• Journal of the Korean Society of Clothing and Textiles
• /
• v.25 no.7
• /
• pp.1247-1257
• /
• 2001

The objectives of the study were to examine apparel purchasing behavior in internet shopping malls and the level of perceived risk when internet users purchase online. For this research, 15,000 internet users were given questionaries via E-mail, or special website online. The sum of 1958 questionaries were used for statistical analyses. Using, SAS package, factor analysis, Crobach's ${\alpha}$, t-test, $\chi$$^2$-test, frequency and multi-response analysis were performed. As the results, 19% out of internet users had bought apparel products through internet shopping malls. Men had more purchasing experiences in apparels as well as general products than women. Among apparel products, T-shirts/shirts were purchased the most by internet shoppers. For perceived risks, 6 factors(quality risk, time/convenience risk, size and appearance risk, privacy risk and social/psychological risk) were investigated for this study. The level of perceived risk was lower when people had a purchasing experience in internet shopping mall than when they didn't. The level of perceived risk was lower when people had purchasing intend about apparels than when they didn't. Based on these results, marketing strategies will be suggested.

• Review of Korean Society for Internet Information
• /
• v.14 no.3
• /
• pp.35-51
• /
• 2013

The Digital Cold War argument has become one of the heatedly discussed foreign policy agendas in the U.S. Considering the authority and power of the U.S. government and Internet companies in the cyberspace, this shift is not negligible in understanding not only the changes in the U.S. foreign and military policies but also that in the operations of the global Internet governance. Given these circumstances, I seek to explain the origins of and test the theoretical validity of the Digital Cold War argument. In particular, I analyze how the political concerns of the Chinese authorities shaped the characteristics of their control of the domestic Internet and their approach to the global Internet governance. The findings indicate that the Chinese way of the Internet governance is more concerned of their domestic political stability than overthrowing the current Internet governance regime, which many supporters of the Digital Cold War argument cited as the key evidence of such political contentions. Though the Digital Cold War argument is theoretically unwarranted, its growing popularity and the historical lessons of the Cold War have broad implications to the understanding of the impacts of the great power rivalries on the future Internet governance.

• Journal of the Korean Home Economics Association
• /
• v.39 no.12
• /
• pp.51-63
• /
• 2001

With the development of information technology, more and more internet sites are available to consumers. Increasing on the interests of diet and health in modem society, there are numerous internet sites dealing with food, nutrition and health. Considering the importance and expected roles of internet sites in information dissemination in the future world, it is important to put more efforts to encourage internet sites with more accurate an useful information. Up to present, not much work has been done on quality analysis and evaluation of the internet information. This study aimed to develop a model to evaluate and rank the internet information according to its quality so that consumers can be guided toward correct information source. Three models were adapted from the literature for pilot study to develop a model suitable for evaluation of contents of sites related to food and nutrition information. From the pilot study, a evaluation model was developed with criteria more relevant to Korean internet site by expert panel. Evaluation criteria of the model is authority, accuracy, objectivity, coverage, and user-friendliness. For the objective and systematic evaluation, scores were assigned totaling maximum 100 point to each evaluation criteria factors. The model developed in this study could be used as one for other internet sites in area other than food and nutrition.

• The Journal of the Korea Contents Association
• /
• v.7 no.3
• /
• pp.187-196
• /
• 2007

In Korea, the market of internet shopping mall rapidly increases. The purpose of this study is how to progressed to internet shopping mall system in Korea and a improvement and characteristics of that through progress and case studies of internet shopping mall. As to the future direction of the market of internet shopping mall in Korea, many of commodity parts will be traded among established participants on internet websites owned by internet shopping mall groups. Finally, for improvement of internet shopping mall industry in Korea I suggested that there are "mutual cooperation of internet shopping mall companies", "maintain the customer's confidence", "attain the profits through a niche market strategy".

• Journal of Information Management
• /
• v.30 no.2
• /
• pp.1-19
• /
• 1999

As the Internet use increases explosively, and the information provision and services via the Internet is getting active, understanding the status of the Internet use and the Internet users' characteristics becomes necessity for organizations, corporations, and in-formation providers. This paper reviews various surveys on the Internal users and the Internal one con-ducted in Korea, the United States and the United Kingdom. By the comparisons and analyses of these survey results, this paper intended to provide visions on the future direction In the Internet service provision and the Internet uses in general.

• Journal of the Ergonomics Society of Korea
• /
• v.25 no.4
• /
• pp.121-128
• /
• 2006

Although population of the elderly is increasing rapidly, the older adults are the least users of the Internet in Korea. Prior research suggests that older adults are physically and psychologically disadvantaged when using the Internet. With the existence of the digital divide over different age groups, the objectives of this study were to identify the current status of Internet usage of Korean adults and to suggest some alternatives for solving digital divide on Internet usage. A total of 654 Korean adults, including the elderly, participated in both on-line and off-line (on-site interview) surveys using structured questionnaires. The results of statistical analyses indicated that the gap between the percentages of Internet users in younger and older groups was significantly wide, though many older adults had strong interests of Internet. To reduce this gap on digital divide, with an appropriate help from family and government, several characteristics of the elderly should be considered in designing some age-related web sites. Some effective alternatives suggested in this study may be used as basic data for universal design of Internet-oriented software.

• Fashion & Textile Research Journal
• /
• v.3 no.3
• /
• pp.249-256
• /
• 2001

This study was to investigate difference across socioeconomic groups in factors of purchase intention of apparel in internet shopping mall and in satisfaction were internet shopping mall. A questionnaire was administered to collage students majoring in fashion design during May of 2001. Data was analyzed by using Factor analysis, T-test, one-way ANOVA, Duncan test, ${\chi}^2$-test. Factor analysis yield three factors of purchase intention, purchase stimulus, convenience and economic and rationality. Significant differences were found across levels of monthly pocket money and types of payment for purchase apparel of internet shopping mall purchase stimulus (factor 1). In convenience and economics (factor 2), differences were also significant across levels of purchase frequency, product price and payment ways of internet sopping mall. Significant difference was identified across sex type and levels of product price purchased in internet shopping mall (factor 3). Regarding internet shopping mall satisfaction, differences were significant across levels monthly pocket money and apparel purchase frequency of in internet shopping mall.

• Asia-Pacific Journal of Business
• /
• v.6 no.1
• /
• pp.27-43
• /
• 2015

The objective of the present study is to identify the security factors that influence customer trust towards intention to continue using Internet banking in Malaysia. The participants are individual Internet banking users in Peninsular Malaysia. Data was collected through self-administered questionnaires distributed using the drop-off and pick-up (DOPU) technique to bank branch managers who then passed the questionnaires to their customers. A total of 413 respondents completed the questionnaires. The SPSS statistical analysis software package and Partial Least Squares statistical method were used for data analysis and hypothesis testing. The results show that authentication, confidentiality, data integrity and non-repudiation are significant factors that influence customer trust towards intention to continue using Internet banking. Trust plays a critical role in influencing the intention to continue using Internet banking in Malaysia while perceived privacy does not. An understanding of the factors identified in this study will enable Internet banking providers to effectively and efficiently enhance the security of services and thereby promote continued usage of Internet banking among customers. The findings of this study are thus expected to be of great use to Internet banking providers as improvements in Internet banking security will increase business in the long run.

• Journal of Agricultural Extension & Community Development
• /
• v.7 no.2
• /
• pp.307-320
• /
• 2000

Agricultural extension services in Korea need to build new extension system to cope with the digital age and especially with shortage of extension educators which has been originated from the changing status from central to local government. The new trends including development of multi-media, wide-spreading of internet, and advent of internet broadcasting are offering the opportunities for new agricultural extension service. Utilization of agricultural internet broadcasting could be a new alternative for enhancing the efficiency of agricultural extension services. Agricultural internet broadcasting could support decision making of farmers by forwarding unique agricultural data which have been collected, compiled and processed by the Rural Development Administration. Farmers will be able to search useful agricultural data through agricultural internet broadcasting for more efficient farm management and marketing farm products. Agricultural internet broadcasting could utilize more prompt and abundant agricultural technology and management data compiled by the Rural Development Administration, and through this process, agricultural internet broadcasting could compensate the shortage of extension manpower. Through feedback process of agricultural internet broadcasting. farmers will be able to communicate more efficiently with extension educators to increase agricultural production and income. Agricultural Internet broadcasting could be an alternative to prevent farmers from being shunned in the information-based society.

• Journal of the Korea Society of Computer and Information
• /
• v.20 no.10
• /
• pp.99-105
• /
• 2015

The growth of internet infrastructure and a tremendous increment of internet users lead actively to found internet newspaper publishing companies, which are able to dig up and publish own news articles. In disregard of these quantitative growth of internet newspaper companies, the qualitative growth of them doesn't coincide with the quantitative growth. Therefore, to require social responsibility and to build healthy media environment, Korean government has put in force registration system of internet newspaper company. According to this system, internet newspaper companies have to produce at the inside over 30 percent of weekly publications, and this requisite increases the needs of its verification. This paper investigates technologies to measure the self-supplied news volumes of internet newspaper company, examines validity of them, and presents appropriate method to measure. To compare huge amount of news articles rapidly, the presented method is based on the modified edit-distance, which reflects human cognition of word and empirical information related with it. To prove correctness of our presented method, we show experimental results for some real internet news articles.