• Title/Summary/Keyword: Intangible

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Research on Digital Restoration of Culture Archetype (문화원형의 디지털복원)

  • Lee, Chang-Soon
    • Journal of Korea Society of Industrial Information Systems
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    • v.15 no.1
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    • pp.25-36
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    • 2010
  • Recently, digitizing technologies for conservation and restoration of tangible intangible cultural properties are coming into spotlight. Because cultural properties are easy to be lost and damaged over the years, After construction of cultural assets database we can reconstruct the cultural asset making use of the reverse engineering when needed, and implement digital contents such as computer graphics, 3D virtural realization, hologram, etc. So in this paper, we scrutinize visual and technical factors occurring in different types of digital restoration of cultural properties, and present problems and improvements, and try to research technological prowess and visual mechanism.

Pneumatics (Air powered) Training as an Exercise Paradigm Shift (운동패러다임 변화로서의 공압 트레이닝)

  • Lee, Woon-Yong;Hong, Sang-Min
    • Journal of Wellness
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    • v.7 no.4
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    • pp.187-199
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    • 2012
  • The purpose of this review was to introduce a new training concept as pneumatic training method and how to apply the principles. Uses the new resistance, especially air powered that invisible, intangible, along with training on how to contribute to broadening their horizons, while attempts have been passed. Provide transition training methods in accordance with the trend of the times, and why these changes may be in the form of outside-free for theoretical consideration. From weight resistance, hydraulic, isokinetic exercise, and to pneumatic training why justification should apply for these training methods are presented also suggested the superiority of pneumatic training. In the near future, newly developed training method will be appear. In conclusion, it will be contribute to sports by concerning and applications to cutting edge training

Analytical Research to Identify Issues Using Online Media Related to Festivals (축제 관련 온라인 매체를 활용한 이슈 도출 분석연구)

  • Lee, Jeongwon;Lee, Choong Ho
    • Proceedings of the Korean Institute of Information and Commucation Sciences Conference
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    • 2021.05a
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    • pp.493-495
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    • 2021
  • Local festivals, an intangible tourism resource, contribute to the development of the local tourism industry by developing specialized products and tourism products to develop the region. With a very high interest in festivals in each of these regions, much attention is paid to data analysis on what issues and improvements will be made after the festival. In this study, for festivals in the Danyang-gun area, where many people visit every year among festivals in various regions, the issue of negative or positive relations is visually identified by collecting and analyzing unstructured data, which is an online medium, free from the difficulty of collecting commercial data This study was conducted to derive.

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A study on the policy of Korean Cultural Industry

  • Su, Shuai;Zhang, Fan
    • The Journal of Economics, Marketing and Management
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    • v.6 no.2
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    • pp.1-4
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    • 2018
  • Purpose - This research, based on the successful experience of Korea, especially of Korea government, which, though promulgating laws and making policies, plays an rather pivotal role in Korea cultural industry development process, in developing cultural industry, explores possibly successful path and pattern that is suitable for China cultural industry. Research design, data, and Methodology - The study conducted a survey on Korea's 2000-2011 year data. After empirically analyzing the data, we believe that cultural industry in Korea and China will maintain its growth momentum. Results - This study shows that China and Korea are both belong to the only cultural circle of Confucianism and Chinese character, therefore, to research the successful experience of Korea government in cultural industry development will do much good to better promoting the optimal development of China cultural industry. China can encourage private flow to take on enterprises. In terms of financing, diversification can be achieved, by the means of cash, land, intangible assets, technology, stock, bond, cultural lottery etc. Conclusions - Besides, to better the degree of the internationalization of the allocation of the cultural resources, China government can, under the condition that Chinese laws permit, encourage foreign capital to invest in Chinese cultural industry field.

Customer Experience Management: An Innovative Approach to Marketing and Business on the Fashion Retail Industry

  • Arineli, Adriana
    • The Journal of Economics, Marketing and Management
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    • v.4 no.2
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    • pp.1-19
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    • 2016
  • The purpose of this study was to examine the issues involved in offering superior customer experience on fashion retail stores in Brazil. The approach used to access CEM (Customer Experience Management) issues was a special questionnaire with 23 questions, through a research with managers of three important brazilian fashion retail chains (focused on class A clients). Some statistical techniques were used for data processing. It was possible to analyze the aspects that impact on the customer experience and their relevance. it was possible to realize that CEM is effective in increasing productivity and, so, it can be used as a guideline matrix management in decision making to promote superior customer experiences. The classical management is usually conservative and avoids to deal with strategies that do not necessarily involve numbers. Dealing with intangible and so subtle experience is unusual and a huge challenge, but sometimes it is necessary to look beyond the obvious and accessible statistics. If CEM is a strategy to focus on operations and processes of a business around the customers experiences with the company, it is essential to structure it and find out its effectiveness.

Intellectual Capital Measurement and Disclosure : A New 'Paradigm' in Financial Reporting

  • Bhasin, Madan Lal
    • The Journal of Economics, Marketing and Management
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    • v.4 no.4
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    • pp.1-16
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    • 2016
  • In today's knowledge-based economy, measurement and disclosure (M&D) of intellectual capital (IC) are crucial for enhancing business performance and competitiveness. In the global world, M&D of IC are useful means to keep investors well-informed and reduce information asymmetry. At present, very few leading corporations in India have disclosed IC information on a 'voluntary' basis. Traditional accounting practices, therefore, will need to assimilate innovations that seek to meaningfully represent the 'true-value' of the intangible assets of the company. This is an exploratory study of IC M&D by 8 Indian companies over 5-year period, using 'content' analysis and market-value-added (MVA) as research methodologies. The annual reports of companies were collected from their respective websites. As part of present study, various statistical techniques have been used to analyze the data. The findings show that the sample companies, on an average, reported a positive value of IC, along with wide-disparity, low-level of ICD. Unfortunately, the omission of IC information may adversely influence the quality of decisions made by shareholders, or lead to material misstatements. Finally, we recommend to "the international accounting bodies, to take the lead by establishing a harmonized ICD standard, and provide guidance to the big listed-companies for proper measurement and disclosure of IC, both for internal and external users."

Impacts of a Beauty Shop's Marketing Mix(7Ps) on Perceived Value, Reputation, and Revisit Intention. (뷰티숍의 마케팅 믹스가 인지된 가치, 평판, 그리고 재방문 의도에 미치는 영향)

  • Do Kyung LEE
    • The Korean Journal of Franchise Management
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    • v.14 no.4
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    • pp.67-83
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    • 2023
  • Purpose: The beauty market is growing rapidly and becoming more competitive as new shops enter the market and offer similar products and services. The way for industries such as beauty shops to succeed in market competition is to understand customer needs and provide a marketing mix appropriate for those needs. Research design, data, and methodology: The survey was conducted for a total of 4 days from October 4 to October 7, 2023, and a total of 2,431 copies were distributed and 463 copies were returned. Excluding 2 copies with insincere responses, 461 copies were used for analysis. The data were analyzed with SPSS 25.0 and SamrtPLS 4.0. Result: Product, price, promotion, people, and physical evidence influence perceived value, but place and process didn't. Product, process, and physical evidence influence reputation, but price, location, promotion, and people didn't. Perceived value influences revisit intention but did not reputation. Reputation influences revisit intention. Conclusions: First, beauty shops must develop beauty services that can satisfy customers' needs. Second, beauty shops must continue to invest in external facilities and interior design. Third, intangible service processes can help the beauty shop's reputation. Fourth, beauty shops need to maintain a balance between price and perceived value so that customers can be satisfied with the service experience.

Proposing the Revision of Ondol Construction in the Standard Specification for Heritage Repair (문화재수리표준시방서의 온돌공사 개정 제안에 관한 연구)

  • Lim, Jun-Gu;Kim, Young-Jae
    • Journal of architectural history
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    • v.32 no.5
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    • pp.43-50
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    • 2023
  • Ondol is a traditional underfloor heating system designated as a national intangible cultural heritage of Korea. The Cultural Heritage Administration (CHA) publishes a standard specification for the repair of cultural properties, including ondol. This standard specification is used as a guide for contractors who repair ondol in the field. However, the standard specification for ondol repair has some errors and is difficult to understand in the field. This paper proposes a revision of the standard specification for ondol repair. This study found that the standard specification for ondol repair has some problems in terms of the terminology and structure of ondol. These problems were sufficient to confuse ondol repairers in the field. Therefore, this study proposes to revise the standard specification to correct these errors and make it easier for ondol repairers in the field to understand. This study is expected to help recognize and preserve ondol as a cultural property and not just as a building.

The Impact of Investment Information Technology-based Fund Attributes on Trust, Satisfaction, Emotional Immersion, and Reinvestment Intentions

  • Seongwon Kim;Jungmann Lee;Hongkeun Kim
    • Journal of Information Technology Applications and Management
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    • v.30 no.5
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    • pp.83-105
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    • 2023
  • The purpose of this study was to investigate the impact of investment fund attributes such as fund product characteristics, returns on fund investment (ROI), internal controls, and after service on fund investor behavior based on investment information technology. In addition, we also examined how customers reinvest through emotional immersion, company trust and company satisfaction of investment firms in the context of fund investment. First, empirical results show that fund product characteristics, returns on fund investment, and financial firms' internal controls and after service act as signals to fund investors to shape their reinvestment intentions. Second, while investors are generally perceived to be interested only in investment returns, this study also shows that they consider both fund product characteristics and fund investment returns, which are core attributes of funds, as well as financial firms' internal control and after service, which are non-core attributes. Third, we find that company trust is an important factor in investors' reinvestment intentions, showing that investors are more likely to reinvest in a fund if they perceive the financial firm to be trustworthy and reliable. Finally, these findings emphasize that investors consider not only tangible aspects of fund products, such as fund product characteristics and returns on fund investment, but also intangible factors, such as financial firms' internal control and after service, and trustworthiness. Taken together, another implication is that the more advanced the investment information technology of financial firms, the more trust, satisfaction, immersion, and reinvestment intentions of investors will increase.

Study on Qiang embroidery patterns creative design based on Shape Grammars

  • Ruiyu Li;Xiajie Zhao
    • International Journal of Advanced Culture Technology
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    • v.12 no.1
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    • pp.51-59
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    • 2024
  • Qiang ethnic group is one of the fifty-six ethnic minorities in China, and Qiang embroidery, as an important achievement of Qiang's intangible cultural heritage, is the precipitation and testimony of the history and culture of the Qiang ethnic group. However, with the development of the times, traditional and ancient Qiang embroidery is facing a dilemma due to the problem of a single form of communication. Therefore, it is necessary to add new communication media for Qiang embroidery to help it spread and develop better. In this paper, we extract the core representative patterns of Qiang embroidery, use the "shape grammars" as the rules of morphological changes, and generate new decorative pattern patterns with the characteristics of Qiang embroidery by adding, deleting, mirroring, rotating, and other relevant rules of changes, and combine the new patterns with the rules of formal beauty to combine the layout, which is then applied in the design of different cultural creations and products. The new patterns are combined with the rules of formal beauty and applied in the design of different cultural and creative products. To provide a quantitative method for the digital protection of Qiang embroidery in the new era of Chinese traditional art, and also provide new ideas for the industrialization application.