• Title/Summary/Keyword: Market Survey

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A Longitudinal Study on the Influential Factors for the Labor Market Entry of Disabled Women (여성장애인 노동시장 진입 영향요인에 관한 종단연구)

  • Park, Mi-Hee
    • The Journal of the Korea Contents Association
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    • v.16 no.5
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    • pp.783-801
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    • 2016
  • The purpose of this research is to grasp the influencing factors on the labor market entry of disabled women, and to suggest policy alternatives to support the labor market entry of them. This article utilized the survey data of the 3rd to the 7th Panel Survey of Employment for the Disabled in 2010-2014(by PSED), which is a longitudinal survey for the disabled in Korea. I analyzed the pattern changes of the labor market entry of them with the passage of years, and the influencing factors on that by the event history analysis. The major findings are as follows: First, according to the life table analysis involved in change of the labor market entry, 90% of them continued to remain the longest period of unemployment for four years and the labor market entry rate was only 10% of them. Second, the result of Cox regression analysis shows that public benefit recipient or not, the degree of disability and discrimination experience at the job market were factors to affect the labor market entry. With these results, this study suggested the practical alternatives to improve the labor market entry of disabled women.

An Survey on the Maintenance Scheduling of Generating Units in Competitive Electricity Market (경쟁시장에서의 전력시스템 예방정비계획 적용사례 조사 연구)

  • Park, Young-Soo;Kim, Jin-Ho
    • Proceedings of the KIEE Conference
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    • 2006.07a
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    • pp.408-409
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    • 2006
  • In this paper, we surveyed researches on the generation maintenance scheduling in competitive electricity markets. Maintenance scheduling can be one of the strategies submitted by market participants in electricity market. Many researches on the maintenance scheduling were preceded with or without transmission system. They have their own specific algorithm for ISO to operate, and control the maintenance schedules. This paper is focused on the survey on the generator and transmission system maintenance scheduling in competitive electricity markets.

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Study of a Online Survey System for Monitering of Construction Cost on Construction Site (건설현장 시장가격 모니터링을 위한 온라인 상시조사에 관한 기초연구)

  • Lee, Ju-hyun;Baek, Seung Ho
    • Proceedings of the Korean Institute of Building Construction Conference
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    • 2020.06a
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    • pp.202-203
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    • 2020
  • Unlike price calculation by cost accounting, which categorizes costs into material costs, labor costs, and miscellaneous expenses to determine the construction budget price, construction cost calculation based on Construction Standard Unit Prices utilizes unit prices extracted from market prices of items from projects already completed to estimate costs of similar construction projects. Although unit price information is collected through construction site surveys to revise these construction standard unit prices every year, but due to the limitations of the site survey method, it is difficult to quickly implement the rapid changes in the construction methods and market prices. As such, an important issue that arose was the identification of work items whose prices need urgent revision. This study conducted research on factors that need to be considered when developing online survey system for monitoring construction site market prices. This study is expected to enhance convenience for users, and provide an efficient data collection and management system for administrators.

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Remark on the Problems of Survey Methods Applied to Customer Satisfaction for Discount Stores (대형 할인매장 고객만족 설문조사 방법에 대한 제고)

  • 손소영;장종상
    • Journal of Korean Society for Quality Management
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    • v.26 no.2
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    • pp.93-105
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    • 1998
  • Many large scale discount stores try to enter the market in newly developed city areas. In order to sucessfully increase the market share, it is essential for them to understand customers' needs. In doing so, various forms of survey methods are often used and survey forms can influence respondents' decision. The main objective of this paper is to check consistency of different survey methods in terms of deriving the expected market share. In this paper, we a, pp.y two survey forms for both AHP and conjoint analyses using a randomized complete block design. Using AHP, we compare Kim's club, Carf, E-mart and Macro in terms of the following four customer attributes: parking facility, size of store, business hours, and special pricing policy. In conjoint analysis, we estimate the part-worth of each level of the customer's attribute so that one can design the best store which would optimizethe customer's attribute so that one can design the best store which would optimize the customer's utility. Empirical comparison results indicate very low consistency between the two methods. It implies the importance of verification methods of survey. We also analyze the impact of special pricing policy using a meta analysis. It turns out that older customers are a, pp.rently more sensitive to pricing policy.

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A Prelaunch Forecasting Model for New Products with an Application to the Satellite DMB Market in Korea (시장 출시 전 신상품 수요 예측에 관한 연구 : 위성DMB 사례를 중심으로)

  • Park, Yoon-Seo;Byun, Sang-Kyu
    • Korean Management Science Review
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    • v.23 no.3
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    • pp.41-61
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    • 2006
  • This study is to propose a sales forecasting framework for new products in the prelaunch phase where no saies data are available. For the purpose we first develop an extended Bass model with the dynamic market potential and then propose an estimation method based on the market survey and scenario methodology. The proposed parameter estimation method is different from previous studies in that most of them have only Proposed the management judgments or analogies. We also apply the proposed model to satellite DMB market in Korea to verify the model.

The Status and Improvement of the Fishing Boat Market in Korea Coastal Fishery (연안어업 어업허가 거래 실태와 개선 필요성에 대한 연구)

  • Shin, Yong-Min
    • The Journal of Fisheries Business Administration
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    • v.44 no.1
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    • pp.25-37
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    • 2013
  • The permit system is the most typical regulation system in Korean fishery. Even now, it has caused resource management failure, it has also invited economic inefficiency and inequity. Accordingly, the Korean government has recently introduced the fishing boats market, it would be improve entry barrier for new capital and labor in fishing industry. This study aims to survey and to analyze the status of coastal fishing boat market using the executive documents on permit system in Gyongnam province. And also, this study put focus on improve fishing permit trade take advantage of the fishing boat trading. The survey results indicated that the number of fishing boats trading is estimated about 5,000 per year, however, fishing boat market is very narrow. An analysis on fishing permit trading showed that policy support is essential to reduce transaction cost. Therefore, it is necessary to explore corresponding policy tasks, this will be reduce transaction costs and sunk cost.

Comparative Study on the Trust and Purchase Intention of Korean and Chinese Consumers by Web Design Factors of Open Market Websites

  • Choi, Yean;Lee, Yu-Ri
    • International Journal of Costume and Fashion
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    • v.12 no.1
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    • pp.65-82
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    • 2012
  • This study examines open market websites of Korea and China and identifies differences in the web design factors so as to verify how the design factors affect consumers' trust and purchase intention in the open market websites. Two hundred consumers, respectively in Korea and China, filled out survey questionnaires. According to the survey result, design factors of open market websites of both countries consisted of context, contents, communities, communication, connectivity and commercial transaction; and trust-building factors were comprised of customer services, product perception and security perception. This study found that there was no significant difference in the design factors of open market websites between the two countries, but trust levels in accordance with design factors and purchase intention in accordance with trust level differed by country. Therefore, this result would help Korean companies targeting Chinese consumers understand that there are differences between Korean and Chinese consumers in their trust level and purchase intention in accordance with open market website designs; encourage Korean online shopping malls to move to the Chinese market; and provide rich insights into developing marketing plans based on the different web design factors of Korean and Chinese open markets.

Exploring Success Factors of Night Markets: Utilizing the Diamond Model (야시장 성공요인의 탐색적 연구)

  • Nam, Sung-Jip
    • The Journal of Industrial Distribution & Business
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    • v.8 no.2
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    • pp.33-38
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    • 2017
  • Purpose - The objective of the current research is to explore success factors of the 'Night Markets' in Korea. Unlike other countries, where the markets are culturally established based upon various socioeconomic factors, the night markets are relatively new phenomena in Korea and are created by the government's support. Since the first introduction in 2011, now there are 34 Night Markets that are operating or are in the process of operation. Some of them attract nearly 100,000 customers a day, while some are discontinued shortly after the introduction due to lack of visitors. Its influence on the customers' behavioral motives of engaging in various activities in the night markets is increasing. However, because of its brief history in Korea, not much of research has cast attention on them. It is imperative to figure out the success factors of the night markets, so that other night markets can learn the secret of successful operation of the markets. Research design, data, and methodology - The research is based upon both qualitative and quantitative data. Data are collected from multiples levels of the night market related parties. Four groups are chosen: customers, night market sellers, sellers' union and government officers who are in charge of the market. Conventional survey formats are employed for customers and night market sellers. For night market union and government officers, survey and in-depth focus group interview methods are applied. Of the night markets in operation, commonalities of successful or well established ones are elaborated. Results - Night Market operation success factor are sought utilizing Porter's The Competitive Advantage of Nations model (1990). Results are shown that successful night markets commonly have satisfactory 'Factor Conditions.' Specifically, established night markets have either nearby big cities or tourist attractions in common. While these have fair 'Firm Strategy/structure/rivalry,' and 'Related and supporting industries,' they commonly demonstrate weakness in 'Demand conditions.' Conclusions - A successful night market incurs new customers not only to the market itself but also to the traditional periodical market the night markets are within. Government support to the night market can be justified where the circulation of new customer to the night market and the night market to the periodical market mechanism is in effective.

Innovation Height and Firm Performance: An Empirical Analysis from the Community Innovation Survey

  • ISOGAWA, DAIYA;NISHIKAWA, KOHEI;OHASHI, HIROSHI
    • KDI Journal of Economic Policy
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    • v.37 no.1
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    • pp.44-72
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    • 2015
  • This study evaluates the economic impact of product innovation by using firm-level data from the Community Innovation Survey conducted in Japan. It accounts for possible technological spillover from innovation activities and examines the extent to which new-to-market product innovations contribute to firm performance. Econometric analysis using a simultaneous equation model reveals that new-to-market product innovation is likely to increase a firm's sales without cannibalizing those of existing products and generate more technological spillover to other firms. Moreover, such innovation is more likely to emerge from firms collaborating with academic institutions. The paper concludes by discussing policy implications of these findings as well as points to the importance of cross-country comparison between Korea and Japan.

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The Localization Strategies and Success of Costco : Focusing on a Japanese Mature Retail Market

  • Baek, Jung-Yim;Wang, Shuguang
    • The Journal of Industrial Distribution & Business
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    • v.9 no.2
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    • pp.7-16
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    • 2018
  • Purpose - This research addresses the question of how an international retailer like Costco can succeed in a foreign mature market and satisfy the local consumers. Our study aims to promote our understanding of how foreign retailers influence local consumers in a mature market with differentiated business models. Research design, data, and methodology - Our study uses company publications, secondary sources of information and the results of a questionnaire survey consisting of 106 participants. Consumer responses were solicited through a questionnaire survey conducted in the city of Kobe in December of 2013. Results - Product differentiation from local retailers in a mature market like Japan gave Costco a competitive edge. Compared with local supermarkets, Costco was preferred by Japanese consumers for its variety of goods that it carries, as well as in-store promotion large package of selling units, in-store amenities, and customer services. Conclusions - First, a theoretical framework is proposed in this study that can aid in developing localization strategies in a mature market such as Japan. Second, it reveals that an international retailer can succeed in a foreign market by stimulating local consumers to change their purchasing behavior, without having to alter the prevailing format of operation.