• 한국엔터테인먼트산업학회논문지
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• 제13권5호
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• pp.37-46
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• 2019

<창조 101>은 중국 텐센트가 한국 <프로듀스 X 101> 프로그램의 제작권을 매입하여 만든 리얼리티 예능 프로그램이다. 이 프로그램은 양성 대상의 미완성성, 양성 목표의 지향성, 과정의 성장성, 결정자의 국민성 등 네 가지 특징을 가지고 있다. 기획사에서 연습생을 키우는 과정을 프로그램을 통해 연습생 개인의 후면영역(back region)과 연예계의 후면영역을 전면영역(front region)으로 전환시켜 대중들에게 공개하였다. 이는 시청자들에게 기분 전환(diversion), 대인관계(personal relation) 유지와 자아 인정(personal identity) 등 효용 가치가 있으므로 주목과 인기를 많이 얻었다. 이러한 아이돌 양성 프로그램은 오디션 리얼리티 예능 프로그램의 발전에 좋은 귀감을 제공해 주었다.

• 한국의상디자인학회지
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• 제19권3호
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• pp.175-192
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• 2017

The purpose of this study is to provide the characteristics and development direction of K-fashion and to systematize the strategic features performed by government agencies, fashion associations, fashion companies, and other companies to activate K-fashion. This research analyzed K-fashion related articles published in major newspapers and magazines in Korea from the late 1990s to early 2017. The results of the study are as follows. 1. The characteristics of K-fashion are as follows: The first is a trendy and sophisticated design with modern sensibilities, unique designs that reinterpret the latest trends with designer creativity, practical and popular designs that ordinary people can wear comfortably in everyday life. The second is functional and trendy materials. The third is excellent sewing technology. The fourth is rapid turnover of products by quick connections among planning, production and sales. The fifth is a lower price than quality. 2. The direction for K-fashion to pursue was the continuous and ongoing development of the above characteristics and the creation of a 'design with the Korean emotion of its 5,000 year history'. 3. The following projects were carried out to promote K-fashion. 1) Utilization of K-pop, K-drama and other Korean wave content. (1) Holding a fashion concert event that combines Idol's K-Pop performances with fashion shows. (2) Hallyu (Korean wave) star's costume support and design collaboration with Hallyu stars. (3) Collaboration between entertainment companies and fashion companies. 2) Nurturing a global fashion branding project. 3) Business support for overseas expansion of the K-fashion brand. (1) Support project for foreign trade fair participation. (2) Holding a fashion brand fair in Korea. (3) Overseas business support by establishing a showroom and design center 4) Business to discover and nurture new designers