• Title/Summary/Keyword: Intention to Participate in Voting

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The Effects of the SNS Activities of Politicians on Political Efficacy and the Intention to Participate in Voting

  • Koo, Jahyun;Kim, Joonho
    • Asia pacific journal of information systems
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    • v.26 no.1
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    • pp.22-40
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    • 2016
  • Political activities through social networking service (SNS) are common in the political communication environment. The main aim of this study is to present logical and empirical evidence on the effects of politicians' SNS activities. To achieve this goal, this research analyzed the relationship between the SNS activities of politicians and the political efficacy and political participation of citizens through a survey of 644 people. The results of the survey analysis showed that politicians' SNS activities have a positive effect on both the internal and external efficacies of citizens and that these efficacies positively influence political participation. This finding means that the SNS activities of politicians promote political participation by increasing the political efficacy of citizens and states. The results also suggest that SNS, with its characteristics of communication and interaction, plays a crucial role as a political communication medium. Therefore, with SNS, a variety of information sources on politics can be offered, suggestions from citizens can be embraced, and such suggestions can be revealed to politicians as a means of promoting political efficacy and participation.

The Effect of the Fake News Related to the Electronic Voting System each News Service on News Users' Attitude of Using System, Intention to Participate through System and Reliability of News Services (뉴스서비스별 전자투표시스템 관련 가짜뉴스가 뉴스 이용자의 이용 태도, 선거 참여 의도, 뉴스서비스 신뢰도에 미치는 영향)

  • Jin, So-Yeon;Lee, Ji-Eun
    • The Journal of the Korea Contents Association
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    • v.21 no.1
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    • pp.105-118
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    • 2021
  • This study pays attention to the fact that the fake news is attracting attention because it causes various social problems. To find out these fake news' influence, the study conducted the experiment to examine that the fake news related to the electronic voting system affects on the news users' attitude of using the system, intention to participate in the election through the system and reliability of news services. The results have shown that the fake news framed with negative contents reduced users' attitude of using the system and intention of participation in the election. Especially, as a result of examining the difference in the fake news' influence according to each news services, in the case that users recognized that the news was fake after exposing to the general internet news, the attitude of using the system and the intention of participation in the election have reduced and recovered again. However, users who exposed to Naver, Facebook believed the negative content of the fake news more strongly. Through these results, this study empirically confirmed that the fake news has a tendency to exert influence on users' cognitive dimension and to reinforce awareness in a direction consistent with the initial exposure information.