• Journal of Digital Convergence
• /
• v.17 no.5
• /
• pp.327-332
• /
• 2019

The purpose of this study is to derive the differentiation and improvement measures of Kakao T through a usability evaluation centered on the service. In-depth interviews were conducted by first identifying the status of the mobility O2O service and reconfiguring the usability principles of the Honeycomb model, focusing on the functions and interfaces. First, there are problems driven from the imbalance in supply and demand as a mobility service, but it is likely to be improved through the addition of future features, carpooling. Second, problems were elicited for not recognizing the need for incorporated functions of Kakao T in the presence of existing functional-specific applications. Improvements derived based on this study are expected to help increase the convenience of users of mobility O2O services.

• The Journal of Korean Society for School & Community Health Education
• /
• v.20 no.2
• /
• pp.81-91
• /
• 2019

Objectives: It helps dental clinic to work 1:1 consulting and select the properties of the Kakao Talk message. The study was designed to determine the influence of users cognitive and emotional responses by message attribute that affect intention of use of dental clinic. Methods: This study targeted 297 peple Kakao Talk users aged 20-50 s, in Seoul, Gyeonggi-do and Incheon from, February 6 to April 7, 2017. We analyzed the data with frequency analysis, t-test, one-way ANOVA, and multiple regression analysis by using SPSS ver 24.0(SPSS Inc, Chicago, USA). The significance level for significance was set at 0.05. Results: Among the user's responses about the event type Kakao talk message, the ease(${\beta}=0.121$, p<0.01), usefulness(${\beta}=0.148$, p<0.001), affinity(${\beta}=0.471$, p<0.001), satisfaction(${\beta}=0.249$, p<0.001). affected intention of use of dental clinic. Among the user's responses about the dental information type, the ease(${\beta}=0.150$, p<0.05), expertise(${\beta}=0.151$, p<0.05), satisfaction(${\beta}=0.237$, p<0.001) affected intention of use of dental clinic(p<0.05). Among the user's responses about the general public relations type, the expertise(${\beta}=0.254$), affinity(${\beta}=0.193$), satisfaction(${\beta}=0.474$) affected intention of use of dental clinic(p<0.001). Conclusion: It is necessary to elicit a positive intention of use of dental clinic through a highly emotional response from the users to improve the image of the dental clinic and to attract patients.

• Journal of Internet of Things and Convergence
• /
• v.8 no.3
• /
• pp.41-46
• /
• 2022

Smart home in the Internet of Things (IoT) environment aims to provide an optimal living environment for users by connecting all devices in the home. In such a smart home environment, artificial intelligence speakers are being used as a way to manage and control all devices. The existing speaker function is changing from simple music playback to the role of an interface that controls and manages all devices in the smart home space. This study dealt with the market status and usability analysis in the US and Korea, the leader in artificial intelligence speakers. The main target companies were Amazon, Google, and Apple in the US, as well as Kakao, SKT, and KT in Korea. In addition, based on the reaction results of domestic users to artificial intelligence speakers, the derivation of major problems and directions for improvement were described.

• Journal of Distribution Science
• /
• v.18 no.5
• /
• pp.15-23
• /
• 2020

Purpose: This research focused on the fact that the Internet platform is integral to IoT products such as Smart home and studied consumer buying decisions when products are sold bundled with internet service. Contrary to the sales strategies of telecommunication companies, some companies sell IoT products alone, for example Google, Kakao, and Naver. In this market situation, the sales strategies of Korean telecommunication companies were analyzed with bundling theory and technology acceptance model, then it was conducted to figure out which sales and distribution strategies could affect consumers' purchase behavior. Research design, data, methodology: Data was collected by149 questionnaires from groups who are familiar with IoT smart home systems, then exploratory factor analysis and regression were used to analyze the research model. Results: The results revealed that the perceived ease of use and the perceived usefulness affect the purchase intention of IoT-based products; however, this effect was not found in the case of bundled products. In other words, it is found that selling and distributing Internet services and IoT products together does not affect consumers' purchases. Conclusion: It is suggested that Korean telecommunications companies' existing sales and distribution strategies for IoT products need to be changed according to its characteristics.

• Journal of Information Technology Applications and Management
• /
• v.27 no.6
• /
• pp.117-139
• /
• 2020

This research analyzes the factors that affect the consumers' participation of the internet-only banks, and suggests effective financial sales strategies and methods to attract more users. Through prior research review and interviews with experts, the factors affecting the consumers to sign up for the internet banks are identified. The actual user data from the internet banks are used for the analysis, providing more systematic and credible results. The research shows that social media buzz positively affects the user growth, proving Granger Causality relation of increasing social media buzz on K Bank increases K Bank users. The research also shows that marketing activities noticeably impacts K Bank's positive user growth. On the other hand, the event of Kakao Bank's grand opening shows negative effect. The results from the research validates the need for periodical monitoring process of social media buzz. Moreover, the research proves that the integrated analysis of social media buzz and marketing effect is also essential.

• Proceedings of the Korea Information Processing Society Conference
• /
• 2021.11a
• /
• pp.1082-1084
• /
• 2021

현재 영어 기반의 기술 팩트체크 서비스는 다양하지만 한국 기반 팩트체크 서비스는 비기술적(언론인 등 전문가의 교차 검증을 통한 팩트체크)이 주를 이루고 있으며, 기술 팩트체크 서비스가 많이 시행되지 않고 있다. 본 논문에서는 기술적인 요소와 비기술적인 요소의 서비스를 함께 사용할 때 허위 정보를 가장 정확하게 식별할 수 있기 때문에 한국어 기반의 자연어 처리 기술을 이용한 팩트체킹 서비스를 제안한다.

• Journal of Korean Academy of Nursing
• /
• v.47 no.6
• /
• pp.756-769
• /
• 2017

Purpose: To identify the effects of a smart program for the patients who underwent percutaneous coronary intervention (SP-PCI) on coronary disease-related knowledge, health behaviors, and quality of life. Methods: A nonequivalent control group with a non-synchronized design was utilized and 48 participants (experimental=22, control=26) were recruited from a university hospital in Gyeongsang area from May to December, 2016. The 12-week SP-PCI consisted of self-study of health information using smart phone applications (1/week), walking exercise (>5/week) using smart band, feedback using Kakao talk (2/week), and telephone counseling (1/week). Patients in the control group received usual care from their primary health care providers and a brief health education with basic self-management brochure after the PCI. Data were analyzed using the SPSS 21.0 program through descriptive statistics, $x^2$ test, and t-test. Results: After the 12-week SP-PCI, the experimental group showed higher levels of coronary disease-related knowledge (t=2.43, p=.019), heart-related health behaviors (t=5.96, p<.001), regular exercise (Z=-4.47, p<.001), and quality of life-MCS (t=3.04, p=.004) and showed lower levels of stress (Z=-3.53, p<.001) and sodium intake (t=-4.43, p<.001) than those in the control group. There were no significant group differences in medication adherence and food intake in total energy, lipids, and cholesterol. Conclusion: The suggested SP-PCI provided easy access and cost-effective intervention for patients after PCI and improved their knowledge of the disease, performance of health behaviors, and quality of life. Further study with a wider population is needed to evaluate the effects of SP-PCI on disease recurrence and quality of life for patients after PCI.

• Journal of Convergence for Information Technology
• /
• v.10 no.1
• /
• pp.178-186
• /
• 2020

The purpose of this study is to analyze whether there is a difference in the needs of the prevention program for dating violence according to the gender and major of University students. The subjects of the study were the humanities, social science and health care students in U university, which included 220 male students, 131 female students, and a total of 351 students. The research tool produced and surveyed the questionnaire about the timing, content and method of education about prevention of dating violence through the review of previous studies. For data analysis, independent sample t-test and cross-analysis were conducted to analyze the differences in the demands for dating violence prevention programs according to the gender and major of University students. The results of the study were as follows: First, there was a significant difference in the demands of teaching methods of dating violence prevention programs according to the gender in personal counseling and experience activities using open KakaoTalk. The women were significantly higher than men in all sub-factors of dating violence prevention programs. Second, there was a significant difference in the demands of teaching methods of dating violence prevention programs according to the major in personal counseling and experience activities using open KakaoTalk. The health care students were significantly higher in all sub-factors of dating violence prevention programs than in humanities and social sciences students.

• Journal of Arbitration Studies
• /
• v.27 no.2
• /
• pp.107-119
• /
• 2017

In the process of online trading, many unexpected conflicts may occur. The consumer wishes to perform transactions with a seller by trusting the seller's listings, but there are times when even major companies such as Kakao edit their original listings. When the seller edits their listing, it is extremely difficult for the consumer to prove and deal with the problem. If they don't deal with them carefully they may be accused of denigration. This study proposes a consumer protection system to resolve this problem. In case a problem occurs, proof that the original listing was edited can be submitted to a judge in court by using this system, thus preventing these types of problems from happening. If this system is installed, both the seller and consumer know that the terms of contract cannot be falsely changed to the advantage of either side, so the source of the problem can be prevented. This study analyzes the reasons behind the conflicts and presents a systematic way of preventing the problem. This method does not present a financial burden, and provides a way for transactions to be held based on trust for the seller and consumer.

• The Journal of Korean Society for School & Community Health Education
• /
• v.20 no.3
• /
• pp.123-134
• /
• 2019

Objectives: The purpose of this study is to identify the problems of verbal violence that adolescents face in the post-human age, when the non-face-to-face media is increasing. Methods: A survey was conducted on 305 adolescents, aged 14 to 16 years of middle school and high school students. The data were analyzed with the SPSS 25.0. Results: As a result of conducting multiple regression analysis to identify the type of conversation that affects verbal abuse of adolescents, a model with a conversation with family, conversation with other people, messenger conversation such as KakaoTalk, and video chat conversation was selected. The amount of explanation was 11.4%. (R2 = .114) Of these, non-face-to-face conversations have been shown to increase verbal violence, and face-to-face conversations with family have, in turn, lowered the risk. As a result of t-testing to examine the effect of verbal abuse experience on the verbal violence index, the damage experience was significant in depression (p = .042) and impulsive aggression (p = .021). (P = .000). Conclusion: This study reiterates the importance of family dialogue along with the fact that the development of various non-face-to-face media in the Fourth Industrial Revolution can have a negative impact on adolescent mental health.