• Proceedings of the Korea Society of Design Studies Conference
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• 2003.11a
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• pp.6-7
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• 2003

• Journal of the Ergonomics Society of Korea
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• v.31 no.1
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• pp.33-40
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• 2012

Objective: Service industry has become the most important industry among various economic activities, as the percentage of service related industry in advanced nations is over 60% of their GDP and the percentage of service industry in South Korea, a traditional manufacturing nation, now takes up over 60% of the entire economy. Background: Such industry paradigm shift has changed consumers from those that simply purchased products into groups of people that evaluate the companies that manufacture products, thereby further intensifying competition among companies and increasing the importance of integrated communication between companies and consumers. However, the excessive existence of sub-identities that have been developed for integrated management of the existing corporate identities, as well as the undifferentiated general management strategies by companies are creating confusion not only for consumers but also for various corporate interest parties. In addition, service identity strategy has become the most important strategy than any other sub-identity strategies in forming corporate identity at the increased importance of corporate service in the era of service industry. However, the current domestic circumstance is that the concept of service identity has not been well established through specific related studies. Method: Accordingly, the existing academic and field studies on the corporate identity(CI), brand identity(BI) and product identity(PI) used for the communication with consumers were reviewed in this study to establish and summarize the concept of service identity(SI) that appeared at the service economization. Results: The purpose is to examine the kind of change that could be brought about by SI for the corporate integrated identity strategy developed through the existing corporate, brand & product image in order to present a new direct in corporate identity strategy according to the industry paradigm shift through a SI centered new corporate identity framework. Conclusion: For preparing the new era of service industry, the corporate integrated identity strategy must be integrate with concept of service identity and which is essential to differential from other companies. Application: The proposed concept and framework of service identity on this paper will help to understand and clearly define why service identity is important factor of the new idea of corporate identities.

• International Journal of Human Ecology
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• v.13 no.1
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• pp.89-103
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• 2012

Using a life course framework, we compare and contrast the processes of acculturation for first- and second-generation Korean immigrant fathers in the United States. In-depth life history interviews were conducted with 20 first-generation and 15 second-generation fathers in the Midwest. With a modified grounded theory approach of constant comparison, we first explored how these fathers developed their identities in the midst of cultural and social transitions. These men's identity construction was shaped by socio-economic statuses and accessibility to cultural resources, with a marked shift over time toward integration of Korean and American identities. We then examined how these identities informed the men's socialization of their children, and the children's socialization of their parents.

• Asia Marketing Journal
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• v.21 no.1
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• pp.89-112
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• 2019

To investigate the interplay between individual and collective self-regulations, the authors propose a dialectic process that describes the changes in the locus of self-regulations between individual self and collective self. The results from three studies display a strong support for the two sets of hypotheses drawn from the proposed process. Our findings demonstrate that consumers can move the locus of self-regulation from individual-self to collective-self when a social identity is activated (preliminary study and study1). Further examination of regulatory swing between individual and collective regulatory orientations revealed group identification as a key variable in determining the locus of self-regulation (study2). While a consumer with a high level of group identification changes her locus of self-regulation from an individual to a collective (a regulatory shift) and evaluated messages and products framed consistent with their group orientation, a consumer with low level of group identification maintains her locus of self-regulation in her personal level of self (a regulatory preservation) and evaluated messages and products framed consistent with their personal regulatory focus.

• Honam Mathematical Journal
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• v.41 no.3
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• pp.505-514
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• 2019

In this paper, some results are obtained from studying convolution on the spectrum of full transformation semigroup and some of its subsemigroups using Cayley's table. The shift of ${\alpha}$ determines its eigenvalues and one-dimensional linear convolution is complex in Symmetric group.

• Journal of the Korean Home Economics Association
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• v.40 no.5
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• pp.63-78
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• 2002

The movie costumes may serve to change individuals'ego identity, shift a gender identity to another one and make multiple and plural gender identities shared. The unique identities shown in movies can influence the audience to the extent that they will imitate characters's costumes or appearance in their real life, replacing their inner, unrealizable and private fantasy with real one. The purpose of this study is to review the movies produced in 1930's and thereafter by categorizing the socio-cultural gender concepts into masculinity and feminity. Masculinity and Feminity are not attributions fixed by some physical characteristics, but it tends to be changed or expended by some social factors over time. In short, it may be a flexible, plural, individual and self-introspecive attribute. Movies present diverse types of masculinity and feminity, and in particular, the movie costumes specify them. In other words, the costumes may be model means expressing the masculinity and feminity, and the gender identities shown in the movies tend to be imitated, re-created or assumed by the audience. All in all, the movie costumes serve to take on the confrontation of masculinity and feminity between inner, unrealizable and private fantasy and external reality and thereby, expand it from internal to external issue and thus, change or reform masculinity and feminity.

• Cross-Cultural Studies
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• v.31
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• pp.197-216
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• 2013

This thesis analyzes various becomings of female characters in Rose Gate written by Tie Ning. By this analyzation, we can pick out what identity the female characters eager to have decomposed, what identity they hope to create, and what do these procedures mean. Si Qiwen's 'becoming male' presents strong desire to shift from periphery to center. However, it is meaningless when her tragic life can not be justified by those same female people. Zuxi's 'becoming wanderer' shows that Tie Ning refuses usual reality of woman's life which vest in man. Sumei's 'becoming mother' is the exact point where torn female ego gets to consolidate, and it means Tie Ning takes 'mother-becoming' as ultimate truth of woman's life. Besides, Tie Ning finds women's becoming something new as escaping from the other and she denies equation of man with savior.

• Journal of The Korean Association For Science Education
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• v.41 no.3
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• pp.267-281
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• 2021

The shift in the perspective on learning as participation draws attention to learners' identity work. This manuscript foregrounds the ongoing and fluid processes of identity, and focuses on the structure surrounding learners where identity work occurs and the expression of individual agency. From the perspective of learning as participation, we introduce Holland et al. (1998) identity-in-practice theory, as the theoretical lens that dialectically describes structure, agency and identity. The concepts representing this theory are 'figured world', 'positionality' and 'authoring self'. The figured world is a web of meaning encompassing the continuous construct/reconstruct through human actions and also exerts as the social force that shapes human actions. 'Positionality' on the other hand, means an understanding of one's social position in the world. The notion of 'authoring self', is a dimension that synthesizes the above two concepts, which describes the improvisation of one's self through the orchestration and collaboration of various social voices. Next, we analyzed and described various cases of this theory that we found within the scope of science education. However, due to the nature of this theory, which takes a sociocultural approach, international research studies cannot be simply applied to the Korean context. Therefore, we sought to expand the applicability of this theory as a methodological tool, by discussing the directions in which this theory can be used in a domestic context. It is intended that the introduction of this theory, which emphasizes multi-layered, continuous and cumulative identity work, will be used as a resource to further expand the horizon of science education reform that is required for the times.

• The Southeast Asian review
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• v.27 no.2
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• pp.77-118
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• 2017

This study examines the identities shifting experiences of the ethnic Chinese refugee migrants who have returned to Vietnam. Their complex and hybrid identities as diaspora is an analytical and empirical subject for this study. Since the Vietnamese government implemented the renovation (đổi mới) policy in 1986, the number of overseas Vietnamese returning to Vietnam for visit, work, investment and retirement has been increasing. Among the returnees, many are ethnic Chinese, as there were many Chinese Vietnamese in the Vietnamese refugee diaspora from Vietnam during the 1970s and the 1980s. When they left Vietnam they were called 'the Hoa' (Chinese) or 'Hoa kiều' (overseas Chinese). When they returned, however, they were recognised together with all other returnees into the category of Việt kiều (overseas Vietnamese). Although their 'Chinese' identity had once made them to risk their lives, their 'Vietnamese' identity brought them back to Vietnam at other turning points in their lives. The shifting identity of these returning Chinese Vietnamese has produced dynamic and complex migration stories and an intriguing category of hybrid diaspora.

• SUVANNABHUMI
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• v.8 no.2
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• pp.161-176
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• 2016

This paper discusses how the concept of "bilingualism" can be used to reflect changes within Bruneian society since the 1940's. It argues that within the context of a linguistically diverse population, the various indigenous groups of Brunei used to speak their own traditional languages, but eventually learned to speak the language of the politically dominant Malays. The Malay language became a necessary additional language, hence leading to a population which could speak their own languages, alongside the Malay language. But the rise of schools teaching in English in the 1970's began to sow seeds of a different kind of bilingualism, encouraged by language shift processes among ethnic minority groups.