• Asia-Pacific Journal of Business
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• v.11 no.3
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• pp.261-271
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• 2020

Purpose - This study was to establish a unified tourism management class for university students based on Gangwon-do. Community based learning(CBL) was applied to provide a tangible and intangible resource of tourism resources the theoretical approaches and the actual experiences of the community. Design/methodology/approach - In order to design a unified tourism management module, this study applied qualitative research and quantitative research methods to collect information on the direction of the module. the study conducted in-depth interviews and then an online survey. Findings - According to the results of the study, the main parts should include necessity of unification, inter-Korean tourism, inter-Korean cooperation, inter-Korean economy, and international relations. Research implications or Originality - The overall composition of the unification tourism management class should be designed as the unification tourism management theory to acquire the subject knowledge, the field trip to the border area for experiential learning, and the assignment of the field study task to understand the community.