• Title/Summary/Keyword: Market space

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A Case Study on the Public Space for Traditional Market Revitalization (전통시장 활성화를 위한 공공공간 사례연구)

  • Choi, Kang-Rim
    • Journal of the Korea Convergence Society
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    • v.11 no.11
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    • pp.219-232
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    • 2020
  • The result of efforts for the revitalization of traditional market have not been satisfied. The purpose of this study was to suggest implications on planning and design method for revitalization of the traditional market in Korean cities. For that, theoretical review and case analysis were conducted on public spaces in 'Quincy Market' and 'Granville Island Public Market'. The results of case analysis are as follows. (1) The various spaces and facilities that make up the traditional market show a synergistic effect through linkage. (2) Various public spaces for traditional market users have been made in market buildings and open spaces. (3) Food and beverages sold in traditional markets can be eaten in public spaces, and meetings, breaks, performances and events are held in public spaces. (4) A company or non-profit organization with unified executive power is in charge of or participating in market operation.

A Study on Value obtained from Space Communication to Strengthen Brand Personality (브랜드개성강화를 위한 공간 커뮤니케이션을 통해 획득되는 가치에 관한 연구)

  • 전수영;김주연;황용섭
    • Korean Institute of Interior Design Journal
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    • v.13 no.4
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    • pp.180-187
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    • 2004
  • This research is focused on the emotion rather than the logic, the present building up the Market toward clients' relationship and the communication through the most direct Contact Space in Non-Mass Media Communication. This research's purposes are to classify Space Communication kinds to analyze how the each element could affect on Brand Identity Strength and to provide the way to appeal the Brand Image as the corporation intends and to analyze Corporations and Clients' value from Space Communication. The process of this research is following. Analysis of the Space Communication, which mentioned above and the value, which was obtained from it, and analysis through the Brand, which uses the Space to build the Brand Identity with positive Brand Image and the conclusion. In Conclusion, we need to analyze the identity of each Brand and do positioning to make outstanding Brand through analysis. Because outstanding scheme varies on deciding to communicate through the Space to satisfy clients with outstanding plan or clients' sex, age, profession, resign though appealing same Brand identity, the Space Identity should be flexible depends on area and target market.

A Two Stage Model for Product and Price Competition in a Multi-Segmented Market (세분화 시장에서의 제품 및 가격경쟁에 대한 모형)

  • 임호순;김성호
    • Journal of the Korean Operations Research and Management Science Society
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    • v.24 no.1
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    • pp.13-25
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    • 1999
  • This paper presents a model of competitive positioning and pricing of new products in a multi-segmented market. The segments in the market are located on a multi-dimensional discrete attribute space with fixed demands. Firms launch products sequentially on the attribute space, incurring fixed and variable costs, and then decide on their product prices. Each firm acts to maximize its profit. Market share of a firm is determined by the position and price of Its product. We provide sufficient conditions for the existence and uniqueness of Nash equilibrium Another equilibrium concept is Introduced and related to the Nash equilibrium. A heuristic algorithm based on genetic algorithms is designed to obtain the Nash equilibrium.

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Model-based Analysis to Improve the Safety of Urban Logistics System Using Vacant Space (유휴공간을 활용한 도시물류 시스템의 안전성 향상을 위한 모델기반 분석)

  • Park, Jae-Min;Kim, Joo-Uk;Kim, Young-Min
    • Journal of the Korea Safety Management & Science
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    • v.24 no.1
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    • pp.1-9
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    • 2022
  • The growth of the online market is accelerating due to the development of technology and the pandemic era. The delivery service through the courier must be used to deliver the ordered goods to the customer through the online market. With the growth of the online market, the logistics market for delivery is also growing. The traffic and environmental problems are emerging as social issues. Urban logistics technology using underground space based on the urban railway developed to improve logistics efficiency in a metropolitan area and a new alternative to environmental problems. This study proposed a plan to secure system safety through safety analysis based on operational concept definition and scenario analysis by applying model-based perspective analysis to the system under development.

A Case Study on the Natural Convergence Space as a New Type of Complex Cultural Space (새로운 복합문화공간 유형으로서 자연융합형 공간에 관한 사례연구)

  • Lee, Jae-Min;Kwon, Ki-Chang
    • Journal of Korea Multimedia Society
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    • v.21 no.11
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    • pp.1333-1341
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    • 2018
  • Recently, alleys, villages and traditional market spaces have been recreated as complex cultural spaces due to urban renewal or village community policies. However, previous studies only refer to buildings such as museums and libraries in dealing with complex cultural spaces. The purpose of this study is to suggest the recreated complex cultural space as a natural convergence type and analyze its characteristics. Therefore, this study aims to reestablish the concept and type of the newly created complex cultural space. For this study, Busan Bosu-dong Bookstores Alley, Daegu Kim Gwangseok-street, Andong Traditional Market and Andong Shin-sedong Mural Village were selected as research examples. As a result of the study, the natural convergence space reflects the locality of the contents constituting the space, and the various values are convergenced. And this type of space is being reborn as an advanced case of urban regeneration and serves as a representative tourist destination in the region. As a next study of this study, we proposed social studies such as quantitative research and qualitative research.

Impacts of Payload Weights on the Cost Effectiveness of Reusable Launch Vehicles (재사용발사체의 비용 효용성에 미치는 임무중량의 영향)

  • Yang, Soo Seok
    • Journal of the Korean Society of Propulsion Engineers
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    • v.23 no.4
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    • pp.1-9
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    • 2019
  • Recently, in the space market, there has been a rapid reduction of the launch price. The major reason is that a few commercial companies, especially SpaceX, began to enter into the space market about ten years ago, which has changed the space market from monopolization to competition, and accelerated the adoption of commercial efficiency in the technology and management. Also, the successful landing and recovery of a first stage in 2016 by SpaceX proved to be a prelude to opening a new era of reusable launch vehicles, and SpaceX declared the groundbreaking launch price through using the reusable launch vehicle. This study calculates the total launch cost required to put a certain satellite into the LEO, compares the launch cost in three cases with different payload weights, and reviews the impacts of the payload on the cost effectiveness of a reusable vehicle. The total launch cost is divided into 6 subsections cost, namely development cost, production cost, refurbishment cost, operation cost, fixed-cost of factory and launch site, and insurance cost. The cost estimation relationships used in the calculation are taken from the commonly proven cost models such as TRANSCOST.

Space Syntax Analysis on Street System in Yakryeong Market District in Daegu, Korea (대구 약령시 지구 내 가로 체계의 공간구문 분석)

  • Jeong, Sang Kyu;Lim, Soo Young;Park, Joon Young
    • KIEAE Journal
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    • v.13 no.2
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    • pp.151-156
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    • 2013
  • This study examines the properties of spaces where historical and cultural resources have been preserved in the street system of Daegu Yakryeong market district, by using Space Syntax methodology. The results were obtained through ASA(Angular Segment Analysis) on each node (spatial unit) in the street network. An overall characteristic of spatial configuration in street system of the surveyed district is that nodes in the street network tend to form socially integrated spatial structure to allow easy access to each space in the system. There are a small number of socially isolated spaces in the street system, which are located at nodes in narrow streets adjacent to the roadway outside the district, or in narrow alleys between early modern Korean buildings. More than half of the surveyed spaces have high levels of social integration, which contain buildings playing a central role of the community, a traditional street market, symbolic landmarks. In conclusion, it is expected that the achievements of this study will contribute in leading to rational land use planning for sound and sustainable development of historical and cultural resources in an urban district.

Understanding the Living Demands of Kazakh Apartments through Plan Alteration Cases (카자흐스탄 아파트 단위세대 평면변경 사례를 통해 살펴본 주거요구의 경향)

  • Choi, Jae-Pil;Lee, Jae-Hoon;Shon, Dong-Hwa;Kim, Young-Woo
    • Journal of the Korean housing association
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    • v.25 no.1
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    • pp.81-90
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    • 2014
  • As an emerging market in central Asia, Kazakhstan's housing market is witnessing increasing demands. Though Korean construction industries have attempted to take advantage of this opportunity, inadequate understanding of the local living demands have kept the industries from successfully establishing themselves in the foreign context. The goal of this research is to derive architectural planning implications regarding the living demands by investigating changes being made to the housing structure. By analyzing 11 apartment unit plans, it was found that Kazakhs had a living demand for more spacious living rooms and functional spaces. In the effort to improve the livingroom environment and usability such as enlarging the livingroom, removing the living room wall for open space or expanding the inner space facing outside is understood that the living room is considered as an important space. The fact that spaces such as dress rooms and utility rooms are being added in the housing market, reflects the demand of functional spaces. These demands are considered as the reflection of the traditional life style of nomad culture and the cold local climate. Therefore, it can be said that the apartment unit plans distributed in the Korean housing market are quite compatible with the Kazakh housing market since they offer spatious living rooms, while the latter founding implies the changes that ought to be made for a successful establishment in the foreign market.

Innovative Product Strategy of KIA SOUL - Attract customers' soul - (기아자동차 SOUL의 혁신적인 제품전략 - 소비자의 soul을 움직이다 -)

  • Lee, Doo-Hee;Lee, Jong-Ho;Jeon, Ki Heung
    • Asia Marketing Journal
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    • v.11 no.3
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    • pp.151-165
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    • 2009
  • The objective of this case study is to analyze how effectively KIA SOUL, which is a leading Crossover Utility Vehicle (CUV) brand, has created a new market space through innovative product strategy. Up until now, most car manufacturers have focused only on the traditional product market segments missing out on the opportunity of the crossover segment market. KIA SOUL found a new market space by identifying the high crossover utility demand and filling the gap between the current product category values and the emerging crossover product category values. This case study illustrates that an innovative product strategy can be effectively employed to create a new market space in the saturated car manufacturing industry. The case summarizes that the innovative product strategy of KIA SOUL is comprised of four primary pillars: design innovation, market frontier in CUV, the first company to launch customizing service brand-TUON, and functional innovation. The KIA SOUL case study provides valuable insights and implications for many other companies that are planning to find "blue oceans" for their own business.

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