• Title/Summary/Keyword: LBSNS

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SmartRetweet : A Study on Method of the Efficient Propagation of Location-Based News Feed (스마트 리트윗 : 위치기반 관심정보의 효율적인 전파방법에 대한 연구)

  • Jeong, Do-Seong;Cho, Dae-Soo
    • Journal of the Korea Institute of Information and Communication Engineering
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    • v.16 no.5
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    • pp.960-966
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    • 2012
  • It is prevalent to gather the location information from GPS, WiFi and etc, and therefore LBSNS (Location-Based SNS) has increased rapidly (such as location-augmented Twitter services). The message created from LBSNS include the specific area of interests which the message is created in or mentions. It is easy to propagate the location-based information of LBSNS by adapting the retweet function which is efficient way to propagate the message in tweeter. In this paper, we have defined the smart retweet as a automatic retweet function for efficient propagating the messages which is geo-tagging the location of interests. We have designed the smart retweet system based on the tweeter system. The user could specify the area of interests and build the social networking among the users which have interested in common area. The smart retweet system have been implemented by mesh-up services based on Open-API of trweeter and google map. It is expected that the smart retweet service proposed in this paper makes easy sharing of the location-based interesting information.

Personal Information Protection Recommendation System using Deep Learning in POI (POI 에서 딥러닝을 이용한 개인정보 보호 추천 시스템)

  • Peng, Sony;Park, Doo-Soon;Kim, Daeyoung;Yang, Yixuan;Lee, HyeJung;Siet, Sophort
    • Proceedings of the Korea Information Processing Society Conference
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    • 2022.11a
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    • pp.377-379
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    • 2022
  • POI refers to the point of Interest in Location-Based Social Networks (LBSNs). With the rapid development of mobile devices, GPS, and the Web (web2.0 and 3.0), LBSNs have attracted many users to share their information, physical location (real-time location), and interesting places. The tremendous demand of the user in LBSNs leads the recommendation systems (RSs) to become more widespread attention. Recommendation systems assist users in discovering interesting local attractions or facilities and help social network service (SNS) providers based on user locations. Therefore, it plays a vital role in LBSNs, namely POI recommendation system. In the machine learning model, most of the training data are stored in the centralized data storage, so information that belongs to the user will store in the centralized storage, and users may face privacy issues. Moreover, sharing the information may have safety concerns because of uploading or sharing their real-time location with others through social network media. According to the privacy concern issue, the paper proposes a recommendation model to prevent user privacy and eliminate traditional RS problems such as cold-start and data sparsity.

PCRM: Increasing POI Recommendation Accuracy in Location-Based Social Networks

  • Liu, Lianggui;Li, Wei;Wang, Lingmin;Jia, Huiling
    • KSII Transactions on Internet and Information Systems (TIIS)
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    • v.12 no.11
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    • pp.5344-5356
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    • 2018
  • Nowadays with the help of Location-Based Social Networks (LBSNs), users of Point-of-Interest (POI) recommendation service in LBSNs are able to publish their geo-tagged information and physical locations in the form of sign-ups and share their experiences with friends on POI, which can help users to explore new areas and discover new points-of-interest, and promote advertisers to push mobile ads to target users. POI recommendation service in LBSNs is attracting more and more attention from all over the world. Due to the sparsity of users' activity history data set and the aggregation characteristics of sign-in area, conventional recommendation algorithms usually suffer from low accuracy. To address this problem, this paper proposes a new recommendation algorithm based on a novel Preference-Content-Region Model (PCRM). In this new algorithm, three kinds of information, that is, user's preferences, content of the Point-of-Interest and region of the user's activity are considered, helping users obtain ideal recommendation service everywhere. We demonstrate that our algorithm is more effective than existing algorithms through extensive experiments based on an open Eventbrite data set.

A Development of SNS Application for Location based Information Sharing using Smartphone (스마트폰을 이용한 위치 기반 정보 공유 SNS 어플리케이션 개발)

  • Cha, Kyung-Ae
    • Journal of Korea Society of Industrial Information Systems
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    • v.18 no.6
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    • pp.1-8
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    • 2013
  • Recently, as increasing use of smartphone, the development of social network service(SNS) applications is very active because of the mobility of smartphone. In addition, as the demand of the location based service(LBS) supporting mobile information is expanded, LBS combined with SNS improves the usability of smart phones. This paper proposes the smartphone application that provides the information for SNS generated depending on the location, by tracking the user's location in real time.

The Effect of Characteristics and Perceived Privacy Risk of Mobile Location-based SNS on Intention to Use SoLoMo Applications (모바일 위치기반 SNS의 특성과 지각된 프라이버시 위험이 SoLoMo 어플리케이션의 이용의도에 미치는 영향)

  • Shin, Taeksoo;Cho, Won Sang
    • Journal of Information Technology Services
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    • v.13 no.4
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    • pp.205-230
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    • 2014
  • In recent years, the social network service (SNS) and the location-based social network service (LBSNS) industry is expanding and the competition within the field is increasing much more. Since 2010, the full-scaled studies of SNS and LBSNS have begun. With the growth of SNS and LBSNS markets, SoLoMo (Social-Local-Mobile) is also becoming the trend for applications in different fields. However, despite the importance of SoLoMo, there have been little studies on the characteristics of SoLoMo applications. The purpose of this research is to investigate the effect of characteristics and perceived privacy risk of mobile location-based SNS on intention to use SoLoMo applications. For the purpose, we proposed a SoLoMo service acceptance model with TAM (Technology Acceptance Model) and the characteristics of SoLoMo applications. The characteristics consist of three factors, i.e. SNS, location, and mobile-related factors. This study also considered a gamification and a perceived privacy risk factor influencing on SoLoMo service usage in our proposed research model. The results of our empirical analysis using partial least squares (PLS) method show that the characteristics of SoLoMo applications including SNS, location, and mobile-related features, gamification, and perceived privacy risk have partially an effect on intention to use SoLoMo applications. Based on these results, SoLoMo-related companies will be able to increase the usage of SoLoMo services by differentiating their own strategies with these factors influencing on SoLoMo services.

Friendship Influence on Mobile Behavior of Location Based Social Network Users

  • Song, Yang;Hu, Zheng;Leng, Xiaoming;Tian, Hui;Yang, Kun;Ke, Xin
    • Journal of Communications and Networks
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    • v.17 no.2
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    • pp.126-132
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    • 2015
  • In mobile computing research area, it is highly desirable to understand the characteristics of user movement so that the user friendly location aware services could be rendered effectively. Location based social networks (LBSNs) have flourished recently and are of great potential for movement behavior exploration and datadriven application design. While there have been some efforts on user check-in movement behavior in LBSNs, they lack comprehensive analysis of social influence on them. To this end, the social-spatial influence and social-temporal influence are analyzed synthetically in this paper based on the related information exposed in LBSNs. The check-in movement behaviors of users are found to be affected by their social friendships both from spatial and temporal dimensions. Furthermore, a probabilistic model of user mobile behavior is proposed, incorporating the comprehensive social influence model with extent personal preference model. The experimental results validate that our proposed model can improve prediction accuracy compared to the state-of-the-art social historical model considering temporal information (SHM+T), which mainly studies the temporal cyclic patterns and uses them to model user mobility, while being with affordable complexity.

A Study on Detection Methodology for Influential Areas in Social Network using Spatial Statistical Analysis Methods (공간통계분석기법을 이용한 소셜 네트워크 유력지역 탐색기법 연구)

  • Lee, Young Min;Park, Woo Jin;Yu, Ki Yun
    • Journal of Korean Society for Geospatial Information Science
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    • v.22 no.4
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    • pp.21-30
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    • 2014
  • Lately, new influentials have secured a large number of volunteers on social networks due to vitalization of various social media. There has been considerable research on these influential people in social networks but the research has limitations on location information of Location Based Social Network Service(LBSNS). Therefore, the purpose of this study is to propose a spatial detection methodology and application plan for influentials who make comments about diverse social and cultural issues in LBSNS using spatial statistical analysis methods. Twitter was used to collect analysis object data and 168,040 Twitter messages were collected in Seoul over a month-long period. In addition, 'politics,' 'economy,' and 'IT' were set as categories and hot issue keywords as given categories. Therefore, it was possible to come up with an exposure index for searching influentials in respect to hot issue keywords, and exposure index by administrative units of Seoul was calculated through a spatial joint operation. Moreover, an influential index that considers the spatial dependence of the exposure index was drawn to extract information on the influential areas at the top 5% of the influential index and analyze the spatial distribution characteristics and spatial correlation. The experimental results demonstrated that spatial correlation coefficient was relatively high at more than 0.3 in same categories, and correlation coefficient between politics category and economy category was also more than 0.3. On the other hand, correlation coefficient between politics category and IT category was very low at 0.18, and between economy category and IT category was also very weak at 0.15. This study has a significance for materialization of influentials from spatial information perspective, and can be usefully utilized in the field of gCRM in the future.

Density-Based Estimation of POI Boundaries Using Geo-Tagged Tweets (공간 태그된 트윗을 사용한 밀도 기반 관심지점 경계선 추정)

  • Shin, Won-Yong;Vu, Dung D.
    • The Journal of Korean Institute of Communications and Information Sciences
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    • v.42 no.2
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    • pp.453-459
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    • 2017
  • Users tend to check in and post their statuses in location-based social networks (LBSNs) to describe that their interests are related to a point-of-interest (POI). While previous studies on discovering area-of-interests (AOIs) were conducted mostly on the basis of density-based clustering methods with the collection of geo-tagged photos from LBSNs, we focus on estimating a POI boundary, which corresponds to only one cluster containing its POI center. Using geo-tagged tweets recorded from Twitter users, this paper introduces a density-based low-complexity two-phase method to estimate a POI boundary by finding a suitable radius reachable from the POI center. We estimate a boundary of the POI as the convex hull of selected geo-tags through our two-phase density-based estimation, where each phase proceeds with different sizes of radius increment. It is shown that our method outperforms the conventional density-based clustering method in terms of computational complexity.

Examining the Use of Geotags on Instagram: Motivation, Satisfaction, and Location-based Information Sharing in Hong Kong

  • Chan, Hiu Feng;Cho, Hee Jung;Lee, Hye Eun
    • International Journal of Internet, Broadcasting and Communication
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    • v.14 no.1
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    • pp.64-77
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    • 2022
  • The advent of location-based social networks (LBSNs), and the pervasive use of smartphones have allowed individuals to easily inform their status through locational information. This led to a new trend in social media: to upload geotagged photos that illustrate the location of the images and then share them with others. In this circumstance, the current study aims to examine the use of geotags on Instagram. Further, the motivations for using geotags as well as the relationship among the motivation, satisfaction, and location information sharing behavior are analyzed. The online survey was conducted on 411 respondents of Hong Kong who are active Instagram users. Based on uses and gratification theory and goal theory, the users' motivations and goals for utilizing geotags were divided into mainly two categories; task-involved and self-involved goals. Then, four different motivations (contribution, memory aid, showing off, and reputation gaining) were further examined. The result indicated that contribution, memory aid, and reputation gaining were the goals and motivation for the users to utilize geotags on Instagram, having a positive impact on satisfaction. However, a positive relationship between showing off and geotag satisfaction was not supported. Among four different factors, memory aid was found to have the strongest influence on geotagging satisfaction. The result of testing the relationship between geotag satisfaction and further location information sharing behavior also turned out to have a positive relationship. The implications and limitations of findings are also discussed in the study.