• 제목/요약/키워드: Mature Market

검색결과 103건 처리시간 0.024초

3D 프린팅 기술 동향 (3D Printing Technologies - A Review)

  • 최재원;김호찬
    • 한국기계가공학회지
    • /
    • 제14권3호
    • /
    • pp.1-8
    • /
    • 2015
  • Recently, a great interest in 3D printing has emerged, although many existing 3D printing technologies were first developed 2-3 decades ago. There are many mature 3D printing processes and materials; however, active research and development efforts are ongoing in this area to advance the technologies. Several companies have already started to use 3D printed parts as actual components. Many low-cost 3D printers have been released on the market, which are of particular interest to educators and hobbyists. This paper provides a brief review of 3D printing technologies and research trends. In addition, several state-of-the-art technologies and applications are introduced.

Challenges and Effective Management of Supply Chain in Wine Industry and Agribusiness

  • Ngoe, Tata Joseph
    • Agribusiness and Information Management
    • /
    • 제4권2호
    • /
    • pp.32-41
    • /
    • 2012
  • Studies have shown that the future of the wine market rests on the effective and efficient changes in technology to the supply chain used by most of the major global players. In today's wine industry, companies are faced with the ever-shifting demand for their products, strict regulation and increasing price competition. Even at that, mature companies in the wine industry are succeeding by scaling up production, streamlining their supply chains, expanding into new geographic areas, implementing more efficient processes, cleverly marketing products, and focusing on ever closer relationships with suppliers, partners and customers. However, this paper looks at supply chain challenges in the wine industry from a global perspective presented in the inbound, manufacturing and outbound processes as well as offer effective solutions in order for companies to gain a competitive advantage and succeed on a global level.

  • PDF

Advances in MEMS Based Planar VOA

  • Lee, Cheng-Kuo;Huang, RueyShing
    • JSTS:Journal of Semiconductor Technology and Science
    • /
    • 제7권3호
    • /
    • pp.183-195
    • /
    • 2007
  • MEMS technology is proven to be an enabling technology to realize many components for optical networking applications. Due to its widespread applications, VOA has been one of the most attractive MEMS based key devices in optical communication market. Micromachined shutters and refractive mirrors on top of silicon substrate or on the device layer of SOI (Silicon-on-insulator) substrate are the approaches trapped tremendous research activities, because such approaches enable easier alignment and assembly works. These groups of devices are known as the planar VOAs, or two-dimensional (2-D) VOAs. In this review article, we conduct the comprehensively literature survey with respect to MEMS based planar VOA devices. Apparently MEMS VOA technology is still evolving into a mature technology. MEMS VOA technology is not only the cornerstone to support the future optical communication technology, but the best example for understanding the evolution of optical MEMS technology.

기능적 속성을 고려한 기술수용모형(TAM)의 확장연구 : 휴대폰의 채택 사례를 중심으로 (Extended TAM for Accepting Mobile Devices Including Functional Attributes : The Case of Cellular Phone)

  • 이종오;황재훈;이선로;강소라
    • Journal of Information Technology Applications and Management
    • /
    • 제13권1호
    • /
    • pp.39-66
    • /
    • 2006
  • In a few years, a variety of mobile devices are expected to be utilized as a necessity for business as well as personal communications. Thus it is needed to conduct a comprehensive study on the acceptance of mobile devices in the mature market like Korea. This paper develops an extended technology acceptance model by including functional attributes of cellular phone and examines the determinant factors causing accepting cellular phones. Our empirical analysis through the internet survey shows that 1) among the determinant factors, perceived usefulness, perceived enjoyment or fun, and social pressure have positive direct impacts on the intention of accepting cellular phone, and 2) functional attributes of cellular phone affect the determinant factors differently.

  • PDF

이동통신 서비스 브랜드 자산의 영향요인과 신규서비스 선택에 미치는 영향 (The Factors Influencing Brand Equity in Mobile Telecommunication Service and Its Influence on the Choice of New Service Provider)

  • 홍승혜;지경용;김문구
    • 대한전자공학회:학술대회논문집
    • /
    • 대한전자공학회 2007년도 하계종합학술대회 논문집
    • /
    • pp.163-164
    • /
    • 2007
  • Consumer needs becomes various in a mature mobile telecommunication market, while service differentiation is hard to achieve. The competition among telecommunication service providers is getting fierce in order to maintain and obtain customers. Moreover, HSDPA caused the intense marketing activity for the move to the next generation customers. Under these circumstances, brand equity can be a key to a long-term competitive edge for mobile phone service providers. In this study, we identified the factors influencing mobile telecommunication brand equity, and its influence on the HSDPA service subscription behavior.

  • PDF

브랜드 커피매장의 인테리어 디자인 마케팅에 관한 연구 (A Study on the marketing of interior design of a brand coffee burial)

  • 정일권;김대현;한혜련
    • 한국실내디자인학회:학술대회논문집
    • /
    • 한국실내디자인학회 2005년도 춘계학술발표대회 논문집
    • /
    • pp.126-131
    • /
    • 2005
  • As our domestic Espresso Coffee Shops are in pursuit of professionalization and various coffee tastes, their sales will have been on increase. Now coffee market is getting more mature. Reflecting sensitivity of 20 to 30 generations, the domestic coffee shops provide them with best space for rest and conversation with stream of industralization and professionalization of the contemporary society. Based on such a situation, our research institute aims at studying how the interior designs put influence on marketing. Among the domestic franchise coffee shops, we will have researched Rosebud, Starbugs, Davinci which have more 50 chain stores throughout the country, This study aims to suggest a direction for interior design of brand coffee shop by analyzing brand coffee shops and style that customers prefer.

  • PDF

상관관계와 카이-제곱 분석에 기반한 긍정과 부정 연관 규칙 알고리즘 (Mining Positive and Negative Association Rules Algorithm based on Correlation and Chi-squared analysis)

  • 김나희;윤성대
    • 한국정보통신학회:학술대회논문집
    • /
    • 한국해양정보통신학회 2009년도 추계학술대회
    • /
    • pp.223-226
    • /
    • 2009
  • Recently, Mining negative association rules has received some attention and proved to be useful. Negative association rules are useful in market-basket analysis to identify products that conflict with each other or products that complement each other. Several algorithms have been proposed. However, there are some questions with those algorithms, for example, misleading rules will occur when the positive and negative rules are mined simultaneously. The chi-squared test that based on the mature theory and Correlation Coefficient can avoid the problem. In this paper, We proposed the algorithm PNCCR based on chi-squared test and correlation is proposed. The experiment results show that the misleading rules are pruned. It suggests that the algorithm is correct and efficient.

  • PDF

색에 따른 사과 분류기 (Apple Sorting Machine by its Color)

  • 삐 퓨 웨이 툰;김수찬
    • 융합신호처리학회논문지
    • /
    • 제21권4호
    • /
    • pp.154-161
    • /
    • 2020
  • 본 논문에서는 인간의 노력을 줄이고 정확성을 높이기 위해 사과의 색을 기반으로 하는 분류 시스템을 제안하였다. 제안된 분류 시스템은 카메라, 모터 및 라즈베리 파이로 구성되어 있고, 미성숙, 성숙, 익은 등으로 총 4가지 종류의 사과를 분류할 수 있다. 시장에서 다양한 종류의 사과를 100개 구입하여 무작위로 선택하여 평가하였다. 정확도는 95%였고 처리 시간은 사과당 약 8초였다. 제안한 시스템은 인력 감축에 유용할 것으로 예상된다.

Successful Brand Revitalization of Parkland through Brand Repositioning Strategy

  • Jeon, Jung Ok;Jung, Hyung-Shik;Lee, Sukekyu;Lee, Eun Mi
    • Asia Marketing Journal
    • /
    • 제16권3호
    • /
    • pp.101-118
    • /
    • 2014
  • Parkland, which is one of the pioneer brands in men's fashion in Korea, specifically suits, has recently undertaken bold brand repositioning activities to respond to the fast-changing environment and to overcome limitations in its current image positioning. As a result, in a short time period, Parkland achieved remarkable marketing and communication success. This case study explains how Parkland drew successful brand repositioning from the fierce fashion market. This study systematically analyzes the brand repositioning strategy process and implementation strategy used to resolve the conceptual and structural issues of Parkland as a mature brand. To this end, this study assesses Parkland's brand strategy focusing on brand environment and positioning. Accordingly, the study analyzes the target concept and basic direction of the brand repositioning in terms of the repositioning strategy process, and from an integrated marketing perspective, examines the specific implementation program for repositioning. Finally, the study addresses the outcomes of brand repositioning efforts as well as steps to be taken in the future.

사회적 기업의 정체성 형성과정에서 지역과 산업환경의 역할 (The impact of regional and industry environments in shaping the organizational identity of the social enterprises)

  • 최현도
    • 벤처창업연구
    • /
    • 제11권4호
    • /
    • pp.117-126
    • /
    • 2016
  • 사회적 기업은 사회문제 해결과 시장에서의 생존을 동시에 고민한다. 이들은 이질적 두 목적을 모두 달성하기 위해 다양한 유형의 조직정체성을 형성한다. 본 연구는 사회적 기업이 가지는 조직정체성이 어떻게 형성되는지에 대해 초점을 두었다. 특히 기업이 설립된 지역환경과 산업환경이 사회적 기업 정체성에 미치는 영향에 대해 탐구했다. 연구를 위해 한국사회적기업진흥원에서 2014년과 2015년에 발간한 "사회적기업개요집"에 소개된 환경 분야 219개 사회적 기업 소개 자료를 활용해 이들을 사회적 정체성 기반기업, 사업적 정체성 기반기업, 혼종적 정체성 기업으로 구분하여 다음의 사실을 발견했다. 첫째, 수도권 및 광역시지역에 설립된 사회적 기업은 사회적 정체성이나 사업적 정체성 중 하나의 단일정체성을 가지는 비율이 시 군지역의 경우보다 높고, 시 군지역에 설립된 사회적 기업은 혼종적 정체성을 가지는 비율이 수도권 및 광역시지역의 경우보다는 높았다. 둘째, 성장산업환경에서는 사회적 기업이 사회적 정체성을 가지는 비율이 높아지고, 성숙산업환경에서는 사회적 기업이 사업적 정체성을 가지는 확률이 높아졌다.

  • PDF