• 한국정보시스템학회지:정보시스템연구
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• 제26권3호
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• pp.313-337
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• 2017

Purpose Financial technology, also known as FinTech, is conceptually defined as a new type of financial service which is combined with information technology and other traditional financial services like payments, investments, financing, insurance, asset management and so on. Most of the studies on FinTech services have been conducted from the viewpoint of technical issues or legal and institutional studies, and few studies are conducted from the health belief perspectives and security behavior approaches. In this regard, this study suggest an extended information protection behavior model. Design/Methodology/Approach The Health Belief Model (HBM), the Protection Motivation Theory (PMT), and the Technology Threat Avoidance Theory (TTAT) were employed to identify constructs relevant to information protection behavior of FinTech services. A new extended information protection behavior model in which the influence factors of information protection behavior (i.e., perceived susceptibility, perceived severity, perceived benefits, perceived barriers, perceived self-efficacy, subjective norms) affect perceived threats and perceived responsiveness positively, leading to information protection behavior of FinTech users eventually. This study developed an extended information protection behavior model to explain the protection behavior intention in FinTech users and collected 272 survey responses from the mobile users who had experiences with such mobile payments and FinTech services. Findings The finding of this study suggests that the influence factors of information protection behavior affect perceived threats and perceived responsiveness positively, and information protection behavior of FinTech users as well.

• 간호행정학회지
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• 제15권3호
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• pp.403-414
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• 2009

Purpose: The purpose of this study was to investigate the emergency-room nurse's perception and performance about the protection behavior of the consumer health information. Method: The participants were 191 emergency-room nurses in secondary, tertiary medical center nationally. The data were analyzed by SPSS 12.0 program. Result: First, the total average scores of the degree of the perception and performance by emergencyroom nurses on protection behavior of the consumer health information were $4.24{\pm}0.30$ and $3.51{\pm}0.26$. Second, the degree of the perception and performance on protection behavior of the consumer health information was heavily dependent on the following general characteristics of the participants: age, nurse position, career, and education experience on protection behavior of the consumer health information. Third, there was a positive correlation between the degree of perception and performance about the protection behavior of the consumer health information. Conclusions: The results showed the statistically significant partial correlation between the degree of perception and performance. Therefore, it is suggested to apply the concrete education program to enhance the perception in order to improve the performance.

• 품질경영학회지
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• 제39권3호
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• pp.432-443
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• 2011

The purpose of this research is to understand users' information protection behavior on personal information security from health psychology theory perspectives. Empirical results indicate that users' information protection behavior on personal information is predicted by perceived threat and perceived responsiveness. Perceived threat is determined by perceived susceptibility and perceived severity. Perceived responsiveness is determined by response efficacy and self-efficacy, but response cost is not significant. These findings provide an enriched understanding about users' information protection behavior on personal information security.

• 컴퓨터교육학회논문지
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• 제18권1호
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• pp.69-79
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• 2015

본 연구는 인터넷 사용자를 대상으로 정보보호 활동을 유도할 수 있는 선행 요인들을 실증적으로 탐색하기 위하여 수행되었다. 본 연구에서 제시된 인과모형은 정보프라이버시에 대한 염려가 어떻게 자기효능감과 인지된 유용성을 거처 정보보호 활동으로 이어질 수 있는가에 대한 것이다. 282개의 표본 데이터를 이용하여 수행한 연구결과, 인터넷 사용자가 인지하는 정보프라이버시에 대한 염려는 자기효능감, 인지된 유용성, 그리고 정보보호 활동에 유의한 영향을 미치는 것으로 도출되었다. 또한 인지된 유용성과 정보보호활동은 자기효능감에 의해 유의한 영향을 받는 것으로 나타났다. 그러나 예상과는 달리, 인지된 유용성은 정보보호 활동에 통계적으로 유의한 영향력을 미치지 않았다. 본 연구의 결과는 온라인 기업과 인터넷 사용자들뿐만 아니라, 정보보호 교육을 제공하는 교육 관련자들에게 의미 있는 함의를 제공할 것이다.

• 한국정보시스템학회지:정보시스템연구
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• 제25권3호
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• pp.1-30
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• 2016

Purpose The purpose of this study is to grasp the factors influencing domestic SNS users' privacy protection behavior and verify their relationship through self-efficacy and responsiveness. Thus, this study tries to suggest efficient and effective measures for SNS personal information protection. Design/methodology/approach To this end, with main variables of the protection motivation theory based on the assumption that when users are exposed to the threat to their health, they would have protection motivation and change their behavior of protecting their health, a research model was suggested. In addition, in order to empirically verify the research model, a survey was performed targeting general college students having the experience of using SNS. Findings As a result of the analysis, first, perceived effectiveness and self-efficacy had a positive effect on responsiveness. Second, perceived barrier had a positive effect on self-efficacy. Third, self-efficacy and responsiveness had a positive effect on privacy protection behavior. This study is expected to contribute to establishing an effective guideline for measures that could induce SNS users' privacy protection behavior.

• 품질경영학회지
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• 제42권2호
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• pp.153-163
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• 2014

Purpose: This research aims to find out clinical information protection behavior within a medical institution in mandatory circumstance based on health psychology theories Methods: This research has developed the survey based on the variables from ealth psychology theories; and conducted the survey during the whole month in April 2013. In the end, 256 samples have been used for this research's analysis. Results: First of all, Empirical results has proved that perceived benefits, self-efficacy, and cues to action have an positive influence on clinical information protection behavior. Perceived barriers has an negative influence. Finally, it has proven from the research that perceived severity and perceived susceptibility do not have an impact on clinical inf ormation protection behavior Conclusion: These findings provide an enriched understanding about medical institution workers information protection behavior on patient's clinical information.

• Asia pacific journal of information systems
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• 제23권2호
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• pp.87-109
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• 2013

While many surveys show very positive attitudes on the part of consumers towards eco-friendly products, the market share actually reflecting green IT purchases remains low in most countries. The motivations behind green IT purchase behavior are still obscure. Several studies have addressed the question of green IT diffusion from economic and normative viewpoints in an attempt to interpret IT adoption behavior. This study comes at the question from a different angle, namely negative frame, examining threat and coping behaviors using the Ordered Protection Motivation (OPM) model and threat appraisal theory. The results show that attitudes toward fairness and positive change, which are precedents of threat appraisal, play an important role in determining threat appraisal. Perceived threats in the green IT arena include habit change and ecological change. Appraisal for coping with these threats directly affects initial adoption behaviors regarding available green IT, and then indirectly encourages the purchase of new green IT products.

• 인터넷정보학회논문지
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• 제15권2호
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• pp.59-71
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• 2014

본 연구의 목적은 보호동기 이론을 기반으로 인터넷 사용자의 개인정보 보호행동의 변화를 설명하고, 사용자의 개인정보 권익을 보호하기 위한 방안에 대해 모색하는 것이다. 보호동기 이론은 위협메시지에 의한 보호행동의 변화과정을 설명하기 위한 대표적인 이론으로, 본 연구에서는 개인정보에 대한 위협과 개인정보 보호행동에 대한 개인의 인지적 평가가 보호동기를 형성하고 보호동기가 개인정보 보호행동에 어떠한 영향을 미치는지 확인하였다. 또한 개인정보 권리보장 및 권리구제와 관련된 법제도를 반영하여서 개인정보 권리인지 변인을 개발하였다. 즉 개인정보 관련 법률이 개인정보 보호에 대한 인식이나 행동변화에 어떠한 영향을 미치는지 알아보았다. 본 연구는 선행연구들과 달리 법제도를 반영한 개인정보 권리인지 변인을 개발하여 개인정보 보호행동의 변화에 대해 분석하였다. 연구의 결과 개인정보 권리인지 변인이 개인정보 보호행동에 유의미한 영향을 미치는 요인으로 밝혀졌으며, 법제도를 통한 정보주체의 권리보장이 개인정보 보호행동을 촉진시키는 것으로 나타났다. 본 연구의 결과가 추후 개인정보 관련 신규정책 확립에 있어서 도움을 줄 수 있을 것이라 생각한다.

• 정보교육학회논문지
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• 제19권3호
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• pp.299-310
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• 2015

본 연구는 개인정보보호에 관한 지식이 실제 행동에 미치는 영향에 대해서 분석하는 것을 목적으로 한다. 개인정보보호 관련 지식은 개인정보 개념, 정보주체 권리, 정보보호 행동수칙, 개인정보 가치인식의 영역으로 구성하였고, 개인정보보호 행동은 개인정보보호수칙의 준수, 개인정보침해에 따른 피해구제 노력으로 설정하여, 초등학생 510명을 대상으로 조사하였다. 자기기입식의 방법으로 지식과 행동의 연관성을 측정하고, 행동에 미치는 영향 요인을 분석하였다. 연구결과, 첫째, 교육 유무에 따라서 지식과 행동의 4개 요인은 차이가 없었다. 둘째, 개인정보보호 행동에 영향을 미치는 요인으로 정보보호 행동수칙의 인지와 개인정보 중요성에 대한 가치인식에 관한 지식이었다. 본 연구는 개인정보보호에 관한 교육에 있어서, 어떤 지식을 위주로 제공해야 하는지에 대한 시사점을 제시했다는 데 의의가 있다.

• 한국지반공학회:학술대회논문집
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• 한국지반공학회 2000년도 사면안정 학술발표회
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• pp.139-151
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• 2000

Rockfall protection fence is one of the most common rockfall protection measures in Korea. The fences have been constructed in almost every hazardous cutslopes along national highway in Korea. However, the capability and performance of the fence as rockfall protection system are seldom known since no field test which can provide information on the response and the behavior of fence was carried out. This is the first full scaled rockfall test in Korea. The objectives of the test are to provide the information on the behavior and the capability of fence and to propose the design specifications for the fence. In this test, four different systems have been selected and tested. For each test, the rockfall impact energy was analyzed and the response and behavior of the system were investigated.