• 제목/요약/키워드: Media context

검색결과 630건 처리시간 0.027초

Risk Communication on Social Media during the Sewol Ferry Disaster

  • Song, Minsun;Jung, Kyujin;Kim, Jiyoung Ydun;Park, Han Woo
    • Journal of Contemporary Eastern Asia
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    • 제18권1호
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    • pp.189-216
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    • 2019
  • The frequent occurrence of overwhelming disasters necessitates risk communication systems capable of operating effectively in disaster contexts. Few studies have examined risk communication networks during disasters through social networking services (SNS). This study therefore investigates the patterns of risk communication by comparing Korean and international networks based on the social amplification of risk communication in the context of the Sewol ferry disaster (SFD). In addition, differences in language use and patterns between Korean and international contexts are identified through a semantic analysis using KrKwick, NodeXL, and UCINET. The SFD refers to the sinking of the ferry while carrying 476 people, mostly secondary school students. The results for interpersonal risk communication reveal that the structure of the Korean risk communication network differed from that of the international network. The Korean network was more fragmented, and its clustering was more sparsely knitted based on the impact and physical proximity of the disaster. Semantic networks imply that the physical distance from the disaster affected the content of risk communication, as well as the network pattern.

The Impact of the Korean Wave (Hallyu) in a Global Business Context

  • KANG, Eungoo
    • 한류연구
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    • 제1권2호
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    • pp.1-9
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    • 2022
  • Due in large part to the success of 'Korean Wave' (Hallyu) entertainment commodities, there was much discussion concerning the increasing recognition of Korean culture. With the government's help, South Korean pop culture has spread all over the globe, and Korean businesses have flourished thanks to their global competitiveness. The media in the surrounding areas were quick to catch on, and they all but declared the arrival of Hallyu. Despite a tragic and brutal history of invasions, wars, and dictatorships, South Korea has the 14th largest economy and is the 15th most significant country in terms of soft power. This is largely attributable to the country's leadership in technological and cultural revolutions. The enormous economic and political gains South Korea has experienced from its Hallyu phenomenon remain impressive and even threatening to other countries competing with it for cultural dominance. This is even though media figures in the country must constantly keep in mind new ways to maintain relevance and even enhance their favorability, as pop culture trends are transient and sometimes unpredictable. As South Korean culture spread to the West, Hallyu facilitated the export of several cultural artifacts, including classical music, theater, art, literature, and dance. The Baby Shark music video and song were both created by the Korean business Pink Fong.

Fashion Granfluencers as a Cultural Intermediary in Fashion and Style -A Case Study on Iris Apfel

  • Syachfitrianti Gadis Nadia;Setiawardhani Shaffira Dewi;Se Jin Kim
    • 한국의류학회지
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    • 제46권6호
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    • pp.1105-1127
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    • 2022
  • This study investigated the role of fashion granfluencers as cultural intermediaries in the present digital era. The concept of fashion granfluencer as cultural intermediaries and their fashion style characteristics were defined and examined. The literature on cultural intermediaries, social media, and seniors in the context of fashion was reviewed. Primarily, three characteristics of cultural intermediaries-interactive communication, nonconformist attitude, and aesthetic disposition-were identified and used as analytical variables in this study. Through netnography, 1,452 Instagram posts from the renowned fashion granfluencer Iris Apfel (@iris.apfel) were examined. This study presented Iris as a fashion granfluencer and a senior professional, who uses fashion to express herself and define her identity. As a cultural mediator, she contributes to revitalizing the cultural economy and creating cultural products. Iris Apfel' fashion and style embody her digital persona. Her engagement in fashion activities-producing fashion content or attending fashion events-mediates the relationship between fashion producers and fashion consumers, thereby promoting the aesthetic value of fashion.

An Ocean of Opportunity: The Digitalization of Small and Medium-sized Enterprises in Bitung, Indonesia

  • LAYMAN, Chrisanty V.;HANDOKO, Liza;SIHOMBING, Sabrina O.
    • The Journal of Asian Finance, Economics and Business
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    • 제10권1호
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    • pp.41-48
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    • 2023
  • Over the past ten years, numerous industries have undergone upheavals that have significantly altered how businesses interact with their clients and how goods are created and produced bySMEs. Many cutting-edge technologies have recently been created and implemented to enhance business models, facilitate sustainability features for organizations, and boost business capabilities. This essay seeks to understand how digital entrepreneurship functions in developing nations. The results of this study show the effectiveness of digital transformation in the context of SMEs is greatly influenced by aspects including the change of managerial intensity and the involvement and perception of workers, customers, and shareholders. One of the needs that business owners showcased in this study in terms of digitization is infrastructure resources to support digitization such as devices, the Internet, and funds, but also the ability to use digital media for business development. Practical skills that business people want to learn such as product design and management of their social media accounts. There are also aspects of time and self-motivation of the business actor that can speed up or slow down the digitization process. Finally, government support that is structured in encouraging MSMEs is also one of the supporters and drivers of digitalization in the blue economy.

Measuring Hotel Service Quality Using Social Media Analytics: The Moderating Effects of Brand of Origin

  • Byounggu Choi;Shin-Hyeok Kang
    • Asia pacific journal of information systems
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    • 제33권3호
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    • pp.677-701
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    • 2023
  • With the rapid advancement of social media analytics and artificial intelligence, many studies have used online customer reviews as an important source to measure service quality in many industries, including the hotel industry. However, these studies have failed to identify the relative importance of different dimensions of service quality and their role in customer satisfaction. To fill this research gap, this study aims to identify the effects of service quality on hotel customer satisfaction from the multidimensional perspectives using sentiment analysis with self-training on online reviews. Additionally, the moderating role of the brand of origin for each service quality dimension is also investigated. Drawing on the SERVQUAL model and brand of origin concept, this study develops 12 hypotheses and empirically tests them using 30,070 online customer hotel reviews collected from TripAdvisor.com. The results indicated that overall service quality and each dimension of SERVQUAL significantly influenced customer satisfaction of hotels. The results also confirmed the moderating effects of brand of origin on overall service quality. However, the moderating effects of brand of origin for the tangible, reliability, and empathy dimensions of service quality were significant, whereas the effects for responsiveness and assurance were not. This study sheds new light on service quality measurement by analyzing the multidimensional features of service quality and the role of brand of origin in the hotel service context.

미술교육에 있어서 시각적 미디어를 통한 조형교육에 관한 연구 (Visual Media Education in Visual Arts Education)

  • 박지숙
    • 조형예술학연구
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    • 제7권
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    • pp.64-104
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    • 2005
  • Visual media transmits image and information reproduced in large quantities, such as a photography, film, television, video, advertisement, or computer image. Correspondence to the students' reception and recognition of culture in the future. arrangements for the field of studies of visual culture. 'Visual Culture' implies cultural phenomena of visual images via visual media, which includes not only the categories of traditional arts like a painting, sculpture, print, or design, but the performance arts including a fashion show or parade of carnival, and the mass and electronic media like a photography, film, television, video, advertisement, cartoon, animation, or computer image. In the world of visual media, Image' functions as an essential medium of communication. Therefore, people call the culture of today fra of Image Culture', which has been converted from an alphabet convergence era to an image convergence one. Image, via visual media, has become a dominant means for communication in large part of human life, so we can designate an Image' as a typical aspect of visual culture today. Image, as an essential medium of communication, plays an important role in contemporary society. The one way is the conversion of analogue image like an actual picture, photograph, or film into digital one through the digitalization of digital camera or scanner as 'an analogue/digital commutator'. The other is a way of process with a computer drawing, or modeling of objects. It is appropriate to the production of pictorial and surreal images. Digital images, produced by the other, can be divided into the form of Pixel' and form of Vector'. Vector is a line linking the point of departure to the point of end, which organizes informations. Computer stores each line's standard location and correlative locations to one another Digital image shows for more 'Perfectness' than any other visual media. Digital image has been evolving in the diverse aspects, such as a production of geometrical or organic image compositing, interactive art, multimedia art, or web art, which has been applied a computer as an extended trot of painting. Someone often interprets digitalized copy with endless reproduction of original even as an extension of a print. Visual af is no longer a simple activity of representation by a painter or sculptor, but now is intimately associated with a matter of application of media. There is some problem in images via visual media. First, the image via media doesn't reflect a reality as it is, but reflects an artificial manipulated world, that is, a virtual reality. Second, the introduction of digital effect and the development of image processing technology have enhanced a spectacle of destructive and violent scenes. Third, a child intends to recognize the interactive images of computer game and virtual reality as a reality, or truth. Education needs not only to point out an ill effect of mass media and prevent the younger generation from being damaged by it, but also to offer a knowledge and know-how to cope actively with social, cultural circumstances. Visual media education is one of these essential methods for the contemporary and future human being in the overflowing of image informations. The fosterage of 'Visual Literacy' can be considered as a very purpose of visual media education. This is a way to lead an individual to the discerning, active consumer and producer of visual media in life as far as possible. The elements of 'Visual Literacy' can be divided into a faculty of recognition related to the visual media, a faculty of critical reception, a faculty of appropriate application, a faculty of active work and a faculty of creative modeling, which are promoted at the same time by the education of 'visual literacy'. In conclusion, the education of 'Visual Literacy' guides students to comprehend and discriminate the visual image media carefully, or receive them critically, apply them properly, or produce them creatively and voluntarily. Moreover, it leads to an artistic activity by means of new media. This education can be approached and enhanced by the connection and integration with real life. Visual arts and education of them play an important role in the digital era depended on visual communications via image information. Visual me야a of day functions as an essential element both in daily life and in arts. Students can soundly understand visual phenomena of today by means of visual media, and apply it as an expression tool of life culture as well. A new recognition and valuation visual image and media education is required to cultivate the capability of active, upright dealing with the changes of history of civilization. 1) Visual media education helps to cultivate a sensibility for images, which reacts to and deals with the circumstances. 2) It helps students to comprehend the contemporary arts and culture via new media. 3) It supplies a chance of students' experiencing a visual modeling by means of new media. 4) There are educational opportunities of images with temporality and spaciality, and therefore a discerning person becomes to increase. 5) The modeling activity via new media leads students to be continuously interested in the school and production of plastic arts. 6) It raises the ability of visual communications dealing with image information society. 7) An education of digital image is significant in respect of cultivation of man of talent for the future society of image information as well. To correspond to the changing and developing social, cultural circumstances, and the form and recognition of students' reception of them, visual arts education must arrange the field of studying on a new visual culture. Besides, a program needs to be developed, which is in more systematic and active level in relation to visual media education. Educational contents should be extended to the media for visual images, that is, photography, film, television, video, computer graphic, animation, music video, computer game and multimedia. Every media must be separately approached, because they maintain the modes and peculiarities of their own according to the conveyance form of message. The concrete and systematic method of teaching and the quality of education must be researched and developed, centering around the development of a course of study. Teacher's foundational capability of teaching should be cultivated for the visual media education. In this case, it must be paid attention to the fact that a technological level of media is considered as a secondary. Because school education doesn't intend to train expert and skillful producers, but intends to lay stress on the essential aesthetic one with visual media under the social and cultural context, in respect of a consumer including a man of culture.

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토픽의 조합으로 이벤트 흐름을 예측하기 위한 시각적 분석 시스템 (Visual Analytics using Topic Composition for Predicting Event Flow)

  • 연한별;김석연;장윤
    • 정보과학회 컴퓨팅의 실제 논문지
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    • 제21권12호
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    • pp.768-773
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    • 2015
  • 사회적 혼란을 야기하는 이벤트는 발생 직후 어떻게 대응하느냐에 따라 소요되는 비용의 편차가 크다. 이에 따라 비정상적인 이벤트를 탐지하고 의미를 파악하는 연구가 많이 진행되고 있다. 또한 예측 분석에 관한 연구도 많이 수행되고 있다. 그러나 대부분의 연구는 이벤트의 전체적인 미래 경향에 대한 수치 결과를 예측할 뿐, 이벤트가 내포하는 의미에 대한 예측 연구는 미비하다. 이에 따라 본 논문에서는 비정상적인 이벤트가 내포하는 토픽의 조합을 통해 미래에 어떠한 일이 발생할 수 있는지에 대한 시각적 예측 분석 방법을 제안한다. 제안하는 방법은 먼저 트윗에서 실시간으로 비정상 이벤트를 탐지한다. 그 다음 과거 유사한 사례를 탐색한 다음 이벤트와 관련된 토픽들을 추출한다. 마지막으로 사용자는 의미 있는 토픽의 조합을 통해 미래에 어떠한 일이 발생할 수 있을지 분석할 수 있다. 실험은 두 가지 상황에 대한 예측 분석을 수행하였으며, 실험 결과 본 논문에서 제안한 방법의 타당성을 입증하였다.

언론의 '해양환경'에 대한 의제설정 언어 네트워크 분석 (Language Network Analysis of 'Marine Environment' in News Frame)

  • 김호경;권기석;장덕희
    • 한국콘텐츠학회논문지
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    • 제16권5호
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    • pp.385-398
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    • 2016
  • 이 연구에서는 해양환경에 대한 언론의 의제설정 경향을 연도별로 분석하여, 해양환경이 국내 언론을 통해 어떻게 의미화 되는지를 분석하였다. 지난 10년(2005-2014년)간 국내 4개 종합일간지(동아 중앙 경향 한겨레)에 해양환경에 관해 보도된 기사에 대해 R 프로그램과 넷마이너 프로그램을 활용하여 언어 네트워크 분석을 실시하였다. 연구 결과, 국내 언론에서 해양환경은 경제적 차원에서 의미화되었다. 지난 10년간 연도별 구분 없이, 언론은 해양환경에 대한 '개발'이슈를 주요하게 다루고 있는 것으로 나타났다. 해양 환경의 개발을 중심으로 다양한 '계획'과 단위 '사업'들이 중요한 상관관계를 가진 영역으로 다루어졌다. 하지만 해양환경의 '보전'이슈는 국내 언론에서 주요 의제로 언급되지 않았다. 해양환경은 효과적인 보전을 기반으로, 이와 동시에 합리적인 개발이 필요한 분야이다. 개발이슈만을 지나치게 부각하는 국내 언론보도의 의제설정경향은 해양환경을 개발의 대상으로 인식하는 데 막대한 영향을 미친다. 향후 해양환경 분야에 대한 언론보도의 방향성과 정보제공의 시사점에 대해 논의하였다.

연속미디어를 위한 스케쥴링 알고리즘 (A Scheduling Algorithm for Continuous Media)

  • 유명련;안병철
    • 한국멀티미디어학회논문지
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    • 제4권5호
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    • pp.371-376
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    • 2001
  • 연속적인 미디어 특성을 가진 데이터들은 시간적인 제약조건을 가진다. 일반적인 실시간 스케쥴링 알고리즘은 연속적인 미디어 특성을 고려하지 아니하므로 멀티미디어 스케줄링에 적절하지 않다. 스트라이드 스케줄러를 기본으로 하여 설계된 비율조정 비례지분 스케쥴러는 연속 미디어의 시간 제약적인 특성을 고려한 스케줄링 알고리즘이다. 일반적인 태스크를 위해 설계된 스트라이드 스케쥴러는 자원 할당에 있어서 공정성과 예측가능성을 보장한다. 비율조정 비례지분 스케쥴러에서 연속 미디어의 특성을 고려하기 위해 도입한 비율조정 기는 태스크가 지분보다 더 많은 자원을 할당받지 않도록 조정해 준다. 그러나 엄격한 비율조정 기로 인해 비율조정 비례지분 스케쥴러는 자원 할당의 공정성을 보장하지 못하다. 본 논문에서 제시하는 수정된 비례지분 스케줄러는 연속성, 시간 제약성과 같은 연속 미디어의 특성을 고려한다. 본 논문에서 제시하는 스케줄링 알고리즘은 자원 할당의 공정성을 유지하여 과부하시에 성능이 점진적으로 저하됨을 보였고 비율조정 비례지분 스케쥴러보다 문맥교환에 있어 좀 더 나은 성능을 보였다.

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IPTV와 디지털 케이블 TV 간의 융합과 대체성 강화에 따른 가입자 변동 (Convergence and Substitutability between IPTV and Digital Cable TV on Subscribers)

  • 황인영;박정훈
    • 정보화정책
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    • 제22권2호
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    • pp.19-34
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    • 2015
  • 급속한 융합 현상에 의해 미디어 간 차별성이 줄어들고 대체성이 증가하고 있다. 본 연구는 융합에 따른 경쟁 미디어 간의 대체성 변화가 가입자에 어떠한 영향을 미치는지를 국내 디지털 유료방송 시장을 통해 알아본다. 분석을 위해 경쟁 미디어인 IPTV와 디지털 케이블 TV의 가입자 시계열 자료를 수리생태학의 경쟁 확산 모형인 Lotka-Volterra 모형에 적용하여 시뮬레이션을 위한 기초 모형을 구축하였다. 이후 대체성과 관련된 독립변수를 조절하며 미디어별 가입자 수를 추정하는 시뮬레이션을 진행하였다. 분석 결과 디지털 케이블 TV와 IPTV는 포식자-피식자 관계로 디지털 케이블 TV가 상대적 우위에 있는 대체 관계로 나타났다. 시뮬레이션 결과 융합에 의해 대체성이 증가하면 시장규모가 축소되어 두 미디어 모두 손실을 볼 것으로 나타났다. 특히 후발주자이며 뉴미디어인 IPTV가 가장 큰 손실을 볼 것으로 추정된다. 반대로 경쟁 미디어간의 차별화 전략에 의해 대체성이 감소하면 시장규모가 확대되어 경쟁 미디어 모두가 윈윈하며, IPTV가 가장 큰 혜택을 볼 것으로 추정된다.