• 중국학논총
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• 제70호
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• pp.87-108
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• 2021

This paper makes a comparative analysis of and (Third Edition) textbook. In the introduction part, it puts forward the purpose, significance and research object of the text, combs the general situation of the research on the arrangement of business Chinese textbook, discusses the concept and characteristics of business Chinese, and then makes a detailed comparative analysis of and Two Business Textbooks for Korean and Chinese. Firstly, the paper compares the compiling principles, compiling purposes and applicable objects. Then, it compares the text content, vocabulary selection, grammar teaching, culture and other aspects. Business Chinese has more international teaching ideas and diversified teaching methods in textbook editing, while the former is more targeted in different countries, reflecting more contents of cultural comparison between China and Korea in textbook content. we hope to find a reasonable plan for the compilation of Korean business Chinese textbooks.

• 유통과학연구
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• 제14권12호
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• pp.53-59
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• 2016

Purpose - The concept of lifetime job has disappeared, and men are interested in business foundation to work continuously with similar jobs. The value of business foundation is thought to be important in accordance with the viewpoint of society, government, individuals and family. Research design, data, and methodology - The economic exchange between South Korea and China has been expanded, and they are likely to play an important role in entry into China by business foundation in accordance with economic exchange between the two countries. As Korean residents inflow overseas, small businessmen business foundation shall be given attention scientifically and Korean Chinese business foundation shall be given attention as well. Results - The study investigated the effects on psychological characteristics and small business foundation motives upon business foundation will by using models. Self-efficacy and self achievement had positive influence upon small business foundation of Korean Chinese. The use of control variable had explanatory power (29.6%). Conclusions - The findings would help the government's small business foundation system to promote small business foundation and to be a guide for expansion in Korean Chinese's small business markets. An education program should be developed to strengthen Korean Chinese's self efficacy considering psychological characteristics.

• 동아시아경상학회지
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• 제10권1호
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• pp.95-108
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• 2022

Purpose - This study attempts a multifaceted analysis utilizing the Chinese test takers' results of the Economy & Business Aptitude Test. Since Chinese students study socialist theories of economics along with market-based ones, comparing Chinese university students' basic knowledge of economics and business and its application to those of Korean test takers is also very meaningful from the perspective of economics education research. Research design, data, and methodology - This study investigates the results on the test of economy and business understanding between Korea and China. For comparison of the result, we conducted MK-TEST for two universities in China. Result - This study finds that the average correct answer rate of Korea is higher than one of China according to the overall results. The average difference rate is about 15% between Korea and China. More concretely, the correct answer rate of business area is higher than one of economy area, identifying them by subject area. Conclusion - According to the results, this study can infer that there are no or little differences in the ability of examinee to solve applied questions between Korea and China and the differences of the scope and emphasis point in an academic curriculum between both countries might bring these kinds of results. Finally, Chinese students shows higher correct answer rate to the questions about the economy issues and policies related to China than one of Korea examinee.

• 한국어교육
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• 제28권4호
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• pp.297-335
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• 2017

Recently, Chinese universities have been putting their priority on cultivating industry-academia linked talents, catching up with social change and industrial demand. Accordingly, vocational purpose education is being emphasized even in Korean language education. When facing active trade between Korea and China, the importance of business Korean language education will be magnified, and therefore, the demand for business Korean textbooks will grow accordingly. To strengthen the basis for the development of future business Korean textbooks, this study conducted a general analysis of a business Korean textbook for Chinese learners. Specifically, the textbook was examined by largely dividing it into external and internal structures. After dividing the internal structure into "purpose of compilation", "composition of the textbook", "learning contents", and "learning activity", the composition of the textbook was once again divided into "overall composition" and "unit composition", and the learning contents was further divided into "subject", "language content", and "supplementary knowledge." Furthermore, an analysis was conducted. The status and directions for future development of business Korean textbooks for Chinese learners are delineated and suggestions for improvement are provided. This study has its significant in that a general analysis was conducted on a business Korean textbook for Chinese learners, and is expected to be used as basic research material for the future development of business Korean textbooks.

• 무역상무연구
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• 제69권
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• pp.427-451
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• 2016

With WTO system starting since 1995, the international trade business has been getting more competitive and fairer especially with the agreement on subsidies and countervailing measures. The export credit insurance, as the only institution of supporting export business under WTO system, is getting more significant in major economies as an indirect means to support export business. In China, SINOSURE has been monopolizing its export credit insurance market for a long time. Since January 2013, however, the Chinese government permitted several commercial insurers to compete in the market and they include PICC, PING AN, CPIC, China Re. This study is to discuss how to improve the Chinese export credit insurance after analyzing performance of privatization of short-term credit insurance and real cases of success and failures. With the 'Go Global' and 'One Belt, One Road' policy of Chinese government, the role of export credit insurance is expected to be more significant. Thanks to the Korea-China FTA since December 2015, international trade between the two countries will be greater especially in finance and insurance area. Because Korean insurance industry is very much interested in getting into Chinese export credit insurance market, they need to study carefully the performance of privatization of Chinese short-term export credit insurance. For their policy decision makings the Korean authorities need to get lessons from the privatization of Chinese short-term export credit insurance business.

• 패션비즈니스
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• 제14권6호
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• pp.100-117
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• 2010

This study aimed to provide the Korean apparel companies trying to localize their business in the Chinese markets with some data about Chinese young women's body types useful to the development of the apparel designs fitting the Chinese consumers. To this end, the adult women aged between 19 and 25 living in Beijing, Shanghai and Korea were sampled, and thereby, their body sizes and types were measured. All in all, the results of this study confirmed that Korean and Chinese women in the early 20s had similar vertical body sizes but different horizontal body sizes. In addition, the body types were different between Beijing and Shanghai women groups.

• 패션비즈니스
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• 제7권3호
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• pp.45-53
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• 2003

In the face of trade opportunity of Chinese reformation and opening and the future largest single market, global or multinational companies and Korean, Japanese, Chinese, Hong Kong's and Taiwan's companies will go all out to catch hold of one quotient. One trading war is about to start for funds, elitists, technique, and management in China now. It might be difficult to get profits in Chinese markets. However, risks can bring challenges, and competition can make progress. It's time to prepare for the challenges in the golden opportunity laid in front of us all.

• 패션비즈니스
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• 제24권6호
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• pp.18-45
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• 2020

Feminist artists are special in Chinese modern art. Sticking to their own artistic ideas, they constantly emphasize women's psychological characteristics and aesthetic values in their works under the background of modern society. Since feminism was introduced into China from western arts in the 1970s, it has greatly inspired Chinese female artists. This study used comparative analysis and correlation analysis to establish the connection between the works of local Chinese female artists and modern women's wear design, this connection is the common language form of Chinese female artists and modern fashion designers when expressing female psychology and aesthetics. This is a way for Chinese female artists to seek dialogue with Western and global female art, and the development characteristics of the localization of feminism in Chinese art and design. The significance of the research is to improve the international artistic atmosphere of Chinese feminist art and instill a new understanding of Chinese feminist art in the world.

• 유통과학연구
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• 제15권10호
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• pp.51-63
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• 2017

Purpose - The current study examines the shopping behavior of Chinese tourists who purchase Korean cosmetics when visiting Korea, based on expectancy-disconfirmation of shopping satisfaction and brand attitude toward Korean cosmetics. A moderating effect of consumer conformity on the relationships between cosmetics selection factors and two dimensions of disconfirmation - expectation and performance is also examined. Research design, data, and methodology - We conducted a survey with 250 Chinese tourists who visited Jeju, Korea and had purchased Korean cosmetics during their stay. Excluding 43 respondents' inputs because of incomplete answers and missing values, 207 responses were used in the final analysis. All hypotheses were tested using structural equation model (SEM). Results - We found that the Chinese tourist expectations had positive impact on their satisfaction, and the factors for cosmetic selection had a positive effect on shopping satisfaction and brand attitude. A moderating effect of consumer conformity was found to be significant. Conclusions - Given the significantly increased demand for Korean cosmetics from Chinese tourists, Korean cosmetics firms need to better understand cosmetics selection attributes and preference of Chinese tourists, which can provide a guideline to develop retail stores and distribution outlets for Chinese tourists.

• 무역상무연구
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• 제38권
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• pp.327-376
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• 2008

China is marking 9.4% annual growth rate in average since 1978. GDP reached $1090 in 2003 as the first time and China ranked at 4th with their economy size in 2006. One of the remarkable change in China is the extension of foreign open-door policy. China joined WTO in the end of 2001 and it strengthen the foundation of Chinese market economy structure and encouraged the inflow of foreign capital. While 400 of the 500 global corporations advanced into China, the economy trade has been rapidly increasing between Korea and China. The economy trade in both countries has been regularized since 1992 and the annual trade is tending upwards in last 15 years. Korean trade toward China reached 134,400 million which is increased 27 times compared with the total of 1982. In this period, Korean trade toward China marked 24.5% in Export increasing rate and 16.7% in import increasing rate. China became the 2nd biggest export country of Korea in 2001 and became the top in 2003. As the China foreign direct investment has been increasing rapidly, the number of Korean companies advanced into China has been remarkably increasing. By focusing on a thorough review of the nationally published documents of Korean-Chinese business management research during more than two decades (1981-2004), the present paper has been systematically classified and analyzed the current status of Korean-Chinese business management research. The paper raised some important issues regarding Korean-Chinese business management research and predominantly, its future prospects are outlined. In the paper, the documents which are registered in the Korean Academic Processing Foundation registration of journals and candidate registration of journals have been classified by: research purpose, main subject, research method and the results. Careful analysis among the research clarified the active and inactive business management research fields. This clarification enables us to get a better understanding of the current research of Korean-Chinese business management, and more importantly, it pointed out to the direction of future development of research. In addition, the systematic classification made by this paper may contribute to the decision making of subject index of Korean-Chinese business management research since there has been no classification standard of it until now.