• Title/Summary/Keyword: Media Cognitive Science

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An Analysis of Types, Frequencies, and Sources of Cognitive Backgrounds of the Preservice Teachers' Questions Related to Earth Science Knowledge Presented in Elementary Science Textbooks (초등 과학교과서 지구과학 지식에 대한 예비교사들의 질문 종류, 빈도 및 인지적 배경 출처 분석)

  • Lee, Myeongje
    • Journal of the Korean earth science society
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    • v.35 no.4
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    • pp.277-289
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    • 2014
  • The purpose of this study was to analyze the questions of earth science knowledge presented in elementary science textbooks. In group activities, The questions were created by preservice elementary teachers assuming that they were teaching the earth science knowledge in science education classes at university of education. Types, frequencies, and sources of the cognitive background knowledge of the questions were analyzed. The results demonstrated the followings. First, types, concentrations, and sources of the cognitive background knowledge of the questions were different depending on the domains of earth science. Specifically, in astronomy domain, the frequencies and concentrations of the questions showed different trends compared with other domains in its individual lessons. It suggests that instructional strategies that reflected the difference found in each lessons be appropriately designed and used. Second, it was found that 'schools' was the most dominant sources of the cognitive background. 'Friends' were also found to be very important sources, thus promoting students' interaction with their peers would become an important strategy in science teaching. It was also found that mass media such as 'internet' and 'TV' were roughly rated the same as 'schools' which illustrated that mass media could be utilized in science instruction. Third, since types, concentrations, and frequencies of the questions were diverse in the lessons of units, it is suggested that diverse instruction strategies also be taken into account as an educational approach in teaching the subjects in teacher education.

A Study on Expressed in Animations - Focused on Incredible - (애니메이션에서 표현되는 공간에 관한 연구 - 인크레더블을 중심으로 -)

  • Jun, Jeon-Sook;Son, Young-Bum
    • Archives of design research
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    • v.19 no.2 s.64
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    • pp.273-282
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    • 2006
  • The earlier animations aimed to express the characters realistically by making the illustrations look like moving and alive. Since then, animations have been influenced by development of media technology, men's changed mentality and evolvement of diverse social phenomena, while influencing them, too. Among them, the computer which emerged first in 1946 has sewed to more diversify the tools for realistic expressions of animations, and further, enhance the intellectual power of expression media only to expand the new visual expressions and thereby, usher in a multi-media video information environment. Moreover, this technology or computer has urged every discipline to disintegrate its conventional order for the post-modernism characterized by polysemous, diversified, obscure and sometimes, mutually contradicting elements, and as a result, animations had to find a new breakthrough in the conventional reality (cognitive and reflective reality). Thus, animations have been real enough to be perceived impromptu and emotionally, faster than the logical cognitive process beyond the simple technological barrier or the screen image processing. With such backgrounds in mind and by defining such a reality as 'sensuous reality', this study aimed to apply Gilles Deleuze's, reality of space to animation films and interpret it.

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Investigating Consumer Innovativeness for New Media Infusion: Role of Literacy in the Context of OTT Services in Korea

  • Park, Keon Chul;Lee, Sangmin
    • KSII Transactions on Internet and Information Systems (TIIS)
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    • v.16 no.6
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    • pp.1935-1952
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    • 2022
  • Consumer innovativeness plays a vital role in explaining consumer dynamics, such as adoption, usage, and behavioral intention, in the new world of disruptive online media. This empirical study aimed to examine the importance of consumer innovativeness and digital literacy in the adoption and expansion of new technology-based media services, focusing on OTT services. Extending the theory of adoption of new technologies by innovators to new media environment centered on OTT services, it examines the influence of the four dimensions of motivated consumer innovativeness on OTT service usage. The Korea Media Panel Data of 2019, where overall ICT usage and media consumption of a broad panel of respondents was collected, was used for the analysis. From the data of 10,864 respondents, 4,031 (37.1%) were found to have experience in using OTT services. To clarify the mediating effect of digital literacy on the correlations between cognitive innovativeness of consumers and their use of OTT services, Process Macro Model 4 was used. The bootstrap method was applied to reveal that all four dimensions of consumer innovativeness have a significant indirect effect on new media usage through digital literacy, thus indicating how digital literacy plays an important role in the spread of new digital services in addition to consumer innovativeness. The findings are important in that they can help in the efforts to introduce new technologies to the public and educate them to improve their digital literacy so that they can enjoy the complete experience of using these new digital products.

Cognitive Cost and Benefit from Voluntary Task Switching in Multitasking (멀티태스킹에서 자발적 과제전환에 의한 인지적 이득과 손실)

  • Lee, Sangmin;Lee, Ju-Hwan;Han, Kwang-Hee
    • Korean Journal of Cognitive Science
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    • v.24 no.1
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    • pp.71-93
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    • 2013
  • Multitasking has become part of our life. Self-interruption and switching to another task become easier and more frequent. According to previous studies, however, most of the task-switching incurs a cognitive cost. This study investigated the benefit from task switching. In Study 1, participants performed two tasks were similar, and negative correlation between the number of task switching and performance were confirmed, this result is similar to previous studies. Study 2 has shown that, made a comparison of two conditions, between possible and impossible conditions in terms of task switching. Depending on switching preference, the result of task performance has differentiated and the emotion that participants had before the task has changed. Depending on participants' switching preference, there were different amount of switching cost. Moreover, for participants who preferred task switching highly than others, task switching occurred more benefit than cost.

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A study on Cognitive Judgment Technology using Augmented Reality (증강현실을 이용한 인지 판단 기술에 관한 연구)

  • Lee, Cheol-Seung;Kim, Kuk-Se
    • The Journal of the Korea institute of electronic communication sciences
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    • v.15 no.6
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    • pp.1075-1080
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    • 2020
  • The development of computing technology and networking is developing as the fundamental technology of the 4th industrial revolution. AR and VR technologies, which are dual realistic media fields, are developing into many application areas, especially! The potential for development in the medical field is very high. As for the development potential of the health care field, the 4th industrial revolution such as AR/VR to solve problems, such as the increase of various chronic diseases due to the aging of the population, the limitation of infrastructure that can deal with them, and the lack of specialized personnel. It is adopting services in the healthcare field using representative technologies. Accordingly, AR/VR in the healthcare field occupies about 17% of the total industrial market. Therefore, in this study, cognitive judgment technology using AR applies cognitive evaluation through a computing system to the mild cognitive impairment, and based on the results, researches to utilize cognitive rehabilitation contents using augmented reality, and hardware necessary for cognitive judgment technology. Also, software design to help in the field of cognitive judgment technology and healthcare using AR.

Effects of Motivational Activation on Processing Positive and Negative Content in Internet Advertisements

  • Lee, Seungjo;Park, Byungho
    • Science of Emotion and Sensibility
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    • v.15 no.4
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    • pp.517-526
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    • 2012
  • This study investigated the impact of individual differences in motivational reactivity on cognitive effort, memory strength (sensitivity) and decision making (criterion bias) in response to Internet ads with positive and negative content. Individual variation in trait motivational activation was measured using the Motivational Activation Measurement developed by A. Lang and her colleagues (A. Lang, Bradley, Sparks, & Lee, 2007). MAM indexes an individual's tendency to approach pleasant stimuli (ASA, Appetitive System Activation) and avoid unpleasant stimuli (DSA, Defensive System Activation). Results showed that individuals higher in ASA exert more cognitive effort during positive ads than individuals lower in ASA. Individuals higher in DSA exert more cognitive effort during negative ads compared to individuals lower in DSA. ASA did not predict recognition memory. However, individuals higher in DSA recognized ads better than those lower in DSA. The criterion bias data revealed participants higher in ASA had more conservative decision criterion, compared to participants lower in ASA. Individuals higher in DSA also showed more conservative decision criterion compared to individuals lower in DSA. The theoretical and practical implications are discussed.

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A Novel Approach to Predict the Longevity in Alzheimer's Patients Based on Rate of Cognitive Deterioration using Fuzzy Logic Based Feature Extraction Algorithm

  • Sridevi, Mutyala;B.R., Arun Kumar
    • International Journal of Computer Science & Network Security
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    • v.21 no.8
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    • pp.79-86
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    • 2021
  • Alzheimer's is a chronic progressive disease which exhibits varied symptoms and behavioural traits from person to person. The deterioration in cognitive abilities is more noticeable through their Activities and Instrumental Activities of Daily Living rather than biological markers. This information discussed in social media communities was collected and features were extracted by using the proposed fuzzy logic based algorithm to address the uncertainties and imprecision in the data reported. The data thus obtained is used to train machine learning models in order to predict the longevity of the patients. Models built on features extracted using the proposed algorithm performs better than models trained on full set of features. Important findings are discussed and Support Vector Regressor with RBF kernel is identified as the best performing model in predicting the longevity of Alzheimer's patients. The results would prove to be of high value for healthcare practitioners and palliative care providers to design interventions that can alleviate the trauma faced by patients and caregivers due to chronic diseases.

Impact of Internet Media Reports on the COVID-19 Pandemic in the Population Aged 20-35

  • Stytsyuk, Rita Yurievna;Panova, Alexandra Georgievna;Zenin, Sergey;Kvon, Daniil Andreevich;Gorokhova, Anna Evgenievna;Ulyanishchev, Pavel Viktorovich
    • International Journal of Computer Science & Network Security
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    • v.22 no.6
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    • pp.39-44
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    • 2022
  • The advent, course, and possible consequences of the COVID-19 pandemic are now the focus of global attention. From whichever side the geopolitical centers of influence might view it, the problem of the coronavirus concerns all world leaders and the representatives of all branches of science, especially physicians, economists, and politicians - virtually the entire population of the planet. The uniqueness of the COVID-19 phenomenon lies in the uncertainty of the problem itself, the peculiarities and specifics of the course of the biological processes in modern conditions, as well as the sharp confrontation of the main political players on the world stage. Based on an analysis of scientific research, the article describes the profile of the emotional concept of "anxiety" in Russian linguoculture. Through monitoring the headlines of Russian media reports in the "COVID-19" section of Google News and Mail News news aggregators dated August 4-6, 2021, the study establishes the quantitative and qualitative characteristics of the alarm-generating news products on coronavirus in the Russian segment of the Internet and interprets the specifics of media information about COVID-19. The level of mass media criticism in Russia is determined through a phone survey. It is concluded that coronavirus reports in online media conceptualize anxiety about the SARS virus and the COVID-19 disease as a complex cognitive structure. The media abuse the trick of "magic numbers" and emotionally expressive words in news headlines, which are perceived by mass information consumers first and typically uncritically.

Design and Development of Cognitive Judgment Platform using Augmented Reality (증강현실을 이용한 인지 판단 플랫폼 설계 및 개발)

  • Lee, Cheol-Seung;Kim, Kuk-Se
    • The Journal of the Korea institute of electronic communication sciences
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    • v.16 no.6
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    • pp.1249-1254
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    • 2021
  • Computing technology and networking technology in the era of the 4th industrial revolution are rapidly evolving into an intelligent information society. AR, VR, and MR technologies, which are dual immersive media fields, are being applied in many convergence technologies, especially! The development of the health and healthcare field is actively progressing. In the field of health and healthcare, there are many problems due to aging of the population, increase in chronic progress, lack of infrastructure, and lack of professional manpower. services in the field are adopted. Therefore, this study applies cognitive evaluation through a computing system to the mild cognitive impairment, designs and develops a cognitive judgment platform using augmented reality based on the cognitive judgment technology system design, and integrates AI and BigData-based intelligent cognitive rehabilitation in the future. It is used as basic data for service platform development.

Comparative Study on the Usability of Semantic Zooming Methods for Efficient Web Browsing on Internet Protocol TV (Internet Protocol TV 환경에서 효율적인 웹 탐색기법의 사용성에 대한 비교 연구)

  • Hong, Ji-Young;Chae, Haeng-Suk;Cho, Won-jung;Jung, Dae-Hyun;Kim, Joong-Wan;Kim, Sung-Eun;Lee, Hyea-Jung;Han, Kwang-Hee
    • Journal of the Ergonomics Society of Korea
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    • v.27 no.4
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    • pp.15-26
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    • 2008
  • Recently, Internet Protocol TV technology has a latent power for searching information by using internet-connected interactive TV media. It is hard to browse and search web site conveniently since the visual and input devices are not sufficient for navigating through the websites. Zoomable user interface is a possible solution that may reduce users' task load and improve their performance. In this paper, we made three types of web browsers as scroll, physical zooming and semantic zooming type. Fifteen participants asked to do searching tasks and their task time, accuracy and subjective responses are recorded. In the result, though scroll type is evaluated more efficient than other types in task time and accuracy since participants are familiar with scroll type interface, semantic zooming type is highly rated in subjective responses such as perceived searching efficiency, satisfaction and joyfulness. This result implied semantic zooming is a possible solution which is improving user experience of searching websites using Internet Protocol TV.