• Title/Summary/Keyword: Japanese Restaurant

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A Study on Preference according to Basic Image Divisions of Dining Space - Focused on the User aged 20's - (식 공간 이미지 유형별 선호도 조사)

  • Kim, Sun-Young;Park, Geum-Soon
    • Journal of the Korean Society of Food Culture
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    • v.24 no.6
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    • pp.649-654
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    • 2009
  • This study has a purpose of suggesting the basic data to achieve customer satisfaction by understanding the preference of each type of restaurant industry for the taste of customers in 20's referring to 8 images. In the preference for style of image in dining space, the participants responded that they prefer natural, modern and romantic image, and both male and female participants preferred natural image. Participants responded that they prefer natural, romantic and modern in sequence as their general preference for style of image in dining space, and male participants preferred modern and natural but female participants preferred romantic and natural. The survey that was conducted for different menus has suggested that the reasonable image for fast food is casual, hard casual and classic for hotel restaurant, casual for school restaurant, romantic for cafe, casual for western restaurant, simple for Japanese restaurant, classic and elegance for Chinese restaurant and natural for Korean restaurant. According to the result of the analysis of dining space image, factor 1 are called 'cold image (CI)' as they have simple and modern image, factor 2 are called 'soft image (SI)' as they have natural and romantic image, factor 3 are called 'warm image (WI)' as they have casual and elegance image and factor 4 are called 'hard image (HI)' as they have classic image.

A Study on the Job Attitude of Cook at Deluxe Hotel in Pusan (I) - An analysis on the general characteristics of the cook - (부산지역 특급호텔에 종사하는 조리사들의 직무에 대한 의식과 실태조사 연구 (I) -조리사들의 근무처, 근무부서 및 자격증 등 일반적인 현황 분석 -)

  • Shin, Ae-Sook;Lee, Jin-Yong
    • Journal of the Korean Society of Food Culture
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    • v.11 no.2
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    • pp.169-178
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    • 1996
  • The purpose of this study was to get an information on hotel cook. So the food and beverage (F and B) enterprise is one of the most promising industry on post-industry society, and the cook is real agent to lead the F and B enterprise, we need to have a data, information and knowledge on cook to improve a culinary art training program and working environment. This study was surveyed by 216 cook to work for deluxe hotels at Pusan. The results were summarized as follows: 1. The almost cook worked with restaurant for $8{\sim}9$ hours/day, and a half of cook earned a million won in a month. A higher grade cook worked longer hours and earned more money than a lower grade one. 2. The most popular workplace of the cook was Western restaurant, the male cook working at a Western restaurant were more than female, the more female cook and novices worked at a Korean restaurant. 3. The most popular qualification that the cook take were a western culinary art one, and next were Korean one and Japanese one. The 77.8% cook worked at the place that fitted in with their culinary art qulification. 4. A half of cook insisted that they were a expert of western culinary art, and the next was the Korean, Japanese one in order. 5. The cook were unsatisfied with pay, work environment, human relation and promotion, and if they change their workplace, a lot of cook wished to manage their own restaurant. 6. The 63.4% of cook changed their workplace more than a time. The male cook got a more chance to change workplace than female one. The higher grade cook got a more chance to charge workplace. Almost cook got a no chance to study a culinary art at overseas. The most favorite place that the cook want to visit for studying was Europe, and next were Japan, America, Southeast Asia in order.

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Development of Restaurant Assessment Questionnaire for Application of Concept of Green Growth (녹색성장 개념을 적용한 음식점 평가지 개발)

  • Jung, Eun-Kyung;Park, Ki-Hwan;Lee, Ae-Rang;Kim, Gun-Hee;Yoo, Kyung-Mi;Ryu, Jung-Min;Lee, Hwa-Jung;Joo, Na-Mi
    • Korean journal of food and cookery science
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    • v.26 no.6
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    • pp.811-820
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    • 2010
  • The purpose of this study was to investigate the practices for management manual development of Good Restaurants in order to apply Green Safety Management technology. A total of 128 restaurants in Seoul according to restaurant size and style were analyzed by SPSS (window ver. 12.0). Exactly 38.3% of those surveyed purchased manicured vegetables and seafood that generates less garbage; Korean restaurants displayed the lowest frequency of purchasing preprocessed foodstuff, and Japanese restaurants had the most refrigerators and thermometers and kept the refrigeration temperature the lowest. Exactly 56.5% of the restaurants sold large and small amounts of main menu separately; Chinese restaurants displayed the highest rate while Western restaurants displayed the lowest. Furthermore, only 7.3% of the restaurants were willing to sell either large or small amounts of the same menu item. Japanese style menu had the most number of side dishes (6.1) while Western style menu had the lowest (1.8). Most of the restaurants were equipped with containers for leftovers (87.4%), but the rate of customers who took out leftovers significantly differed depending on the style of restaurant (p<0.05).

Classification of Restaurant Table Settings with Gestalt's Law of Visual Perception (외식 상차림의 게슈탈트 시지각 법칙에 따른 분류)

  • Joo, Seon Hee;Han, Kyung Soo
    • Journal of the Korean Society of Food Culture
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    • v.28 no.2
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    • pp.177-185
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    • 2013
  • This study analyzed restaurant table settings with Gestalt's law of visual perception to obtain basic data for future marketing strategies. The research uses methods that involve applying images of restaurant table settings to Gestalt's law of visual perception, doing content analysis, and conducting a frequency analysis as well as a Chi-square test for classification analysis by visual perception. Results show a significant difference in the laws of visual perception, especially in the laws of nearness and closure, between table settings of different countries and backgrounds, such as Korean, Japanese, Chinese, Western cultures. In terms of the law of nearness, Chinese dishes were low, while other countries' dishes and Korean dishes showed high figures. In terms of the law of closure, Japanese dishes and western dishes had low values, while other countries' dishes and Korean dishes were high in their closure. Further studies on consumer awareness by visual perception classification need to be conducted.

Global Service Innovation: A Case Study of Ajisen Ramen

  • CHO, Myungrae
    • The Journal of Asian Finance, Economics and Business
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    • v.8 no.3
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    • pp.967-976
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    • 2021
  • This study aimed to investigate the mechanism by which service companies transfer their services overseas and create new value while interacting with local characteristics. A narrative analysis method was used in a case study of Ajisen Ramen, a Japanese service company that created a Japanese-style ramen restaurant, which experienced rapid growth in China. This study analyzed the restaurant as global service innovation and constructed a causal mechanism to explain the resulting rapid growth. In the pre-entry stage, the tangible value source core service facilitated its successful overseas transfer. In the post-entry stage, value source core service standardization and value sharing were interrelated and locally accepted factors. Knowledge of the local characteristics influenced the local storefront format that allowed contact with local customers. This local front format made it possible to offer local customers new value. The global service innovation mechanism developed through this study reflects a causal diagram that correlated the theoretical concepts of these events.

The Effect of the Social Servicescape on the Customer Satisfaction, Customer Trust, and Customer Loyalty in Japanese Restaurants (일식전문점의 사회적 서비스스케이프가 고객만족, 고객신뢰도, 고객충성도에 미치는 영향)

  • Park, Se-Hwan;Yoo, Young-Jin
    • The Journal of the Korea Contents Association
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    • v.19 no.10
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    • pp.698-711
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    • 2019
  • The purpose of this study was to investigate the effect of social servicescape on customer satisfaction, customer trust, and customer loyalty. Data were collected from 311 adults who lived in Daegu where they had used Japanese restaurants. For data analysis, frequency analysis, factor analysis, regression analysis and multiple regression analysis were used. Through the factor analysis, the social servicescape of Japanese restaurant was identified as two components of human service and customer similarity. As a result of the multiple regression analysis, two components of social servicescape have positive effects on customer satisfaction and customer trust, and have a partial positive effect on customer loyalty. The results of regression analysis showed that customer satisfaction had a positive effect on customer trust and customer loyalty. In addition, customer trust has a positive effect on customer loyalty. The results of this study confirmed the influence of social servicescape on Japanese specialty restaurants and suggested practical and theoretical implications.

Importance and Satisfaction with the Service of Korean Restaurants for Japanese and Chinese Students in Korea (일본 중국 유학생의 한식당의 서비스 품질 요인에 관한 중요도 및 만족도)

  • Seo, Kyung-Hwa;Shin, Min-Ja
    • Journal of the East Asian Society of Dietary Life
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    • v.16 no.6
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    • pp.753-762
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    • 2006
  • The purpose of this research is to analyze the importance and satisfaction level with the service of Korean restaurants for Japanese and Chinese students in Korea. Self adminstered guestionnaires were collected from 204 Japanese and Chinese students in Korea. The data was statistically analysed using t-tests, one-way ANOVA, reliability test, factor analysis and regression test. The average values of importance-factor and satisfaction-factor were significantly different. Based on analyses of the 20 service level factors, satisfaction level was significantly lower than importance level. Satisfaction-factors such as quality of food, hygiene of restaurant and employees, service level, and atmospheres, significantly influenced the overall satisfaction level of Korean food and restaurants.

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Effect of the Elderly Consumers' Education Level on Eating-Out Decision Making Process (노인소비자의 학력수준이 외식구매의사결정 과정에 미치는 영향에 관한 연구)

  • Kim, Tae-Hee;Seo, Eun
    • Journal of the Korean Society of Food Culture
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    • v.20 no.6
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    • pp.638-643
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    • 2005
  • As Korea has approached the aging society, older Koreans have become an important force in restaurant sales today. To succeed with this silver market, it is important for restaurant managers to know who they are and what factors influence older Koreans' eating-out decision making process. The purpose of this study was to investigate the effect of the silver consumers' education level on eating-out decision making process. Data were collected from 178 older consumers above 55 years old and analyzed using the descriptive statistic analysis, MANOVA, and one-way ANOVA. The results showed that the elderly consumers' education level significantly influenced the decision making process in determining where to eat out. Significant differences were found in the Problem Recognition Step(Wilks' Lambda=0.817, F=2.991), Information Search Step(Wilks' Lambda=0828, F=2.218), Alternative Evaluation Step II(Wilks' Lambda=0.741, F=3.596), Purchase Decision Step(Wilks' Lambda=0.859, F=2.223), and the Post-Purchase Behavior(Wilks' Lambda=0.885, F=1.780). The higher education level was, the more directly involved in the eating out decision process. The elderly consumers with university education were likely to 'propose to eat out by themselves'(F=9.346), to obtain restaurant information from the 'printed materials'(F=7.452), to go to 'family restaurant'(F=9.057), 'Japanese restaurant'(F=8.7891) and 'fine dining restaurants'(F=3.936), and to directly express their emotion when they had complaints about restaurant service(F=3.206). In conclusion, older Koreans will become more healthy and wealthy which means the dining out activity will be an important part of their life to socialize with people. Therefore, food service operations should consider the elderly consumers' needs and expectation of restaurant services and actively position themselves for this new market segment.

Survey on the Status and Needs of Korean Food Consumption for the Development of Home Meal Replacement for Chinese and Japanese (중국인, 일본인 대상 가정식사 대용식 개발을 위한 한식섭취 현황 및 요구도 조사)

  • Han, Gyusang;Choi, Jiyu;Kwon, Sooyoun
    • Journal of the East Asian Society of Dietary Life
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    • v.27 no.4
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    • pp.420-430
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    • 2017
  • This study investigated the status of Korean food consumption and the need for home meal replacement of Korean food for Chinese and Japanese in order to export Korean food to China and Japan. In total, 78.2% of Chinese and 33.0% of Japanese showed significant differences in their experiences of visiting Korea. The most common place to consume Korean food was a Korean restaurant for Chinese (55.8%), whereas Japanese (44.9%) consumed Korean food at Korean restaurants in Japan. In the purchasing experience of Korean home meal replacement, 59.2% of Chinese and 40.5% of Japanese responded that they had 'purchase experience', and the reason for purchasing was 'delicious' (32.5%) for Chinese and 'convenience' (34.8 %) for Japanese. The place to purchase Korean home meal replacement was large marts in both countries. Most Chinese (92.2%) and Japanese (62.1%) respondents said they were willing to buy Korean home meal replacement. Both Chinese (54.8 %) and Japanese (48.0%) said that 'taste' was the most important factor to consider when developing Korean home meal replacement. The favorite tastes were 'spicy' (35.3%) for Chinese and 'savory' (38.8%) for Japanese. For the taste of Korean home meal replacement, Chinese answered that the product should be developed by maintaining 'Korean traditional taste as it is' (57.7%), whereas Japanese responded 'change according to the taste of Japanese' (65.2%). For the preferred packaging form of home meal replacement, Chinese preferred 'vacuum' package while the Japanese preferred 'frozen'. The results of this study can be used as basic data for domestic food companies to establish marketing strategies to enter the Chinese and Japanese home meal replacement markets.

Customer's perception and preference for Japanese Chain Restaurants in Seoul & Kyunggi Province (서울.경기지역 일식 체인전문점에 대한 인지도와 선호도)

  • Yoon, Tae-Hwan;Yun, He-Hyun
    • Korean journal of food and cookery science
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    • v.21 no.5
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    • pp.637-646
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    • 2005
  • The objectives of this study were, 1) to investigate the perception and preference for Japanese chain restaurants due to demographics and consumption behaviors, and 2) to research improvements for Japanese chain restaurants according to the customers' dissatisfaction. Frequency analysis and one-way ANOVA were used to analyze the data. Three hundred questionnaires were distributed and 254 were returned(84.66%). The customers' perception and preference about Japanese chain restaurants were significantly related with each other. The differences of perception and preference due to demographics and consumption behaviors were significant. The most dissatisfied selection attributes were price, number of Korean dishes, number of branch offices, and advertisements, in order. From examining the progressive circmnstances of Korean food-service industry and the social trends toward a preference for healthy, special ethnic food and dishes for diet control and high protein-low fat, it is apparent that food-service businesses related to Japanese food have the potential for success. The results of this study should provide valuable information for administrators and managers in the hospitality industry.