Metaverse. The results of this study will be helpful in future Metaverse virtual world research and development of Metaverse service platforms.

• Journal of Digital Convergence
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• v.20 no.4
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• pp.791-797
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• 2022

Through recent metaverse marketing case studies, success factors and activation methods were analyzed from the perspective of content, platform, network, and device of the metaverse ecosystem in each industry. The importance of contents and platform of metaverse could be found in entertainment, fashion, office space and real estate, education, advertisement and commerce industries. In order to vitalize the metaverse, firstly, it is necessary to strengthen active participation and retention by providing a stable revenue model for market participants. Secondly, the importance of attractive content to expand subscribers is a key trigger for metaverse activation. Thirdly, it is necessary to increase the convenience of using metaverse service by using a light and simple device for the user. Fourthly, a win-win cooperation strategy should be supported in the value chain of the industry through ecosystem scalability. In addition, business opportunities for market participants and additional revenue models should be continuously provided.

• International Journal of Internet, Broadcasting and Communication
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• v.14 no.4
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• pp.121-131
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• 2022

We look at the initial stage of Meta (previous Facebook)'s new metaverse platform and investigate its platform design in pre-launch and ignition life stage. From the Rocket Model (RM)'s theoretical logic, the results reveal that Meta firstly focuses on investing in key content developers by acquiring virtual reality (VR), video, music content firms and offering production support platform of the augmented reality (AR) content, 'Spark AR' last three years (2019~2021) for attracting high-potential developers and users. In terms of three matching criteria, Meta develops an Artificial Intelligence (AI) powered translation software, partners with Microsoft (MS) for cloud computing and AI, and develops an AI platform for realistic avatar, MyoSuite. In 'connect' function, Meta curates the game concept submitted by game developers, welcomes other game and SNS based metaverse apps, and expands Horizon Worlds (HW) on VR devices to PCs and mobile devices. In 'transact' function, Meta offers 'HW Creator Funding' program for metaverse, launches the first commercialized Meta Avatar Store on Meta's conventional SNS and Messaging apps by inviting all fashion creators to design and sell clothing in this store. Mata also launches an initial test of non-fungible token (NFT) display on Instagram and expands it to Facebook in the US. Lastly, regarding optimization, especially in the face of recent data privacy issues that have adversely affected corporate key performance indicators (KPIs), Meta assures not to collect any new data and to make its privacy policy easier to understand and update its terms of service more user friendly.

• Proceedings of the Korean Institute of Information and Commucation Sciences Conference
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• 2022.10a
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• pp.374-375
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• 2022

Recently, Metaverse service has been widely used to naturally communicate with a remote location, freeing from time and spatial constraints. In order to produce such contents, it is necessary to restore and synthesize a 3D model based on real space data. In this paper, a 3D-generated reconstruction model is produced based on continuous images using multiple cameras and a technique to correct the reconstructed 3D model is presented. For this. offline multi-camera setup was performed, errors were analyzed on the 3D model created through images obtained from various angles, and correction was performed using a matching technique between image frames. It is expected that 3D reconstructed data can be utilized in various service fields such as culture, tourism, and medical care.

• Proceedings of the Korea Information Processing Society Conference
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• 2023.11a
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• pp.886-887
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• 2023

This paper is about the development of kiosks that provide four types of service. Simple UI and educational videos solve the complexity of existing kiosks and provide an intuitive and convenient screen to users. In addition, the AR function, which is a three-dimensional form, shows directions and store representative images. After storing user information in the DB, a learning model is generated using user-based KNN collaborative filtering to provide a recommendation menu. As a result, it is possible to increase user convenience through kiosks using metaverse and AI recommendation services. It is also expected to solve digital alienation of social classes who have difficulty using kiosks.

• Knowledge Management Research
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• v.24 no.1
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• pp.1-29
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• 2023

The COVID-19 pandemic has accelerated digital transformation across all industries and daily life. Edutech is spreading in the education field, also bringing changes in university education. Non-face-to-face online-only classes at universities have spread after the COVID-19 pandemic physical distancing started. Online-only or real-time online classes showed diverse educational imitations. 'Metaverse' started to attract attention as a learning space and community activity support platform that may solve the limitations of online education and communication. It is time to prepare an introduction strategy for the actual application of education using metaverse. This study, first, by examining previous studies and cases of metaverse application, and second, establishing a metaverse introduction framework based on the technology lifecycle model and the innovation diffusion theory. Finally, we provide an introduction strategy in steps, a specialized introduction plan according to the main users is established and presented as a scenario. We expect that this study will provide the theoretical background of the new technology introduction and the spread of metaverse research. Also, we present an efficient introduction strategy, the basis for a service model, and a practical basis for the university's value-added strategy.

• Knowledge Management Research
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• v.23 no.4
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• pp.251-273
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• 2022

Metaverse is one of the most frequently used words recently, with digitalization accelerated by the COVID-19 pandemic that started in 2019 and the development of information and communication technology. It is expected to bring a new revolution in our life as a whole in user experience. In particular, as telecommuting was adopted in the business area, interest in virtual office services such as digital video conferencing and remote offices, which are similar to the metaverse, has also increased. In this study, a study on the intention to use the metaverse service used in the work environment was applied to the Unified Theory of Acceptance and Use of Technology 2(UTAUT2). External variables for metaverse characteristics, such as self-presentation, telepresence, and technostress, were analyzed and discussed. In this study, PC-based Gather.town and VR-based Facebook Horizon, currently the most well-known and considered usable in work environments, were introduced to potential users and conducted a survey. This study has academic implications in that the research has examined the factors that affect the technology acceptance intention of users who want to apply the metaverse as a work environment based on the UTAUT2 model, unlike previous studies that have been mainly researched on the general metaverse. In practice, it may be helpful to suggest factors that should be considered when firms adopt the metaverse for business purposes.

• Smart Media Journal
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• v.12 no.8
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• pp.45-59
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• 2023

Users who want to experience the metaverse for tourism are exposed to strategic planning in space for the purpose of cultural content. In addition, users learn integrated cultural content in the process of proceeding according to the virtual environment. and Along with the meaning of time and space, users will experience space-telling. It is important to induce interest from the beginning of the experience to continue the experience. However, obstacles arise in this process. This is because developers should promote connections with new information to users who do not have sufficient prior knowledge and only have keywords of interest. Therefore, efficient design methods to enhance interest should be studied in advance. But so far, there has been no research on how to systematically design prior organizers to induce interest in virtual space. This study is an interest-inducing design method that occurs in the process of developing the meaning of virtual space and storytelling of cultural content, and can be seen as a basic study using conceptual guidance-based prior organizer education and learning techniques. First, virtual space elements and human behavior theories were considered. Subsequently, five representative examples of previous organizers currently used were explored, and redesigned and proposed based on a conceptual map for information access and delivery purposes. Through this research process, it was possible to confirm that spatial attributes and cognitive interest elements were effectively transmitted to meaningful learning leading to storytelling learning and elements of service design design method through conceptual guidance.

• Journal of Service Research and Studies
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• v.13 no.1
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• pp.127-143
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• 2023

Currently, the domestic traditional market has not escaped the swamp of stagnation that began in the early 2000s despite various projects promoted by many related players such as the central government and local governments. In order to overcome the crisis faced by the traditional market, various R&Ds have recently been conducted on how to build a smart traditional market that combines information and communication technologies such as big data analysis, artificial intelligence, and the Internet of Things. This study analyzes various previous studies, users of traditional markets, and application cases of ICT technology in foreign traditional markets since 2012 and proposes a model to build a smart traditional market using ICT technology based on the analysis. The model proposed in this study includes building a traditional market metaverse that can interact with visitors, certifying visits to traditional markets through digital signage with NFC technology, improving accuracy of fire detection functions using IoT and AI technology, developing smartphone apps for market launch information and event notification, and an e-commerce system. If a smart traditional market platform is implemented and operated based on the smart traditional market platform model presented in this study, it will not only draw interest in the traditional market to MZ generation and foreigners, but also contribute to revitalizing the traditional market in the future.