• Title/Summary/Keyword: Inter-media Agenda Setting

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Exploring inter-media agenda-setting effects: Network agenda-setting model by using big-data analysis (자살 보도에 대한 미디어 간 의제 설정 분석: 빅데이터를 이용한 네트워크 의제 설정 모델 분석을 중심으로)

  • Kim, Daewook
    • Journal of the Korea Convergence Society
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    • v.12 no.5
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    • pp.121-126
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    • 2021
  • Based on network agenda-setting theory, this study attempted to analyze media reports about suicide from 2000 to 2020 in order to find solutions for suicide problem in the Korean society. Results showed that top 10 key words in media were suicide, death leap, death, attempt, supposition, discovery, men, pessimism. Those key words were appeared similarly and contunually in the media. In addition, both newspapers and broadcastings had similar reports trend, so it is plausible to consider inter-media agenda setting relations between newspapers and broadcasings.

Sports Celebrities as a Determinant of Sport Media Distribution Contents: Focusing on Tacit Premise of Agenda Setting Theory (스포츠미디어의 유통 콘텐츠 결정요인으로서 스포츠 스타: 의제설정 이론의 암묵적 전제를 중심으로)

  • YOO, Sang-Keon;KIM, Yong-Eun;SEO, Won-Jae
    • Journal of Distribution Science
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    • v.17 no.10
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    • pp.83-91
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    • 2019
  • Purpose - Media is a significant distributional channel in sport. In terms of determining the influencer in building sport media contents, recent sport media studies have employed agenda-setting theory, assuming media itself as the agenda provider. In a real-world situation, however, sports stars have been deemed key factor determining distribution contents in sport. The starting point of this study is the "tacit premise" of agenda-setting theory. Given the agenda-setting theory, the current study attempted to explore the function of sport stars as an agenda provider, which is a key determinant of sport distribution. Research design, data, and methodology - This study has reviewed articles of Yuna Kim, Sang-hwa Lee, and Hyun-jin Ryu from daily newspapers including as dong-a ilbo and joongang ilbo (2013 to 2017). The study collected data, portable document format (PDF), from the online archive of dong-a ilbo and joongang ilbo. We coded the length of the article, the frequency, the size of the picture, and the structural form of the article. Inter-coder reliability was compared with data previously investigated by the researcher. Inter-coder reliabilities for study 1 and 2 was .89 and .85. To examine hypotheses, descriptive analysis, correlations, and cross-tap analysis were performed. Results - The results partially supported the hypotheses proposing the significant role of sports stars as the agenda setters in distributing sport media contents. In specific, the study found that the number of articles about sports stars prevailed the number of articles about regular athletes. Besides, studies found that the use of photos was more frequent in articles of sports starts than that of regular athletes. In sports newspaper articles, featured story articles were used more than straight-articles for news relating to sports stars. Also, sports newspaper of sports stars contained more information associated within an event rather than outside of an event. Conclusions - In sports journalism, this study challenges the current theory that the media affects the composition and the content of sports coverages. As the principle of the agenda-setting of sports media, the influence of sports stars must be continuously studied along with a follow-up study.

Intermedia Agenda-setting Effects: Political Debates on TV and Twitter (트위터의 매체 간 의제설정 : TV 토론 방송과 트위터의 여론 형성 과정에 관한 연구)

  • Lee, Seunghee;Lim, Sohei
    • The Journal of the Korea Contents Association
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    • v.14 no.1
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    • pp.139-149
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    • 2014
  • This study attempts to explore the inter-media agenda setting effect between television and Twitter based on the framework of the two-step flow theory. Twitter's increasingly important role in political communication can be effectively addressed by examining the process by which Twitter users form their opinions on television debate program. Content analyses of Twitter discussions after television debate of the Korean presidential candidates provided interesting insights into how Twitter's opinion leaders reflect on the televised debates. The results show that Twitter mentions rather focus on personality traits of the candidates while television debates emphasize the candiates' policy issues. Specifically, Twitter users mainly concentrated on the political ideology and morality of the candidates. In sum, Twitter seems to have its own way of influencing the public opinion separately from the television.

Characteristics and Problems of First Edition Newspaper in Korea (한국 일간지 가판의 성격과 문제)

  • Cheong, Yeon-Goo
    • Korean journal of communication and information
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    • v.28
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    • pp.171-218
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    • 2005
  • There is a original routine on dealing the first edition newspaper in Korea. Korean national morning newspapers print about 0.5% of total circulation as the first edition and sale those only in Seoul where the newspapers is published. The dead line of first edition is even about 5 pm. According to this routine which couldn't be found in the advanced western nations, like UK, USA etc., there can be some original characteristics and problems on the contents of Korean national morning newspapers. The present study investigated what the characteristics and problems means on the quality of newspaper and the free flow of diverse informations and opinions. Content analysis comparing the first edition to the last edition of 8 national morning newspapers is used to reveal the original characteristics and problems. Major findings in the result of the content analysis are three. First, the quality of the newspapers is damaged by the early dead line. Second, Inter-media agenda setting, which minor papers follow major papers on not only contents but also tone & manner, is manifest. Third, the early time publishing of the first edition allow the reported group including government and business sorter to take time to do make some negotiations on the articles about them, in which procedure even about 40% of total observed articles are changed(eg. removed, replaced, modified).

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A Study on the Agenda Rank-Order Correlation between Twitter and Portal News about Sewol Ferry Catastrophe (세월호 참사에 대한 트위터와 포털뉴스의 의제 순위 상관관계 연구)

  • Kim, Shin-Ku;Choi, Eun-Kyoung
    • Journal of Internet Computing and Services
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    • v.16 no.3
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    • pp.105-116
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    • 2015
  • The Sewol ferry catastrophe that took place on April 16 2014 was unprecedented in terms of its sociopolitical implications, which had reverberated throughout the Korean nation. Mindful of such distinct characteristics of the Sewol ferry catastrophe, this thesis looks into the salience of the agendas portrayed in Twitter and Portal News coverage on the disaster and the correlation between the attribute-specific agendas of the foregoing mediums by making use of the agenda rank order correlation method. Extraction and analysis of big data revealed that first, while the hypothesis that there were little difference in terms of salience among the main agendas between Twitter and Portal News was dismissed, the rank order correlation proved to be high as regards the main agendas on Twitter and Portal News. This signifies that Twitter agendas exert influence over those on Portal News. Next, and regarding the five main agendas on the incident, there existed differences in salience between the attribute-specific agendas of the two mediums, with low figures for corresponding rank order correlations. Such results signify that Twitter and Portal News have little influence over each other as regards their agenda rank order correlation.