• 제목/요약/키워드: Media reach

검색결과 141건 처리시간 0.032초

불포화 다공질매질의 물성치 측정을 위한 실험적 연구 (A Study on the Estimation of Physical Parameters of Unsaturated Porous Media in the Laboratory)

  • 김만일
    • 지질공학
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    • 제14권2호
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    • pp.169-177
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    • 2004
  • 포화 및 불포화 상태로 이루어진 지반 내에서 지하수의 함량 및 오염물질의 침투 이동은 지반을 구성하고 있는 다공질 매질의 공극률과 유효공극률에 매우 큰 영향을 받는다. 본 연구는 불포화 매질에 대한 유효공극률을 측정하기 위해서 Frequency domain reflectometry(FDR) system 및 측정센서를 개발하여 실내실험을 수행하였다. 또한 측정된 유전율상수의 관계로부터 유효공극률을 산정할 수 있는 유전을 믹싱모델(dielectric mixing model)을 제안하였다. 실험결과에서 불포화 흙 시료인 표준사(standard sand)와 강모래(river sand)의 유효공극률의 범위는 공극률과 비교해 약 65∼85% 내외에서 측정되었다. 특히, 측정된 유효공극률과 공극률의 관계에서 공극률이 증가할수록 유효공극률은 다소 감소하는 경향을 보이는 것으로 측정되었다. 이는 흙 입자사이의 공극 내에 존재하는 미량의 공기에 의한 것으로써 불포화 상태의 흙 칼럼이 충분히 포화 상태에 도달하지 못하였기 때문이다.

인터뷰를 활용한 무용작품연구 (A Study of Dance Using Interview)

  • 조선영
    • 트랜스-
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    • 제7권
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    • pp.1-17
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    • 2019
  • 본 연구는 새로운 커뮤니케이션 미디어의 사회적 파급효과와 영향력이 매우 크다는 것을 인식하고'인터뷰'를 소재로 한 무용과 미디어의 접목을 시도한 현대무용작품들이 독자적인 방식으로 무용예술의 가치를 담아낼 수 있다는 가전제하에서 출발하고자 한다. 현재 많은 예술단체들과 안무가들은 관객에게 효과적으로 다가가기 위해 점진적으로 새로운 안무기법과 형식에 대해 깊이 고민하며 관객들의 관념을 일깨우고 있다. 이러한 변화는 기술 진전에 따른 다변화를 이끌어내고 21세기의 산업화와 무용관객을 개발해 무대를 확장시키고 무용예술을 향유할 콘텐츠로써 그 의미와 가치가 있다고 할 수 있겠다. 따라서 인터뷰를 활용한 국·내외 무용작품들을 문헌과 영상을 통해 분석하고 결론적으로 무용작품에서 인터뷰라는 소재가 어떠한 안무방식으로 활용되고 있는가를 살펴보고 그 효과성을 제시하는 탐구적 연구가 될 것이다.

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Fashion Blogging and Personal Style Bloggers: The Evolving Enterprise

  • Reddy, Shweta Linga
    • International Journal of Costume and Fashion
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    • 제13권1호
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    • pp.1-10
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    • 2013
  • This study examines existing literature and uses case studies to identify the scope of fashion blogging and the evolving role of the personal style bloggers in the fashion business. Information on six popular personal style bloggers has been gathered to demonstrate the evolving business of these bloggers and their scope of operations that are relevant to fashion. The case of these six bloggers were drawn from popular media publications such as CNN, Wall Street Journal (WSJ), Time, Women's Wear Daily (WWD) and The New York Times. The case study of these six bloggers reveals that these personal style bloggers have used their reach and influence on the blog audience to procure and access business opportunities to grow their enterprise. The findings indicate that affiliation, partnership or collaboration with brands or established designers adds more value to a personal style bloggers resume. However, the findings also indicate that the popular fashion bloggers provide a new opportunity for marketing and promoting fashion brands and products to the younger generation.

Designing Health Games for Anti-Smoking Advertising Targeting College Students: The Impact of Message Types and Voice-Over

  • Yoo, Seung-Chul;Eastin, Matthew S.
    • International Journal of Contents
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    • 제13권3호
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    • pp.17-24
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    • 2017
  • Video games are an alternative channel for public health authorities constantly striving to reach target audiences and make positive changes. The objective of this research is to address effectiveness of health games as a health promotion technology for anti-smoking communication. This study tested the impact of advertising message types and voice-over relative to anti-smoking persuasion. By using commercial-level custom-made first person shooter (FPS) games, two experimental studies demonstrated usefulness of applying health games to change a player's attitude towards smoking. In particular, an interactive in-game message with a persuasive voice over was the most effective method to change targets' attitude towards smoking. Findings of our research offer meaningful insight on health promotion research and provide possible directions for future anti-smoking communication using health games.

Core Factors Influencing the Perceptions of Adolescenses in Higher Education Relating to The Impact of Technological Innovations on Human Interaction

  • Gurola, Mehmet Ali;Ozgurb, Ergun
    • Journal of Information Technology Applications and Management
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    • 제21권1호
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    • pp.69-83
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    • 2014
  • This paper aims to reach the perceptions, ideas and intentions of the higher education adolescences on the effects of technological innovations over interrelation/communication between individuals. While advances in technology commonly works for the welfare and benefit of humankind, paradoxically in some instances could have negative outcomes on interrelations among individuals, minimizing face-to-face communication. The perceptions, so ideas of the individuals on the matter could differ depending on their age, gender, race and the culture beyond their relative intimacy and closeness to ICT tools. In order to penetrate the basic initiatives leading the perceptions of adolescents on the effects of technological improvements on human interrelations/ communication, a survey is conducted with 157 students in high education consisting of Asian, African, Cypriot, Turkish nationals. Results indicate that participants use technological tools for communication which lessens their face-to-face interaction. However they prefer social media more than face-to-face communication during conflict or undesirable situations.

Electro-osmotic pump in osteo-articular tissue engineering: A feasibility study

  • Lemonnier, Sarah;Naili, Salah;Lemaire, Thibault
    • Advances in biomechanics and applications
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    • 제1권4호
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    • pp.227-237
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    • 2014
  • The in vitro construction of osteo-articular large implants combining biomaterials and cells is of great interest since these tissues have limited regeneration capability. But the development of such organoids is particularly challenging, especially in the later time of the culture, when the extracellular matrix has almost filled the initial porous network. The fluid flow needed to efficiently perfuse the sample can then not be achieved using only the hydraulic driving force. In this paper, we investigate the interest of using an electric field to promote mass transport through the scaffold at the late stage of the culture. Based on the resolution of the electrokinetics equations, this study provides an estimation of the necessary electric driving force to reach a sufficient oxygen perfusion through the sample, thus analyzing the feasibility of this concept. The possible consequences of such electric fields on cellular activities are then discussed.

황산화 균주가 부착된 다공성 세라믹 biofilter를 이용한 $H_2S$ 제거 (Removal of Hydrogen Sulfide Using Porous Ceramic Biofilter Inoculated with Sulfur Oxidizing Bacteria)

  • 박상진;조경숙
    • 한국대기환경학회지
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    • 제15권5호
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    • pp.649-655
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    • 1999
  • Biofiltration of polluted gas streams contained $H_2S$ was studied. The experiments were performed in a laboratory-scale reactor with a porous ceramic media inoculated with sulfur oxidizing bacterium, TAS which was isolated from activiated sludge. The concentration of $H_2S$ in the inlet gas varied from 109 to 3,841 ppm, at the various space velocities(SV) of 50 $h^{-1}$ to 250 $h^{-1}$. Various tests have been conducted to evaluate the effects of such parameters as pH, concentration of sulfate ion and retention time on the pressure drop and maximum elimination capacity. The removal efficiency of $H_2S$ decreased as the $H_2S$ concentration or gas velocity increased in the inlet gas. Pressure drop was insignificant in this system. The maximum elimination capacity could reach up to 16.35g-S/kg-dry packing material/day.

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Effective in Vitro Propagation by Bulb Scale Segments Culture of Muscari comosum var. plumosum

  • Ko Jeong-Ae;Choi Jeong-Ran;Xudong He;Kim Hyun-Soon
    • 한국자원식물학회지
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    • 제19권3호
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    • pp.432-435
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    • 2006
  • A rapid and mass propagation method for multiple shoots and plant regeneration using bulb scales of Muscari comosum var. plumosum were developed. In vitro different parts of bulb scale as explants were cultured on 11 kinds of MS (1962) media supplemented with various plant growth regulators to induce shoot and callus. A combination of 2.0 mg/L 6-BA and 2.0 mg/L IBA on MS medium was the most favorable and induced the highest production (80%) of shoot formation after 30 days. We also found that the middle part of bulb scale was the best for mass propagation of Muscari comosum var. plumosum of which production could reach 64.4%.

로만 폴란스키의 <테스>: 육체와 자본의 미학 (Roman Polansky's Tess: Aesthetics of Human Body and Capital)

  • 김봉은
    • 영미문화
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    • 제9권1호
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    • pp.71-90
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    • 2009
  • David Harris argues that mass media suppress counter-hegemonic factors in order to reach audience. According to Harris's theory, the success of the film "Tess" depends on its effective adaptation from Thomas Hardy's novel Tess of the D'Urbervilles (1891). Tess (1979), directed by Roman Polansky, casting Nastassia Kinski for Tess, was acclaimed as a professional and commercial success, awarded with various prizes. Hardy's aim at criticizing Victorian English social and moral standard through Tess appears obscure in Polansky's film which focuses on the aesthetics of human body and capital. Polanski's Tess with urban white beauty does not emerge victimized by poverty, which the late twentieth century audience under the capitalist umbrella may abhor. To examine his use of music, sound effect, visual images by means of camera operation—angles, distances, close-ups and frequent movements—light and color, and mythic elements in the film, show Polansky's sharp perception of his contemporary audience's desire and conscientious work upon it.

Movie Marketing by Showbox: How to Promote Dachimawa Lee

  • Kim, Sang-Hoon
    • Asia Marketing Journal
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    • 제11권2호
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    • pp.53-72
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    • 2009
  • In the summer of 2008, the movie Dachimawa Lee: Villain, Get on the Express to Hell is waiting for its first release. This movie is based on a short film which was tremendously popular when it was first introduced on the internet in 2000, and the director Ryu Seung Wahn is expecting a mega hit of the movie this summer. Showbox is one of the leading movie distributors in Korea. After a series of blockbuster hits such as Welcome to Dongmakgol, The Host, and The Chaser, Showbox is now in stagnation. Along with sluggish economy in Korea, most of recent movies distributed by them didn't even reach the breakeven. However, expectation on the upcoming movie, Dachimawa Lee, is higher than ever. Marketing department of Showbox has to decide what kind of media channel to choose and which marketing strategy to apply. It needs to make a decision about whether to target the so-called mania group or the general public of much bigger size. In this case study, the distinctiveness of the movie marketing and its process will be discussed. Moreover, the marketing strategies for Dachimawa Lee's success will be examined in the Showbox's point of view.

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