• The International Journal of Costume Culture
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• v.2 no.2
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• pp.31-44
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• 1999

The purpose of this study was to investigate the level of environmentally conscious consumer behavior, and to identify the influencing variables and causal relationship. Data were collected from questionnaires with 275 housewives who were residents of Seoul and Kyunggi-do. The major findings were as follows : (1) The level of environmentally conscious behavior differed significantly according to occupation, income, averaged monthly clothing expenses, residence type and residential area. (2) The consumer's clothing behavior related to the environmental consciousness differed significantly according to age, education, matrimonial status, income, average monthly clothing expenses, residence type and residential area. (3) The use of mass media differed significantly in the consumer's environmental consciousness.

• Journal of the Korean Home Economics Association
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• v.46 no.5
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• pp.9-17
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• 2008

The present study was conducted to analyze high school students' attitudes toward jean brand counterfeits relative to their self-esteem and self-consciousness. The study was implemented through a normative-descriptive survey using questionnaire. The sample consisted of 605 high school students from 6 high schools located in Seoul. Data were analyzed by mean, cluster analysis, regression, ANOVA and Duncan's test. The results were as follows: (1) As a whole, the mean values of preference and purchasing intentions toward counterfeit jeans were 2.99 and 2.83, respectively, indicating a slightly low average on the 5-point Likert scale. The results indicated that 45.5% of respondents have more than one item of counterfeit jeans. (2) Differences were found in the level of self-esteem and public self-consciousness among the three groups, who were classified by the level of purchasing intention and preference toward counterfeit jeans. Among the three groups (high/middle/low), the group having low purchasing intention and preference toward counterfeit jeans showed higher self-esteem and public self-consciousness than the other two groups. (3)Regression analysis showed that the self-esteem and public self-consciousness of high school students have an impact on the amount of purchasing of counterfeit jeans. (4)In the process of developing effective policies against the jean brand counterfeits market, it should be fully considered that high school students' purchasing intentions regarding jean brand counterfeits are related to their self-consciousness. It could be said that the policies followed to eliminate counterfeits and to enhance the consumer ethics of high school students will be more effective when those policies are accompanied by efforts to form their sound self-consciousness, especially in the areas of self-esteem and public self-consciousness.

• The Journal of the Korea Contents Association
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• v.18 no.9
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• pp.454-467
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• 2018

The purpose of this study is to analyze the level of consumers' right and responsibilities consciousness, and to analyze the difference of decision - making behaviors according to type of consumers' rights and responsibility consciousness level. The data collection subjects were those who had made the decision to purchase insurance directly within the last three years. A total of 1,225 data were used for the final analysis in this study. As a result, the consumer's sense of responsibility was lower than that of the rights consciousness, and the consumer group with the responsibility consciousness corresponding to the right consciousness was making more rational and subjective decisions. Based on these results, it is confirmed that consumer education that emphasizes responsibility consciousness corresponding to right consciousness is necessary for desirable and subjective decision making of insurance consumers. This study is meaningful in that it provides basic data for contents development to raise the awareness of rights and responsibilities of insurance consumers who can solve consumer problems.

• The Korean Journal of Health Service Management
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• v.6 no.2
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• pp.35-44
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• 2012

This study was carried out to identify how a middle-aged woman's consciousness of the death and self-esteem was affected by whether the hospice volunteer's experience exist or not. As a form of descriptive research, this study, which is based on a structured questionnaire intended for the 191 middle aged women doing volunteer work at the non-profit women's organization, had been conducted twice from May 10, 2010, to May 21, 2010. The results of my research work is followed ; First, a middle-aged woman's consciousness of the death and self-esteem showed significant differences depending on whether the hospice volunteer's experience exist or not. Experienced hospice volunteer group showed a lower consciousness of the death and a higher self-esteem compared to non-experienced hospice volunteer group's case. Second, in case that the results show a high self-esteem, the consciousness of death reach at the low stage. Especially, the experienced hospice volunteer group showed an opposite correlation compared to non-experienced group. Third, Anyone's consciousness of death appeared at a low level when she had a religion and higher education background. Anyone's self-esteem oriented sense appeared at low level when she didn't have religion but rather appeared at high level when the health status of the targeted group was in a good shape. As a result, the hospice volunteer activities can be assumed to increase the middle-aged woman's self-esteem, therefore, turn the consciousness of death into a positive attitude.

• Women's Health Nursing
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• v.10 no.1
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• pp.59-65
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• 2004

Purpose: This study was conducted to look at the relationship among sexual consciousness, reproductive health knowledge and sexual experience. Method: the subjects were 276 high school students in 4 high schools in Gyonggi Province and Chungnam Province. The data was collected from August 1 to September 10, 2003. Result: The average age of the subjects is 16.5 years old, composed of male students, 154 persons(55.8%), and female students, 122 persons(44.2%). The mean scores of sexual consciousness, reproductive health knowledge and the mean level of sexual experience are 28.9, 10.5, and 1.7 respectively. There is a significant difference in sexual consciousness and sexual experience by sex (t=-3.22, p<.001; t=8.17, p<.001), the male students have more sexual experience than the female students, while the girls have a higher sexual consciousness than boys. Sexual consciousness has a negative relationship with reproductive health knowledge and sexual experiences(r=-0.13, p=0.04;r=-0.17, p=0.01). Sexual experience has a positive relationship to reproductive health knowledge(r=0.21, p<.001). Conclusion: We can conclude that sexual consciousness and reproductive health knowledge are weakly related to sexual experience. In addition we suggest developing an educational program to enhance sexual consciousness for high school students considering sexual differences.

• Journal of Families and Better Life
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• v.18 no.2
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• pp.29-44
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• 2000

The purpose of this study was to investigate how household work was transmitted from mothers to their married daughters. The results of this study were as follows: First, mothers reported generally higher scores than their married daughters regarding the consciousness and performance of household work an exception in the usage level of home equipments. Second, married daughters' consciousness and performance of household work were positively correlated with those of mothers. The highest correlation was found in the usage level of home equipments and the lowest correlation was in the amount of time using household work helper. Third, married daughter's consciousness and performance of household work were significantly influenced by their mothers. It was especially so in daughter's usage level of home equipments. Accordingly, the results of this study support the existence of generational transmission of household work from mothers to their married daughters with regard to its c nsciousness and performance.

• Journal of the Korean housing association
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• v.5 no.1
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• pp.47-57
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• 1994

The purposes of this study are to serve s$ the bsaic data for the guidance and the dffective preparation of children's room and the children's residing environment in addition, by grasping generally the residential consciousness of children and the consciousness of children's room. For these purposes, the data were collected by using questionnare distributed to 214 5th grade elemantary school children living in Taegu. The data were analyzed using frequency, perecntile, anova, duncan's test, regression analysis. The major findings of this research are as follow: 1. It was found that many children wanted to have their own room because they are quiently able to study without being disturbed in their study. And it is shown that they were generally satisfied with the their own room. 2. There were significant differences in the consciousness of their own room according to the independent variables such as mother's age, father's job, the numbers of room. 3. The residential consciousness of children was variable according to father's age, mother's employment, the order of birth, income, the conditions of housing possession, parent's educational level, housing style, the numbers of room. 4. The mother's employment, father's educational level, the conditions of housing possession, the numbers of room, family numbers were significantly related to the evaluation of their own room. 5. Among the domains of the evaluation of their own room. the degree of width and the degree of convenience were variable to have influence on the satisfaction of their own room

• Journal of the Korean Home Economics Association
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• v.36 no.3
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• pp.1-14
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• 1998

This research focuses the safety problems for consumers with the viewpoint of behaviorism. Specially three issues are addressed: 1) Variables influencing the consumer's safety consciousness 2) The comparision of consumer's safety seeking behavior according to the product type 3) The relation of variables influencing the consumer's safety-seeking behaviors. In this paper, I deal with mainly the gas products and agricultural products and then observe the consumers' reaction for those two products concerning to the consumer's safety problem. For this purpose, I distributed the questionnaire to the residents I Seoul and suburban area of age between 20 and 60 years old. As a result, consumers put high values and concerns on general safety, but have quite negative concepts on society's safety problems generally. It was found that the consciousness on this problem was higher among those people who were reading journals for consumers, who have high education or high incomes, or who were unemployed house wives. In gas products, the level of consumer's safety seeking behavior and subareas were higher than in agricultural products. In the matter of the variables which affect the consumer's safety seeking behavior directly, those were safety consciousness variables and experience of reading journal for consumer in gas products, and safety consciousness vatiabls, consumer education experience, experience of injury, being employed and being married in agricultural products. Also as the result of path analysis, experience of reading journal for consumer, being employed, education and income level influenced indirectly the consumer safety seeking behavior.

• Korean Journal of Human Ecology
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• v.9 no.3
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• pp.23-36
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• 2006

The present study purposed to examine how the knowledge, consciousness and attitude affect life resources use of the subjects, first-year middle school students and their mothers, and ultimately, to provide basic materials for maximizing the effect of the education consciousness and attitude on environment-friendly life resource management in everyday living. The followings are the results of the analysis of the collected data. First, in the aspects of analysis of valiance in the general home environment factors of this research, there were some significance according to fathers and mothers' educational level, fathers' job, the type of a house about students and mothers' life resources use. Second, knowledge about middle school students' life resources use had negative correlations with attitude. But consciousness had positive correlations with attitude. Knowledge about their mothers' life resources use had negative correlations with attitude, but consciousness had positive correlations with attitude. The results of mothers were similar to those of middle school students. Mothers' consciousness and attitude had positive correlations with middle school students' consciousness and attitude.

• Journal of the Korea Fashion and Costume Design Association
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• v.19 no.1
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• pp.147-162
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• 2017

The purposes of this study were to investigate objectified body consciousness and appearance management behaviors, and to analysis the differences on this two variables between Korean and Chinese consumers. The subjects were 700 Korean and Chinese female university students. The research method was a survey and the measuring instruments consisted of objectified body consciousness scale, appearance management behaviors items, and subjects' demographics attributions. The data were analyzed by frequency analysis, cross tabs analysis, $x^2$ test, Cronbach' ${\alpha}$, factor analysis, t-test, and regression analysis, using SPSS statistical program. The results were as follows. First, three factors(body surveillance, body shame, and control belief) were emerged on objectified body consciousness, and Korean students showed the higher level of objectified body consciousness than Chinese students. Second, Korean students had much more experience and a higher intention to perform various appearance management behaviors than Chinese students. Third, body shame and control belief factors had important effects on appearance management behaviors of both country students. However, body surveillance was an important factor on only Korean students' appearance management behaviors. This study showed that objectified body consciousness is an important variable to affect appearance management behaviors, and there are many differences on objectified body consciousness and appearance management behaviors by cultural environments.