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Choi, Yong-Min
- International Commerce and Information Review
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- v.3 no.2
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- pp.261-280
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- 2001
From the IMF(International Monetary fund) crisis, the management conditions of the trading company which run business in world market, has rapidly changed. In particular, the trading conglomerate's competitive power have declined. This study, addressing such changes, intend to analyze what factors are that have generated this changes in trading conglomerate's environment. The study specifically takes it into account that the differences between Korea trading company and Japan's. This research was confirmed by data and field survey in two country. The results of research are summarized as follow. The Korean trading company are inferior to the Japanese trading company in total volume(Korea: 24.1, Japan 100), the benefit volume(Korea: 8.7, Japan 100), the stability of turnover(Korea: 36.6, Japan 100), the network power in foreign country(Korea: 19.2, Japan 100), the power of e-business(Korea: 17.0, Japan 100). But the debt ratio of Korea company is significantly lower than that of Japan's(Korea: 160.4%, Japan 940.5%). In conclusion, providing that the Korean trading company want to be a world-class champion in trading field, they have to introduce the new management strategies which means the high-profit base trading, the long term investment and the internet business.
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Lee, Tae-Yong;Kim, Soo-Jin;Cho, Song-Hyeon
- The Journal of the Korea Contents Association
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- v.10 no.8
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- pp.398-406
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- 2010
The purpose of this study is to see how much the event attitude of football contest sponsoring company has effects on both the company image for best enterprise and the company image for social contribution and to establish the correlation of these both images with the intent of purchase. For this study, we finally selected 319 persons who participated in Budweiser 6v6 Cup Soccer Contest in 2008 as subject of study. Confirmatory factor analysis, correlation analysis, structural equation model using SPSS 12.0 and AMOS 5.0. The main result of study is as follows : First, the event attitude has a positive effect on the company image for best enterprise. Second, the event attitude has a positive effect on the company image for social contribution. Third, the company image for best enterprise has a positive effect on the intent of purchase. Fourth, the company image for social contribution does not have any effect on the intent of purchase.
https://doi.org/10.5392/JKCA.2010.10.8.398 인용 PDF KSCI

Lee, Hyun-Keun;Han, Kwan Hee
- The Journal of the Korea Contents Association
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- v.15 no.10
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- pp.597-606
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- 2015
Technology is one of important factors to start-up. Researchers or engineers have led to make start-up, and research based company is one type of technology-based start-up. Technology holding company has made to encourage start-up and support research based company. Research based company was introduced in 2005 according to the Korean related law. In 2014, the number of technology holding companies of university is up to 39, but technology holding company of research institute is only one called ETRI Holdings. ETRI Holdings is a technology holding company to promote technology commercialization that established by ETRI in 2010. This study analysed the financial statements of ETRI Holdings for 5 years, and grasped the status of ETRI Holdings and 15 invested companies, research based companies. According to analysis ETRI Holdings played a role as technology holding company that invested in research based company, but had no virtual circle model until now. Also improvement directions for the management of technology holding company is suggested in this paper based on the analysis of financial statement.
https://doi.org/10.5392/JKCA.2015.15.10.597 인용 PDF KSCI