• Title/Summary/Keyword: Market activation

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Environmental Improvement Develope by Spatial Utilization Pattern of Conventional Market in Small Town -Focused on Geum-wang Market in Chung-buk Province- (소도읍 재래시장의 공간이용유형에 의한 환경개선 - 충북 음성군 금왕재래시장을 중심으로 -)

  • Han, Sang-Ho
    • Journal of the Korean Institute of Rural Architecture
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    • v.10 no.2
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    • pp.27-36
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    • 2008
  • This study is progressing or suggests effective space planning for rural village area conventional markets that is planning business market modernization process. Rural village area conventional markets of small scale are inputting a lot of efforts and financial resources for activation. Also, I wish to quote activation plan for rural village area conventional markets that face in stagnation. Studied spatial form and conventional market activation factors by space use special quality of rural village area conventional markets for architectural planning plan presentation. Investigated spatial change for several years that appear in Geum-wang conventional market for this. As a result, could deduce plans of space improvement plan for conventional market space positively. Also, through this study, suggest activation plan of conventional market that display similar space type including Geum-wang conventional market. Therefore, environment improvement of conventional market's type and special quality based on space activation elements and need space environment improvement plan the architecture plan in early planning phase of business.

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Strategies for activation of the domestic chocolate culture and development of new chocolate market: Activation of chocolate market through fusion with Herbal Bio-industry

  • Kwon, Hyo-Jeong;Lee, Seing-Heon;Jung, Ji-Wook
    • Journal of Evidence-Based Herbal Medicine
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    • v.3 no.1
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    • pp.25-33
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    • 2010
  • The aims of this study recognize the limitations of the domestic chocolate market compared to domestic and foreign chocolate market and investigate the strategies for activation of the domestic chocolate culture and development of new chocolate market throughout pointing out the various problems. We analyzed the trends for the food market and confectionery market, main market for chocolate, and also compared domestic and foreign cases for market of chocolate as food or non-food. We sought for solutions and implications for diversification of domestic chocolate market through prospects for the future. Domestic chocolate market is not enough to be competitive compared with overseas market, yet. However, we speculated that domestic chocolate market would gradually develop through fusion with herbal bio-industry as rapid economic development. Besides, we demonstrated a few ways which derive larger development through combination of chocolate market and herbal bio-industry. For these sakes, we suggest that at first, if paradigm which is considered oriental medicinal characters and back innovative and differentiated ideas should be present, the activation of markets of chocolate and herbal bio-industry as well as the diversities of market may be obtained.

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Environment Improvement for the Traditional Market Activation of the Small Capital - Focused on Okcheon Traditional Market- (소도읍의 재래시장 활성화를 위한 환경개선에 대한 연구 -충북 옥천재래시장을 중심으로-)

  • Han, Sang-Ho;Choi, Hyo-Seung
    • Journal of the Korean Institute of Rural Architecture
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    • v.6 no.3
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    • pp.1-14
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    • 2004
  • Around the rural village area the traditional markets which are center the small capital it was active at the strong-point and the possibility the fact that it is developed. With this the same small capital currently as the city and the area where the quality of the rural village coexists, has the regional quality which belongs in guard of the capital region or strong-point city. With relative estrangement from the support process against this result past falling behind farming village it does not illustrate the possibility of knowing the fact that the duplex point who is falling behind as guard territory of reverse appears. Selects the small capital of the each area from like this point of view and the possibility of knowing center role of traditional market the possibility which is various is the possibility of doing in the process which propels an activation. Currently it is planned from the multi local self-governing group and the result which investigates the traditional market activation contents which are in the process of propelling, it will be able to discover the multi branch problem points against a traditional market activation.

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A Study on the Improvement of Traditional Market for Rural Activation - Focused on Gamgok Eumseong Chungbuk - (농촌지역 활성화를 위한 재래시장 개선에 대한 연구 - 충북 음성군 감곡면을 중심으로 -)

  • Han, Sang-Ho;Choi, Hyo-Seung
    • Journal of the Korean Institute of Rural Architecture
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    • v.6 no.2
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    • pp.11-20
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    • 2004
  • The rural area is activated and if it does to sleep, that versatility the reading is necessary from the side which is various it sees. Only expansion or improvement of namely base facility it will have and there is not a possibility becoming the basic activation countermeasure. With this with the instance investigation against the traditional market activation which is developed the Gamgok from same background has both the quality of the rural and the city in the center it joins in and the far it will be able to complement a problem point it presents. Also it presents the activation plan which considers the regional quality which from the research which it sees relates with a traditional market to sleep and it does.

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A Study on Plan for the activation of an e-market in Gangwon Province (강원권역 전자시장 활성화 방안 연구)

  • La, Kong-Woo;Min, Tae-Hong
    • International Commerce and Information Review
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    • v.7 no.1
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    • pp.283-307
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    • 2005
  • The research was carried out at the electronic Gw-mart located at Gangwon province. The secondary data and the various other reference materials were used for the research. This research brings forth the concrete activation plan for the activation of an electronic market in the Gangwon province. So, the activation plan for an e-market at Gang won can be done in six ways, first result of the undertaken research achieved in six ways- first, concentration has to be laid on the internet portal sites, second, the local sites should be well connected with the shopping mall facilities, third, a trustworthy shopping mall has to be established by maintains the product quality and quantity, fourth, a visible distinction should be made between the various products, fifth, the division of labor must be specified and a provisions should be made for a efficient after service.

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A Study on the Activation of Used Market of Hanbok and Hanbok Reform Market (중고한복시장 및 한복리폼시장의 활성화 방안 연구)

  • Lee, In Hwa;Son, Mi Young
    • Human Ecology Research
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    • v.59 no.1
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    • pp.59-69
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    • 2021
  • In order to find ways to re-use used Hanbok and activate Hanbok reform, it is necessary to investigate the current status and problems of used Hanbok and Hanbok reform in the domestic Hanbok market. The purpose of this study was to investigate the status and problems of the used Hanbok market and the Hanbok reform market through literature data surveys and in-depth interviews with Hanbok experts, and to study ways to activate used Hanbok and Hanbok reform. Based on the results of this study, as a way to activate the used Hanbok market and the Hanbok reform market, expand opportunities and create a social and cultural atmosphere for wearing Hanbok, and research on design, pattern, size, and materials. It also suggested the establishment of a systematic system for separate collection, reform, sales and management, the establishment of a central institution that manages and operates the re-use of used Hanbok and Hanbok reform, support for education institutions and programs for Hanbok reform, public relations, and changes in Hanbok production methods.

A Study of Activation Approaches by the on the Analysis Problems and Success Cases of Traditional Markets (재래시장의 문제점과 사례 분석을 통한 활성화 방안)

  • Lee, Jae-Han;Kim, Kyu-Won;Yu, Jong-Pil
    • The Korean Journal of Franchise Management
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    • v.1 no.1
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    • pp.19-42
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    • 2010
  • Since circulation market whole surface opening, traditional market is real condition that is looked away more gradually to consumer as reasons of international retail firms and domestic enterprise firms to enter distribution industry, internet mail order rapid increase by information-oriented society, the pursuit of upgradation and normalization by elevation of income level and consumption pattern change that consideration convenience with young consumers as the central figure. Therefore, the purpose of this study is to analyze stagnation cause of traditional market and problem within a change of new distribution environment, and to develop new approaches for dealing with domestic traditional market relationship prompting competition through activation example analysis of foreign traditional market and domestic traditional market. The result of the study indicated that there are a lot of cases that are begun by a few's merchant with leadership that has been will which is strong in activation in beginning in market's occasion that succeed in activation. In particular, software side such as operational efficiency or marketing expertise strengthening of management is that effect is high relatively than hardware side market activation. Also essential to the settlement of credit transactions using credit cards is important for expanding the effort, for the expansion of credit card merchant credit card advantage and raise awareness among traders about the expected effects is needed. Though these study finding submits plan that create market ecosystem so that many consumers may become place that could visit naturally and create pleasure and convenience, and time, monetary, psychological value of shopping to traditional market, there is sense.

A Study on Activation methods of Traditional Market in Jinju City -Focused on Joongang and Seobu Market- (진주시 전통시장 개선방안 연구 -중앙시장과 서부시장을 중심으로-)

  • Kang, Seok-Jin
    • Journal of the Korean Institute of Rural Architecture
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    • v.17 no.1
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    • pp.1-8
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    • 2015
  • The purpose of this study is to consider activation methods of traditional markets in Jinju city through questionnaire and field survey. Research framework is summarized into two categories: physical environment and operation program. The results are as follows: 1) the gross profit on sales has been decreased continuously and the main causes of that have been recognized as insufficiency of parking lots and convenient facilities and deterioration of environment in spite of facilities modernization project; 2) consumers visited a traditional market because of proper price and reliance on goods, etc. However, they were not satisfied with the physical environment such as parking lots and resting spaces and the operation program such as cultural event and performance. In conclusion it was thought that activation methods of traditional market would be related to the improvement plan in the physical aspect such as parking lots, walkway, convenient and crime prevention facilities and in the operation program aspect such as cultural event, marketing, management consulting, information infrastructure, and delivery system.

Analysis of Space characteristics of Conventional Market in Small Town (소도시 재래시장의 공간분석 - 충남 홍성읍 재래시장을 중심으로 -)

  • Han, Jong-Koo;Park, Tong-So
    • Journal of the Korean Institute of Rural Architecture
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    • v.13 no.4
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    • pp.43-50
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    • 2011
  • Activation of conventional market in small town is important in the reinvigoration of local economy as an economical center. The revitalization of local economy is closely related to the fosterage of conventional market. So the local government is trying to activate the market. However, the projects for the activation of conventional market are mostly centered on the modernization of facilities which is carried out at urban districts. Those facilities-centered plans, being carried out at urban district, lack the consideration of the peculiarities of rural districts and the regional conditions of the conventional market in small towns. And some projects for the modernization of facilities produce negative results. Especially the conventional market in small town shows a spatial structure of a five-day market and a market place and it was influenced by the spatial relationship between the permanent market and periodic market. So analyses on the spatial lay-out and form, store facilities, spatial distribution of types of business, spatial utilization on market place are needed to improve the physical environment of the conventional market. In this context, the study analyzed systematically the space of an old and lagged Hongseong conventional market located in central district of a small town. And It is expected that the results use as a basic data to establish effective space improvement plan for conventional market in small town.

Study on Vitalization Awareness of Traditional Markets - Focus on Participation in Management Activation Education of Traditional Market Traders - (전통시장 활성화 인식도에 관한 연구 - 전통시장 상인의 경영활성화 교육 참여 여부를 중심으로 -)

  • Kim, Yong-Sook;Hong, Wan-Soo
    • Journal of the Korean Society of Food Culture
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    • v.34 no.5
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    • pp.534-542
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    • 2019
  • This study aimed to provide insight into methods for activating management of traditional markets by understanding differences in merchant perception according to whether or not the merchant has participated in management activation education. Analysis of merchants' levels of perception of market activation found that educated merchants had a higher perception of pre-post modernization satisfaction, promotion of traditional market revitalization projects, and post-support changes in sales. In a co-marketing context, educated merchants showed significant differences in onnuri gift certificates, bargain sales, festivals and events, and advertisement promotions. With regards to perception of management performances, educated merchants showed statistically significant higher responses for items such as satisfaction with the current vendor, increased sales, and increased customer awareness. The results in this study may be incorporated into the policy-making processes of the government or local governments in order to revitalize traditional markets, and merchant education for activation of management is deemed to be continuously necessary.